Quick Overview
- 1#1: Applied Epic - Comprehensive agency management system for insurance brokers handling policy administration, quoting, claims, and client servicing across commercial and personal lines.
- 2#2: HawkSoft - User-friendly insurance agency management software with robust policy management, accounting, and reporting tools tailored for independent brokers.
- 3#3: AMS360 - Integrated management platform for insurance agencies offering policy tracking, billing, commissions, and workflow automation.
- 4#4: EZLynx - Comparative rating and agency management system that streamlines quoting, policy issuance, and client relationship management for brokers.
- 5#5: NowCerts - Digital insurance agency platform enabling paperless certificates, policy management, invoicing, and ACORD form generation.
- 6#6: AgencyBloc - CRM and commission tracking software designed for insurance brokers focusing on health, life, and Medicare lines with enrollment and renewal automation.
- 7#7: Tarmika - Commercial lines quoting engine integrated with broker management systems for fast, accurate ACORD-based proposals and bindable quotes.
- 8#8: Bold Penguin - AI-powered small commercial quoting platform that aggregates carriers for instant quotes and policy binding.
- 9#9: Insly - Cloud-based insurance broker software for policy management, claims handling, and multi-channel client communication.
- 10#10: BindHQ - Wholesale and MGA binding platform with delegated authority management, bordereaux reporting, and compliance tools for brokers.
Tools were ranked based on robust feature sets—including automation, integration capabilities, and industry-specific functionality—alongside user-friendliness, quality, and long-term value, ensuring relevance for today’s dynamic insurance landscape.
Comparison Table
Choosing the right insurance broking software demands aligning features with operational needs, and this comparison table simplifies that process. It explores tools like Applied Epic, HawkSoft, AMS360, EZLynx, NowCerts, and more, equipping readers to identify key capabilities, scalability, and suitability for their brokerage.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Applied Epic Comprehensive agency management system for insurance brokers handling policy administration, quoting, claims, and client servicing across commercial and personal lines. | enterprise | 9.4/10 | 9.8/10 | 7.6/10 | 8.7/10 |
| 2 | HawkSoft User-friendly insurance agency management software with robust policy management, accounting, and reporting tools tailored for independent brokers. | enterprise | 9.2/10 | 9.5/10 | 8.0/10 | 8.7/10 |
| 3 | AMS360 Integrated management platform for insurance agencies offering policy tracking, billing, commissions, and workflow automation. | enterprise | 8.7/10 | 9.2/10 | 7.4/10 | 8.1/10 |
| 4 | EZLynx Comparative rating and agency management system that streamlines quoting, policy issuance, and client relationship management for brokers. | specialized | 8.5/10 | 9.2/10 | 7.8/10 | 8.0/10 |
| 5 | NowCerts Digital insurance agency platform enabling paperless certificates, policy management, invoicing, and ACORD form generation. | specialized | 8.6/10 | 8.8/10 | 9.1/10 | 8.3/10 |
| 6 | AgencyBloc CRM and commission tracking software designed for insurance brokers focusing on health, life, and Medicare lines with enrollment and renewal automation. | specialized | 8.4/10 | 8.6/10 | 8.5/10 | 8.0/10 |
| 7 | Tarmika Commercial lines quoting engine integrated with broker management systems for fast, accurate ACORD-based proposals and bindable quotes. | specialized | 7.7/10 | 8.0/10 | 7.5/10 | 7.4/10 |
| 8 | Bold Penguin AI-powered small commercial quoting platform that aggregates carriers for instant quotes and policy binding. | specialized | 8.2/10 | 8.7/10 | 9.0/10 | 7.8/10 |
| 9 | Insly Cloud-based insurance broker software for policy management, claims handling, and multi-channel client communication. | enterprise | 8.2/10 | 8.5/10 | 8.7/10 | 7.9/10 |
| 10 | BindHQ Wholesale and MGA binding platform with delegated authority management, bordereaux reporting, and compliance tools for brokers. | specialized | 8.2/10 | 8.5/10 | 9.1/10 | 7.7/10 |
Comprehensive agency management system for insurance brokers handling policy administration, quoting, claims, and client servicing across commercial and personal lines.
User-friendly insurance agency management software with robust policy management, accounting, and reporting tools tailored for independent brokers.
Integrated management platform for insurance agencies offering policy tracking, billing, commissions, and workflow automation.
Comparative rating and agency management system that streamlines quoting, policy issuance, and client relationship management for brokers.
Digital insurance agency platform enabling paperless certificates, policy management, invoicing, and ACORD form generation.
CRM and commission tracking software designed for insurance brokers focusing on health, life, and Medicare lines with enrollment and renewal automation.
Commercial lines quoting engine integrated with broker management systems for fast, accurate ACORD-based proposals and bindable quotes.
AI-powered small commercial quoting platform that aggregates carriers for instant quotes and policy binding.
Cloud-based insurance broker software for policy management, claims handling, and multi-channel client communication.
Wholesale and MGA binding platform with delegated authority management, bordereaux reporting, and compliance tools for brokers.
Applied Epic
enterpriseComprehensive agency management system for insurance brokers handling policy administration, quoting, claims, and client servicing across commercial and personal lines.
Seamless, real-time carrier connectivity with automated quoting and policy management via the Applied Network
Applied Epic is a comprehensive, cloud-based agency management system from Applied Systems, tailored for insurance brokerages to handle end-to-end operations including client management, policy administration, billing, claims processing, and accounting. It offers seamless integrations with over 600 carriers, enabling automated downloads, comparative rating, and real-time data exchange. The platform supports scalability for agencies of all sizes, with mobile access, advanced analytics, and customizable workflows to boost efficiency and compliance.
Pros
- Extensive carrier integrations and automated policy downloads
- Robust reporting, analytics, and AI-driven insights
- Scalable platform with mobile and client portal capabilities
Cons
- Steep learning curve for new users
- High implementation and customization costs
- Can feel overwhelming for smaller agencies
Best For
Mid-to-large insurance brokerages needing a powerful, all-in-one enterprise solution for complex operations.
Pricing
Custom quote-based pricing; typically $50,000+ annually for mid-sized agencies, scaling with users, modules, and services.
HawkSoft
enterpriseUser-friendly insurance agency management software with robust policy management, accounting, and reporting tools tailored for independent brokers.
Policy Download Center enabling direct, automated retrieval and processing of policies from 300+ carriers
HawkSoft is a robust, desktop-based agency management system tailored for independent insurance agencies and brokerages, offering comprehensive tools for policy management, client tracking, accounting, and reporting. It excels in automating workflows through direct carrier integrations, enabling seamless policy downloads and updates from over 300 carriers. The software supports commercial, personal, and benefits lines, with strong emphasis on compliance, document imaging, and customizable reporting to streamline broking operations.
Pros
- Extensive carrier integrations for automated policy downloads and updates
- Powerful customizable reporting and analytics tools
- Reliable performance with strong data security and backup features
Cons
- Desktop-only installation requires on-premise setup, lacking full cloud accessibility
- Steeper learning curve for new users due to depth of features
- Pricing can be higher for smaller agencies without modular flexibility
Best For
Mid-to-large independent insurance brokerages handling complex commercial lines that need deep carrier automation and robust back-office management.
Pricing
Quote-based; typically $150-$350 per user/month depending on modules, users, and customizations (no public tiers).
AMS360
enterpriseIntegrated management platform for insurance agencies offering policy tracking, billing, commissions, and workflow automation.
Automated Policy Download Manager for real-time carrier data syncing
AMS360 by Vertafore is a robust agency management system tailored for insurance brokers and independent agencies, offering end-to-end functionality for policy management, client servicing, billing, and accounting. It supports commercial, personal, and benefits lines with tools for claims tracking, reporting, and compliance. The platform integrates with numerous carriers for automated data exchange, enhancing operational efficiency for growing brokerages.
Pros
- Comprehensive all-in-one toolkit covering policy admin, accounting, and CRM
- Strong carrier integrations for automated downloads and updates
- Scalable with advanced reporting and customization options
Cons
- Dated user interface with a steep learning curve
- High cost, especially for smaller agencies
- Occasional performance lags during peak usage
Best For
Mid-sized independent insurance brokerages needing a powerful, feature-rich system for complex operations.
Pricing
Quote-based subscription starting at around $150/user/month; modular pricing with additional fees for integrations and support.
EZLynx
specializedComparative rating and agency management system that streamlines quoting, policy issuance, and client relationship management for brokers.
Comparative Rater that instantly pulls and compares quotes from hundreds of carriers in real-time
EZLynx is a robust insurance agency management system designed for brokers, offering comparative rating, quoting, policy management, and CRM functionalities across personal and commercial lines. It streamlines workflows by integrating with over 400 carriers for real-time multi-carrier comparisons and automates tasks like renewals and endorsements. The platform also includes mobile access and analytics tools to enhance agency efficiency and client service.
Pros
- Extensive carrier integrations for fast comparative quoting
- Comprehensive automation for ratings, submissions, and servicing
- Strong mobile app and producer portal for field access
Cons
- Steep learning curve for advanced features
- Pricing can be high for smaller agencies
- Occasional reports of system glitches or slow support response
Best For
Mid-to-large insurance brokerages handling high-volume personal and commercial lines that require multi-carrier quoting efficiency.
Pricing
Custom pricing starting at around $150 per user per month, scaling with modules, users, and carrier integrations.
NowCerts
specializedDigital insurance agency platform enabling paperless certificates, policy management, invoicing, and ACORD form generation.
24/7 client portal for instant COI requests and automated approvals with real-time tracking
NowCerts is a cloud-based insurance agency management platform specializing in certificate of insurance (COI) management, ACORD form automation, policy tracking, invoicing, and online payments. It enables brokers to issue digital certificates instantly via web or mobile app, manage client portals for self-service requests, and integrate with carriers and accounting software. Designed primarily for property and casualty (P&C) agencies, it streamlines workflows to reduce manual tasks and improve compliance.
Pros
- Lightning-fast COI issuance with templates and e-signatures
- User-friendly mobile app for on-the-go management
- Robust automation for ACORD forms and renewals
Cons
- Limited support for non-P&C lines of business
- Reporting features are basic in lower tiers
- Integrations may require custom setup for some systems
Best For
Small to mid-sized P&C insurance brokerages focused on efficient certificate management and digital client interactions.
Pricing
Starts at $99/month for basic plans (up to 3 users), with Pro at $299/month and Enterprise custom pricing based on volume.
AgencyBloc
specializedCRM and commission tracking software designed for insurance brokers focusing on health, life, and Medicare lines with enrollment and renewal automation.
Automated commission tracking and reconciliation with real-time carrier data syncing
AgencyBloc is a CRM platform tailored for life, health, and Medicare insurance agencies, enabling streamlined client management, lead tracking, quoting, and enrollment processes. It offers tools for compliance, commission tracking, household management, and carrier integrations to support brokers during annual enrollment periods. The software emphasizes HIPAA compliance and automation to enhance agency efficiency and client retention.
Pros
- Highly specialized for Medicare and senior health insurance workflows
- Strong compliance and HIPAA tools
- Robust carrier integrations for quoting and enrollment
Cons
- Limited support for property & casualty insurance
- Pricing scales quickly for larger teams
- Some advanced features have a learning curve
Best For
Mid-sized life and health insurance brokerages specializing in Medicare Advantage plans and senior markets.
Pricing
Tiered plans (Essentials, Pro, Enterprise) starting at ~$65/user/month, with custom pricing for larger agencies; annual contracts offer discounts.
Tarmika
specializedCommercial lines quoting engine integrated with broker management systems for fast, accurate ACORD-based proposals and bindable quotes.
Integrated multi-insurer quoting engine for rapid comparative quotes
Tarmika is a cloud-based insurance broking software platform designed to manage the full lifecycle of insurance policies for brokers and agencies. It provides tools for quoting, policy administration, claims processing, renewals, and client relationship management (CRM). The solution emphasizes compliance, real-time reporting, and integrations with multiple insurers to streamline broking operations.
Pros
- Robust policy management covering quoting to renewals
- Strong CRM and client servicing capabilities
- Cloud deployment with mobile access for on-the-go use
Cons
- User interface can feel cluttered for new users
- Limited advanced customization options
- Reporting tools lack some depth in analytics
Best For
Mid-sized insurance brokerages needing an all-in-one platform for policy administration and client management.
Pricing
Quote-based pricing starting around $50/user/month, with tiers based on modules and user count; enterprise plans available.
Bold Penguin
specializedAI-powered small commercial quoting platform that aggregates carriers for instant quotes and policy binding.
Appetite Engine that intelligently routes submissions based on real-time carrier appetites for higher acceptance rates
Bold Penguin is a SaaS platform specializing in digital distribution for small commercial insurance, enabling brokers to generate instant quotes and bind policies across multiple carriers. It features an Appetite Engine that matches risks to carrier preferences, automating submissions and reducing manual underwriting. The tool supports property & casualty lines for SMBs, integrating with agency management systems for seamless workflows.
Pros
- Lightning-fast quoting engine for commercial P&C lines
- Extensive carrier integrations (40+)
- Intuitive interface with minimal training required
Cons
- Primarily focused on small commercial, limited for personal lines or large risks
- Pricing scales with volume and can be costly for low-volume agencies
- Some advanced customizations require carrier-specific setups
Best For
Ideal for small to mid-sized brokers specializing in SMB commercial insurance who need quick quoting and binding.
Pricing
Custom subscription pricing starting around $200/user/month, tiered by agency size, quote volume, and features; enterprise plans available.
Insly
enterpriseCloud-based insurance broker software for policy management, claims handling, and multi-channel client communication.
Intelligent quoting engine with real-time multi-carrier comparisons and automated workflows
Insly is a cloud-based insurance management platform tailored for brokers, MGAs, and insurers, providing end-to-end automation for policy lifecycle management. It includes CRM, intelligent quoting, policy administration, claims handling, billing, and reporting tools to streamline brokerage operations. The software supports multi-line insurance products and emphasizes scalability for growing businesses.
Pros
- Comprehensive automation across quoting, policies, and claims
- Modern, intuitive interface with mobile access
- Strong scalability and multi-user collaboration tools
Cons
- Limited native integrations with non-European carriers
- Pricing can escalate for advanced modules
- Customization requires developer support
Best For
Mid-sized insurance brokers and MGAs seeking an all-in-one cloud platform for efficient operations.
Pricing
Subscription-based with custom quotes; starts at around €100/user/month, scaling with modules and users.
BindHQ
specializedWholesale and MGA binding platform with delegated authority management, bordereaux reporting, and compliance tools for brokers.
BindFlow automation, which enables one-click quoting-to-binding workflows with carrier connectivity for unprecedented speed.
BindHQ is a cloud-based insurance brokerage management platform tailored for commercial lines brokers, offering end-to-end tools for client relationship management, quoting, binding, and policy servicing. It automates workflows to streamline operations from prospecting to renewals, with built-in integrations to carrier portals and agency management systems. The software emphasizes speed and efficiency, helping brokers reduce manual tasks and improve placement success rates.
Pros
- Intuitive, modern interface with mobile accessibility
- Robust workflow automation for faster quoting and binding
- Strong carrier integrations and real-time collaboration tools
Cons
- Limited advanced analytics and custom reporting
- Fewer integrations compared to enterprise competitors
- Pricing can be steep for very small brokerages
Best For
Small to mid-sized commercial insurance brokerages looking for a user-friendly, all-in-one platform to automate core broking processes without enterprise complexity.
Pricing
Custom quote-based pricing, typically starting at $125-$175 per user per month, with tiers based on users, modules, and add-ons.
Conclusion
After reviewing the top 10 insurance broking software options, Applied Epic leads as the top choice, providing a comprehensive system for policy administration, quoting, claims, and client servicing across commercial and personal lines. HawkSoft and AMS360 follow closely, offering strong alternatives—HawkSoft for its user-friendly tools tailored to independent brokers, and AMS360 for its integrated workflow automation—each meeting distinct operational needs.
To unlock enhanced efficiency and growth, start with Applied Epic, our top-ranked solution. It’s designed to streamline processes and support your unique goals, making it the ideal partner for elevating your brokerage operations.
Tools Reviewed
All tools were independently evaluated for this comparison