Quick Overview
- 1#1: Nosto - AI-powered personalization platform that delivers dynamic product recommendations to drive cross-selling and upsell revenue across e-commerce sites.
- 2#2: Dynamic Yield - Unified personalization platform using AI to optimize cross-sell recommendations in real-time based on customer behavior and data.
- 3#3: Klaviyo - Email and SMS marketing automation tool with dynamic product recommendations for effective cross-selling campaigns.
- 4#4: Rebuy - Shopify-native engine for personalized upsell, cross-sell, and cart recommendations to maximize order value.
- 5#5: Clerk.io - AI-driven search and product discovery platform that powers intelligent cross-sell recommendations for e-commerce.
- 6#6: Upsellit - Post-purchase upsell and cross-sell platform that captures revenue from one-click offers after checkout.
- 7#7: Barilliance - E-commerce personalization suite providing smart cross-sell notifications, carousels, and popups based on shopper behavior.
- 8#8: Bloomreach - Omnichannel engagement platform with AI recommendations for cross-selling across email, web, and mobile.
- 9#9: Bold Upsell - Shopify app for creating high-converting upsell and cross-sell offers during and after checkout.
- 10#10: ReConvert - Post-purchase upsell tool for Shopify that boosts AOV through customizable cross-sell funnels.
These tools were thoughtfully selected based on feature depth (including AI capabilities, multi-channel integration, and customization), reliability, ease of use (such as setup complexity and scalability), and overall value (including ROI, pricing flexibility, and adaptability to businesses of all sizes).
Comparison Table
Discover a detailed comparison of leading cross-selling software tools, featuring Nosto, Dynamic Yield, Klaviyo, Rebuy, Clerk.io, and more. This table outlines key attributes, integration strengths, and target use cases to help businesses evaluate options for boosting customer engagement and driving additional sales. Readers will gain insights into how each tool aligns with distinct needs, from personalized recommendations to scalable marketing workflows.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Nosto AI-powered personalization platform that delivers dynamic product recommendations to drive cross-selling and upsell revenue across e-commerce sites. | specialized | 9.6/10 | 9.8/10 | 9.2/10 | 9.4/10 |
| 2 | Dynamic Yield Unified personalization platform using AI to optimize cross-sell recommendations in real-time based on customer behavior and data. | enterprise | 9.2/10 | 9.6/10 | 8.1/10 | 8.4/10 |
| 3 | Klaviyo Email and SMS marketing automation tool with dynamic product recommendations for effective cross-selling campaigns. | specialized | 8.7/10 | 9.2/10 | 8.0/10 | 8.5/10 |
| 4 | Rebuy Shopify-native engine for personalized upsell, cross-sell, and cart recommendations to maximize order value. | specialized | 8.7/10 | 9.2/10 | 8.5/10 | 8.0/10 |
| 5 | Clerk.io AI-driven search and product discovery platform that powers intelligent cross-sell recommendations for e-commerce. | specialized | 8.2/10 | 9.1/10 | 7.8/10 | 7.4/10 |
| 6 | Upsellit Post-purchase upsell and cross-sell platform that captures revenue from one-click offers after checkout. | specialized | 8.2/10 | 8.5/10 | 8.0/10 | 7.8/10 |
| 7 | Barilliance E-commerce personalization suite providing smart cross-sell notifications, carousels, and popups based on shopper behavior. | specialized | 8.1/10 | 8.5/10 | 8.0/10 | 7.6/10 |
| 8 | Bloomreach Omnichannel engagement platform with AI recommendations for cross-selling across email, web, and mobile. | enterprise | 8.3/10 | 9.2/10 | 7.4/10 | 7.8/10 |
| 9 | Bold Upsell Shopify app for creating high-converting upsell and cross-sell offers during and after checkout. | specialized | 8.1/10 | 8.5/10 | 7.8/10 | 7.6/10 |
| 10 | ReConvert Post-purchase upsell tool for Shopify that boosts AOV through customizable cross-sell funnels. | specialized | 8.2/10 | 8.5/10 | 8.8/10 | 7.9/10 |
AI-powered personalization platform that delivers dynamic product recommendations to drive cross-selling and upsell revenue across e-commerce sites.
Unified personalization platform using AI to optimize cross-sell recommendations in real-time based on customer behavior and data.
Email and SMS marketing automation tool with dynamic product recommendations for effective cross-selling campaigns.
Shopify-native engine for personalized upsell, cross-sell, and cart recommendations to maximize order value.
AI-driven search and product discovery platform that powers intelligent cross-sell recommendations for e-commerce.
Post-purchase upsell and cross-sell platform that captures revenue from one-click offers after checkout.
E-commerce personalization suite providing smart cross-sell notifications, carousels, and popups based on shopper behavior.
Omnichannel engagement platform with AI recommendations for cross-selling across email, web, and mobile.
Shopify app for creating high-converting upsell and cross-sell offers during and after checkout.
Post-purchase upsell tool for Shopify that boosts AOV through customizable cross-sell funnels.
Nosto
specializedAI-powered personalization platform that delivers dynamic product recommendations to drive cross-selling and upsell revenue across e-commerce sites.
Cookieless Intent Capture: Real-time analysis of micro-behavioral signals to deliver privacy-compliant, highly relevant cross-sell recommendations.
Nosto is an AI-driven personalization platform tailored for e-commerce, specializing in cross-selling through real-time, behavior-based product recommendations across websites, emails, and apps. It captures shopper intent using cookieless technology to deliver hyper-personalized suggestions on product pages, carts, homepages, and post-purchase flows, significantly boosting average order value and conversions. With seamless integrations for platforms like Shopify, Magento, and BigCommerce, Nosto empowers merchants to create dynamic cross-sell experiences without extensive coding.
Pros
- Advanced AI-powered recommendations with cookieless personalization for superior accuracy
- Broad integration ecosystem and visual campaign builder for quick deployment
- Proven revenue uplift with detailed analytics and A/B testing capabilities
Cons
- Custom pricing can be steep for very small stores
- Advanced features may require developer support for full customization
- Primarily optimized for e-commerce, less versatile for non-retail use
Best For
Mid-to-enterprise e-commerce businesses aiming to drive cross-selling revenue through intelligent, real-time personalization.
Pricing
Custom pricing based on store revenue, traffic, and orders; typically starts at $500-$1,000/month with revenue-share options available.
Dynamic Yield
enterpriseUnified personalization platform using AI to optimize cross-sell recommendations in real-time based on customer behavior and data.
AI Decisioning Engine that enables hyper-personalized, real-time cross-sell recommendations based on user behavior and context
Dynamic Yield is an AI-powered personalization platform that excels in cross-selling through real-time product recommendations, dynamic content optimization, and behavioral targeting across websites, apps, and email. It uses machine learning to analyze user data and deliver personalized upsell and cross-sell opportunities, boosting average order value and conversions. The platform supports full-funnel experimentation, including A/B/n testing, to refine cross-selling strategies continuously.
Pros
- Advanced AI-driven recommendations tailored for cross-selling and upselling
- Seamless integrations with major e-commerce platforms like Shopify and Adobe Commerce
- Real-time personalization and A/B testing for optimizing cross-sell performance
Cons
- High enterprise-level pricing not suitable for small businesses
- Steep learning curve and setup time for non-technical users
- Resource-intensive for basic cross-selling needs
Best For
Large e-commerce enterprises with high traffic volumes seeking sophisticated, data-driven cross-selling personalization at scale.
Pricing
Custom enterprise pricing based on traffic and features, typically starting at $20,000+ per month.
Klaviyo
specializedEmail and SMS marketing automation tool with dynamic product recommendations for effective cross-selling campaigns.
AI-optimized Flows for automated, behavior-triggered cross-sell sequences
Klaviyo is a powerful marketing automation platform tailored for e-commerce, enabling cross-selling through personalized email and SMS campaigns based on customer data and behavior. It excels in creating targeted flows for post-purchase upsells, abandoned cart recovery, and product recommendations using AI-driven insights. With deep integrations into platforms like Shopify, it helps brands increase average order value via hyper-segmented messaging and dynamic content.
Pros
- Advanced customer segmentation for precise cross-sell targeting
- AI-powered product recommendations in campaigns
- Seamless e-commerce integrations and automated flows
Cons
- Pricing scales steeply with contact volume
- Focuses on off-site marketing rather than on-site recommendations
- Steeper learning curve for complex setups
Best For
Mid-sized e-commerce brands prioritizing email/SMS-driven cross-selling and personalization.
Pricing
Free up to 250 contacts; paid plans from $20/month (500 contacts), scaling by list size; SMS billed separately per message.
Rebuy
specializedShopify-native engine for personalized upsell, cross-sell, and cart recommendations to maximize order value.
Real-time AI engine that dynamically personalizes recommendations using first-party customer data
Rebuy is an AI-powered personalization platform designed for Shopify merchants, focusing on cross-selling, upsells, bundles, and post-purchase optimization to boost average order value. It uses machine learning to deliver dynamic, real-time product recommendations based on customer behavior, purchase history, and inventory data. The platform offers no-code widgets, A/B testing, and analytics to help e-commerce stores increase revenue without technical expertise.
Pros
- AI-driven personalization for highly relevant cross-sells
- Seamless Shopify integration with no-code setup
- Proven revenue lift through A/B testing and analytics
Cons
- Limited to Shopify ecosystem
- Revenue-based pricing can scale expensively
- Advanced customization requires some learning
Best For
Mid-to-large Shopify merchants seeking intelligent, data-driven cross-selling to maximize AOV.
Pricing
Revenue-based tiers start at $99/month for <$100k annual revenue, up to $1,499+/month for larger stores; 14-day free trial available.
Clerk.io
specializedAI-driven search and product discovery platform that powers intelligent cross-sell recommendations for e-commerce.
Real-time behavioral personalization engine that instantly adapts cross-sell suggestions to individual shopper actions
Clerk.io is an AI-powered e-commerce personalization platform that specializes in product recommendations, search optimization, and merchandising to drive sales. For cross-selling, it offers dynamic widgets on product pages, carts, and checkout that suggest complementary items based on real-time user behavior and machine learning algorithms. The tool integrates with platforms like Shopify, Magento, and WooCommerce, enabling merchants to increase average order value through personalized upsell and cross-sell opportunities.
Pros
- Advanced AI-driven personalization for highly relevant cross-sell recommendations
- Seamless integrations with major e-commerce platforms
- Built-in A/B testing and analytics for optimization
Cons
- Pricing scales quickly with traffic, less ideal for small stores
- Advanced customization requires developer support
- Limited standalone cross-sell focus compared to dedicated tools
Best For
Mid-sized to enterprise e-commerce businesses seeking comprehensive personalization with strong cross-selling capabilities.
Pricing
Custom plans starting at around €500-€1,000/month based on monthly visitors and features; no public fixed tiers.
Upsellit
specializedPost-purchase upsell and cross-sell platform that captures revenue from one-click offers after checkout.
SmartBasket, an AI-driven in-cart upsell/cross-sell tool that dynamically recommends products without disrupting checkout flow.
Upsellit is an e-commerce personalization platform designed to drive revenue growth through targeted upsell and cross-sell recommendations. It provides tools like SmartBasket for in-cart product suggestions, exit-intent popups, post-purchase upsells, and AI-powered product recommendations to increase average order value (AOV). The software integrates with platforms such as Shopify, BigCommerce, WooCommerce, and Magento, offering A/B testing and analytics for optimization.
Pros
- Proven AOV increases of 20-30% via data-driven recommendations
- Seamless plug-and-play integration for Shopify and BigCommerce
- Robust A/B testing and real-time analytics dashboard
Cons
- Pricing scales quickly for advanced features, less ideal for small budgets
- Custom integrations for non-supported platforms require development work
- Steeper learning curve for non-technical users optimizing rules
Best For
Mid-sized e-commerce merchants on Shopify or BigCommerce seeking to boost revenue through automated upsell and cross-sell tactics.
Pricing
Starts at $99/month for Basic (limited stores), $299/month for Pro, Enterprise custom; 14-day free trial.
Barilliance
specializedE-commerce personalization suite providing smart cross-sell notifications, carousels, and popups based on shopper behavior.
Behaviorally triggered smart messaging that dynamically personalizes content based on real-time user actions and cart data
Barilliance is an on-site personalization platform designed for e-commerce stores to deliver targeted product recommendations, promotions, and messaging that drive cross-selling and upselling. It uses behavioral triggers like cart viewing, exit intent, and page browsing to display dynamic pop-ups, banners, carousels, and notifications in real-time. The tool integrates with platforms like Shopify, Magento, and BigCommerce, offering A/B testing and segmentation for optimized conversion rates.
Pros
- Visual drag-and-drop editor for quick campaign creation without coding
- Advanced behavioral targeting and real-time personalization
- Strong integrations with major e-commerce platforms and A/B testing
Cons
- Pricing scales quickly with traffic volume, less ideal for small sites
- Primarily on-site focused, limited multichannel capabilities like email/SMS
- Steeper learning curve for complex segmentation rules
Best For
Mid-sized e-commerce retailers with significant website traffic seeking to boost average order value through personalized on-site cross-selling.
Pricing
Starts at $299/month for up to 100K monthly visitors; scales to $999+/month for higher traffic, with custom enterprise pricing.
Bloomreach
enterpriseOmnichannel engagement platform with AI recommendations for cross-selling across email, web, and mobile.
Universal Relevance Scoring with AI that dynamically optimizes cross-sell recommendations across search, categories, and product pages
Bloomreach is a composable commerce platform specializing in AI-driven personalization, search, and merchandising for e-commerce sites. It enables cross-selling through intelligent product recommendations that analyze customer behavior, purchase history, and real-time data to suggest complementary items. The platform integrates seamlessly with CDPs and various sales channels to boost average order value via targeted upsell and cross-sell strategies.
Pros
- Advanced AI-powered recommendations for precise cross-selling
- Omnichannel support including web, mobile, and email
- Robust integrations with major e-commerce platforms like Shopify and Adobe Commerce
Cons
- Complex setup requiring technical expertise
- High enterprise-level pricing not suited for small businesses
- Steep learning curve for non-technical users
Best For
Mid-to-large e-commerce enterprises needing scalable, data-driven cross-selling within a full personalization suite.
Pricing
Custom enterprise pricing, typically starting at $50,000+ annually based on traffic and features.
Bold Upsell
specializedShopify app for creating high-converting upsell and cross-sell offers during and after checkout.
Post-purchase one-click upsells that capture extra sales after checkout without redirecting customers.
Bold Upsell by Bold Commerce is a Shopify-exclusive app that enhances e-commerce revenue through targeted upsell and cross-sell strategies. It enables merchants to create personalized product recommendations, bundles, and one-click offers at key moments like cart, thank-you page, and post-purchase. With A/B testing and analytics, it helps optimize average order value while integrating seamlessly with Shopify's ecosystem.
Pros
- Seamless Shopify integration with minimal setup
- Effective post-purchase upsells for additional revenue
- Robust A/B testing and performance analytics
Cons
- Limited to Shopify platform only
- Pricing tiers scale aggressively with store revenue
- Advanced customizations may require developer help
Best For
Shopify merchants focused on increasing AOV through automated upsells and cross-sells in a native app environment.
Pricing
Tiered pricing from $9.99/month (up to $10K revenue) to $299.99/month (enterprise); 14-day free trial available.
ReConvert
specializedPost-purchase upsell tool for Shopify that boosts AOV through customizable cross-sell funnels.
Post-purchase one-click upsells displayed natively on the Shopify thank you page
ReConvert is a Shopify-exclusive app focused on post-purchase upsells and cross-sells to increase average order value (AOV) for e-commerce stores. It enables merchants to display personalized product recommendations and one-click add-ons directly on the thank you page, without redirecting customers. The platform includes A/B testing, analytics, and customizable funnels to optimize conversion rates and recover lost revenue opportunities.
Pros
- Proven to boost AOV by 10-30% via post-purchase upsells
- Seamless one-click integration with Shopify checkout
- Built-in A/B testing and detailed analytics for optimization
Cons
- Limited to Shopify platform only
- Pricing scales with store revenue, which can get expensive
- Fewer advanced segmentation options compared to top competitors
Best For
Mid-sized Shopify merchants seeking simple, high-impact post-purchase cross-selling to maximize revenue without complex setups.
Pricing
Revenue-share model starting at 1.5% of upsell revenue (min $99/month) up to custom enterprise plans.
Conclusion
The reviewed tools demonstrate strong capabilities in enhancing cross-selling, with Nosto standing out as the top choice—an AI-powered personalization platform offering dynamic, adaptable recommendations across e-commerce. Dynamic Yield follows with real-time optimization, and Klaviyo excels in integrating email and SMS automation, making them standout alternatives for varied needs.
For businesses aiming to maximize cross-selling revenue, Nosto’s comprehensive features make it the ideal starting point—explore its capabilities to unlock growth.
Tools Reviewed
All tools were independently evaluated for this comparison