
GITNUXSOFTWARE ADVICE
Consumer RetailTop 10 Best Digital Shelf Software of 2026
Ranked roundup of top digital shelf software tools, including Plytix, Omnia Retail, and Trax, for evaluating features and fit.
How we ranked these tools
Core product claims cross-referenced against official documentation, changelogs, and independent technical reviews.
Analyzed video reviews and hundreds of written evaluations to capture real-world user experiences with each tool.
AI persona simulations modeled how different user types would experience each tool across common use cases and workflows.
Final rankings reviewed and approved by our editorial team with authority to override AI-generated scores based on domain expertise.
Score: Features 40% · Ease 30% · Value 30%
Gitnux may earn a commission through links on this page — this does not influence rankings. Editorial policy
Plytix is the best choice if you’re a retailer making planning decisions from SKU and variant listing readiness signals, while Omnia Retail fits teams running recurring shelf monitoring with governed content workflows, and Akeneo is the better bet if you need PIM governance and structured publishing across many retailer pipelines.
Editor’s top 3 picks
Three quick recommendations before you dive into the full comparison below — each one leads on a different dimension.
Plytix
Retailer-specific compliance rules run inside planning workflows, with discrepancy detection that targets SKU-variant mapping gaps.
Built for fits when retailers need planning decisions connected to compliant, retailer-ready listings at SKU and variant level..
Omnia Retail
Editor pickContent validation and discrepancy tracing tied to SKU and variant identifiers for operational issue queues.
Built for fits when retail ops teams run recurring shelf monitoring and need governed content workflows..
Trax
Editor pickRetailer-storefront discrepancy detection that tracks listing and variant issues into ongoing execution signals.
Built for fits when teams need ongoing retailer listing monitoring and content compliance signals at scale..
Comparison Table
Plytix
SMBPIM platform with digital shelf analytics features for product content quality and channel readiness monitoring.
Retailer-specific compliance rules run inside planning workflows, with discrepancy detection that targets SKU-variant mapping gaps.
Plytix targets retail planning teams that need shelf optimization decisions tied to concrete listing outputs for multiple retailers. Core workflows include content completeness review, image compliance checks, and listing discrepancy detection across SKUs and variants. The tool’s integration depth matters most when product data originates in PIM or merchandising feeds and must map cleanly into retailer portals for consistent assortment and content coverage. Admin controls focus on managing retailer configurations, workflow steps, and content governance policy enforcement across teams.
A tradeoff is that rule coverage and data mapping quality heavily influence false positives in discrepancy detection and compliance checks. Plytix fits best when teams run frequent shelf updates for active assortments, such as category resets and seasonal promotions. It also works well when governance requires controlled changes to attributes that drive retailer presentation, like titles, images, and variant mappings. Teams that need only reporting may find the planning and workflow layer more than required.
- +Workflow-driven listing quality checks tied to retailer requirements
- +Listing discrepancy detection across SKU and variant mappings
- +Retailer-specific configurations for consistent publishing behavior
- +Automation for content completeness and image compliance verification
- –Data mapping errors increase manual review effort
- –Workflow setup requires governance discipline across teams
Category managers
Plan and validate retailer listings
Fewer retailer listing rejections
Merchandising operations teams
Detect buybox and content mismatches
Faster discrepancy resolution
Show 2 more scenarios
Retail data stewards
Enforce variant mapping accuracy
More consistent shelf visibility
Use governance workflow steps to manage attribute edits that affect variant mapping outputs.
Content governance teams
Run image compliance checks
Reduced compliance exceptions
Verify image requirements and content completeness rules before retailer submission steps.
Best for: Fits when retailers need planning decisions connected to compliant, retailer-ready listings at SKU and variant level.
Omnia Retail
enterprisePricing and digital shelf platform focused on assortment visibility, price monitoring, and retailer shelf analytics.
Content validation and discrepancy tracing tied to SKU and variant identifiers for operational issue queues.
Omnia Retail is strongest when retailer portals and syndication feeds create recurring work around listing accuracy, image compliance, and variant mapping. The workflow emphasis shows up in how shelf findings can be traced back to product and variant identifiers, which helps teams fix issues rather than only report them. Governance is handled through structured review and configuration steps that reduce the chance of inconsistent fixes across categories.
A tradeoff is that teams still need disciplined SKU mapping and content ownership so the automation outputs can land on the right listings. Omnia Retail fits best for ongoing monitoring cycles where shelf crawl frequency and content checks drive operational queues, not one-time reporting.
- +Governed content workflow reduces inconsistent fixes across retailer destinations
- +SKU and variant tracing makes listing discrepancies actionable for teams
- +Automation supports repeatable content validation before retailer publishing
- +Configuration lets category rules align with retailer portal requirements
- –Accurate SKU mapping is required for reliable discrepancy attribution
- –Advanced configurations take time to set up and maintain
- –Monitoring outputs may require analyst review for edge-case listings
- –Breadth across every retailer can depend on feed availability
Retail merchandising teams
Queue listing fixes per retailer
Faster listing remediation cycles
Ecommerce content ops
Enforce image compliance checks
Fewer publishing rejections
Show 2 more scenarios
Retail planning analysts
Track shelf KPI trends
Clearer performance drivers
Analysts monitor digital shelf analytics outputs across updates and translate changes into category actions.
Catalog data governance
Validate variant mapping accuracy
Higher mapping consistency
Governance teams detect mismatches between variants and retailer listings to prevent attribution errors.
Best for: Fits when retail ops teams run recurring shelf monitoring and need governed content workflows.
Trax
enterpriseRetail execution platform with digital shelf analytics, content monitoring, and marketplace visibility features.
Retailer-storefront discrepancy detection that tracks listing and variant issues into ongoing execution signals.
Trax focuses on continuous digital shelf monitoring that converts retailer listings into execution signals for item availability and listing quality. It is particularly suited to retailer portal integration and retailer-specific content monitoring workflows where the target requirements differ by banner. The system is commonly used to track listing discrepancies across variants and to surface where product content or images fall out of compliance with retailer rules.
A key tradeoff is that deeper automation depends on how teams structure retailer mappings and variant alignment before change detection can be trusted. Trax fits best when shelf teams need recurring monitoring with actionable exceptions, such as buybox and availability drift for high-turn categories.
- +Continuous retailer storefront monitoring supports fast discrepancy triage
- +Variant-aware checks reduce false positives from catalog mismatches
- +Governance-friendly content compliance tracking for retailer-specific rules
- +Integration with retail data pipelines supports ongoing shelf KPI reporting
- –Reliable results require careful retailer mapping and variant alignment
- –Workflow depth depends on which retailers and content checks are enabled
- –Exception handling can take time to translate into concrete task queues
- –Reporting setup can be heavier than simple KPI dashboards
Retail media and category leads
Monitor shelf share drivers by retailer
Higher shelf consistency across banners
Content operations teams
Enforce retailer content and image requirements
Fewer listing rejections
Show 2 more scenarios
Merchandising and buying teams
Detect buybox and availability drift
Faster corrective actions
Monitor SKU availability and listing states to catch drift against planned execution.
Retail analytics teams
Operationalize digital shelf KPIs
More actionable shelf reporting
Turn recurring storefront observations into reporting that tracks execution health over time.
Best for: Fits when teams need ongoing retailer listing monitoring and content compliance signals at scale.
Dataweave
enterpriseCommerce intelligence platform with digital shelf analytics, price tracking, and content monitoring.
API-centric job orchestration that turns retailer and PIM inputs into controlled, retailer-ready outputs.
Dataweave builds a retail data integration layer for digital shelf analytics workflows, with connectors, transformations, and retailer-ready outputs. Its core strength is an API-first automation surface that supports repeatable ingestion, enrichment, and publishing preparation across SKUs and channels.
Dataweave also supports governance through configurable workflows and audit-friendly tracking of job runs, which helps teams manage content change impact at scale. For shelf optimization programs, it provides the integration depth needed to keep listing data, attributes, and media requirements aligned with retailer portals.
- +API-driven pipelines for automated ingestion, enrichment, and publishing preparation
- +Configurable workflow jobs help coordinate multi-step content processing
- +Transformation-focused design supports consistent SKU and attribute normalization
- +Retailer-ready output shaping reduces manual mapping for portal submissions
- –Operational tuning is required to maintain throughput under large retailer crawls
- –Governance relies more on workflow configuration than built-in policy templates
- –Advanced mapping and media checks need domain setup work
- –Debugging multi-step jobs can require pipeline familiarity
Best for: Fits when retailers and internal systems need repeatable shelf data pipelines with transformation control.
Prisync
SMBCompetitor price tracking platform with digital shelf monitoring features for ecommerce brands.
Retailer change detection pipeline that turns shelf observations into exception-based workflows for monitoring at scale.
Prisync tracks digital shelf pricing and product availability to generate retailer-level insights for assortment and promo decisions. It provides automated monitoring that flags listing and price changes, then consolidates exceptions into actionable views.
Prisync also supports retailer integrations and connector-based data ingestion to keep shelf KPIs current. The workflow centers on change detection and ongoing monitoring rather than one-time content audits.
- +Change detection highlights price and listing shifts against tracked baselines
- +Retailer-level monitoring supports ongoing shelf visibility for decision cycles
- +Connector-driven ingestion reduces manual dataset refresh work
- +Exception views speed review of alerts across many SKUs
- –Setup needs careful SKU mapping to avoid noisy alerts
- –Category page quality and image checks are limited compared with content-first tools
- –Advanced governance like RBAC granularity can be shallow for large teams
- –Deep content syndication workflow coverage is not as comprehensive as CDP-style products
Best for: Fits when teams prioritize automated price and availability monitoring across retailers for faster assortment and promo adjustments.
Pimberly
mid-marketPIM and product experience platform with digital shelf capabilities for ecommerce content distribution.
Rule-based content compliance checks that produce listing-specific discrepancy outputs for ongoing monitoring.
Pimberly targets teams running retailer and marketplace listing operations that need content governance, discrepancy tracking, and performance reporting in one workflow. It focuses on importing product and variant data from upstream systems, mapping it to retailer listing structures, and flagging issues when listings diverge from expected rules.
The core value comes from its repeatable content check cycle that supports ongoing listing monitoring and operational follow-up. For shelf and listing work, the differentiator is how it ties governance rules to observable listing outcomes.
- +Governance rule checks tied directly to listing discrepancies for faster triage
- +Variant mapping oriented workflows that reduce mismatch risk across listing structures
- +Operational monitoring signals for content and availability changes after publishing
- +Designed for retailer listing workflows instead of generic content spreadsheets
- –Stronger governance setup is needed before checks reflect real business rules
- –Automation depth depends on integration quality with upstream PIM or syndication sources
- –Audit-style reporting can be harder to tailor for cross-retailer KPI rollups
- –Throughput can feel constrained during large backfills if crawl cadence is low
Best for: Fits when retail planning teams need recurring listing quality checks and discrepancy-driven workflows across many SKUs.
Akeneo
mid-marketProduct experience management platform used to manage and distribute product content across digital channels.
Configurable enrichment and approval workflows inside the PIM that gate export-ready product data for listings.
Akeneo differentiates itself from many digital shelf tools by focusing on product information management workflows that feed listing-ready data for retailers and marketplaces. The core capabilities center on configurable product data enrichment, workflow-based publishing, and syndication-oriented exports that support listing consistency across channels.
Akeneo also supports extensibility through integrations and customizations that connect PIM content to downstream ecommerce and retailer portal pipelines. Governance is handled through role-based access, audit trails for changes, and structured validation to reduce content drift.
- +Workflow-driven product data enrichment that enforces retailer-ready states
- +Extensible integration approach for pushing PIM data into downstream listing channels
- +Change tracking supports governance when multiple teams edit product attributes
- +Structured validation reduces variant mapping and attribute completeness gaps
- –Digital shelf analytics and retailer performance monitoring are not the primary focus
- –Advanced governance and publishing rules require disciplined configuration
- –Large syndication setups can add operational overhead for mapping changes
- –Variant-heavy catalogs need careful taxonomy and attribute model design
Best for: Fits when teams need PIM governance and structured publishing to multiple retailer and marketplace pipelines.
MikMak
enterpriseCommerce enablement software with digital shelf analytics, content syndication, and retailer performance measurement.
Retailer portal publishing workflows tied to SKU variant mapping, with listing discrepancy detection across content submissions.
MikMak focuses on digital shelf execution by pushing retail listing content through retailer-specific workflows and monitoring outcomes across markets. Its core strength is tighter integration between merchandising teams and retailer portal publishing so content changes map to SKU variants and downstream availability.
Automation support centers on production-grade syndication workflows, discrepancy detection for listing differences, and governance checks that flag noncompliant assets. Analytics output is oriented around shelf visibility signals like share of shelf and product listing quality rather than generic web reporting.
- +Retailer portal workflows connect directly to content publishing tasks
- +Listing discrepancy detection highlights variant and image mismatches during syndication
- +Governance checks track content requirements before submission
- +Shelf KPI reporting ties changes to share of shelf outcomes
- –Onboarding requires disciplined SKU and variant mapping for accurate monitoring
- –Advanced automation often needs more configuration than basic workflow tools
Best for: Fits when mid-market to enterprise teams need retailer-specific syndication workflows and discrepancy monitoring at SKU-variant granularity.
inriver
enterpriseProduct information platform with digital shelf analytics for content completeness, discoverability, and channel performance.
Retailer-parameterized content workflows that enforce completeness rules before publishing to channel outputs.
inriver ingest product and media data, then syndicates it to retailer channels through configurable content workflows. The core fit for digital shelf use is its end-to-end product content publishing pipeline that tracks completeness rules and drives listing-ready outputs.
Teams use inriver to manage variant mapping and retailer-specific attribute requirements before content hits storefront and marketplace feeds. inriver is also used to maintain governance over product data change cycles across multiple distributors.
- +Configurable retailer feed workflows reduce manual listing preparation
- +Strong variant and attribute mapping supports fewer content mismatches
- +Governed data updates help keep syndication consistent across channels
- +Media and content packaging supports listing-ready publisher outputs
- –Retailer-specific requirement modeling can take time to standardize
- –Advanced orchestration depends on integration work with PIM and downstream systems
Best for: Fits when brand and distributor teams need governed syndication workflows across many retailer formats.
Syndigo
enterpriseProduct experience management platform with digital shelf analytics, content distribution, and item performance monitoring.
Governed content syndication workflow that enforces retailer requirements during SKU and variant preparation.
Syndigo focuses on retail content operations for digital shelf readiness, with workflows designed to transform supplier product data into retailer-specific listing and attribution requirements. The system centers on content syndication readiness and listing governance, using configurable rules to catch discrepancies before publication.
Syndigo also supports retailer portal integration so teams can manage feeds, mappings, and publication artifacts at the SKU and variant level. Automation features target repeated content completeness audit and format checks across many accounts, catalogs, and refresh cycles.
- +Retailer-specific listing governance rules reduce duplicate mapping work
- +Content syndication workflow supports SKU and variant-level publication artifacts
- +Discrepancy detection flags listing mismatches before retailer submission
- +Retailer portal integration supports operational processing across accounts
- –Setup configuration for retailer mappings requires careful SKU normalization discipline
- –Automation coverage is stronger for content workflows than for shelf merchandising analytics
Best for: Fits when retail operations teams need governed content workflows and retailer portal publishing across many accounts.
Conclusion
After evaluating 10 consumer retail, Plytix stands out as our overall top pick — it scored highest across our combined criteria of features, ease of use, and value, which is why it sits at #1 in the rankings above.
Use the comparison table and detailed reviews above to validate the fit against your own requirements before committing to a tool.
How to Choose the Right digital shelf software
Digital shelf software connects retailer listing outcomes to the operational work teams run across planning, syndication, monitoring, and compliance. This guide covers Plytix, Omnia Retail, Trax, Dataweave, Prisync, Pimberly, Akeneo, MikMak, inriver, and Syndigo, with emphasis on how each tool handles SKU and variant-level workflows.
The selection criteria prioritize integration depth, a usable data model for retailer identifiers, and an automation surface that supports governed processing at scale. Several tools also shape how governance shows up day-to-day, including discrepancy detection for retailer mappings and workflow-driven content checks that produce operational issue queues.
Digital shelf software for retailer-ready content, discrepancy detection, and shelf monitoring workflows
Digital shelf software manages the pipeline between product and retailer storefronts, where teams validate listing readiness and track what breaks after publication. Tools such as Plytix connect retailer-specific compliance rules to planning workflows and run discrepancy detection that targets SKU-variant mapping gaps.
Omnia Retail focuses on content validation and discrepancy tracing tied to SKU and variant identifiers so teams can route issues into governed execution queues. Other platforms in this guide shift emphasis toward API-driven ingestion and transformation with Dataweave, or toward retailer change detection and exception workflows with Prisync. Across these products, the practical differentiator is how retailer identifiers, listing attributes, and variant mappings are processed into automated actions and traceable outputs.
Digital shelf workflows that turn retailer rules into actionable operations
Digital shelf software earns adoption when it ties retailer-specific requirements to concrete workflow steps like compliance checks, discrepancy tracing, and issue queues. Plytix, Omnia Retail, and Trax each connect identifier-level validation to outcomes teams can route into execution instead of leaving results as reports.
Retailer-specific compliance rules inside planning and monitoring workflows
Plytix runs retailer-specific compliance rules inside planning workflows and pairs them with discrepancy detection targeting SKU-variant mapping gaps. Pimberly also uses rule-based content compliance checks that produce listing-specific discrepancy outputs for recurring monitoring across many SKUs.
SKU and variant discrepancy tracing with operational issue queues
Omnia Retail validates content and traces discrepancies to SKU and variant identifiers so retail operations can route fixes into governed issue queues. Trax adds retailer-storefront discrepancy detection that tracks listing and variant issues into ongoing execution signals.
API-driven pipeline automation for retailer inputs and controlled outputs
Dataweave orchestrates ingestion, enrichment, and publishing preparation using API-driven pipelines and configurable workflow jobs. This approach fits teams that need transformation control across retailer and PIM inputs rather than relying only on rules run on retrieved listings.
Retailer portal publishing workflows and syndication artifacts
MikMak connects retailer portal workflows directly to SKU and variant mapping so syndication tasks and discrepancy detection happen during content submission. Syndigo enforces retailer requirements during SKU and variant preparation with publication artifacts routed through a governed content syndication workflow.
PIM-anchored enrichment and approval gating for export-ready states
Akeneo focuses on configurable enrichment and approval workflows inside the PIM that gate export-ready product data for listings across retailer and marketplace pipelines. inriver enforces completeness rules before publishing to channel outputs using retailer-parameterized content workflows.
Choose based on workflow ownership, identifier mapping, and automation reach
Digital shelf projects fail when the tool expects perfect SKU and variant mapping but the data setup across PIM, syndication sources, and retailer identifiers is not standardized. Multiple vendors here depend on accurate mapping because discrepancy attribution must remain trustworthy for teams to act on exceptions.
Pick the workflow owner: planning teams or ops teams
If planning teams must generate retailer-ready decisions tied to compliance rules, Plytix supports retailer-specific compliance rules inside planning workflows with discrepancy detection targeting SKU-variant mapping gaps. If retail ops teams run recurring shelf monitoring and need governed content workflow routing, Omnia Retail traces content validation issues to SKU and variant identifiers for operational issue queues.
Choose discrepancy attribution depth by identifier strategy
If discrepancy triage must resolve at SKU and variant identifier level, Trax uses retailer-storefront discrepancy detection with variant-aware checks to reduce false positives from catalog mismatches. If teams rely on listing discrepancies tied to listing rules, Pimberly produces listing-specific discrepancy outputs that are oriented around variant mapping structures.
Decide whether automation should be API-first or workflow-first
For API-centric orchestration where retailer and PIM data must be ingested and transformed into controlled outputs, Dataweave uses API-driven pipelines plus configurable workflow jobs for multi-step content processing. For workflow-first governed publishing and enrichment inside a PIM, Akeneo and inriver focus on enrichment, approval, and completeness gating before export.
Validate retailer portal publishing requirements against available syndication workflow artifacts
If retailer portal submission is a core process step that must connect to SKU-variant mapping and discrepancy detection, MikMak ties publishing workflows to variant mapping and highlights variant and image mismatches during syndication. If syndication needs governed retailer requirements across many accounts with publication artifacts, Syndigo enforces retailer requirements in SKU and variant preparation within a governed content syndication workflow.
Run a mapping and throughput stress test before committing
If SKU mapping quality is uncertain, Prisync and Trax both warn that reliable results require careful retailer mapping and variant alignment to avoid noisy alerts or misattributed discrepancies. If retailer crawl volume is high, Dataweave flags operational tuning needs to maintain throughput under large retailer crawls.
Who benefits from governed digital shelf workflows
Retailers and consumer goods teams benefit when digital shelf software translates retailer rules into governed workflows that planners, syndication teams, and shelf monitoring teams can execute. The right fit depends on whether the organization owns workflow execution in planning, in operations, or inside the PIM.
Retail planning teams that must ship retailer-compliant listings
Plytix links retailer-specific compliance rules to planning workflows and discrepancy detection that targets SKU-variant mapping gaps so planning decisions map directly to listing readiness.
Retail operations teams running recurring shelf monitoring cycles
Omnia Retail and Trax both emphasize SKU and variant discrepancy tracing that creates actionable operational issue queues tied to what breaks after publication.
Brand and distributor teams syndicating to many retailer formats
inriver uses retailer-parameterized content workflows that enforce completeness rules before publishing to channel outputs, which reduces manual listing preparation across retailer formats.
Organizations with strong API and integration engineering capacity
Dataweave fits teams that want API-centric job orchestration to ingest and transform retailer and PIM inputs into controlled, retailer-ready outputs.
Mid-market to enterprise teams using retailer portal submission workflows
MikMak connects retailer portal publishing tasks to SKU variant mapping and discrepancy monitoring at SKU-variant granularity during syndication.
Common failure modes in digital shelf software programs
Missteps usually come from treating discrepancy outputs as self-explanatory when the underlying SKU and variant mapping has gaps. Several tools here also require disciplined configuration of retailer mappings so exceptions remain actionable.
Assuming discrepancy attribution will work without consistent SKU-variant normalization
Trax and Prisync both depend on careful retailer mapping and variant alignment to prevent noisy alerts or misattributed discrepancy signals, so mapping quality must be standardized before ramping monitoring.
Over-relying on workflow configuration without governance ownership
Plytix and Pimberly can produce high-trust discrepancy outputs only when teams maintain governance discipline across teams and listing rule setup, so owners must be assigned for workflow configuration.
Choosing a pipeline tool but expecting out-of-the-box shelf merchandising analytics
Dataweave emphasizes API-driven pipeline orchestration and transformation control, while tools like Akeneo and Syndigo emphasize governed content workflows, so requirements for shelf merchandising analytics must match the tool’s focus.
Standardizing on retailer portal publishing without validating discrepancy coverage across images and variants
MikMak highlights variant and image mismatches during syndication, so teams must confirm the discrepancy categories they need are supported before migrating portal publishing tasks.
How We Selected and Ranked These Tools
We evaluated digital shelf software on feature coverage tied to retailer-specific workflows, including compliance checks, discrepancy detection, and workflow-driven issue routing. Features accounted for 40% of the ranking, ease and value each accounted for 30%, and the scoring favored tools that convert retailer and SKU-variant identifiers into actionable operational outputs.
Plytix separated itself by running retailer-specific compliance rules inside planning workflows and pairing those checks with discrepancy detection that targets SKU-variant mapping gaps, which directly connects planning decisions to retailer-ready listing outcomes. Across the remaining tools, scoring differentiated between governed content workflow depth and API-centric pipeline automation so the ranking reflects how teams actually execute shelf operations.
Frequently Asked Questions About digital shelf software
How does Shelf Engine or NVIDIA Omniverse Retail style digital shelf modeling differ from Plytix planning workflows?
Which tools expose an API surface for ingesting and transforming shelf data into retailer-ready outputs?
How does SSO and RBAC show up in digital shelf software security models?
What data migration steps are typical when moving from PIM or spreadsheets into Akeneo or inriver?
When do admin controls matter most for digital shelf governance and publishing?
Where does content governance fall short when relying only on monitoring dashboards?
What breaks if SKU-variant mapping accuracy is incomplete across the workflow?
Which tool best fits continuous retailer storefront discrepancy detection instead of periodic audits?
How does extensibility work when integrating digital shelf software with upstream PIM and retailer portals?
Tools reviewed
Primary sources checked during evaluation.
Referenced in the comparison table and product reviews above.
- Consumer RetailTop 10 Best Digital Storefront Software of 2026
- Consumer RetailTop 10 Best Digital Product Catalog Software of 2026
- Technology Digital MediaTop 10 Best Digital Kiosk Software of 2026
- Consumer RetailTop 10 Best Digital Marketplace Software of 2026
- Consumer RetailTop 10 Best Digital Catalog Publishing Software of 2026
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