Quick Overview
- 1#1: Delighted - Delivers simple, one-click CSAT, NPS, and CES surveys via email, SMS, Slack, and web for real-time customer feedback.
- 2#2: Qualtrics - Enterprise-grade experience management platform with advanced CSAT surveying, analytics, and action planning tools.
- 3#3: AskNicely - Automates NPS, CSAT, and CES feedback collection with coaching tools to improve customer satisfaction scores.
- 4#4: Retently - Manages CSAT, NPS, and CES surveys across multiple channels with automated follow-ups and reporting dashboards.
- 5#5: Promoter.io - Streamlines NPS and CSAT feedback with easy integrations and insights to retain more customers.
- 6#6: Survicate - Captures CSAT feedback through website, app, and email surveys with segmentation and analytics features.
- 7#7: Medallia - AI-powered customer experience platform for CSAT measurement, text analytics, and closing the feedback loop.
- 8#8: Mopinion - Digital CXM tool for CSAT surveys on websites and apps with advanced dashboards and integrations.
- 9#9: Customer Thermometer - Provides instant one-click CSAT feedback buttons for email signatures and support tickets.
- 10#10: Feedbackify - Widget-based tool for collecting CSAT and feedback on websites with customizable forms and reports.
Tools were selected based on feature depth (including multi-channel surveying and automated workflows), usability (intuitive design and seamless integrations), and value (cost-effectiveness and actionable analytics), ensuring they deliver consistent, measurable impact for businesses of all scales.
Comparison Table
This comparison table explores top CSAT software tools—such as Delighted, Qualtrics, AskNicely, Retently, and Promoter.io—offering insights into their key features, usability, and integration strengths. It equips readers to identify the right solution for their customer satisfaction measurement needs, whether driven by simplicity, scalability, or specific functionality.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Delighted Delivers simple, one-click CSAT, NPS, and CES surveys via email, SMS, Slack, and web for real-time customer feedback. | specialized | 9.6/10 | 9.3/10 | 9.8/10 | 9.1/10 |
| 2 | Qualtrics Enterprise-grade experience management platform with advanced CSAT surveying, analytics, and action planning tools. | enterprise | 9.2/10 | 9.8/10 | 7.4/10 | 8.1/10 |
| 3 | AskNicely Automates NPS, CSAT, and CES feedback collection with coaching tools to improve customer satisfaction scores. | specialized | 8.6/10 | 8.7/10 | 9.2/10 | 8.0/10 |
| 4 | Retently Manages CSAT, NPS, and CES surveys across multiple channels with automated follow-ups and reporting dashboards. | specialized | 8.4/10 | 8.5/10 | 9.1/10 | 8.6/10 |
| 5 | Promoter.io Streamlines NPS and CSAT feedback with easy integrations and insights to retain more customers. | specialized | 8.2/10 | 8.0/10 | 9.1/10 | 7.6/10 |
| 6 | Survicate Captures CSAT feedback through website, app, and email surveys with segmentation and analytics features. | specialized | 8.3/10 | 8.7/10 | 8.5/10 | 7.9/10 |
| 7 | Medallia AI-powered customer experience platform for CSAT measurement, text analytics, and closing the feedback loop. | enterprise | 8.6/10 | 9.4/10 | 7.2/10 | 7.9/10 |
| 8 | Mopinion Digital CXM tool for CSAT surveys on websites and apps with advanced dashboards and integrations. | specialized | 8.2/10 | 8.7/10 | 7.9/10 | 8.0/10 |
| 9 | Customer Thermometer Provides instant one-click CSAT feedback buttons for email signatures and support tickets. | specialized | 8.1/10 | 7.4/10 | 9.6/10 | 8.3/10 |
| 10 | Feedbackify Widget-based tool for collecting CSAT and feedback on websites with customizable forms and reports. | specialized | 7.9/10 | 8.2/10 | 9.1/10 | 7.6/10 |
Delivers simple, one-click CSAT, NPS, and CES surveys via email, SMS, Slack, and web for real-time customer feedback.
Enterprise-grade experience management platform with advanced CSAT surveying, analytics, and action planning tools.
Automates NPS, CSAT, and CES feedback collection with coaching tools to improve customer satisfaction scores.
Manages CSAT, NPS, and CES surveys across multiple channels with automated follow-ups and reporting dashboards.
Streamlines NPS and CSAT feedback with easy integrations and insights to retain more customers.
Captures CSAT feedback through website, app, and email surveys with segmentation and analytics features.
AI-powered customer experience platform for CSAT measurement, text analytics, and closing the feedback loop.
Digital CXM tool for CSAT surveys on websites and apps with advanced dashboards and integrations.
Provides instant one-click CSAT feedback buttons for email signatures and support tickets.
Widget-based tool for collecting CSAT and feedback on websites with customizable forms and reports.
Delighted
specializedDelivers simple, one-click CSAT, NPS, and CES surveys via email, SMS, Slack, and web for real-time customer feedback.
Emoji-based CSAT picker surveys that achieve up to 40%+ response rates, far exceeding industry averages
Delighted is a leading customer feedback platform focused on CSAT, NPS, and CES surveys, enabling businesses to collect real-time satisfaction data via email, SMS, web links, Slack, and iPad kiosks. It features mobile-optimized, visually appealing surveys with emoji-based responses that drive exceptionally high engagement rates. The tool provides intuitive dashboards, automated follow-ups, and seamless integrations with over 50 apps like Salesforce, HubSpot, and Slack for actionable insights.
Pros
- Exceptionally high survey response rates thanks to delightful, emoji-driven designs
- Quick setup with no coding required and one-click integrations
- Robust real-time analytics and automated workflows for follow-ups
Cons
- Pricing scales quickly with high response volumes
- Limited advanced customization for complex survey logic
- Reporting depth is basic in entry-level plans
Best For
Businesses seeking simple, high-engagement CSAT surveys without a steep learning curve.
Pricing
Free for up to 125 responses/month; paid plans start at $224/month (Essentials, 500 responses) up to custom Enterprise pricing.
Qualtrics
enterpriseEnterprise-grade experience management platform with advanced CSAT surveying, analytics, and action planning tools.
Qualtrics iQ: AI engine that automatically analyzes feedback to uncover key drivers of CSAT and predict customer behavior.
Qualtrics is a leading experience management (XM) platform specializing in customer satisfaction (CSAT) surveys, feedback collection, and actionable insights. It provides advanced survey tools, real-time dashboards, and AI-driven analytics to measure CSAT scores, track trends, and identify improvement areas across customer touchpoints. Designed for enterprise-scale use, it integrates seamlessly with CRM systems and offers predictive intelligence to enhance customer loyalty.
Pros
- Extremely powerful survey builder with advanced logic and multimedia support
- AI-powered Qualtrics iQ for automated insights and predictive analytics
- Robust integrations with Salesforce, Zendesk, and other enterprise tools
Cons
- Steep learning curve for non-experts
- High pricing suitable mainly for enterprises
- Overkill for small teams needing simple CSAT tracking
Best For
Large enterprises and mid-to-large businesses seeking comprehensive, scalable CSAT and experience management solutions.
Pricing
Custom enterprise pricing; typically starts at $1,500+/month for basic plans, scales with users, responses, and features (quotes required).
AskNicely
specializedAutomates NPS, CSAT, and CES feedback collection with coaching tools to improve customer satisfaction scores.
AskNicely Loop: AI-powered automation for personalized survey timing, alerts, and one-click responses.
AskNicely is a customer experience platform focused on NPS, CSAT, and CES surveys to capture real-time feedback from customers via email, SMS, web links, or QR codes. It automates survey distribution, provides actionable insights through dashboards, and enables teams to close the feedback loop with automated alerts and responses. The tool integrates seamlessly with CRMs like Salesforce and HubSpot, helping businesses improve satisfaction scores and retention.
Pros
- Intuitive drag-and-drop survey builder with templates
- Real-time alerts and automated follow-ups to close the loop
- Robust integrations with major CRMs and helpdesks
Cons
- Advanced analytics and reporting lack depth compared to top competitors
- Pricing scales quickly for larger teams or high volumes
- Limited multi-language support for global surveys
Best For
Mid-market businesses and sales teams seeking simple, automated CSAT/NPS feedback with CRM integration.
Pricing
Starts at $299/month (billed annually) for up to 500 surveys/month; custom enterprise plans available.
Retently
specializedManages CSAT, NPS, and CES surveys across multiple channels with automated follow-ups and reporting dashboards.
Smart Follow-ups that automatically trigger personalized responses or tickets based on CSAT scores
Retently is a versatile customer feedback platform specializing in CSAT, NPS, and CES surveys, allowing businesses to collect insights via email, SMS, web widgets, and Slack integrations. It offers customizable survey templates, real-time dashboards, and automated follow-up workflows to close the feedback loop effectively. The tool emphasizes simplicity and actionability, helping teams improve customer satisfaction without complexity.
Pros
- Multi-channel survey delivery including Slack and SMS
- Automated smart follow-ups based on feedback scores
- User-friendly interface with drag-and-drop customization
Cons
- Reporting lacks advanced segmentation and AI analytics
- Limited native integrations compared to enterprise competitors
- Survey volume caps on lower plans may limit scale
Best For
Small to medium-sized businesses needing a straightforward, affordable CSAT solution for quick feedback collection and action.
Pricing
Lite ($29/mo, 500 surveys), Pro ($59/mo, unlimited), Enterprise (custom pricing).
Promoter.io
specializedStreamlines NPS and CSAT feedback with easy integrations and insights to retain more customers.
Real-time Slack notifications and in-Slack surveys for instant team alerts and feedback collection
Promoter.io is a customer feedback platform focused on Net Promoter Score (NPS) surveys to measure customer satisfaction and loyalty. It enables businesses to collect feedback through email, SMS, web links, Slack, and in-app widgets, with automated workflows to route responses to teams. The tool provides dashboards for analyzing trends, segmenting data, and integrating with CRMs like HubSpot and Salesforce for actionable insights.
Pros
- Simple setup and intuitive interface for quick NPS launches
- Multi-channel survey delivery including Slack integration
- Strong CRM and tool integrations for seamless workflows
Cons
- Primarily NPS-focused with limited flexibility for other CSAT survey types
- Advanced analytics and reporting lag behind top competitors
- Pricing scales quickly for high-volume users
Best For
Small to mid-sized teams seeking an easy NPS tool to monitor customer satisfaction without complex setup.
Pricing
Lite plan at $49/month (500 surveys/year), Pro at $199/month (5,000 surveys/year), Enterprise custom pricing.
Survicate
specializedCaptures CSAT feedback through website, app, and email surveys with segmentation and analytics features.
AI-powered survey analysis that automatically categorizes feedback and identifies trends
Survicate is a robust customer feedback platform specializing in CSAT, NPS, and CES surveys deployed across websites, mobile apps, email, Slack, and more. It provides advanced targeting rules based on user behavior, real-time analytics, and AI-powered insights to help businesses improve customer satisfaction. With seamless integrations to tools like HubSpot, Intercom, and Zendesk, it turns feedback into actionable data for CX teams.
Pros
- Multi-channel deployment for web, app, email, and messaging
- Advanced targeting and segmentation rules
- Strong integrations and real-time analytics
Cons
- Pricing scales quickly for larger teams
- Limited free plan options
- Advanced customization requires Pro tier
Best For
Mid-sized SaaS, e-commerce, and customer success teams needing versatile, multi-touchpoint CSAT collection.
Pricing
Starts at $99/month (Business, annually) for up to 3 seats and 500 responses; Pro at $239/month; Enterprise custom.
Medallia
enterpriseAI-powered customer experience platform for CSAT measurement, text analytics, and closing the feedback loop.
Athena AI for real-time, unstructured feedback analysis and automated action recommendations
Medallia is an enterprise-grade experience management platform that captures customer feedback across digital, voice, and in-person channels to measure CSAT and drive improvements. It leverages AI-powered analytics to process unstructured data, identify trends, and provide real-time alerts for at-risk customers. The platform integrates deeply with CRM and operational systems, enabling closed-loop resolution and personalized customer journeys.
Pros
- Comprehensive omnichannel feedback collection
- Advanced AI text analytics and predictive insights
- Robust integrations with enterprise tools like Salesforce
Cons
- Steep learning curve and complex implementation
- High cost unsuitable for small businesses
- Customization requires significant resources
Best For
Large enterprises with complex customer experience needs requiring scalable, AI-driven CSAT management.
Pricing
Custom enterprise pricing; typically starts at $25,000+ annually, based on users and features.
Mopinion
specializedDigital CXM tool for CSAT surveys on websites and apps with advanced dashboards and integrations.
Dynamic, behavior-triggered feedback widgets that capture contextual CSAT data in real-time
Mopinion is a customer feedback platform specializing in CSAT measurement through customizable widgets deployed across websites, apps, email, and SMS. It provides advanced analytics, AI-powered sentiment analysis, and real-time dashboards to track satisfaction scores and identify trends. The tool emphasizes actionable insights with alerting systems and integrations to CRM and support platforms, helping businesses close the feedback loop effectively.
Pros
- Highly customizable drag-and-drop widget builder
- Robust AI-driven analytics and sentiment analysis
- Strong multi-channel feedback collection and integrations
Cons
- Pricing is enterprise-oriented and can be steep for SMBs
- Advanced customization has a learning curve
- Limited options for very simple, low-volume use cases
Best For
Mid-to-large businesses needing omnichannel CSAT tracking with deep analytics and automation.
Pricing
Starts at approximately €495/month for basic plans; scales to custom enterprise pricing based on volume and features.
Customer Thermometer
specializedProvides instant one-click CSAT feedback buttons for email signatures and support tickets.
One-click emoji thermometer survey that achieves exceptionally high response rates by eliminating survey fatigue
Customer Thermometer is a streamlined CSAT software focused on one-click feedback collection using customizable emoji sliders or smiley faces embedded in emails, websites, or apps. It captures instant customer satisfaction scores with minimal friction, boasting high response rates up to 80-90%. The tool offers real-time dashboards, trend analysis, and automated alerts to help teams act on feedback quickly.
Pros
- Extremely simple one-click surveys leading to high response rates
- Seamless integration with email clients, CRMs, and websites
- Affordable pricing with real-time analytics and alerts
Cons
- Limited to single-question feedback, lacking multi-question surveys
- Basic reporting compared to more robust CSAT platforms
- Fewer advanced integrations and customization options
Best For
Small to medium businesses needing quick, frictionless CSAT feedback without complex survey setups.
Pricing
Starts at $29/month (Starter plan for 500 responses), $79/month (Pro for 5,000), custom Enterprise; 14-day free trial.
Feedbackify
specializedWidget-based tool for collecting CSAT and feedback on websites with customizable forms and reports.
Brand-matched, emoji-driven feedback widgets for fun, frictionless CSAT collection
Feedbackify is a lightweight customer feedback platform designed for websites, offering embeddable widgets for CSAT, NPS, CES, and custom surveys to measure satisfaction in real-time. It emphasizes visual, customizable forms that blend seamlessly with brand aesthetics, capturing feedback via emojis, ratings, and open text. Businesses can analyze responses through simple dashboards and integrate with tools like Slack and Zapier for quick action.
Pros
- Highly customizable widgets that match site design effortlessly
- Supports multiple survey types including CSAT with emoji reactions for higher engagement
- Quick setup with simple embed code and real-time notifications
Cons
- Limited advanced analytics and reporting compared to enterprise tools
- Response volume limits on lower plans can restrict scaling
- Fewer native integrations than competitors like Delighted or Qualtrics
Best For
Small to medium-sized e-commerce sites and SaaS companies seeking simple, visually appealing CSAT feedback without complex setup.
Pricing
Free plan for up to 50 responses/month; Pro at $25/month (500 responses); Business at $89/month (5,000 responses); Enterprise custom.
Conclusion
The top 10 CSAT software tools showcase diverse strengths, with Delighted leading as the standout choice due to its simple, one-click surveys across email, SMS, Slack, and web, enabling real-time feedback. Qualtrics excels for enterprise needs with advanced analytics and action planning, while AskNicely impresses with automated collection and coaching tools—each offering unique value. Collectively, these solutions empower businesses to enhance customer satisfaction effectively.
Ready to transform your customer insights? Start with Delighted today for seamless, immediate feedback that drives real results.
Tools Reviewed
All tools were independently evaluated for this comparison
