Quick Overview
- 1#1: Bloomerang - Cloud-based donor management software that simplifies fundraising, tracks donor relationships, and boosts retention through engagement tools.
- 2#2: DonorPerfect - Comprehensive fundraising platform for managing donors, campaigns, events, and online giving with robust reporting features.
- 3#3: Salesforce Nonprofit Cloud - Scalable CRM tailored for nonprofits, offering advanced donor management, fundraising automation, and AI-powered insights.
- 4#4: Blackbaud Raiser's Edge NXT - Enterprise-grade fundraising software for large organizations, providing in-depth donor tracking, wealth screening, and financial integration.
- 5#5: Virtuous - AI-enhanced CRM that personalizes donor interactions, automates workflows, and optimizes fundraising strategies.
- 6#6: NeonCRM - All-in-one nonprofit CRM for donor management, membership tracking, events, and online fundraising.
- 7#7: Givebutter - Free, all-in-one platform for fundraising, donor management, events, and CRM with low fees and easy integrations.
- 8#8: Classy - Online fundraising platform focused on peer-to-peer campaigns, event ticketing, and donor engagement tools.
- 9#9: Keela - AI-driven donor management software that automates communications, segmentation, and reporting for efficient fundraising.
- 10#10: Little Green Light - Affordable, user-friendly donor database for small nonprofits, handling contacts, gifts, and basic reporting.
We ranked tools by evaluating feature depth, usability, reliability, and value, ensuring alignment with diverse nonprofit needs, from small teams to enterprise-level organizations.
Comparison Table
Fundraising and donor management software is critical for streamlining campaigns and building donor relationships; this comparison table explores top options like Bloomerang, DonorPerfect, Salesforce Nonprofit Cloud, Blackbaud Raiser's Edge NXT, Virtuous, and more, highlighting features, usability, and integration strengths. Readers will gain clear insights to identify software that aligns with their organizational needs, whether prioritizing donor retention, reporting capabilities, or workflow efficiency.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Bloomerang Cloud-based donor management software that simplifies fundraising, tracks donor relationships, and boosts retention through engagement tools. | specialized | 9.6/10 | 9.4/10 | 9.8/10 | 9.2/10 |
| 2 | DonorPerfect Comprehensive fundraising platform for managing donors, campaigns, events, and online giving with robust reporting features. | specialized | 9.1/10 | 9.5/10 | 8.2/10 | 8.7/10 |
| 3 | Salesforce Nonprofit Cloud Scalable CRM tailored for nonprofits, offering advanced donor management, fundraising automation, and AI-powered insights. | enterprise | 8.7/10 | 9.3/10 | 7.2/10 | 7.8/10 |
| 4 | Blackbaud Raiser's Edge NXT Enterprise-grade fundraising software for large organizations, providing in-depth donor tracking, wealth screening, and financial integration. | enterprise | 8.7/10 | 9.3/10 | 7.2/10 | 7.8/10 |
| 5 | Virtuous AI-enhanced CRM that personalizes donor interactions, automates workflows, and optimizes fundraising strategies. | specialized | 8.7/10 | 9.2/10 | 8.5/10 | 8.3/10 |
| 6 | NeonCRM All-in-one nonprofit CRM for donor management, membership tracking, events, and online fundraising. | specialized | 8.2/10 | 8.7/10 | 7.4/10 | 7.8/10 |
| 7 | Givebutter Free, all-in-one platform for fundraising, donor management, events, and CRM with low fees and easy integrations. | other | 8.7/10 | 8.5/10 | 9.2/10 | 9.8/10 |
| 8 | Classy Online fundraising platform focused on peer-to-peer campaigns, event ticketing, and donor engagement tools. | specialized | 8.2/10 | 9.1/10 | 7.4/10 | 7.0/10 |
| 9 | Keela AI-driven donor management software that automates communications, segmentation, and reporting for efficient fundraising. | specialized | 8.4/10 | 8.6/10 | 9.1/10 | 7.9/10 |
| 10 | Little Green Light Affordable, user-friendly donor database for small nonprofits, handling contacts, gifts, and basic reporting. | other | 8.1/10 | 7.7/10 | 9.2/10 | 9.0/10 |
Cloud-based donor management software that simplifies fundraising, tracks donor relationships, and boosts retention through engagement tools.
Comprehensive fundraising platform for managing donors, campaigns, events, and online giving with robust reporting features.
Scalable CRM tailored for nonprofits, offering advanced donor management, fundraising automation, and AI-powered insights.
Enterprise-grade fundraising software for large organizations, providing in-depth donor tracking, wealth screening, and financial integration.
AI-enhanced CRM that personalizes donor interactions, automates workflows, and optimizes fundraising strategies.
All-in-one nonprofit CRM for donor management, membership tracking, events, and online fundraising.
Free, all-in-one platform for fundraising, donor management, events, and CRM with low fees and easy integrations.
Online fundraising platform focused on peer-to-peer campaigns, event ticketing, and donor engagement tools.
AI-driven donor management software that automates communications, segmentation, and reporting for efficient fundraising.
Affordable, user-friendly donor database for small nonprofits, handling contacts, gifts, and basic reporting.
Bloomerang
specializedCloud-based donor management software that simplifies fundraising, tracks donor relationships, and boosts retention through engagement tools.
Engagement Meter, which automatically scores donors based on interactions to prioritize stewardship efforts
Bloomerang is a cloud-based donor management software tailored for nonprofits, focusing on building and nurturing donor relationships to boost retention and lifetime value. It provides a centralized database for tracking donations, interactions, and engagement, along with online fundraising forms, email marketing, reporting dashboards, and integrations with tools like QuickBooks and Mailchimp. The platform emphasizes simplicity and data-driven insights to help organizations move from transactional fundraising to relational stewardship.
Pros
- Intuitive, user-friendly interface with minimal training required
- Unlimited users and exceptional customer support included
- Powerful donor engagement tools like scoring and wealth screening
Cons
- Pricing scales quickly with contact volume, potentially expensive for larger orgs
- Limited native event management and auction features
- Advanced reporting requires custom exports or integrations
Best For
Small to mid-sized nonprofits prioritizing donor retention and relationship-building over complex enterprise-scale operations.
Pricing
Starts at $119/month for up to 500 contacts (billed annually); scales to $689/month for 25,000+ contacts; no user limits.
DonorPerfect
specializedComprehensive fundraising platform for managing donors, campaigns, events, and online giving with robust reporting features.
Integrated Auction Toolkit for effortless online and hybrid auction event management with real-time bidding and mobile bidding
DonorPerfect is a robust fundraising and donor management software tailored for nonprofits, offering a centralized CRM for tracking donor relationships, gifts, pledges, and interactions. It supports online fundraising, event management, auctions, and automated communications to streamline operations. With powerful reporting, segmentation, and integrations, it helps organizations grow revenue and deepen donor engagement across various campaign types.
Pros
- Comprehensive donor database with advanced segmentation and householding
- Seamless integrations with payment gateways, email platforms, and accounting software
- Unlimited users and dedicated support for scalable growth
Cons
- Steep learning curve for complex customizations
- Interface appears dated compared to modern SaaS tools
- Pricing scales quickly for small nonprofits with growing contact lists
Best For
Mid-sized nonprofits with established donor programs needing scalable CRM and fundraising automation.
Pricing
Starts at $125/month for up to 500 constituents, scaling to $500+/month for larger lists; custom enterprise quotes and free demos available.
Salesforce Nonprofit Cloud
enterpriseScalable CRM tailored for nonprofits, offering advanced donor management, fundraising automation, and AI-powered insights.
Nonprofit Success Pack (NPSP) with built-in fundraising objects, opportunity management, and AI-powered donor scoring
Salesforce Nonprofit Cloud is a robust CRM platform tailored for nonprofits, specializing in fundraising, donor management, and constituent engagement. It offers tools for tracking donations, managing campaigns, automating workflows, and leveraging AI for personalized donor outreach. Built on the Salesforce ecosystem, it scales with organizational growth and integrates seamlessly with external apps for comprehensive nonprofit operations.
Pros
- Highly customizable with extensive automation and AI-driven insights
- Scalable for enterprise-level nonprofits with strong reporting capabilities
- Vast integration library including payment processors and marketing tools
Cons
- Steep learning curve and complex initial setup
- High cost, especially for smaller organizations
- Overkill for basic donor management needs
Best For
Mid-to-large nonprofits with complex fundraising operations and technical resources to leverage its full potential.
Pricing
Discounted nonprofit pricing starts at ~$36/user/month (10-user minimum); Enterprise editions are custom-priced based on features and scale.
Blackbaud Raiser's Edge NXT
enterpriseEnterprise-grade fundraising software for large organizations, providing in-depth donor tracking, wealth screening, and financial integration.
Sophisticated constituent relationship mapping with infinite biographical data capacity for detailed donor histories
Blackbaud Raiser's Edge NXT is a cloud-based CRM platform tailored for nonprofit fundraising and donor management, building on the legacy of the original Raiser's Edge with a modern web interface. It excels in tracking donor relationships, gifts, pledges, events, and campaigns while offering robust reporting, segmentation, and analytics tools. The software supports multichannel engagement and integrates seamlessly with other Blackbaud products and third-party services for streamlined operations.
Pros
- Comprehensive donor database with unlimited biographical and relationship history
- Advanced reporting, dashboards, and fundraising analytics
- Extensive integrations and mobile accessibility
Cons
- Steep learning curve and complex implementation
- High cost with custom pricing
- Interface can feel dated despite NXT updates
Best For
Large nonprofits, universities, and hospitals with complex, high-volume fundraising operations requiring deep donor insights.
Pricing
Custom subscription pricing based on organization size and modules; typically starts at $5,000–$10,000/month for mid-sized nonprofits, plus implementation fees.
Virtuous
specializedAI-enhanced CRM that personalizes donor interactions, automates workflows, and optimizes fundraising strategies.
Virtuous AI Coach, which analyzes donor behavior to deliver personalized next-best-action recommendations
Virtuous is an AI-powered CRM platform tailored for nonprofits, focusing on fundraising, donor management, and relationship-building. It centralizes donor data, automates personalized communications, and provides predictive analytics to optimize giving strategies. With robust reporting, event management, and integrations with tools like QuickBooks and Mailchimp, it helps organizations scale their fundraising efforts efficiently.
Pros
- AI-driven donor insights and predictive giving recommendations
- Comprehensive automation for fundraising campaigns and workflows
- Strong integrations and mobile app for on-the-go management
Cons
- Pricing can be steep for very small nonprofits
- Advanced features require some training
- Customization options are robust but complex for beginners
Best For
Mid-sized nonprofits seeking an intelligent, all-in-one CRM to deepen donor relationships and boost fundraising ROI.
Pricing
Custom pricing starting around $500/month based on donor records and features; contact sales for demo and quote.
NeonCRM
specializedAll-in-one nonprofit CRM for donor management, membership tracking, events, and online fundraising.
Integrated peer-to-peer and crowdfunding tools within the CRM for easy campaign launches
NeonCRM, now part of Neon One, is a cloud-based CRM tailored for nonprofits, providing comprehensive donor management, fundraising tools, event registration, and membership tracking. It excels in handling online donations, automated workflows, and detailed reporting to streamline nonprofit operations. With strong integrations and a focus on relationship-building, it supports organizations in maximizing donor engagement and revenue.
Pros
- Robust donor database with advanced relationship tracking and segmentation
- Seamless online fundraising forms and payment processing
- Comprehensive reporting and analytics for data-driven decisions
Cons
- Steep learning curve and somewhat dated interface
- Pricing scales quickly with contact volume, challenging for small orgs
- Limited native mobile app capabilities
Best For
Mid-sized nonprofits needing an integrated platform for donor management and multi-channel fundraising.
Pricing
Quote-based pricing starting at ~$115/month for basic plans, scaling with contacts and features (e.g., $500+/month for larger lists).
Givebutter
otherFree, all-in-one platform for fundraising, donor management, events, and CRM with low fees and easy integrations.
100% free all-in-one platform with no caps on users, donors, or transactions, funded entirely by voluntary donor contributions
Givebutter is an all-in-one fundraising and donor management platform tailored for nonprofits, enabling online donation campaigns, peer-to-peer fundraising, event ticketing, auctions, and CRM functionality. It supports customizable forms, text-to-donate, email marketing, and integrations with tools like QuickBooks and Zapier. The platform stands out for its free core features, relying on optional donor tips instead of subscription fees.
Pros
- Completely free platform with no monthly fees or transaction costs beyond payment processors
- Integrated CRM for donor management, segmentation, and automated communications
- User-friendly drag-and-drop builder for campaigns, events, and auctions
Cons
- Limited advanced analytics and reporting compared to enterprise tools
- Customer support primarily email and chat-based, no dedicated phone line
- Relies on optional donor tips, which may slightly impact donation amounts
Best For
Small to mid-sized nonprofits seeking a cost-effective, easy-to-use solution for fundraising and basic donor management without budget constraints.
Pricing
Free forever for unlimited users, campaigns, and contacts; optional donor tips (average 3-4%) fund the platform; standard payment processor fees apply (2.9% + $0.30 per transaction via Stripe).
Classy
specializedOnline fundraising platform focused on peer-to-peer campaigns, event ticketing, and donor engagement tools.
Classy Events for seamless hybrid event fundraising with built-in ticketing, auctions, and live streaming
Classy is a robust fundraising and donor management platform designed for nonprofits, offering tools for online campaigns, peer-to-peer fundraising, events, and auctions. It integrates donor CRM capabilities with advanced reporting and personalization to optimize donor engagement and retention. Ideal for scaling digital fundraising efforts, Classy provides customizable, branded experiences that drive higher conversion rates across multiple channels.
Pros
- Comprehensive suite for peer-to-peer, events, and recurring donations
- Strong CRM integration and donor segmentation tools
- High customization with mobile-optimized, branded pages
Cons
- High cost with custom enterprise pricing
- Steep learning curve for full feature utilization
- Limited flexibility for very small nonprofits
Best For
Mid-to-large nonprofits with complex fundraising needs and dedicated staff for advanced platform management.
Pricing
Custom quote-based pricing, typically starting at $5,000+ per month based on fundraising volume and features; no public tiers.
Keela
specializedAI-driven donor management software that automates communications, segmentation, and reporting for efficient fundraising.
Keela Intelligence, an AI engine that scores donor engagement and predicts giving potential to guide personalized fundraising strategies.
Keela is an all-in-one CRM platform tailored for nonprofits, specializing in fundraising and donor management with tools for donor segmentation, personalized communications, and campaign tracking. It centralizes donor data, automates engagement workflows, and provides AI-driven insights to optimize fundraising efforts. The software also supports events, volunteers, and integrations with payment processors like Stripe for seamless online giving.
Pros
- Intuitive interface with drag-and-drop builders for forms and emails
- AI-powered donor insights and engagement scoring for personalized outreach
- Robust automation for donor journeys and multi-channel communications
Cons
- Pricing scales quickly with contact volume, challenging for very small orgs
- Limited advanced reporting customization compared to enterprise tools
- Fewer native integrations than some competitors like Salesforce Nonprofit Cloud
Best For
Small to mid-sized nonprofits seeking an user-friendly, all-in-one platform to manage donor relationships and fundraising without a steep learning curve.
Pricing
Starts at $115/month for up to 500 contacts (Starter plan), with Growth ($299/month for 2,500 contacts) and Enterprise custom pricing; billed annually.
Little Green Light
otherAffordable, user-friendly donor database for small nonprofits, handling contacts, gifts, and basic reporting.
Advanced householding and relationship mapping for accurate donor family tracking
Little Green Light is a cloud-based donor management software designed specifically for small to mid-sized nonprofits, offering tools to track donors, gifts, pledges, events, and volunteers. It features an intuitive interface for managing relationships, communications, and fundraising campaigns without requiring technical expertise. The platform emphasizes simplicity, strong data import capabilities, and integrations with tools like QuickBooks, PayPal, and email services.
Pros
- Highly intuitive interface ideal for non-technical users
- Affordable pricing with excellent value for small organizations
- Responsive customer support and easy data import/export
Cons
- Limited advanced reporting and analytics compared to enterprise tools
- No built-in online donation forms (relies on integrations)
- Scalability challenges for organizations with over 25,000 contacts
Best For
Small to mid-sized nonprofits seeking a straightforward, cost-effective donor database without complex setup.
Pricing
Starts at $39/month (billed annually) for up to 500 contacts, $79/month for 5,000 contacts, $119/month for 25,000 contacts; includes a one-time setup fee option.
Conclusion
Among the top fundraising and donor management tools, Bloomerang leads as the top choice, simplifying processes and enhancing donor retention through strong engagement tools. DonorPerfect stands out as a comprehensive platform with robust campaign and reporting features, while Salesforce Nonprofit Cloud offers scalability and AI-driven insights, making it a great fit for larger organizations. Each tool brings unique strengths, catering to different operational needs.
Begin your fundraising journey with Bloomerang to leverage its powerful donor management capabilities and strengthen your organization’s connections
Tools Reviewed
All tools were independently evaluated for this comparison