Quick Overview
- 1#1: EZLynx - Delivers comparative quotes from multiple carriers for personal, commercial, and benefits insurance lines.
- 2#2: Bold Penguin - Provides AI-powered instant quoting and digital distribution for personal and small commercial insurance.
- 3#3: Tarmika - Enables fast quoting and binding for small commercial insurance with major carriers.
- 4#4: ITCOM - Offers multi-carrier comparative rating for auto, home, and commercial insurance.
- 5#5: HawkSoft - Integrates agency management with robust quoting and rating engines for all lines.
- 6#6: Applied Epic - Comprehensive agency platform with advanced comparative rater for insurance quoting.
- 7#7: Vertafore AMS360 - Agency management system featuring integrated policy rating and multi-line quoting.
- 8#8: Semsee - Cloud-based platform for streamlined insurance quoting and agency workflow automation.
- 9#9: QQ Catalyst - Powerful commercial lines rating engine with extensive carrier integrations.
- 10#10: Insly - End-to-end insurance software with online quoting, policy issuance, and management.
These tools were ranked based on key metrics including multi-carrier integration depth, ease of use, automation capabilities, and overall value, ensuring they meet the demands of agents seeking reliability and performance.
Comparison Table
This comparison table examines leading insurance quoting software tools, featuring EZLynx, Bold Penguin, Tarmika, ITCOM, HawkSoft, and more, to assist users in finding the right solution. Readers will discover key features, usability, and performance across platforms, enabling informed decisions tailored to their business needs.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | EZLynx Delivers comparative quotes from multiple carriers for personal, commercial, and benefits insurance lines. | specialized | 9.7/10 | 9.8/10 | 9.1/10 | 9.3/10 |
| 2 | Bold Penguin Provides AI-powered instant quoting and digital distribution for personal and small commercial insurance. | specialized | 9.3/10 | 9.5/10 | 9.2/10 | 9.0/10 |
| 3 | Tarmika Enables fast quoting and binding for small commercial insurance with major carriers. | specialized | 8.7/10 | 9.2/10 | 8.5/10 | 8.3/10 |
| 4 | ITCOM Offers multi-carrier comparative rating for auto, home, and commercial insurance. | specialized | 8.7/10 | 9.2/10 | 8.5/10 | 8.0/10 |
| 5 | HawkSoft Integrates agency management with robust quoting and rating engines for all lines. | enterprise | 8.2/10 | 9.0/10 | 7.5/10 | 8.0/10 |
| 6 | Applied Epic Comprehensive agency platform with advanced comparative rater for insurance quoting. | enterprise | 8.4/10 | 9.3/10 | 6.8/10 | 7.6/10 |
| 7 | Vertafore AMS360 Agency management system featuring integrated policy rating and multi-line quoting. | enterprise | 7.8/10 | 8.5/10 | 6.5/10 | 7.2/10 |
| 8 | Semsee Cloud-based platform for streamlined insurance quoting and agency workflow automation. | specialized | 7.8/10 | 8.2/10 | 9.1/10 | 7.0/10 |
| 9 | QQ Catalyst Powerful commercial lines rating engine with extensive carrier integrations. | specialized | 8.1/10 | 8.4/10 | 7.9/10 | 7.7/10 |
| 10 | Insly End-to-end insurance software with online quoting, policy issuance, and management. | enterprise | 8.1/10 | 8.7/10 | 7.8/10 | 7.9/10 |
Delivers comparative quotes from multiple carriers for personal, commercial, and benefits insurance lines.
Provides AI-powered instant quoting and digital distribution for personal and small commercial insurance.
Enables fast quoting and binding for small commercial insurance with major carriers.
Offers multi-carrier comparative rating for auto, home, and commercial insurance.
Integrates agency management with robust quoting and rating engines for all lines.
Comprehensive agency platform with advanced comparative rater for insurance quoting.
Agency management system featuring integrated policy rating and multi-line quoting.
Cloud-based platform for streamlined insurance quoting and agency workflow automation.
Powerful commercial lines rating engine with extensive carrier integrations.
End-to-end insurance software with online quoting, policy issuance, and management.
EZLynx
specializedDelivers comparative quotes from multiple carriers for personal, commercial, and benefits insurance lines.
Comparative Rater that delivers side-by-side quotes from hundreds of carriers in seconds
EZLynx is a comprehensive insurance quoting and agency management platform that allows agents to generate real-time comparative quotes from over 300 carriers across personal and commercial lines. It integrates quoting, policy management, client portals, and reporting into a single system, streamlining workflows for independent insurance agencies. The software emphasizes speed, accuracy, and multi-carrier support to help agents close more business efficiently.
Pros
- Multi-carrier comparative rating from 300+ providers for instant side-by-side quotes
- Seamless integration with agency management, CRM, and client portals
- Robust mobile app and real-time data syncing for on-the-go access
Cons
- Steep initial learning curve for complex features
- Pricing can be high for small agencies with limited volume
- Customization options are somewhat limited without add-ons
Best For
Independent insurance agencies with moderate to high volume seeking an all-in-one quoting and management solution.
Pricing
Subscription-based starting at around $150/user/month for core quoting modules, with tiered plans scaling by users, carriers, and add-ons like agency management.
Bold Penguin
specializedProvides AI-powered instant quoting and digital distribution for personal and small commercial insurance.
Penguin Compare: Instant side-by-side quotes from 40+ carriers delivered in seconds without leaving the platform
Bold Penguin is a leading insurance quoting software platform tailored for independent agencies, specializing in rapid comparative rating for personal lines like auto, home, and renters insurance. It aggregates quotes from over 40 carriers in seconds, enabling agents to present competitive options efficiently and boost close rates. The platform integrates seamlessly with popular agency management systems (AMS) and offers mobile accessibility for quoting on the go.
Pros
- Lightning-fast multi-carrier comparative quoting in under 60 seconds
- Robust integrations with AMS like EZLynx, AMS360, and Applied Epic
- Intuitive mobile app and user-friendly interface for quick adoption
Cons
- Primarily focused on personal lines, with limited commercial support
- Pricing is quote-based and not publicly transparent
- Relies on carrier participation, which may vary by state
Best For
Mid-sized independent insurance agencies focused on personal lines that need to streamline quoting and improve client conversions.
Pricing
Custom enterprise pricing based on agency size, user count, and quoting volume; typically starts at $100-300 per user/month with volume discounts.
Tarmika
specializedEnables fast quoting and binding for small commercial insurance with major carriers.
Real-time comparative rater that simultaneously pulls and compares quotes from dozens of carriers
Tarmika is a specialized insurance quoting platform tailored for commercial property and casualty lines, enabling agencies to generate real-time quotes from over 50 carriers in seconds. It automates ACORD form population, submission workflows, and comparative rating to streamline the entire quoting process. Designed for efficiency, it integrates with agency management systems to reduce manual data entry and improve producer productivity.
Pros
- Extensive integrations with 50+ carriers for rapid comparative quoting
- Automated ACORD form filling and submission workflows
- Strong focus on commercial P&C lines with high accuracy
Cons
- Primarily limited to commercial lines, less robust for personal lines
- Steep initial learning curve for non-commercial specialists
- Pricing can be premium for very small agencies
Best For
Mid-sized commercial insurance agencies focused on property and casualty quoting that need fast multi-carrier comparisons.
Pricing
Starts at $99/user/month for basic plans, scaling to custom enterprise pricing based on volume and features.
ITCOM
specializedOffers multi-carrier comparative rating for auto, home, and commercial insurance.
Real-time comparative rater integrating with 100+ carriers for instant side-by-side quotes across multiple lines.
ITCOM is a robust insurance quoting software platform designed for independent agencies, offering real-time comparative quoting across personal, commercial, and specialty lines from over 100 carriers. It integrates seamlessly with agency management systems to streamline workflows from quoting to policy issuance. The web-based solution emphasizes speed, accuracy, and carrier connectivity to help agents win more business efficiently.
Pros
- Extensive multi-carrier integration for fast comparative quotes
- Seamless agency management system connectivity
- Real-time data accuracy and mobile accessibility
Cons
- Pricing can be higher for smaller agencies
- Limited built-in advanced reporting and analytics
- Occasional carrier-specific integration glitches
Best For
Mid-sized independent insurance agencies seeking powerful comparative quoting with strong carrier appetite.
Pricing
Custom subscription pricing starting around $100-200 per user/month, based on agency size and features; contact sales for quote.
HawkSoft
enterpriseIntegrates agency management with robust quoting and rating engines for all lines.
Automated Download Center for direct policy retrieval and updates from carriers
HawkSoft is a comprehensive agency management system designed for independent insurance agencies, with robust quoting capabilities for personal and commercial property & casualty lines. It integrates deeply with over 300 carriers for real-time quoting, policy downloads, and comparative rating. The platform streamlines end-to-end workflows from new business quoting to renewals and servicing.
Pros
- Extensive carrier integrations for seamless quoting and policy downloads
- Powerful comparative rater for personal and commercial lines
- Advanced reporting and automation tools for agency efficiency
Cons
- Primarily desktop-based with a steeper learning curve
- Interface feels dated compared to modern cloud competitors
- Higher cost may not suit very small agencies
Best For
Mid-sized independent insurance agencies managing complex commercial and personal lines portfolios.
Pricing
Custom quotes; typically $150-250 per user/month with implementation fees.
Applied Epic
enterpriseComprehensive agency platform with advanced comparative rater for insurance quoting.
Comparative Rater Pro with real-time quotes from 600+ carriers in a single interface
Applied Epic is a comprehensive cloud-based agency management system (AMS) from Applied Systems, offering robust insurance quoting capabilities integrated with full policy management, client servicing, and accounting. It supports multi-line quoting across personal, commercial, and specialty lines through a comparative rater connected to over 600 carriers. Ideal for streamlining agency operations, it automates workflows and provides real-time data insights for efficient quoting and binding.
Pros
- Extensive carrier integrations for comparative rating across 600+ carriers
- Scalable platform handling complex multi-line quoting and full agency workflows
- Advanced automation and reporting tools for efficiency
Cons
- Steep learning curve due to its comprehensive and complex interface
- High implementation and ongoing costs
- Overkill for small agencies focused only on basic quoting
Best For
Mid-sized to large independent insurance agencies seeking an all-in-one AMS with powerful quoting integrated into end-to-end operations.
Pricing
Custom enterprise pricing based on agency size, users, and modules; typically starts at $5,000+ per month with implementation fees exceeding $50,000.
Vertafore AMS360
enterpriseAgency management system featuring integrated policy rating and multi-line quoting.
Direct carrier integrations for instant, comparative quoting across multiple lines without manual data entry
Vertafore AMS360 is a comprehensive agency management system (AMS) designed for insurance agencies, featuring robust quoting tools for personal, commercial, and specialty lines of insurance. It enables automated rating and comparison shopping by integrating directly with hundreds of carriers for real-time quotes. Beyond quoting, it streamlines policy management, billing, claims tracking, and client servicing within a single platform.
Pros
- Extensive integrations with over 300 carriers for real-time quoting
- Supports multi-line quoting and comparative rater functionality
- Full agency management suite reduces need for multiple tools
Cons
- Steep learning curve and complex interface for new users
- Outdated UI in some modules
- High cost with additional fees for customizations
Best For
Established mid-to-large insurance agencies needing an integrated quoting and management system.
Pricing
Custom enterprise pricing, typically $100-$200+ per user/month depending on agency size, modules, and integrations.
Semsee
specializedCloud-based platform for streamlined insurance quoting and agency workflow automation.
Real-time carrier quoting and data overlay integrated directly into live video calls
Semsee is a sales enablement platform tailored for life insurance advisors, overlaying real-time quoting data, carrier rates, and underwriting info directly onto video calls via a Chrome extension. It integrates with platforms like Zoom, Teams, and Google Meet, enabling agents to deliver instant quotes without switching tabs or disrupting conversations. This tool focuses on streamlining the quoting process during live sales interactions to boost efficiency and close rates.
Pros
- Seamless real-time data overlay during video calls
- Instant quotes from 30+ life insurance carriers
- Simple Chrome extension setup with no steep learning curve
Cons
- Limited to life insurance; lacks broad P&C or health coverage
- Requires compatible video platforms and Chrome browser
- Pricing is custom and not publicly transparent
Best For
Life insurance agents and advisors who sell primarily over video calls and need frictionless quoting during client conversations.
Pricing
Custom enterprise pricing; typically starts at $99/user/month for teams, with demos required for quotes.
QQ Catalyst
specializedPowerful commercial lines rating engine with extensive carrier integrations.
Instant aggregation and comparison of quotes from 30+ carriers in one dashboard
QQ Catalyst is a comparative rating software tailored for independent insurance agencies, enabling real-time quotes from over 30 carriers for personal and commercial lines including auto, home, and business insurance. It streamlines the quoting process by aggregating results in a single interface, allowing brokers to compare options quickly and present them to clients. The platform integrates with major agency management systems like AMS360 and Applied Epic, enhancing workflow efficiency.
Pros
- Broad multi-carrier support for fast comparative quoting
- Seamless integrations with popular AMS platforms
- Robust tools for personal and commercial lines
Cons
- Steeper learning curve for new users
- Limited advanced analytics compared to top competitors
- Pricing can be high for smaller agencies
Best For
Mid-sized independent insurance agencies needing efficient multi-carrier quoting without extensive customization.
Pricing
Custom quote-based pricing, typically starting at $99 per user per month with additional fees for carriers and modules.
Insly
enterpriseEnd-to-end insurance software with online quoting, policy issuance, and management.
No-code Product Factory for building and configuring complex insurance products and quotes intuitively
Insly is a cloud-based insurance management platform tailored for insurers, brokers, and MGAs, with a robust quoting engine that enables rapid generation of quotes for property & casualty, life, and specialty lines. It supports product configuration without coding, policy administration, claims handling, and billing in a modular system. The software emphasizes automation and API integrations to streamline the entire insurance lifecycle from quote to renewal.
Pros
- Highly customizable no-code quoting engine for complex products
- Modular architecture allows scaling specific features
- Strong API ecosystem for third-party integrations
Cons
- Steeper learning curve for advanced configurations
- Pricing is enterprise-focused and opaque without demos
- Limited built-in support for non-European markets
Best For
Mid-sized insurers and MGAs seeking a flexible, end-to-end platform with advanced quoting customization.
Pricing
Custom enterprise pricing starting around €5,000/month based on modules, users, and volume; demo required for quotes.
Conclusion
The reviewed tools showcase a range of strengths, with EZLynx emerging as the top choice for its broad coverage across personal, commercial, and benefits insurance lines. Bold Penguin impresses with AI-powered instant quoting, and Tarmika stands out for fast small commercial binding—each offering unique value to address diverse agency needs.
Don’t miss out on EZLynx’s robust capabilities; start exploring its multi-carrier comparative quoting to optimize your workflow and drive better outcomes.
Tools Reviewed
All tools were independently evaluated for this comparison