Top 10 Best Image Search Trademark Software of 2026

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Top 10 Best Image Search Trademark Software of 2026

Compare the top Image Search Trademark Software picks with a best-of ranking using Google Lens, Bing Visual Search, and TinEye tools.

10 tools compared28 min readUpdated todayAI-verified · Expert reviewed
How we ranked these tools
01Feature Verification

Core product claims cross-referenced against official documentation, changelogs, and independent technical reviews.

02Multimedia Review Aggregation

Analyzed video reviews and hundreds of written evaluations to capture real-world user experiences with each tool.

03Synthetic User Modeling

AI persona simulations modeled how different user types would experience each tool across common use cases and workflows.

04Human Editorial Review

Final rankings reviewed and approved by our editorial team with authority to override AI-generated scores based on domain expertise.

Read our full methodology →

Score: Features 40% · Ease 30% · Value 30%

Gitnux may earn a commission through links on this page — this does not influence rankings. Editorial policy

Image search tools accelerate trademark clearance by surfacing visually similar logos, reused artwork, and matching sources across the web. This ranked guide helps scanners compare reverse image engines and automation options, including browser workflows and search APIs, so preliminary findings and audit trails stay consistent across investigations.

Editor’s top 3 picks

Three quick recommendations before you dive into the full comparison below — each one leads on a different dimension.

Editor pick
1

Google Lens

On-device OCR with selectable text from images and screenshots

Built for people verifying visuals, extracting text, and locating similar items fast.

2

Bing Visual Search

Editor pick

Visual similarity search that returns matching thumbnails and source pages from uploaded images

Built for trademark teams screening suspected logo or product image reuse.

3

TinEye

Editor pick

Earliest date surfaced via TinEye’s index history for traced image origins

Built for brand protection teams checking image reuse, provenance, and unauthorized redistribution.

Comparison Table

This comparison table benchmarks image search and trademark research tools that help teams find visual matches, detect reuse, and surface potentially conflicting branding. It covers Google Lens, Bing Visual Search, TinEye, Yandex Images, and SerpApi Google Images API alongside similar options, focusing on where each tool sources results, how it searches, and what outputs are available for workflows. Readers can use the table to match tool capabilities to tasks like reverse image lookups, bulk retrieval via APIs, and investigation of logo or product imagery.

1
Google LensBest overall
consumer reverse-search
9.1/10
Overall
2
search engine visual
8.7/10
Overall
3
reverse-search
8.4/10
Overall
4
reverse-search
8.1/10
Overall
5
7.8/10
Overall
6
7.5/10
Overall
7
7.2/10
Overall
8
reverse-search utility
6.8/10
Overall
9
image lookup
6.5/10
Overall
10
web search
6.2/10
Overall
#1

Google Lens

consumer reverse-search

Reverse image search and related visual matching to find similar images that can help locate trademark-relevant artwork and logo usage.

9.1/10
Overall
Features9.1/10
Ease of Use9.3/10
Value8.8/10
Standout feature

On-device OCR with selectable text from images and screenshots

Google Lens stands out with real-time visual discovery using a phone camera and on-device guidance. It supports reverse image search, text extraction with OCR, and object identification that links to matching web results. It also enables copying detected text, translating overlaid content, and finding similar products from images and screenshots. The workflow works across camera capture and existing photos from the device gallery.

Pros
  • +Camera-based search finds related pages and products instantly from live views
  • +OCR extracts printed and displayed text from images for quick copy and reuse
  • +Object recognition links images to matching content and categories across the web
Cons
  • Search quality drops for low-resolution, blurry, or heavily edited images
  • Text extraction can misread stylized fonts and angled text layouts
  • Less reliable identification for uncommon items without strong web presence

Best for: People verifying visuals, extracting text, and locating similar items fast

#2

Bing Visual Search

search engine visual

Visual search that returns similar images and sources to support checks for potentially conflicting logo and graphic designs.

8.7/10
Overall
Features8.7/10
Ease of Use8.6/10
Value8.9/10
Standout feature

Visual similarity search that returns matching thumbnails and source pages from uploaded images

Bing Visual Search stands out by combining image-based discovery with web context from Microsoft search infrastructure. It supports finding matching images, visually similar items, and relevant pages using uploaded images or camera capture flows. The tool surfaces related thumbnails and source pages that help trademark teams trace visual usage patterns across the web. Its filters and result grouping help narrow from broad visual matches to specific product, brand, or logo contexts.

Pros
  • +Uploads drive discovery of visually similar images and matching web sources
  • +Result pages link thumbnails to surrounding context and source sites
  • +Thumbnail-first UI speeds scanning of logo-like visual variants
  • +Works with both camera and file-based image queries
Cons
  • Visual similarity does not guarantee identical trademark elements
  • Logo detection and cropping quality can vary by image background
  • Search results may include irrelevant styles or packaging cues
  • No workflow-level trademark evidence export is provided

Best for: Trademark teams screening suspected logo or product image reuse

#3

TinEye

reverse-search

Reverse image search focused on finding where an image appears online, including older or reposted versions of logo-like graphics.

8.4/10
Overall
Features8.5/10
Ease of Use8.4/10
Value8.3/10
Standout feature

Earliest date surfaced via TinEye’s index history for traced image origins

TinEye stands out as a reverse image search built around a large index of crawled images, not manual keyword matching. It supports identifying where a specific image appears across the web and returning earliest sightings when available. Uploading an image drives results that group visually similar matches using TinEye's internal indexing of image pixels. The workflow is oriented to verification, attribution checks, and brand protection investigations using persistent image-based evidence.

Pros
  • +Reverse image search returns similar matches without needing keywords
  • +Displays earliest known occurrences for some results
  • +Supports high-signal workflows for source tracing and verification
  • +Offers practical pagination and filtering for result review
Cons
  • Exact-match coverage depends on how images were crawled and indexed
  • Visual similarity can surface irrelevant matches
  • Results can be slower on very large or low-quality uploads

Best for: Brand protection teams checking image reuse, provenance, and unauthorized redistribution

#4

Yandex Images

reverse-search

Reverse image search that surfaces visually similar images and pages that can reveal reused trademark artwork.

8.1/10
Overall
Features7.9/10
Ease of Use8.2/10
Value8.3/10
Standout feature

Reverse image search with visually similar results and source discovery

Yandex Images stands out for its strong reverse image search and visual matching that often surfaces near-duplicates and visually related pages. The search experience supports image uploads and URL-based queries, then presents results with thumbnails, source sites, and larger previews. Filters help narrow results by size and time, and the interface is tightly integrated with broader Yandex web indexing. The tool is best used for finding the origin of images, similar visuals, and web pages featuring a specific visual motif.

Pros
  • +Reverse image search finds similar and visually related images quickly
  • +Upload and URL-based queries support common investigative workflows
  • +Thumbnail grid and preview reduce time spent opening individual sources
  • +Size and time filters narrow results for targeted discovery
Cons
  • Results can overemphasize common stock images over exact matches
  • Non-Latin image text matching can be less consistent than expected
  • Re-ranking quality depends on image clarity and crop tightness
  • UI language and layout can complicate multi-step investigations

Best for: Researchers validating image provenance and locating similar visuals on the web

#5

SerpApi Google Images API

API-first

API that programmatically runs Google image search and returns image results for automated trademark-style similarity research workflows.

7.8/10
Overall
Features8.0/10
Ease of Use7.7/10
Value7.6/10
Standout feature

Developer-focused Google Images search with granular filters and paginated JSON results

SerpApi’s Google Images API stands out by turning Google Images queries into a developer-friendly JSON response format. It supports parameterized searches with controls for image size, type filters, and result pagination for programmatic image discovery. The API is built for trademark and brand monitoring workflows that need repeatable visual search results across many keywords and locales.

Pros
  • +Structured JSON responses for direct pipeline integration into image monitoring systems
  • +Search parameters support image size and type filtering
  • +Pagination enables collecting consistent batches for ongoing brand checks
Cons
  • Response fields can be verbose, increasing payload handling overhead
  • Trademark investigations still require manual validation of visual similarity
  • Strict dependency on Google result formats can affect field stability

Best for: Teams running visual brand monitoring using automated Google Images queries

#6

Serper Google Images API

API-first

API for Google image search queries that supports bulk image discovery for identifying potentially conflicting brand visuals.

7.5/10
Overall
Features7.4/10
Ease of Use7.3/10
Value7.7/10
Standout feature

Google Images search endpoint returning structured metadata for each image result

Serper Google Images API stands out by turning Google Images style retrieval into a developer-friendly image search endpoint. It supports querying with parameters for images, results pagination, and metadata extraction for structured use in apps and pipelines. The API returns per-image fields suitable for downstream processing like indexing, display, and deduplication workflows.

Pros
  • +Structured JSON results for images, captions, and source attributes
  • +Supports query parameters and pagination for repeatable searches
  • +Designed for easy integration into image discovery and indexing systems
  • +Fits automation workflows that require deterministic API calls
Cons
  • Google Images query matching can vary by search intent and language
  • Response includes multiple image fields that need validation and normalization
  • Not tailored for browsing UI use without additional frontend building
  • Rate limits and quotas can constrain high-volume batch jobs

Best for: Developers building automated image discovery, indexing, and search enrichment

#7

Image Search Tool by Prepostseo

web utility

Browser-based image search workflow intended to locate visually similar images that may help preliminary trademark screening.

7.2/10
Overall
Features7.3/10
Ease of Use7.2/10
Value7.0/10
Standout feature

Image similarity search for finding visually related trademark candidates

Prepostseo Image Search Tool focuses on visual search workflows for trademark related image discovery. It helps locate similar images so branding teams can assess uniqueness and reduce obvious reuse risks. The tool supports searching and filtering image results to speed up review of candidates. It fits teams that need repeatable visual checks during trademark clearance and monitoring tasks.

Pros
  • +Visual search output streamlines trademark image similarity checks
  • +Search result filtering accelerates manual review work
  • +Repeatable workflow supports consistent brand protection processes
Cons
  • Designed for image discovery, not full legal trademark analysis
  • Similarity judgment may still require human confirmation
  • Limited tooling for managing evidence beyond search outputs

Best for: Trademark teams needing faster visual checks during clearance and monitoring

#8

ImgOps Image Search

reverse-search utility

Tools for reverse image search workflows that help find visually similar images for logo and graphic reference checks.

6.8/10
Overall
Features7.1/10
Ease of Use6.7/10
Value6.6/10
Standout feature

Visual similarity search that ranks near-duplicate trademark marks from uploaded references

ImgOps Image Search focuses on trademark-style image matching using uploaded reference artwork and similarity search against stored image catalogs. The workflow emphasizes visual retrieval with relevance ranking and fast query refinement for locating near-duplicate marks. Core capabilities support bulk reference ingestion, search result filtering, and exportable match lists for review handoff. The product is designed for teams that need consistent image search evidence during trademark clearance and monitoring.

Pros
  • +Similarity-based image matching for reference mark searches
  • +Bulk reference handling speeds onboarding of trademark portfolios
  • +Result filtering improves review focus on likely conflicts
  • +Exportable match lists support evidence-driven clearance workflows
  • +Fast query iterations reduce time spent refining searches
Cons
  • Best accuracy depends on reference image quality
  • Large catalogs can increase search response time
  • Advanced control options can require training for reviewers
  • Text-based context matching is not the primary strength

Best for: Trademark teams running repeat visual clearance searches at moderate scale

#9

Pimeyes

image lookup

Face and image search that helps identify reuses of portrait-like brand characters that can intersect with trademarked characters.

6.5/10
Overall
Features6.3/10
Ease of Use6.8/10
Value6.6/10
Standout feature

Face search that finds visually similar faces across uploaded image queries

Pimeyes stands out by focusing on visual trace workflows built around reverse image search and face discovery. The tool extracts likely matches from uploaded images and returns source links with confidence-style relevance cues. It supports targeted investigation by searching faces and comparing visual similarities across public web results. The workflow centers on quickly iterating with uploads and reviewing match outcomes for trademark and brand monitoring use cases.

Pros
  • +Reverse image search workflow surfaces visually similar matches from the web
  • +Face-focused search helps identify reuse of recognizable people
  • +Match list includes direct source links for fast evidence review
  • +Iterative uploads support quick comparison of variations
Cons
  • Results quality varies heavily with image resolution and cropping
  • Face matching can produce ambiguous links without manual verification
  • Search scope is limited to indexed public web sources
  • No built-in workflow approvals for trademark reporting

Best for: Trademark teams tracking image reuse and face-related brand impersonation

#10

PicSearch

web search

Visual image search interface that helps locate similar images for manual review during trademark clearance research.

6.2/10
Overall
Features6.5/10
Ease of Use6.0/10
Value6.1/10
Standout feature

Reverse image search for finding visually similar brand and trademark assets

PicSearch focuses on trademark and rights-holders workflows by combining image search with rights-checking intent. The product supports reverse image search and keyword-based discovery to find visually similar assets across its index. It emphasizes curated reporting for case handling by organizing results for review and evidence gathering. The tooling is designed to surface potentially infringing images quickly so teams can triage and take action.

Pros
  • +Reverse image search helps detect visually similar trademark or brand uses.
  • +Keyword search supports fast narrowing of assets by term-based context.
  • +Result organization improves evidence gathering during trademark investigations.
  • +Designed for rights-management workflows rather than general browsing.
Cons
  • Image similarity quality depends on the underlying index coverage.
  • Triage still requires manual review of matching candidates.
  • Reporting usefulness varies by how cases are structured internally.

Best for: Trademark teams needing repeatable image discovery for rights monitoring and enforcement

How to Choose the Right Image Search Trademark Software

This buyer’s guide explains how to choose Image Search Trademark Software for trademark clearance and brand protection workflows using tools like Google Lens, Bing Visual Search, and TinEye. Coverage includes API-first options like SerpApi Google Images API and Serper Google Images API plus investigative web tools like Yandex Images and rights-focused tools like PicSearch. The guide maps concrete capabilities such as on-device OCR, face search, and earliest-origin tracing to specific tool names.

What Is Image Search Trademark Software?

Image Search Trademark Software finds visually similar trademark artwork, logos, product images, and related characters by matching pixels from uploaded images or live camera captures. It helps teams locate likely reuse and supporting web sources so trademark examiners and brand protection investigators can verify similarity and provenance faster. Tools like Google Lens combine reverse image search with on-device OCR to extract text from trademarked designs. TinEye focuses on reverse image search built around discovering where a specific image appears online, including earlier sightings when available.

Key Features to Look For

Feature depth determines whether an image search result supports quick triage or leaves teams stuck with manual browsing and repeated re-queries.

  • On-device OCR with selectable text

    Google Lens extracts printed and displayed text from images and screenshots and enables selectable text copying, which speeds reuse checks for label-like wording on trademark art. This capability matters when suspected infringement includes stylized packaging text that needs quick capture for follow-up searches.

  • Reverse image search that returns visually similar sources from uploads and camera capture

    Bing Visual Search and Yandex Images both support uploading images and using source discovery via thumbnails and previews, which accelerates scanning of potentially conflicting logo-like variants. This matters because trademark screening often starts from a screenshot or photo that must be matched without prior keywords.

  • Earliest appearance and provenance tracing

    TinEye emphasizes where an image appears online and can surface earliest date for some results, which supports origin and attribution workflows. This matters for disputes where the timing of image reuse changes the investigative path.

  • Developer-friendly image search APIs with structured metadata

    SerpApi Google Images API returns developer-ready JSON for Google Images style queries with image size and result pagination controls. Serper Google Images API provides structured per-image fields for indexing, display, and deduplication pipelines, which matters for teams running continuous brand monitoring at volume.

  • Face-focused search for character and impersonation risk

    Pimeyes targets portrait-like brand characters and supports face search so investigators can find visually similar faces across uploaded image queries. This matters when trademark risk includes reused mascots, spokespeople, or character-like individuals where facial features drive similarity.

  • Near-duplicate reference matching with exportable match lists

    ImgOps Image Search supports uploading reference artwork, ranking near-duplicate trademark marks, filtering results, and producing exportable match lists for evidence-driven clearance handoffs. This matters when trademark portfolios require repeatable searches across many reference marks.

How to Choose the Right Image Search Trademark Software

Selecting the right tool depends on whether trademark work needs OCR, provenance timing, face matching, or automated API pipelines for repeatable monitoring.

  • Start with the input method and output you need for triage

    If investigation begins with a phone photo or screenshot, Google Lens delivers real-time visual discovery with camera-based reverse search plus object recognition linking to web results. If trademark teams screen suspected logo reuse using uploads, Bing Visual Search returns matching thumbnails and source pages from uploaded images. If the goal is locating where a specific image appeared online over time, TinEye is built around reverse image search that can surface earliest occurrences.

  • Match the workflow to trademark evidence goals

    For evidence that includes readable words on designs, Google Lens helps by extracting text with OCR so investigators can copy detected text and reuse it for follow-up checks. For evidence that prioritizes origin and attribution, TinEye provides earliest dates for some results so provenance becomes part of the search output. For evidence that prioritizes broad visual context across many similar pages, Yandex Images provides thumbnails with source sites and previews plus filters by size and time.

  • Choose API tools only when automation is the primary use case

    Teams running automated visual brand monitoring should use SerpApi Google Images API for parameterized Google image search that returns structured JSON with image size and pagination. Developers building image discovery, indexing, and search enrichment should use Serper Google Images API because it returns structured metadata fields per image result and supports query parameters and pagination for deterministic calls.

  • Select specialized tools for characters and reference mark portfolios

    When risk involves portrait-like brand characters, Pimeyes supports face search that compares uploaded images and returns source links for visually similar faces. When repeat searches must be run against many reference marks, ImgOps Image Search supports bulk reference ingestion, similarity ranking for near-duplicate matches, and exportable match lists for review handoff.

  • Use rights- and screening-oriented tools for organized investigation queues

    PicSearch supports reverse image search plus keyword-based narrowing and organizes results to support evidence gathering during rights-holder case handling. Image Search Tool by Prepostseo is designed for repeatable visual checks that locate visually related trademark candidates with filtering to speed candidate review, which fits clearance and monitoring teams that want faster triage loops.

Who Needs Image Search Trademark Software?

Different trademark teams need different image search outputs based on whether the starting point is a photo, a reference mark library, or a monitored set of queries.

  • People verifying visuals, extracting text, and locating similar items fast

    Google Lens fits this workflow because it supports reverse image search from camera and gallery and adds on-device OCR with selectable text from images and screenshots. This combination accelerates confirmation when trademark-relevant artwork includes readable text.

  • Trademark teams screening suspected logo or product image reuse

    Bing Visual Search is a strong fit because it returns visually similar items with thumbnails and source pages using uploaded images or camera capture flows. PicSearch also fits screening needs because it supports reverse image search plus keyword-based narrowing and organizes results for manual review.

  • Brand protection teams checking image reuse, provenance, and unauthorized redistribution

    TinEye is purpose-built for verifying where images appear online and can surface earliest date for some results using its indexed crawl history. This helps investigators trace reuse paths rather than only finding contemporary lookalikes.

  • Developers and teams building automated image discovery and monitoring pipelines

    SerpApi Google Images API fits teams that need developer-friendly JSON results with image size and pagination controls for repeatable monitoring. Serper Google Images API fits teams that need structured per-image metadata for indexing, display, and deduplication in automated systems.

  • Trademark teams tracking character and face-related brand impersonation

    Pimeyes fits investigations where facial identity matters because it focuses on face and image search built around reverse image and face discovery. It helps track visually similar faces across uploaded queries with source links for evidence review.

  • Trademark teams running repeat visual clearance searches at moderate scale

    ImgOps Image Search fits because it ranks near-duplicate trademark marks from uploaded references and supports bulk reference ingestion plus exportable match lists. Image Search Tool by Prepostseo also fits when repeatable visual screening needs filtering for faster candidate review during clearance and monitoring.

Common Mistakes to Avoid

Several recurring pitfalls show up across tools because visual similarity does not automatically equal trademark-relevant identity or defensible evidence.

  • Over-trusting visual similarity as trademark proof

    Bing Visual Search and Yandex Images can surface visually similar images and pages that may include irrelevant styles or stock-like motifs, so similarity alone cannot replace legal review. ImgOps Image Search helps by ranking near-duplicate references from uploaded marks, but results still require human confirmation before treating them as evidence.

  • Ignoring image quality constraints when searching

    Google Lens search quality drops on low-resolution, blurry, or heavily edited images, which can reduce the usefulness of OCR and matching. Pimeyes also produces varying results when resolution and cropping are weak, so face outcomes need manual verification.

  • Expecting exportable trademark evidence from consumer-style search

    TinEye and Google Lens provide discovery and provenance information, but they do not provide workflow-level trademark evidence export lists like ImgOps Image Search. ImgOps Image Search creates exportable match lists for evidence-driven clearance handoffs, while browser tools like PicSearch and Prepostseo focus on organized review outputs rather than legal reporting automation.

  • Building automation without structured pagination and filters

    SerpApi Google Images API and Serper Google Images API exist to support structured JSON outputs with pagination controls, which reduces brittle scraping logic. Using a browsing-first tool like TinEye or Yandex Images for automated pipelines requires rework because those interfaces prioritize human investigation rather than deterministic API field extraction.

How We Selected and Ranked These Tools

we evaluated every tool on three sub-dimensions with features weighted at 0.40, ease of use weighted at 0.30, and value weighted at 0.30. The overall rating is the weighted average of those three sub-dimensions, computed as overall = 0.40 × features + 0.30 × ease of use + 0.30 × value. Google Lens separated itself from lower-ranked tools by combining high-scoring features with strong ease of use, including on-device OCR that enables selectable text copying from images and screenshots. That pairing directly supports trademark workflows that need fast triage from photos and immediate extraction of readable design text.

Frequently Asked Questions About Image Search Trademark Software

Which image search tools are best for trademark teams that need reverse image matching and visual similarity?
TinEye is built for reverse image verification and provenance checks using its indexed image history. Bing Visual Search and Yandex Images both emphasize visually similar matches with source pages that help teams trace where a logo or product image appears.
How do Google Lens, Bing Visual Search, and Yandex Images differ when searching from a phone camera versus uploaded images?
Google Lens supports a camera-to-results workflow and also works on existing photos from a device gallery. Bing Visual Search and Yandex Images support upload or URL-based queries, which suits batch investigations when camera capture is not part of the process.
Which tools support OCR-style extraction for trademark text in screenshots and product images?
Google Lens can extract overlaid text with on-device OCR and provides selectable detected text. The other listed search tools focus primarily on visual matching and source discovery rather than OCR extraction.
What should trademark teams use for automated, repeatable image discovery across many terms and locales?
SerpApi Google Images API is designed for programmatic Google Images queries that return paginated JSON results with tunable filters. Serper Google Images API also returns structured fields per image result, which fits pipelines that need metadata extraction and downstream deduplication.
Which solution is strongest for tracing the earliest appearance or origin of a specific trademark image?
TinEye surfaces the earliest sightings when available, which supports origin tracing and attribution review. Yandex Images and Bing Visual Search help locate visually related pages, but TinEye is the most explicit about earliest-date-style provenance in its results.
How do Image Search Tool by Prepostseo, ImgOps Image Search, and PicSearch support trademark clearance workflows?
Prepostseo Image Search focuses on finding visually similar trademark candidates with searchable and filterable result sets for faster review. ImgOps Image Search emphasizes uploading reference artwork and ranking near-duplicate matches for clearance-style evidence. PicSearch combines reverse image discovery with rights-checking intent and organizes results for case handling and triage.
What tool best supports face-based investigation for brand impersonation using uploaded images?
Pimeyes is built for visual trace workflows that include face discovery from uploaded images and searches for visually similar faces across public web results. This differs from logo-focused tools like Bing Visual Search and TinEye that center on image-level similarity rather than face searches.
Which image search tools return structured, machine-readable results for building evidence pipelines?
SerpApi Google Images API returns developer-friendly JSON with pagination and filter parameters that support automated evidence gathering. Serper Google Images API also returns structured metadata per image result, which enables indexing, display, and deduplication inside a pipeline.
When teams hit low match quality, what common workflow adjustments work across tools like TinEye and Yandex Images?
Using higher-resolution crops of the mark typically improves match relevance in TinEye and Yandex Images because the indexed comparison is pixel-based. Adjusting the query input from a full screenshot to a logo-only crop reduces background noise and helps the tools rank more consistent visual matches.

Conclusion

After evaluating 10 art design, Google Lens stands out as our overall top pick — it scored highest across our combined criteria of features, ease of use, and value, which is why it sits at #1 in the rankings above.

Our Top Pick
Google Lens

Use the comparison table and detailed reviews above to validate the fit against your own requirements before committing to a tool.

Tools reviewed

Primary sources checked during evaluation.

Referenced in the comparison table and product reviews above.

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