Quick Overview
- 1#1: Applied Epic - Comprehensive agency management platform that automates policy administration, quoting, billing, and client management for insurance brokers.
- 2#2: AMS360 - Robust agency management software for streamlining workflows, policy tracking, accounting, and compliance in insurance brokerages.
- 3#3: HawkSoft - Powerful desktop-based agency system offering policy management, comparative rating, and detailed reporting for brokers.
- 4#4: EZLynx - Integrated platform combining agency management, comparative quoting, and client portals to enhance broker productivity.
- 5#5: AgencyBloc - Insurance-focused CRM with automation for lead management, renewals, commissions, and HIPAA-compliant data handling.
- 6#6: Insly - Cloud-based insurance broker software for policy issuance, renewals, claims processing, and multi-carrier integration.
- 7#7: Bold Penguin - Digital commercial quoting and distribution platform that connects brokers to carriers for fast, accurate small business insurance quotes.
- 8#8: Tarmika - Online commercial lines quoting tool that simplifies risk analysis and submission for property and casualty insurance brokers.
- 9#9: NowCerts - Automated certificate of insurance management system for issuing, tracking, and verifying ACORD certificates instantly.
- 10#10: PL Rating - Comparative rater engine for personal lines insurance, enabling brokers to shop multiple carriers for optimal quotes.
These tools were identified by evaluating feature efficacy, user-friendliness, technical quality, and overall value, ensuring they align with the varied needs of insurance professionals.
Comparison Table
This comparison table examines leading insurance brokers software tools, featuring Applied Epic, AMS360, HawkSoft, EZLynx, AgencyBloc, and more, to guide users in evaluating their options. Readers will gain insights into key functionalities, usability, and unique offerings, helping them identify the tool that best fits their operational and client management needs.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Applied Epic Comprehensive agency management platform that automates policy administration, quoting, billing, and client management for insurance brokers. | enterprise | 9.4/10 | 9.8/10 | 8.2/10 | 9.0/10 |
| 2 | AMS360 Robust agency management software for streamlining workflows, policy tracking, accounting, and compliance in insurance brokerages. | enterprise | 8.5/10 | 9.2/10 | 6.8/10 | 7.9/10 |
| 3 | HawkSoft Powerful desktop-based agency system offering policy management, comparative rating, and detailed reporting for brokers. | enterprise | 8.4/10 | 9.1/10 | 7.6/10 | 8.0/10 |
| 4 | EZLynx Integrated platform combining agency management, comparative quoting, and client portals to enhance broker productivity. | enterprise | 8.4/10 | 9.2/10 | 7.8/10 | 8.0/10 |
| 5 | AgencyBloc Insurance-focused CRM with automation for lead management, renewals, commissions, and HIPAA-compliant data handling. | specialized | 8.7/10 | 9.2/10 | 8.5/10 | 8.0/10 |
| 6 | Insly Cloud-based insurance broker software for policy issuance, renewals, claims processing, and multi-carrier integration. | enterprise | 8.7/10 | 9.0/10 | 8.5/10 | 8.2/10 |
| 7 | Bold Penguin Digital commercial quoting and distribution platform that connects brokers to carriers for fast, accurate small business insurance quotes. | specialized | 8.1/10 | 8.4/10 | 8.2/10 | 7.8/10 |
| 8 | Tarmika Online commercial lines quoting tool that simplifies risk analysis and submission for property and casualty insurance brokers. | specialized | 8.1/10 | 8.4/10 | 7.8/10 | 7.9/10 |
| 9 | NowCerts Automated certificate of insurance management system for issuing, tracking, and verifying ACORD certificates instantly. | specialized | 8.6/10 | 9.2/10 | 8.7/10 | 8.4/10 |
| 10 | PL Rating Comparative rater engine for personal lines insurance, enabling brokers to shop multiple carriers for optimal quotes. | specialized | 7.8/10 | 8.2/10 | 7.6/10 | 7.5/10 |
Comprehensive agency management platform that automates policy administration, quoting, billing, and client management for insurance brokers.
Robust agency management software for streamlining workflows, policy tracking, accounting, and compliance in insurance brokerages.
Powerful desktop-based agency system offering policy management, comparative rating, and detailed reporting for brokers.
Integrated platform combining agency management, comparative quoting, and client portals to enhance broker productivity.
Insurance-focused CRM with automation for lead management, renewals, commissions, and HIPAA-compliant data handling.
Cloud-based insurance broker software for policy issuance, renewals, claims processing, and multi-carrier integration.
Digital commercial quoting and distribution platform that connects brokers to carriers for fast, accurate small business insurance quotes.
Online commercial lines quoting tool that simplifies risk analysis and submission for property and casualty insurance brokers.
Automated certificate of insurance management system for issuing, tracking, and verifying ACORD certificates instantly.
Comparative rater engine for personal lines insurance, enabling brokers to shop multiple carriers for optimal quotes.
Applied Epic
enterpriseComprehensive agency management platform that automates policy administration, quoting, billing, and client management for insurance brokers.
Seamless carrier connectivity with automated policy downloads and Epic Web portal for client self-service
Applied Epic is a comprehensive, cloud-based agency management system tailored for insurance brokers and agencies, automating the entire client lifecycle from quoting and policy issuance to renewals, billing, and claims processing. It offers deep carrier integrations, advanced workflow automation, and real-time reporting to enhance productivity and compliance. As the industry standard, it supports scalability for growing brokerages with mobile access and customizable dashboards.
Pros
- Extensive carrier integrations and automated downloads reduce manual work
- Scalable for small to enterprise-level brokerages with robust reporting
- Strong security, compliance tools, and mobile accessibility
Cons
- Steep learning curve and complex interface for new users
- High implementation time and costs
- Customization requires vendor support
Best For
Mid-to-large insurance brokerages needing a full-featured, scalable platform for end-to-end operations.
Pricing
Custom quoted pricing based on agency size, users, and modules; typically starts at $5,000+ per month for mid-sized firms.
AMS360
enterpriseRobust agency management software for streamlining workflows, policy tracking, accounting, and compliance in insurance brokerages.
Integrated Download Center providing direct access to forms, endorsements, and updates from over 300 carriers
AMS360 by Vertafore is a comprehensive agency management system (AMS) tailored for insurance brokers and agencies, offering end-to-end automation for policy administration, client management, billing, and accounting. It supports commercial, personal, and benefits lines of business with robust reporting, document management, and carrier integrations. Widely used by mid-to-large agencies, it centralizes operations to streamline workflows and improve productivity.
Pros
- Extensive feature set covering policy management, commissions, and accounting
- Strong carrier integrations and automated workflows
- Reliable reporting and customizable dashboards
Cons
- Outdated, clunky user interface with steep learning curve
- High implementation and customization costs
- Limited mobile accessibility and modern UI/UX
Best For
Mid-to-large insurance brokerages with complex, multi-line operations needing a robust, all-in-one management system.
Pricing
Quote-based pricing; typically $150-$300 per user/month depending on modules, agency size, and customizations, with one-time setup fees.
HawkSoft
enterprisePowerful desktop-based agency system offering policy management, comparative rating, and detailed reporting for brokers.
Integrated comparative rater that pulls real-time quotes from multiple carriers in one interface
HawkSoft is a robust agency management software tailored for independent insurance brokers and agencies, providing end-to-end tools for policy administration, client management, billing, and reporting. It excels in automating workflows like policy downloads from over 300 carriers and comparative rating to streamline quoting processes. The platform supports multi-location agencies with strong accounting integration and customizable dashboards for efficient operations.
Pros
- Deep carrier integrations for seamless policy downloads and updates
- Powerful automation and comparative rating tools
- Excellent reporting and compliance features
Cons
- Steep learning curve for new users
- User interface feels dated compared to modern competitors
- Pricing can be high for smaller agencies
Best For
Mid-sized independent insurance brokerages seeking comprehensive automation and carrier connectivity.
Pricing
Custom quotes starting at around $150 per user per month, with discounts for larger agencies and annual contracts.
EZLynx
enterpriseIntegrated platform combining agency management, comparative quoting, and client portals to enhance broker productivity.
Integrated comparative rater that delivers side-by-side quotes from hundreds of carriers in seconds
EZLynx is a cloud-based insurance agency management system (AMS) tailored for brokers, offering comparative quoting, rating, policy management, and client portals across personal, commercial, life, and health lines. It integrates with over 300 carriers for real-time quotes and includes workflow automation, commission tracking, and reporting tools. The platform streamlines agency operations from lead management to renewals, making it a robust solution for independent agencies.
Pros
- Powerful multi-carrier comparative rater for quick quoting
- Comprehensive AMS with CRM, workflows, and analytics
- Strong carrier integrations and data import/export capabilities
Cons
- Steep learning curve for new users
- Pricing can be expensive for small agencies
- Interface feels dated in some areas
Best For
Mid-sized insurance brokerages needing an all-in-one platform for quoting, management, and carrier connectivity.
Pricing
Quote-based pricing starting at around $150-$300 per user/month, with modular add-ons for advanced features.
AgencyBloc
specializedInsurance-focused CRM with automation for lead management, renewals, commissions, and HIPAA-compliant data handling.
Scope platform for compliance-driven sales enablement with real-time carrier data and automated enrollment
AgencyBloc is a specialized CRM and agency management platform tailored for life, health, and Medicare insurance brokers. It streamlines lead nurturing, quoting, enrollment, client servicing, and compliance through integrated tools like carrier connectivity and automated workflows. The software emphasizes regulatory adherence with features such as call recording, e-signatures, and Scope for sales enablement.
Pros
- Medicare-specific enrollment and quoting with direct carrier integrations
- Robust compliance tools including call recording and eApps
- Comprehensive CRM for lifecycle management from lead to renewal
Cons
- Limited support for property & casualty (P&C) lines
- Pricing can be high for very small agencies
- Steeper learning curve for advanced compliance features
Best For
Medicare and health insurance agencies seeking integrated compliance, enrollment automation, and carrier connectivity.
Pricing
Custom quote-based pricing; tiers start around $75/user/month for Essentials, up to $200+/user/month for Enterprise with advanced features.
Insly
enterpriseCloud-based insurance broker software for policy issuance, renewals, claims processing, and multi-carrier integration.
Seamless API integrations with over 100 global insurers for instant quoting and policy binding
Insly is a cloud-based insurance management platform designed specifically for insurance brokers, MGAs, and small insurers, offering end-to-end automation of policy lifecycle from quoting to renewals and claims. It includes CRM tools, billing, reporting, and a client portal for self-service access. With multi-currency and multi-language support, it enables brokers to manage multiple companies efficiently and integrate seamlessly with insurer APIs.
Pros
- Comprehensive policy management with real-time insurer integrations
- Customizable workflows and strong reporting capabilities
- Scalable for growing brokerages with multi-company support
Cons
- Pricing can be high for very small brokerages
- Steeper learning curve for advanced customizations
- Limited native mobile app functionality
Best For
Mid-sized insurance brokers and MGAs seeking an all-in-one platform with deep insurer connectivity.
Pricing
Custom quote-based pricing starting around €99/user/month for basic plans, scaling to enterprise levels with add-ons.
Bold Penguin
specializedDigital commercial quoting and distribution platform that connects brokers to carriers for fast, accurate small business insurance quotes.
Real-time comparative rater that delivers instant quotes from 40+ carriers in a single interface
Bold Penguin is a comparative rating and quoting platform tailored for insurance brokers, enabling real-time quotes from over 40 carriers for personal lines like auto, home, renters, and motorcycle insurance. It automates the rating process, streamlines submissions, and integrates with agency management systems to boost efficiency. The tool helps brokers close more deals faster by providing accurate, side-by-side comparisons without manual data entry.
Pros
- Lightning-fast multi-carrier quoting reduces time from hours to minutes
- Broad carrier network with strong accuracy and data validation
- Seamless integrations with AMS like AMS360 and EZLynx
Cons
- Limited to personal lines, lacking commercial insurance support
- Pricing is quote-based and can be expensive for low-volume agencies
- Occasional carrier data discrepancies reported by users
Best For
Mid-sized insurance brokerages handling high volumes of personal lines quotes who prioritize speed and carrier comparison.
Pricing
Custom subscription pricing based on agency size and quote volume; typically starts at $500/month for small agencies, scaling to $2,000+ for enterprises.
Tarmika
specializedOnline commercial lines quoting tool that simplifies risk analysis and submission for property and casualty insurance brokers.
Multi-carrier marketplace for seamless quoting and binding across 100+ insurers
Tarmika is a cloud-based insurance broker management platform that helps agencies handle client onboarding, policy administration, renewals, and claims efficiently. It provides tools for quoting across multiple carriers, CRM integration, compliance tracking, and detailed analytics to optimize brokerage operations. Designed for modern brokers, it emphasizes automation and digital client experiences to reduce manual work.
Pros
- Comprehensive policy lifecycle management
- Strong multi-carrier quoting and integration
- Robust reporting and analytics dashboard
Cons
- Steeper learning curve for new users
- Limited advanced customization without add-ons
- Pricing lacks transparency for smaller agencies
Best For
Mid-sized insurance brokerages seeking an integrated platform for carrier connectivity and client management.
Pricing
Custom subscription plans starting at around $75/user/month, with tiers based on users, modules, and carrier integrations.
NowCerts
specializedAutomated certificate of insurance management system for issuing, tracking, and verifying ACORD certificates instantly.
One-click certificate issuance with auto-populated data from integrated agency systems
NowCerts is a cloud-based insurance certificate management software tailored for brokers and agencies, enabling rapid creation, issuance, and tracking of ACORD certificates, endorsements, and binders. It features client and insured portals for self-service requests and downloads, along with automation for renewals and expirations. The platform integrates seamlessly with major agency management systems like AMS360, Sagitta, and Applied Epic to pull client data automatically.
Pros
- Lightning-fast certificate generation (often under 60 seconds)
- Strong integrations with AMS and carrier systems
- Robust client/insured portals for self-service
Cons
- Primarily focused on certificates, lacking full policy management
- Advanced customization requires higher-tier plans
- Occasional reports of integration glitches with smaller AMS
Best For
Insurance brokers and agencies handling high volumes of certificate requests who need efficient automation and client portals.
Pricing
Subscription plans start at $99/month for Essentials (limited users/certificates), up to $299+/month for Enterprise with unlimited access and premium support.
PL Rating
specializedComparative rater engine for personal lines insurance, enabling brokers to shop multiple carriers for optimal quotes.
One-entry multi-carrier comparative rating engine for instant side-by-side quotes
PL Rating is a specialized comparative rating platform designed for insurance brokers handling personal lines products like auto, home, and renters insurance. It allows users to input client data once and receive instant quotes from multiple carriers, streamlining the quoting process. The software emphasizes accuracy and speed, integrating with various insurer rating engines to provide competitive market insights.
Pros
- Rapid multi-carrier quoting for personal lines
- High accuracy in rating calculations from major insurers
- Simple, intuitive interface for quick data entry
Cons
- Limited to personal lines; no commercial coverage support
- Integration options with agency management systems are basic
- Pricing can be steep for very small brokerages
Best For
Independent brokers or agencies specializing in personal lines insurance who prioritize fast comparative quoting over full-suite agency management.
Pricing
Subscription-based, typically $100-$300 per user/month depending on volume and features; custom quotes available.
Conclusion
The reviewed insurance brokers software showcase a spectrum of tools, each designed to elevate different aspects of brokerage operations—from policy management to quoting and client engagement. At the summit, Applied Epic leads with its comprehensive features that centralize key workflows, making it the top choice for many. AMS360 and HawkSoft stand as strong alternatives, offering robust solutions for streamlining processes and desktop-based control, respectively.
Take the first step toward more efficient brokerage management by exploring Applied Epic, or delve into AMS360 and HawkSoft to find the tool that fits your unique needs best.
Tools Reviewed
All tools were independently evaluated for this comparison
