Quick Overview
- 1#1: Delighted - Sends simple, one-click CSAT surveys via email, SMS, Slack, and web to instantly measure customer satisfaction.
- 2#2: Qualtrics - Enterprise experience management platform with advanced CSAT survey tools, AI analytics, and action planning.
- 3#3: Medallia - AI-powered customer experience platform that captures and analyzes CSAT feedback across all touchpoints.
- 4#4: Survicate - Collects CSAT feedback through targeted website, app, and email surveys with real-time dashboards.
- 5#5: AskNicely - Automates CSAT and NPS surveys with coaching tools to improve customer satisfaction scores.
- 6#6: Qualaroo - Deploys smart, on-site CSAT surveys that target the right visitors at the right time for actionable insights.
- 7#7: Hotjar - Combines heatmaps, recordings, and on-site CSAT surveys to understand user satisfaction and behavior.
- 8#8: Typeform - Creates engaging, conversational CSAT surveys that boost response rates and provide rich feedback.
- 9#9: SurveyMonkey - Offers customizable CSAT survey templates with robust analytics and integrations for teams.
- 10#10: Zendesk - Provides built-in CSAT surveys for support tickets with automated reporting and trend analysis.
We evaluated tools across key metrics—including feedback capture flexibility, analytical depth, ease of deployment, and overall value—ensuring a balanced list that spans simplicity, scalability, and actionable insights for businesses of all sizes.
Comparison Table
This comparison table explores leading CSAT survey software tools, including Delighted, Qualtrics, Medallia, Survicate, and AskNicely, to simplify selecting the right solution for your needs. Readers will learn key features, pricing structures, and unique strengths—from intuitive interfaces to advanced analytics—tailored to various business sizes and goals. Whether setting up new surveys or upgrading existing systems, this guide helps identify software that drives meaningful customer satisfaction insights.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Delighted Sends simple, one-click CSAT surveys via email, SMS, Slack, and web to instantly measure customer satisfaction. | specialized | 9.6/10 | 9.4/10 | 9.8/10 | 9.2/10 |
| 2 | Qualtrics Enterprise experience management platform with advanced CSAT survey tools, AI analytics, and action planning. | enterprise | 9.2/10 | 9.8/10 | 8.1/10 | 7.6/10 |
| 3 | Medallia AI-powered customer experience platform that captures and analyzes CSAT feedback across all touchpoints. | enterprise | 8.9/10 | 9.6/10 | 7.8/10 | 8.2/10 |
| 4 | Survicate Collects CSAT feedback through targeted website, app, and email surveys with real-time dashboards. | specialized | 8.7/10 | 9.2/10 | 8.5/10 | 8.4/10 |
| 5 | AskNicely Automates CSAT and NPS surveys with coaching tools to improve customer satisfaction scores. | specialized | 8.6/10 | 8.4/10 | 9.1/10 | 8.2/10 |
| 6 | Qualaroo Deploys smart, on-site CSAT surveys that target the right visitors at the right time for actionable insights. | specialized | 8.2/10 | 8.7/10 | 8.4/10 | 7.6/10 |
| 7 | Hotjar Combines heatmaps, recordings, and on-site CSAT surveys to understand user satisfaction and behavior. | specialized | 8.1/10 | 7.8/10 | 9.2/10 | 7.6/10 |
| 8 | Typeform Creates engaging, conversational CSAT surveys that boost response rates and provide rich feedback. | other | 8.2/10 | 8.4/10 | 9.5/10 | 7.6/10 |
| 9 | SurveyMonkey Offers customizable CSAT survey templates with robust analytics and integrations for teams. | other | 8.2/10 | 8.0/10 | 9.4/10 | 7.8/10 |
| 10 | Zendesk Provides built-in CSAT surveys for support tickets with automated reporting and trend analysis. | enterprise | 7.2/10 | 7.5/10 | 8.3/10 | 6.4/10 |
Sends simple, one-click CSAT surveys via email, SMS, Slack, and web to instantly measure customer satisfaction.
Enterprise experience management platform with advanced CSAT survey tools, AI analytics, and action planning.
AI-powered customer experience platform that captures and analyzes CSAT feedback across all touchpoints.
Collects CSAT feedback through targeted website, app, and email surveys with real-time dashboards.
Automates CSAT and NPS surveys with coaching tools to improve customer satisfaction scores.
Deploys smart, on-site CSAT surveys that target the right visitors at the right time for actionable insights.
Combines heatmaps, recordings, and on-site CSAT surveys to understand user satisfaction and behavior.
Creates engaging, conversational CSAT surveys that boost response rates and provide rich feedback.
Offers customizable CSAT survey templates with robust analytics and integrations for teams.
Provides built-in CSAT surveys for support tickets with automated reporting and trend analysis.
Delighted
specializedSends simple, one-click CSAT surveys via email, SMS, Slack, and web to instantly measure customer satisfaction.
Emoji-powered, one-tap CSAT surveys that achieve up to 40%+ response rates
Delighted is a leading CSAT survey software that specializes in collecting customer feedback through simple, one-question surveys via email, SMS, web intercepts, Slack, and more. It focuses on CSAT, NPS, and CES metrics, delivering beautiful, mobile-optimized designs that drive high response rates. The platform offers real-time dashboards, automated insights, and seamless integrations to help businesses act on feedback quickly.
Pros
- Extremely intuitive setup with one-click survey creation
- Industry-leading response rates due to minimalist, emoji-based designs
- Robust real-time analytics and integrations with tools like Slack and Zendesk
Cons
- Limited advanced customization for survey templates
- Pricing scales quickly with high response volumes
- Reporting lacks depth for complex enterprise analytics needs
Best For
Small to mid-sized businesses seeking a dead-simple CSAT tool with high engagement and quick insights.
Pricing
Free plan up to 250 responses/month; paid plans start at $224/month for 1,000 responses, with per-response pricing for higher volumes and enterprise custom options.
Qualtrics
enterpriseEnterprise experience management platform with advanced CSAT survey tools, AI analytics, and action planning.
Stats iQ for automated statistical analysis and driver insights on CSAT data
Qualtrics is a leading experience management (XM) platform renowned for its robust survey capabilities, enabling businesses to design, distribute, and analyze CSAT surveys with precision. It provides advanced features like skip logic, piping, real-time dashboards, and AI-driven insights to gauge customer satisfaction and identify improvement areas. Integrated with CRM and other enterprise tools, it supports scalable feedback collection across multiple channels for data-informed decisions.
Pros
- Exceptional analytics including AI-powered Stats iQ and predictive intelligence
- Highly customizable surveys with advanced logic and multi-channel distribution
- Seamless integrations with Salesforce, Slack, and other enterprise systems
Cons
- Prohibitively expensive for SMBs with opaque custom pricing
- Steep learning curve for non-expert users despite intuitive templates
- Overkill for basic CSAT needs without full XM suite utilization
Best For
Large enterprises and organizations requiring enterprise-grade CSAT surveys integrated into comprehensive customer experience management.
Pricing
Custom enterprise pricing starting at $1,500-$5,000/month based on users, responses, and features; no public tiers for small businesses.
Medallia
enterpriseAI-powered customer experience platform that captures and analyzes CSAT feedback across all touchpoints.
Athena AI for automated text analytics and theme detection from open-ended feedback
Medallia is an enterprise-grade experience management platform specializing in customer feedback collection, including CSAT surveys across multiple channels like email, SMS, web, and in-app. It leverages AI-powered analytics to process structured and unstructured data, delivering actionable insights and sentiment analysis. The platform emphasizes closed-loop management, enabling teams to respond to feedback in real-time and track improvements over time.
Pros
- Advanced AI and text analytics for deep insights
- Omnichannel survey deployment and real-time alerting
- Scalable for large enterprises with robust integrations
Cons
- Steep learning curve and complex setup
- Prohibitively expensive for SMBs
- Overkill for simple CSAT needs
Best For
Large enterprises requiring comprehensive customer experience orchestration beyond basic CSAT surveys.
Pricing
Custom quote-based pricing; typically starts at $25,000+ annually for enterprise deployments, scaling with volume and features.
Survicate
specializedCollects CSAT feedback through targeted website, app, and email surveys with real-time dashboards.
Behavioral targeting that triggers CSAT surveys based on specific user actions, pages visited, or exit intent
Survicate is a robust customer feedback platform specializing in CSAT surveys, allowing businesses to deploy customizable satisfaction surveys on websites, mobile apps, email, and chat widgets. It excels in behavioral targeting to trigger surveys at optimal moments, such as after purchases or page visits, and provides real-time dashboards for analyzing scores and trends. With integrations to over 100 tools like HubSpot, Slack, and Zendesk, it streamlines feedback collection and action.
Pros
- Advanced targeting rules for precise survey triggers
- Multi-channel deployment including website, app, and email
- Comprehensive integrations with CRMs and analytics tools
Cons
- Free plan has survey response limits
- Higher tiers needed for advanced reporting and automation
- Occasional complexity in setting up intricate targeting
Best For
Mid-sized businesses and teams needing targeted CSAT surveys across digital touchpoints with strong integration capabilities.
Pricing
Free plan for basics; paid tiers start at $89/mo (Basic, up to 3k responses), $239/mo (Business), and custom Enterprise.
AskNicely
specializedAutomates CSAT and NPS surveys with coaching tools to improve customer satisfaction scores.
Instant 'AskNicely Alerts' that notify specific team members of low scores for immediate follow-up
AskNicely is a customer feedback platform specializing in NPS, CSAT, and CES surveys to measure and improve customer satisfaction. It automates survey distribution via email, SMS, web links, or integrations, delivering real-time alerts for negative feedback to enable quick resolution. The tool emphasizes closing the feedback loop with team notifications and CRM integrations like Salesforce and Zendesk.
Pros
- Real-time alerts for detractors enable rapid response
- Seamless integrations with CRMs and support tools
- Simple, one-click survey deployment
Cons
- Limited advanced customization for survey designs
- Reporting dashboards lack depth compared to competitors
- Pricing scales quickly for larger teams
Best For
SMBs and customer success teams prioritizing NPS-driven feedback and quick action on dissatisfaction.
Pricing
Starts at $299/month for Growth plan (billed annually), with Pro ($599/month) and Enterprise (custom) tiers.
Qualaroo
specializedDeploys smart, on-site CSAT surveys that target the right visitors at the right time for actionable insights.
Behavioral Nudges that trigger CSAT surveys based on specific user actions and pages for hyper-relevant feedback
Qualaroo is a customer feedback platform specializing in on-site 'Nudge' surveys that capture real-time CSAT, NPS, and CES data without disrupting user experience on websites and apps. It allows precise targeting based on user behavior, pages visited, and segments for actionable insights. The tool features a drag-and-drop builder, AI-powered analysis, and integrations with tools like Slack, Zendesk, and Google Analytics.
Pros
- Highly precise behavioral targeting for relevant CSAT surveys
- Non-intrusive single-question Nudges that boost response rates
- Robust analytics and AI insights for quick actionability
Cons
- Pricing can be steep for small teams or low-volume use
- Primarily focused on on-site surveys, less ideal for email/offline CSAT
- Steeper learning curve for advanced targeting setups
Best For
Mid-to-large businesses wanting real-time, on-site CSAT feedback tied to user behavior on digital platforms.
Pricing
Free limited plan; Growth starts at $80/month (500 responses); Business at $160/month (2,000 responses); Enterprise custom.
Hotjar
specializedCombines heatmaps, recordings, and on-site CSAT surveys to understand user satisfaction and behavior.
On-site feedback widgets that link CSAT responses directly to session replays and frustration signals
Hotjar is a user behavior analytics platform that includes robust CSAT survey tools like on-site polls, feedback widgets, and NPS/CSAT surveys to capture customer satisfaction directly on websites. It stands out by combining survey responses with heatmaps, session recordings, and rage click detection for contextual insights into user pain points. While not a standalone survey platform, it's excellent for website owners seeking immediate, actionable feedback tied to behavior.
Pros
- Seamless on-site survey deployment with targeting rules
- Unique integration of CSAT data with heatmaps and recordings for deeper insights
- Quick setup and intuitive dashboard for real-time feedback analysis
Cons
- Limited advanced survey logic like branching or complex piping compared to dedicated tools
- Pricing scales quickly with traffic volume and features
- Reporting focuses more on behavior than pure survey analytics
Best For
Website and product teams wanting contextual CSAT feedback alongside user behavior analytics.
Pricing
Free Basic plan (limited); Plus from $39/mo (10k pageviews); Business from $99/mo (100k pageviews); Scale custom.
Typeform
otherCreates engaging, conversational CSAT surveys that boost response rates and provide rich feedback.
Conversational survey format that presents one question at a time, mimicking a natural chat to dramatically improve response rates
Typeform is a user-friendly form and survey builder renowned for its conversational, one-question-at-a-time interface that makes surveys feel like engaging chats. It excels in creating visually appealing CSAT surveys with logic jumps, custom branding, and seamless integrations to tools like Slack, HubSpot, and Zapier. While versatile for various survey types, it's particularly effective for boosting response rates in customer satisfaction feedback collection.
Pros
- Exceptionally engaging, mobile-optimized design increases CSAT survey completion rates
- Intuitive drag-and-drop builder with logic branching for personalized experiences
- Robust integrations with CRM, ticketing, and analytics tools for seamless CSAT workflows
Cons
- Pricing escalates quickly for advanced CSAT analytics and unlimited responses
- Free plan is too limited for ongoing CSAT programs
- Lacks some specialized CSAT reporting like NPS benchmarking compared to dedicated tools
Best For
Marketing teams and customer success managers seeking high-engagement CSAT surveys with beautiful designs to maximize feedback quality.
Pricing
Free limited plan; paid plans start at $25/user/month (Basic, annual billing) up to $83/user/month (Business).
SurveyMonkey
otherOffers customizable CSAT survey templates with robust analytics and integrations for teams.
SurveyMonkey Genius AI for automated survey creation, optimization, and response analysis
SurveyMonkey is a versatile online survey platform that allows users to design, distribute, and analyze customer satisfaction (CSAT) surveys quickly and efficiently. It provides customizable templates specifically for CSAT, NPS, and feedback collection, along with real-time reporting and integrations with CRM tools. While powerful for general surveying, it excels in straightforward post-interaction feedback loops for businesses of all sizes.
Pros
- Intuitive drag-and-drop survey builder
- Extensive library of CSAT and feedback templates
- Robust analytics with real-time dashboards and exports
Cons
- Advanced features like AI insights locked behind premium plans
- Limited customization and logic branching in free/basic tiers
- Reporting can feel basic for enterprise-scale CSAT needs
Best For
Small to mid-sized businesses and teams seeking an easy-to-use tool for quick, scalable CSAT surveys without complex setup.
Pricing
Free basic plan; Advantage starts at $39/user/month (annual), Premier at $99/user/month, Enterprise custom.
Zendesk
enterpriseProvides built-in CSAT surveys for support tickets with automated reporting and trend analysis.
Automated, ticket-triggered CSAT surveys with direct linkage to agent performance metrics
Zendesk is a robust customer service platform that incorporates CSAT survey functionality within its ticketing and support suite, enabling automated post-resolution surveys to measure customer satisfaction. It provides dashboards for tracking CSAT scores, trends, and agent performance, with options for customization and integration into broader workflows. While effective for support-centric teams, it lacks the depth of standalone survey tools for advanced branching or multi-channel distribution.
Pros
- Seamless integration with Zendesk ticketing for automated CSAT triggers
- Comprehensive analytics and reporting on satisfaction metrics
- Easy setup for support teams already in the Zendesk ecosystem
Cons
- Limited survey customization and question types compared to dedicated tools
- Pricing scaled by agent seats, making it costly for CSAT-only use
- Less flexibility for non-support survey scenarios or complex logic
Best For
Support teams embedded in the Zendesk platform seeking integrated CSAT feedback tied to tickets.
Pricing
CSAT available in Suite Professional ($89/agent/month billed annually) and higher; no standalone survey pricing.
Conclusion
Delighted earns the top spot with its simple, one-click CSAT surveys sent via email, SMS, Slack, and web, delivering instant satisfaction insights. Qualtrics and Medallia follow as strong alternatives: Qualtrics for enterprise-level analytics and Medallia for AI-powered cross-touchpoint feedback, catering to diverse needs. Regardless of priority, Delighted stands out as a versatile, user-friendly leader.
Take the first step in understanding customer satisfaction—try Delighted today to capture real-time feedback and transform insights into action.
Tools Reviewed
All tools were independently evaluated for this comparison
