Quick Overview
- 1#1: Chameleon - No-code platform to create personalized in-app tours, tooltips, banners, and surveys for user onboarding.
- 2#2: Userflow - Build no-code user onboarding flows, product tours, and activation experiences with analytics.
- 3#3: Product Fruits - In-app interactive guides, checklists, hotspots, and announcements to boost product adoption.
- 4#4: Appcues - No-code tool for creating personalized product tours, onboarding flows, and user engagement experiences.
- 5#5: Userpilot - All-in-one no-code platform for user onboarding tours, feature adoption, and product analytics.
- 6#6: UserGuiding - Interactive product tours, checklists, and onboarding flows designed to improve user retention.
- 7#7: Helppier - Create interactive tours, hotspots, popups, and surveys to guide users through web applications.
- 8#8: Pendo - Digital adoption platform combining in-app guides, analytics, and feedback for product teams.
- 9#9: WalkMe - Enterprise digital adoption platform with automated walkthroughs, coaching, and analytics.
- 10#10: Whatfix - Digital adoption platform for self-serve tours, training, and optimization across apps.
Tools were chosen based on a focus on robust features, user-friendly design, consistent quality, and clear value, ensuring they cater to diverse needs and deliver measurable results across various use cases.
Comparison Table
Explore free product tour software options like Chameleon, Userflow, Product Fruits, Appcues, Userpilot, and more in this comparison table, which outlines key features, usability, and strengths to help you find the best fit.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Chameleon No-code platform to create personalized in-app tours, tooltips, banners, and surveys for user onboarding. | specialized | 9.7/10 | 9.8/10 | 9.4/10 | 9.2/10 |
| 2 | Userflow Build no-code user onboarding flows, product tours, and activation experiences with analytics. | specialized | 9.1/10 | 9.4/10 | 9.7/10 | 9.2/10 |
| 3 | Product Fruits In-app interactive guides, checklists, hotspots, and announcements to boost product adoption. | specialized | 8.8/10 | 8.6/10 | 9.4/10 | 9.6/10 |
| 4 | Appcues No-code tool for creating personalized product tours, onboarding flows, and user engagement experiences. | specialized | 8.3/10 | 9.1/10 | 8.6/10 | 6.5/10 |
| 5 | Userpilot All-in-one no-code platform for user onboarding tours, feature adoption, and product analytics. | specialized | 8.2/10 | 9.1/10 | 8.4/10 | 7.3/10 |
| 6 | UserGuiding Interactive product tours, checklists, and onboarding flows designed to improve user retention. | specialized | 8.1/10 | 7.7/10 | 9.3/10 | 9.0/10 |
| 7 | Helppier Create interactive tours, hotspots, popups, and surveys to guide users through web applications. | specialized | 8.3/10 | 8.1/10 | 8.7/10 | 9.2/10 |
| 8 | Pendo Digital adoption platform combining in-app guides, analytics, and feedback for product teams. | enterprise | 8.2/10 | 8.7/10 | 7.9/10 | 9.6/10 |
| 9 | WalkMe Enterprise digital adoption platform with automated walkthroughs, coaching, and analytics. | enterprise | 7.8/10 | 9.2/10 | 6.9/10 | 5.4/10 |
| 10 | Whatfix Digital adoption platform for self-serve tours, training, and optimization across apps. | enterprise | 7.8/10 | 9.2/10 | 7.1/10 | 5.5/10 |
No-code platform to create personalized in-app tours, tooltips, banners, and surveys for user onboarding.
Build no-code user onboarding flows, product tours, and activation experiences with analytics.
In-app interactive guides, checklists, hotspots, and announcements to boost product adoption.
No-code tool for creating personalized product tours, onboarding flows, and user engagement experiences.
All-in-one no-code platform for user onboarding tours, feature adoption, and product analytics.
Interactive product tours, checklists, and onboarding flows designed to improve user retention.
Create interactive tours, hotspots, popups, and surveys to guide users through web applications.
Digital adoption platform combining in-app guides, analytics, and feedback for product teams.
Enterprise digital adoption platform with automated walkthroughs, coaching, and analytics.
Digital adoption platform for self-serve tours, training, and optimization across apps.
Chameleon
specializedNo-code platform to create personalized in-app tours, tooltips, banners, and surveys for user onboarding.
Dynamic segmentation that delivers hyper-personalized tours adapting in real-time to user actions and attributes
Chameleon is a no-code platform designed for SaaS teams to create interactive product tours, tooltips, modals, checklists, and announcements directly within web apps to improve onboarding and user adoption. It enables personalized, multi-step experiences triggered by user behavior, segmentation, or events without requiring engineering resources. With robust analytics and A/B testing, it helps optimize engagement and retention metrics effectively.
Pros
- Intuitive no-code builder for rapid deployment of tours and experiences
- Advanced segmentation and personalization based on user data
- Built-in analytics and A/B testing for continuous optimization
Cons
- Higher pricing tiers may not suit very small startups
- Steeper learning curve for complex multi-step flows
- Limited to web apps, no native mobile support
Best For
Growing SaaS product teams seeking powerful, developer-free tools to drive user onboarding and feature adoption.
Pricing
14-day free trial; paid plans start at $159/month (Starter) with custom Enterprise options.
Userflow
specializedBuild no-code user onboarding flows, product tours, and activation experiences with analytics.
Real-time collaborative canvas editor for team-based tour building
Userflow is a no-code platform designed for creating interactive product tours, onboarding flows, checklists, and tooltips to boost user adoption and retention in SaaS products. It offers a visual editor for building personalized experiences with segmentation, analytics, and integrations without requiring engineering resources. The free plan provides core features for small teams, making it accessible for early-stage startups.
Pros
- Intuitive drag-and-drop visual editor for rapid tour creation
- Built-in analytics and segmentation for targeted experiences
- Generous free plan with unlimited tours up to 100 MAU
Cons
- Free plan limited to 1 seat and 100 monthly active users
- Pricing scales steeply for larger teams (starts at $299/mo)
- Advanced automations and custom CSS require paid tiers
Best For
Startups and small SaaS teams seeking a free, no-code solution for user onboarding and product tours.
Pricing
Free forever for 1 seat and up to 100 MAU; Pro plan at $299/mo for 5 seats and 1,000 MAU, scaling up.
Product Fruits
specializedIn-app interactive guides, checklists, hotspots, and announcements to boost product adoption.
Unlimited interactive product tours and hotspots available on the free plan
Product Fruits is a no-code platform designed for SaaS teams to create interactive product tours, tooltips, hotspots, checklists, and announcements to enhance user onboarding and boost product adoption. It stands out with a generous free plan that supports unlimited tours for up to 5,000 monthly active users, making it accessible for startups and small teams. The drag-and-drop builder allows quick customization and deployment without coding, integrating seamlessly with popular tools like Intercom and Segment.
Pros
- Generous free plan with unlimited tours and 5,000 MAU
- Intuitive no-code editor for rapid setup
- All-in-one suite including checklists and announcements
Cons
- MAU limit requires upgrade for larger audiences
- Advanced analytics and A/B testing behind paywall
- Limited template variety compared to premium tools
Best For
Startups and small SaaS teams seeking a free, easy-to-use solution for user onboarding and product tours.
Pricing
Free plan up to 5,000 MAU with unlimited tours; paid plans start at $39/month for higher limits and premium features.
Appcues
specializedNo-code tool for creating personalized product tours, onboarding flows, and user engagement experiences.
Flows: No-code multi-step experiences with branching logic, NPS surveys, and A/B testing
Appcues is a no-code platform for building interactive product tours, onboarding flows, checklists, and engagement experiences within web and mobile apps. It empowers product teams to guide users through features using tooltips, modals, and carousels without requiring engineering resources. With segmentation, analytics, and A/B testing, it focuses on driving adoption and retention at scale.
Pros
- Powerful no-code builder for complex flows
- Advanced user segmentation and analytics
- Seamless integrations with 50+ tools
Cons
- No free or forever-free plan available
- High starting price for small teams
- Steep learning curve for advanced features
Best For
Mid-sized SaaS companies needing scalable, personalized onboarding without dev dependency.
Pricing
Starts at $249/month (Starter plan, 3k MAU); higher tiers $839+/month; 21-day free trial, no free plan.
Userpilot
specializedAll-in-one no-code platform for user onboarding tours, feature adoption, and product analytics.
AI-powered Experience Builder that auto-generates personalized tours from simple prompts
Userpilot is a no-code product adoption platform specializing in interactive in-app product tours, onboarding flows, checklists, tooltips, and announcements to drive user activation and retention. It enables SaaS teams to create personalized experiences based on user segments, behaviors, and data, with built-in analytics for measuring engagement. While powerful for scaling onboarding, it focuses on paid plans rather than offering a perpetual free tier typical in 'free product tour software' categories.
Pros
- Robust no-code builder for complex tours and flows
- Advanced personalization and segmentation
- Integrated analytics and A/B testing
Cons
- No perpetual free plan, only 14-day trial
- High starting price for small teams
- Overkill for simple static tours
Best For
Growing SaaS teams needing scalable, data-driven product tours and onboarding beyond basic free tools.
Pricing
Starts at $249/month (Essentials, billed annually); Growth $449/month; Enterprise custom; 14-day free trial.
UserGuiding
specializedInteractive product tours, checklists, and onboarding flows designed to improve user retention.
Integrated onboarding checklists that combine with tours for multi-step user guidance
UserGuiding is a no-code platform designed for creating interactive product tours, onboarding checklists, tooltips, and resource centers to enhance user adoption in web applications. It allows teams to guide users through features contextually without developers, improving retention and reducing support tickets. The free plan provides essential tools for small teams to launch quickly, with scalable paid options for growth.
Pros
- Intuitive no-code drag-and-drop builder for quick tour creation
- Generous free plan with up to 3 tours and 1,000 monthly sessions
- Comprehensive onboarding suite including checklists and tooltips
Cons
- Free plan includes UserGuiding branding and limited analytics
- Advanced segmentation and A/B testing locked behind paid tiers
- Fewer native integrations than enterprise competitors
Best For
Startups and small SaaS teams needing an accessible, free entry point for user onboarding and product tours.
Pricing
Free forever plan; Starter at $89/mo (annual), Pro at $389/mo, Enterprise custom.
Helppier
specializedCreate interactive tours, hotspots, popups, and surveys to guide users through web applications.
AI-powered tour generator that auto-creates personalized onboarding flows from your site content
Helppier is a no-code platform designed for creating interactive product tours, onboarding experiences, tooltips, hotspots, and checklists on websites and web apps. It helps SaaS companies and digital products boost user engagement and retention by guiding visitors through features seamlessly. With a free forever plan, it's accessible for quick setups without coding expertise, though advanced features require upgrades.
Pros
- Generous free plan with unlimited tours for small audiences
- Intuitive drag-and-drop editor for no-code customization
- Strong focus on interactive elements like hotspots and checklists
Cons
- Free plan limits monthly active users and advanced analytics
- Customization options less flexible than premium competitors
- Occasional performance lags on high-traffic sites
Best For
Startups and small teams seeking a cost-free way to implement basic product tours and onboarding without technical skills.
Pricing
Free forever plan; paid plans start at $29/month (Starter) up to $199/month (Enterprise).
Pendo
enterpriseDigital adoption platform combining in-app guides, analytics, and feedback for product teams.
Integrated product analytics that automatically tracks and optimizes tour effectiveness in real-time
Pendo is a product experience platform offering a free tier focused on in-app guides and product tours for small teams. It enables no-code creation of interactive walkthroughs, tooltips, announcements, and NPS surveys, tightly integrated with user analytics to measure engagement and adoption. This makes it suitable for SaaS products aiming to streamline onboarding without developer involvement.
Pros
- Generous free plan with unlimited guides and analytics for up to 500 MAU
- Powerful segmentation and A/B testing for personalized tours
- Deep integration of user behavior analytics with tour performance tracking
Cons
- Strict 500 monthly active user limit requires upgrade for growth
- Steeper learning curve due to analytics-heavy interface
- Some advanced customization and integrations locked behind paid plans
Best For
Startups and small SaaS teams seeking data-driven product tours and onboarding without initial costs.
Pricing
Free forever for up to 500 MAU with core guides and analytics; paid plans scale from $6,000/year based on usage.
WalkMe
enterpriseEnterprise digital adoption platform with automated walkthroughs, coaching, and analytics.
AI-driven dynamic guidance that adapts tours in real-time based on user behavior and context
WalkMe is a comprehensive digital adoption platform (DAP) that overlays interactive product tours, tooltips, walkthroughs, and automation directly onto existing web applications to guide users and improve software adoption. It excels in creating contextual, personalized guidance without requiring code changes to the underlying software. While powerful for enterprise-scale user onboarding, it is not a free tool and focuses more on employee training than simple customer product tours.
Pros
- Advanced no-code tour builder with AI personalization
- Deep analytics and user behavior insights
- Scalable for enterprise environments with robust integrations
Cons
- No free plan or tier, enterprise pricing only
- Steep learning curve for setup and customization
- Overkill for basic product tours or small teams
Best For
Enterprises seeking sophisticated digital adoption tools to train employees on complex SaaS applications.
Pricing
Custom enterprise pricing (typically $10,000+ annually based on users/apps); free trial available, no perpetual free plan.
Whatfix
enterpriseDigital adoption platform for self-serve tours, training, and optimization across apps.
AI Auto-Pilot for intelligent, adaptive guidance that personalizes tours based on user behavior in real-time
Whatfix is a digital adoption platform (DAP) that provides interactive in-app product tours, step-by-step walkthroughs, tooltips, and self-help features to accelerate software user onboarding and adoption. It includes no-code builders for creating contextual guidance, AI-powered personalization, and analytics to measure engagement and ROI. Primarily enterprise-focused, it supports web, desktop, and mobile applications with integrations for popular SaaS tools.
Pros
- Robust analytics and user behavior insights
- No-code editor for quick tour creation
- Multi-channel support (web, desktop, mobile)
Cons
- No perpetual free plan; enterprise pricing only
- Steep learning curve for advanced features
- Overkill and costly for small teams or simple tours
Best For
Enterprises with complex SaaS stacks needing advanced, scalable user adoption tools beyond basic free tours.
Pricing
Custom enterprise pricing (typically $10,000+/year); 14-day free trial available, no free tier.
Conclusion
Among the reviewed tools, Chameleon rises as the top choice, excelling with its no-code platform for personalized in-app tours, tooltips, and more to streamline user onboarding. Userflow and Product Fruits follow strongly, with Userflow offering robust analytics-driven flows and Product Fruits impressing through interactive guides that boost adoption—each tailored to distinct needs. Together, these tools highlight the best in simplifying user engagement and driving product success.
Begin optimizing your user experience today by trying Chameleon, the leading choice for effective, no-code product tours and onboarding.
Tools Reviewed
All tools were independently evaluated for this comparison
