Quick Overview
- 1#1: Freightos - Provides real-time global freight rates and instant quoting for ocean, air, and trucking shipments.
- 2#2: DAT Freight & Analytics - Delivers market-leading freight rate benchmarks and analytics for truckload pricing decisions.
- 3#3: MercuryGate - Offers advanced transportation management with dynamic freight pricing and optimization engines.
- 4#4: Truckstop - Supplies load board insights and rate analytics for competitive freight pricing in trucking.
- 5#5: Turvo - Facilitates collaborative freight pricing and rate management in a unified supply chain platform.
- 6#6: TAI Software - Enables LTL and truckload freight quoting with contract management and profitability analysis.
- 7#7: Shipwell - Streamlines multi-modal freight pricing and tendering through an intelligent logistics platform.
- 8#8: Rose Rocket - Supports automated freight quoting and rate shopping for brokers and carriers.
- 9#9: FreightPOP - Simplifies multi-carrier freight rating and shipping cost comparisons for e-commerce.
- 10#10: Loadsmart - Uses AI-driven spot pricing and forecasting for truckload freight rate optimization.
We ranked tools based on feature robustness (including real-time data, optimization capabilities, and contract management), user experience, reliability, and overall value, ensuring each entry excels in meeting the needs of brokers, carriers, and shippers across varied transportation types.
Comparison Table
This comparison table highlights top freight pricing software options such as Freightos, DAT Freight & Analytics, MercuryGate, Truckstop, Turvo, and more, offering a clear breakdown of features and functionalities. It equips readers to evaluate which tool aligns with their operational needs, whether for cost efficiency, real-time tracking, or integration capabilities. By examining these platforms side-by-side, users can gain actionable insights to make informed decisions about their freight management tools.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Freightos Provides real-time global freight rates and instant quoting for ocean, air, and trucking shipments. | enterprise | 9.5/10 | 9.8/10 | 9.2/10 | 9.3/10 |
| 2 | DAT Freight & Analytics Delivers market-leading freight rate benchmarks and analytics for truckload pricing decisions. | specialized | 9.2/10 | 9.6/10 | 8.1/10 | 8.9/10 |
| 3 | MercuryGate Offers advanced transportation management with dynamic freight pricing and optimization engines. | enterprise | 8.7/10 | 9.2/10 | 7.8/10 | 8.4/10 |
| 4 | Truckstop Supplies load board insights and rate analytics for competitive freight pricing in trucking. | specialized | 8.7/10 | 9.2/10 | 8.0/10 | 8.4/10 |
| 5 | Turvo Facilitates collaborative freight pricing and rate management in a unified supply chain platform. | enterprise | 8.4/10 | 8.7/10 | 8.1/10 | 7.9/10 |
| 6 | TAI Software Enables LTL and truckload freight quoting with contract management and profitability analysis. | enterprise | 8.1/10 | 8.7/10 | 7.4/10 | 7.9/10 |
| 7 | Shipwell Streamlines multi-modal freight pricing and tendering through an intelligent logistics platform. | enterprise | 8.2/10 | 8.7/10 | 7.9/10 | 8.0/10 |
| 8 | Rose Rocket Supports automated freight quoting and rate shopping for brokers and carriers. | specialized | 8.2/10 | 8.6/10 | 8.0/10 | 7.8/10 |
| 9 | FreightPOP Simplifies multi-carrier freight rating and shipping cost comparisons for e-commerce. | specialized | 8.3/10 | 8.7/10 | 8.1/10 | 7.9/10 |
| 10 | Loadsmart Uses AI-driven spot pricing and forecasting for truckload freight rate optimization. | specialized | 7.6/10 | 8.1/10 | 8.4/10 | 7.0/10 |
Provides real-time global freight rates and instant quoting for ocean, air, and trucking shipments.
Delivers market-leading freight rate benchmarks and analytics for truckload pricing decisions.
Offers advanced transportation management with dynamic freight pricing and optimization engines.
Supplies load board insights and rate analytics for competitive freight pricing in trucking.
Facilitates collaborative freight pricing and rate management in a unified supply chain platform.
Enables LTL and truckload freight quoting with contract management and profitability analysis.
Streamlines multi-modal freight pricing and tendering through an intelligent logistics platform.
Supports automated freight quoting and rate shopping for brokers and carriers.
Simplifies multi-carrier freight rating and shipping cost comparisons for e-commerce.
Uses AI-driven spot pricing and forecasting for truckload freight rate optimization.
Freightos
enterpriseProvides real-time global freight rates and instant quoting for ocean, air, and trucking shipments.
Real-time aggregated quotes from 70+ carriers, enabling spot market price discovery in seconds
Freightos is a leading digital freight platform that delivers instant, real-time quotes for ocean, air, and trucking shipments from over 70 carriers worldwide. It enables users to compare rates, book shipments online, and manage freight procurement through tools like RFQs, rate analytics, and tendering. The platform streamlines international logistics with transparency, reducing manual quoting and negotiation time for shippers and forwarders.
Pros
- Instant quotes from a vast carrier network for accurate pricing
- Advanced analytics and benchmarking for cost optimization
- Seamless integration via API for enterprise workflows
Cons
- Higher costs for premium features may deter small businesses
- Limited coverage for niche routes or modes
- Occasional delays in quote updates during peak seasons
Best For
Mid-to-large shippers and freight forwarders needing transparent, real-time global freight pricing and booking.
Pricing
Freemium model with free basic quotes; paid plans start at $99/month for pro features, bookings, and enterprise custom pricing.
DAT Freight & Analytics
specializedDelivers market-leading freight rate benchmarks and analytics for truckload pricing decisions.
DAT RateView for instant, verified market rates on any lane using real-time transaction data
DAT Freight & Analytics is a leading platform providing real-time freight market intelligence, rate benchmarking, and analytics tools for shippers, brokers, and carriers in the North American trucking industry. It aggregates data from the largest load board in the U.S., offering millions of daily load and truck posts to deliver accurate spot and contract rates, trend analysis, and capacity insights. Key solutions like DAT RateView and DAT iQ enable precise pricing decisions, forecasting, and competitive benchmarking based on billions of historical transactions.
Pros
- Unmatched real-time data from the largest North American load board with billions of transactions
- Powerful analytics tools like DAT iQ for rate forecasting and lane analysis
- Seamless integration with load posting, booking, and CRM systems
Cons
- Interface feels dated compared to newer SaaS competitors
- Limited international coverage beyond North America
- Higher pricing tiers required for full advanced features
Best For
Mid-to-large freight brokers and carriers in North America needing precise, data-driven pricing and market trend intelligence.
Pricing
Subscription tiers start at ~$150/month for basic load board access, with RateView and advanced analytics from $300+/month; enterprise custom pricing available.
MercuryGate
enterpriseOffers advanced transportation management with dynamic freight pricing and optimization engines.
MercuryRating engine for real-time, contract-accurate pricing across all freight modes
MercuryGate is a cloud-based transportation management system (TMS) specializing in freight pricing, rate management, and optimization across multi-modal shipments. It features a robust rating engine that automates complex contract pricing, lane analysis, and cost benchmarking for carriers and shippers. The platform integrates seamlessly with ERP systems and provides real-time visibility into freight costs and performance metrics.
Pros
- Powerful multi-modal rating engine for complex contracts
- Advanced analytics and benchmarking tools
- Strong integration with ERP and other TMS systems
Cons
- Steep learning curve for new users
- High implementation costs and time
- Customization can require professional services
Best For
Large enterprises with high-volume, multi-modal freight operations needing sophisticated pricing optimization.
Pricing
Custom quote-based pricing for enterprises, typically starting at $50,000+ annually depending on volume and modules.
Truckstop
specializedSupplies load board insights and rate analytics for competitive freight pricing in trucking.
Truckstop Rate Insights, leveraging billions of historical transactions for precise lane-specific pricing trends
Truckstop (truckstop.com) is a leading freight marketplace platform that connects shippers, brokers, and carriers through its extensive load board. It excels in freight pricing with Truckstop Rate Insights, offering real-time and historical market rates derived from billions of transactions to help users benchmark and negotiate competitive prices. The platform also includes carrier vetting, Quick Pay, and load management tools for end-to-end freight operations.
Pros
- Vast database of market rate data from billions of shipments for accurate pricing
- Integrated load board and carrier verification streamline workflows
- Real-time insights and benchmarking tools aid negotiations
Cons
- Subscription costs can be steep for small operators
- Steep learning curve for advanced analytics features
- Data accuracy occasionally impacted by user-submitted loads
Best For
Mid-to-large freight brokers and shippers seeking comprehensive market intelligence for high-volume lane pricing.
Pricing
Subscription tiers start at ~$100/month for basic load board access, with Rate Insights and premium features in Pro/Enterprise plans up to $500+/month or custom pricing.
Turvo
enterpriseFacilitates collaborative freight pricing and rate management in a unified supply chain platform.
Turvo Network: The industry's largest vetted carrier community for instant spot rate benchmarking and quoting.
Turvo is a cloud-based collaborative transportation management system (TMS) designed to connect shippers, brokers, and carriers for streamlined freight operations. It offers robust freight pricing tools including rate management, automated quoting, spot market bidding, and analytics for cost optimization. The platform emphasizes real-time visibility and collaboration to enhance pricing accuracy and execution efficiency across the supply chain.
Pros
- Powerful real-time collaboration tools that integrate pricing with execution
- Extensive carrier network for competitive spot quoting and benchmarking
- Advanced analytics for rate optimization and profitability insights
Cons
- Enterprise-focused pricing lacks transparency and can be costly for smaller operations
- Steeper learning curve due to comprehensive feature set
- Less emphasis on AI-driven dynamic pricing compared to specialized tools
Best For
Mid-to-large shippers and brokers needing integrated freight pricing within a collaborative TMS ecosystem.
Pricing
Quote-based enterprise pricing; typically starts at $500+ per user/month with volume discounts.
TAI Software
enterpriseEnables LTL and truckload freight quoting with contract management and profitability analysis.
Proprietary Freight Market Intelligence database offering granular, lane-specific rate indexes updated daily
TAI Software (taisoftware.com) is a comprehensive transportation spend management platform specializing in freight pricing optimization, rate benchmarking, and contract analysis for shippers and logistics providers. It leverages extensive market data to help users negotiate better carrier rates, track pricing trends, and ensure compliance with contracts. The solution integrates with TMS and ERP systems to provide actionable insights for reducing freight costs across LTL, truckload, and parcel shipments.
Pros
- Extensive market rate benchmarking with historical and real-time data
- Advanced analytics for carrier performance and contract optimization
- Strong integration capabilities with major TMS and ERP platforms
Cons
- Steep learning curve due to data-heavy interface
- Enterprise-focused pricing limits accessibility for SMBs
- Limited native mobile app functionality
Best For
Mid-to-large shippers and 3PLs handling high freight volumes who need deep market intelligence for strategic pricing decisions.
Pricing
Custom enterprise licensing, typically $40,000+ annually based on shipment volume and modules selected.
Shipwell
enterpriseStreamlines multi-modal freight pricing and tendering through an intelligent logistics platform.
AI-powered SpotQuote engine for instant, dynamic pricing across multiple modes with market-adjusted rates
Shipwell is a comprehensive digital freight platform that streamlines freight pricing, procurement, execution, and payments for shippers. It leverages AI and machine learning to provide instant rate quotes, market benchmarking, and optimized carrier sourcing across truckload, LTL, and parcel modes. The software integrates seamlessly with existing TMS and ERP systems to deliver end-to-end visibility and cost savings in freight operations.
Pros
- AI-driven rate optimization and real-time market benchmarking
- Seamless integration with carriers and internal systems
- Comprehensive analytics for freight spend management
Cons
- Steep learning curve for smaller teams without dedicated support
- Pricing is custom and opaque, often enterprise-level only
- Limited customization for niche freight modes
Best For
Mid-to-large shippers seeking an integrated platform for freight pricing optimization and full lifecycle management.
Pricing
Custom enterprise pricing; contact sales for quotes, typically starting at $10,000+ annually based on volume.
Rose Rocket
specializedSupports automated freight quoting and rate shopping for brokers and carriers.
Real-time spot quote engine that aggregates carrier rates for instant, competitive freight pricing.
Rose Rocket is a cloud-based transportation management system (TMS) tailored for freight brokers, 3PLs, and carriers, with built-in freight pricing tools for automated quoting, rate management, and carrier rate shopping across LTL, truckload, and parcel shipments. It enables quick rate generation through EDI integrations, rate sheets, and real-time spot quotes, while supporting the full freight lifecycle including booking, tracking, and invoicing. As a comprehensive platform, its pricing module stands out for efficiency in competitive bidding and margin analysis.
Pros
- Robust automated quoting and rate shopping for LTL and truckload
- Seamless EDI and carrier integrations for accurate pricing data
- Integrated TMS reduces need for multiple tools
Cons
- Custom pricing can be expensive for small brokers
- Steep learning curve for advanced pricing configurations
- Not as specialized in analytics as pure pricing platforms
Best For
Mid-sized freight brokers and 3PLs needing an all-in-one TMS with strong freight pricing capabilities.
Pricing
Quote-based pricing, typically $125-$350 per user per month based on features, users, and shipment volume.
FreightPOP
specializedSimplifies multi-carrier freight rating and shipping cost comparisons for e-commerce.
Real-time freight rating engine delivering side-by-side quotes from 100+ carriers in seconds
FreightPOP is a cloud-based transportation management system (TMS) specializing in freight pricing, quoting, and automation for LTL, parcel, and truckload shipments. It connects users to over 100 carriers for instant, real-time rates and streamlines the entire shipping workflow from quoting to auditing. Designed for efficiency, it reduces manual processes and helps businesses optimize costs through carrier comparisons and analytics.
Pros
- Instant multi-carrier quoting from 100+ providers
- Robust automation for rating, booking, and auditing
- Easy integrations with ERPs, e-commerce platforms, and accounting software
Cons
- Limited advanced predictive analytics compared to top competitors
- Pricing details require custom quotes, lacking transparency
- Primarily focused on North American carriers with less global coverage
Best For
Small to mid-sized shippers needing quick, affordable freight pricing automation without enterprise-level complexity.
Pricing
Subscription-based starting at ~$500/month for basic plans, scales with shipment volume; custom enterprise pricing available upon request.
Loadsmart
specializedUses AI-driven spot pricing and forecasting for truckload freight rate optimization.
Proprietary AI pricing engine delivering spot rates in under 60 seconds
Loadsmart is a digital freight platform that delivers instant AI-powered pricing quotes for truckload shipments, enabling shippers to book loads directly with carriers. It combines rate benchmarking, market intelligence, and execution tools to streamline freight procurement and management. The software emphasizes speed and transparency in the spot market, reducing reliance on manual quoting processes.
Pros
- Instant AI-driven pricing quotes for truckload freight
- Seamless integration of quoting, booking, and tracking
- Real-time market rate insights and benchmarking
Cons
- Primarily focused on full truckload, limited LTL support
- Pricing model can feel premium for low-volume users
- Advanced analytics locked behind higher tiers
Best For
Mid-market shippers and brokers handling truckload spot market freight who prioritize speed and digital efficiency.
Pricing
Usage-based with fees per load (typically 5-10% margin) or subscription tiers starting at ~$1,000/month for enterprise features.
Conclusion
The top 10 freight pricing tools vary in focus, with Freightos leading as a comprehensive solution for real-time global rates and instant quoting across ocean, air, and trucking. DAT Freight & Analytics stands out for market-leading benchmarks, while MercuryGate excels with advanced transportation management and optimization. Each tool caters to distinct needs, from trucking to e-commerce.
Explore Freightos first to leverage its real-time capabilities and unlock efficient, data-driven freight pricing for your operations.
Tools Reviewed
All tools were independently evaluated for this comparison