Quick Overview
- 1#1: OptinMonster - Creates high-converting exit-intent popups that detect when visitors are about to leave and display targeted offers to capture leads.
- 2#2: Privy - Builds customizable exit-intent popups and banners optimized for e-commerce to boost email signups and sales before users exit.
- 3#3: Wisepops - Delivers smart exit-intent popups with A/B testing and segmentation to maximize engagement and reduce cart abandonment.
- 4#4: Justuno - Uses AI-driven exit-intent technology for personalized popups that drive conversions through real-time visitor behavior analysis.
- 5#5: Poptin - Offers a drag-and-drop builder for exit-intent popups tailored to various devices and integrated with major e-commerce platforms.
- 6#6: Picreel - Provides full-page exit-intent overlays with dynamic content swapping to re-engage leaving visitors effectively.
- 7#7: Sumo - Features simple exit popups alongside other growth tools to grow email lists without coding.
- 8#8: ExitBee - Specializes in geo-targeted exit-intent popups that adapt to visitor location for higher conversion rates.
- 9#9: ConvertFlow - Enables multi-step exit popups and quizzes integrated with CRM tools to nurture leads at the point of exit.
- 10#10: Wheelio - Creates gamified exit-intent spin wheels that encourage user interaction and capture contacts playfully.
We selected and ranked these tools based on features, usability, performance, and versatility, ensuring they cater to varied needs like e-commerce, automation, and cross-device optimization to deliver the best user and business outcomes.
Comparison Table
Exit popup software is a vital tool for capturing visitor attention and driving conversions as users prepare to leave a website. This comparison table examines top platforms like OptinMonster, Privy, Wisepops, Justuno, Poptin, and more, outlining key features, pricing, and usability to help you select the best fit for your business needs.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | OptinMonster Creates high-converting exit-intent popups that detect when visitors are about to leave and display targeted offers to capture leads. | specialized | 9.6/10 | 9.8/10 | 9.3/10 | 9.1/10 |
| 2 | Privy Builds customizable exit-intent popups and banners optimized for e-commerce to boost email signups and sales before users exit. | specialized | 8.9/10 | 9.3/10 | 8.4/10 | 8.5/10 |
| 3 | Wisepops Delivers smart exit-intent popups with A/B testing and segmentation to maximize engagement and reduce cart abandonment. | specialized | 8.7/10 | 9.0/10 | 9.2/10 | 8.1/10 |
| 4 | Justuno Uses AI-driven exit-intent technology for personalized popups that drive conversions through real-time visitor behavior analysis. | specialized | 8.7/10 | 9.2/10 | 8.0/10 | 7.8/10 |
| 5 | Poptin Offers a drag-and-drop builder for exit-intent popups tailored to various devices and integrated with major e-commerce platforms. | specialized | 8.3/10 | 8.5/10 | 9.2/10 | 8.0/10 |
| 6 | Picreel Provides full-page exit-intent overlays with dynamic content swapping to re-engage leaving visitors effectively. | specialized | 8.6/10 | 8.8/10 | 9.2/10 | 8.3/10 |
| 7 | Sumo Features simple exit popups alongside other growth tools to grow email lists without coding. | specialized | 8.2/10 | 8.5/10 | 9.2/10 | 8.8/10 |
| 8 | ExitBee Specializes in geo-targeted exit-intent popups that adapt to visitor location for higher conversion rates. | specialized | 8.1/10 | 8.3/10 | 9.0/10 | 7.8/10 |
| 9 | ConvertFlow Enables multi-step exit popups and quizzes integrated with CRM tools to nurture leads at the point of exit. | specialized | 8.2/10 | 8.5/10 | 8.8/10 | 7.8/10 |
| 10 | Wheelio Creates gamified exit-intent spin wheels that encourage user interaction and capture contacts playfully. | specialized | 7.6/10 | 8.1/10 | 8.4/10 | 6.9/10 |
Creates high-converting exit-intent popups that detect when visitors are about to leave and display targeted offers to capture leads.
Builds customizable exit-intent popups and banners optimized for e-commerce to boost email signups and sales before users exit.
Delivers smart exit-intent popups with A/B testing and segmentation to maximize engagement and reduce cart abandonment.
Uses AI-driven exit-intent technology for personalized popups that drive conversions through real-time visitor behavior analysis.
Offers a drag-and-drop builder for exit-intent popups tailored to various devices and integrated with major e-commerce platforms.
Provides full-page exit-intent overlays with dynamic content swapping to re-engage leaving visitors effectively.
Features simple exit popups alongside other growth tools to grow email lists without coding.
Specializes in geo-targeted exit-intent popups that adapt to visitor location for higher conversion rates.
Enables multi-step exit popups and quizzes integrated with CRM tools to nurture leads at the point of exit.
Creates gamified exit-intent spin wheels that encourage user interaction and capture contacts playfully.
OptinMonster
specializedCreates high-converting exit-intent popups that detect when visitors are about to leave and display targeted offers to capture leads.
Patented Exit-Intent® technology that accurately detects cursor movement toward the browser close button for timely popup deployment.
OptinMonster is a leading lead generation platform specializing in exit-intent popups that detect when visitors are about to leave a page and display targeted offers to capture emails or boost conversions. It offers a drag-and-drop builder with customizable templates, multiple triggers like exit-intent, scroll depth, and inactivity, plus A/B testing and integrations with email services, CRMs, and analytics tools. As the top-ranked exit popup software, it helps businesses recover lost visitors and increase subscriber lists effectively.
Pros
- Patented Exit-Intent technology for precise visitor retention
- Intuitive drag-and-drop editor with 50+ templates and triggers
- Advanced A/B testing, analytics, and 300+ integrations
Cons
- Pricing scales up quickly for high-traffic or multi-site needs
- Advanced features may overwhelm beginners
- Limited design flexibility on lower-tier plans
Best For
E-commerce stores, bloggers, and marketers seeking high-conversion exit popups to maximize lead capture on high-traffic sites.
Pricing
Starts at $9/month (billed annually) for Basic (1 site, 10k views/mo), up to $49/month for Pro (unlimited sites, 500k views/mo); 14-day money-back guarantee.
Privy
specializedBuilds customizable exit-intent popups and banners optimized for e-commerce to boost email signups and sales before users exit.
AI-driven personalization and multi-step Flows that dynamically adapt exit popups based on user behavior for superior conversion rates
Privy is a powerful customer engagement platform specializing in exit-intent popups and on-site messaging to capture abandoning visitors and drive conversions. It features a drag-and-drop editor for creating highly customizable exit popups, including spin-to-win wheels, email sign-up forms, and messenger widgets with advanced targeting like geolocation and behavior triggers. The tool integrates seamlessly with ecommerce platforms such as Shopify and provides analytics, A/B testing, and automation flows to maximize ROI. Overall, Privy transforms exit popups into sophisticated growth tools for online stores.
Pros
- Highly effective exit-intent technology with precise triggers like mouse movement and scroll depth
- Extensive customization options and templates tailored for ecommerce conversions
- Strong integrations with Shopify, email providers, and analytics tools for seamless workflows
Cons
- Steeper learning curve for non-technical users due to advanced features
- Higher pricing tiers required for full A/B testing and premium targeting
- Primarily optimized for ecommerce, less ideal for non-store websites
Best For
Ecommerce businesses and Shopify store owners seeking advanced exit popups to recover lost sales and grow email lists.
Pricing
Free plan for basic use; paid plans start at $15/mo (Starter, up to 500 contacts), $35/mo (Growth), $65/mo (Pro), with Enterprise custom pricing.
Wisepops
specializedDelivers smart exit-intent popups with A/B testing and segmentation to maximize engagement and reduce cart abandonment.
Smart exit-intent technology with user behavior analysis to trigger popups only on true exit attempts, minimizing annoyance and maximizing conversions
Wisepops is a specialized popup builder focused on exit-intent popups, notification bars, and on-site messages designed to capture emails, reduce cart abandonment, and boost e-commerce conversions. It features a no-code drag-and-drop editor with pre-built templates, advanced targeting rules like exit-intent, scroll depth, and page timing, and seamless integrations with platforms like Shopify, Klaviyo, and Google Analytics. The tool emphasizes non-intrusive designs and includes A/B testing and detailed analytics to optimize popup performance.
Pros
- Intuitive drag-and-drop editor with mobile-responsive templates
- Robust exit-intent detection and multi-trigger options
- Built-in A/B testing, segmentation, and conversion analytics
Cons
- Pricing tiers scale steeply with monthly popup views
- Advanced customization and integrations locked behind higher plans
- No perpetual free plan, only a 14-day trial
Best For
Mid-sized e-commerce stores seeking high-converting exit popups to recover lost sales without coding expertise.
Pricing
Starts at $49/mo (Pro: 10k monthly views), $99/mo (Business: 50k views), up to $499/mo (Enterprise); 14-day free trial, billed annually for discounts.
Justuno
specializedUses AI-driven exit-intent technology for personalized popups that drive conversions through real-time visitor behavior analysis.
AI-powered Smart Manager for real-time audience segmentation and dynamic popup personalization
Justuno is a robust e-commerce personalization platform that excels in exit-intent popups to capture abandoning visitors with targeted offers, discounts, or lead forms. It combines popup functionality with A/B testing, onsite messaging, surveys, and AI-driven recommendations to boost conversions and recover lost sales. The tool integrates seamlessly with major platforms like Shopify, BigCommerce, and Magento, providing real-time segmentation and analytics for optimized campaigns.
Pros
- Advanced exit-intent detection with machine learning
- Visual drag-and-drop campaign builder
- Strong A/B testing and personalization capabilities
Cons
- Pricing can be steep for small businesses
- Learning curve for advanced segmentation
- Limited free trial and no forever-free plan
Best For
Mid-to-large e-commerce stores needing sophisticated exit popups integrated with full-site personalization.
Pricing
Starts at $99/month (Essentials, billed annually) up to $499+/month for Pro/Enterprise tiers with custom pricing available.
Poptin
specializedOffers a drag-and-drop builder for exit-intent popups tailored to various devices and integrated with major e-commerce platforms.
Mobile-optimized exit-intent technology with gamified elements like spin-to-win wheels for higher engagement
Poptin is a user-friendly popup builder focused on creating exit-intent popups to capture leads from departing visitors. It features a drag-and-drop editor, customizable templates, and triggers like exit-intent, scroll depth, and time delays for optimal engagement. The platform also includes A/B testing, integrations with email tools and e-commerce platforms, making it effective for conversion optimization.
Pros
- Intuitive drag-and-drop editor requires no coding
- Advanced exit-intent detection works on desktop and mobile
- Free plan with core popup functionality and A/B testing
Cons
- Advanced targeting and analytics locked behind higher plans
- Occasional page load speed impacts reported
- Limited template variety compared to top competitors
Best For
Small to medium-sized businesses and e-commerce sites needing quick-setup exit popups to recover lost visitors without technical skills.
Pricing
Free plan available; paid plans start at $39/month (Pro, billed annually) up to $159/month (Premium), with Enterprise custom pricing.
Picreel
specializedProvides full-page exit-intent overlays with dynamic content swapping to re-engage leaving visitors effectively.
Smart Recovery Flows that automatically send personalized follow-ups via email, SMS, or Facebook Messenger bots based on popup interactions
Picreel is a specialized exit popup software that uses exit-intent technology to display targeted popups, messengers, and forms to visitors just before they leave a website, helping to recover lost sales and capture leads. It supports various triggers like exit-intent, scroll depth, and inactivity, along with A/B testing, analytics, and pre-built templates for quick setup. The tool excels in e-commerce scenarios with features for cart abandonment recovery via email, SMS, or chatbots, making it a conversion optimization powerhouse.
Pros
- Intuitive no-code editor with drag-and-drop functionality
- Robust A/B testing and detailed conversion analytics
- Strong focus on cart recovery with multi-channel follow-ups (email, SMS, messengers)
Cons
- Limited free plan with basic features only
- Advanced customizations may require paid higher tiers
- Reporting dashboard could be more customizable
Best For
E-commerce businesses seeking to minimize cart abandonment and recapture exiting visitors through smart popups and automated recovery flows.
Pricing
Starts at $39/month (Starter, 1 domain) up to $249/month (Enterprise, unlimited domains); 14-day free trial available, billed annually for discounts.
Sumo
specializedFeatures simple exit popups alongside other growth tools to grow email lists without coding.
High-converting, pre-tested popup templates guaranteed to achieve 4-9% opt-in rates
Sumo is a user-friendly marketing platform focused on email list growth and lead capture, featuring robust exit-intent popups that trigger when visitors attempt to leave a site. It offers customizable popup templates, scroll boxes, and welcome mats with A/B testing to optimize conversions. Designed for quick setup via plugins for WordPress, Shopify, and other platforms, Sumo helps small sites boost subscriber rates without coding expertise.
Pros
- Generous free plan with core exit popup functionality
- Proven high-converting templates and A/B testing
- Seamless integrations with popular CMS and email services
Cons
- Advanced customizations limited to paid plans
- Fewer trigger options compared to specialized competitors
- Reporting dashboard lacks depth for enterprise users
Best For
Bloggers and small e-commerce sites needing simple, affordable exit-intent popups to build email lists quickly.
Pricing
Free plan for basic use; Pro at $39/month (up to 10k subscribers); Enterprise custom pricing.
ExitBee
specializedSpecializes in geo-targeted exit-intent popups that adapt to visitor location for higher conversion rates.
Gamified spin-to-win wheels that engage users interactively for higher conversion rates
ExitBee is an exit-intent popup software that helps websites capture leads and boost conversions by displaying timely popups, notifications, and gamified elements when visitors attempt to leave. It features a drag-and-drop builder for creating exit popups, spin-to-win wheels, messenger bars, and cart recovery campaigns without coding. The tool integrates with popular platforms like Shopify, WordPress, and WooCommerce, offering A/B testing and analytics to optimize performance.
Pros
- Intuitive drag-and-drop editor for quick setup
- Diverse popup types including gamified spin wheels
- Seamless integrations with major e-commerce platforms
Cons
- Advanced analytics and customizations limited to higher tiers
- Visitor limits on lower plans can restrict scaling
- Customer support response times vary
Best For
Small to medium e-commerce businesses seeking an easy-to-use exit popup tool with gamification to recover lost sales.
Pricing
Free plan for basics; Starter at $39/mo (10k visitors), Pro at $79/mo (50k visitors), Enterprise custom.
ConvertFlow
specializedEnables multi-step exit popups and quizzes integrated with CRM tools to nurture leads at the point of exit.
Visual flow builder for multi-step, interactive exit popups like quizzes and carts that guide users through personalized experiences
ConvertFlow is an all-in-one conversion optimization platform that excels in creating customizable exit-intent popups, modals, and forms to capture leads from visitors poised to leave a website. It features a no-code drag-and-drop builder for designing interactive experiences with triggers like exit-intent, scroll depth, and page timing. Beyond popups, it supports landing pages, quizzes, and funnels, integrating seamlessly with tools like Shopify, HubSpot, and email providers for comprehensive lead nurturing.
Pros
- Intuitive no-code builder for quick exit popup deployment
- Advanced targeting options including exit-intent, geolocation, and behavior-based triggers
- Strong integrations with CRMs, email tools, and e-commerce platforms like Shopify
Cons
- Pricing can be steep for users needing only basic exit popups
- Overwhelming for beginners due to extensive feature set beyond popups
- Limited advanced A/B testing compared to popup specialists
Best For
E-commerce businesses and marketers wanting exit popups integrated into broader conversion funnels and landing page tools.
Pricing
Starts at $29/month (Starter, billed annually) for core features; Pro at $99/month for advanced automation; Enterprise custom pricing.
Wheelio
specializedCreates gamified exit-intent spin wheels that encourage user interaction and capture contacts playfully.
Interactive spin-the-wheel gamification that turns exit popups into exciting games for higher engagement
Wheelio is a specialized popup software that creates interactive spin-the-wheel popups, primarily triggered on exit intent to engage visitors and boost conversions through gamification. It allows users to offer discounts, collect emails, or drive sales with customizable fortune wheels that spin to reveal prizes. The tool integrates with major email marketing platforms and supports multiple triggers like scroll depth and time on site, making it a fun alternative to standard exit popups.
Pros
- Highly engaging gamified wheel popups that increase visitor interaction
- Simple drag-and-drop editor for quick setup
- Strong integrations with email tools like Mailchimp and Klaviyo
Cons
- Limited to wheel-style popups with fewer template variety than competitors
- Pricing can be steep for small sites with low traffic
- Advanced customization requires higher-tier plans
Best For
E-commerce stores and lead-gen sites seeking fun, interactive exit-intent popups to reduce bounce rates.
Pricing
Starts at $49/month for Starter (1 domain, basic features); up to $199/month for Pro with unlimited domains and A/B testing; 14-day free trial.
Conclusion
The top exit popup tools vary in focus but all excel at engaging leaving visitors, with OptinMonster leading as the top choice for its high-converting exit-intent popups that target user behavior effectively. Privy impresses as a strong pick for e-commerce, and Wisepops stands out with its smart A/B testing and segmentation, each offering unique strengths to meet different business needs.
Start with OptinMonster to leverage its proven ability to drive results, and explore Privy or Wisepops if your focus lies in e-commerce or advanced testing—either way, these tools are key to reducing exits and boosting conversions.
Tools Reviewed
All tools were independently evaluated for this comparison