Quick Overview
- 1#1: Salesforce CPQ - Automates complex product configuration, pricing, and quoting for enterprise B2B sales teams.
- 2#2: Conga CPQ - Provides guided selling, dynamic pricing, and seamless quote generation integrated with Salesforce.
- 3#3: Oracle CPQ - Cloud-based solution for accurate configuration, pricing, and quoting in complex B2B sales cycles.
- 4#4: SAP CPQ - Enables intelligent product configuration, pricing optimization, and quote management for B2B enterprises.
- 5#5: DealHub - AI-powered revenue orchestration platform with advanced CPQ for faster B2B deal closure.
- 6#6: PandaDoc - Streamlines B2B quote creation, e-signing, and payment collection with document automation.
- 7#7: Proposify - Automates professional quotes and proposals with tracking, signatures, and payments for sales teams.
- 8#8: QuoteWerks - Desktop-based quoting software for distributors and resellers with deep catalog integrations.
- 9#9: Pricefx - Cloud pricing platform with CPQ tools for dynamic pricing and quote optimization in B2B.
- 10#10: Logik.io - No-code CPQ app for Salesforce that handles complex configurations and quoting workflows.
Ranked by a focus on functionality, usability, integration capabilities, and value, these tools were chosen to deliver robust solutions for complex configurations, dynamic pricing, and streamlined quoting—key pillars of modern B2B sales success.
Comparison Table
This comparison table explores leading B2B sales quoting software, helping businesses evaluate tools like Salesforce CPQ, Conga CPQ, Oracle CPQ, SAP CPQ, DealHub, and more to find the best fit for their sales processes. It breaks down key features, integration strengths, and usability, empowering teams to make informed decisions that streamline quoting and boost efficiency.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Salesforce CPQ Automates complex product configuration, pricing, and quoting for enterprise B2B sales teams. | enterprise | 9.3/10 | 9.6/10 | 7.8/10 | 8.5/10 |
| 2 | Conga CPQ Provides guided selling, dynamic pricing, and seamless quote generation integrated with Salesforce. | enterprise | 9.2/10 | 9.6/10 | 7.8/10 | 8.5/10 |
| 3 | Oracle CPQ Cloud-based solution for accurate configuration, pricing, and quoting in complex B2B sales cycles. | enterprise | 8.7/10 | 9.2/10 | 7.4/10 | 8.1/10 |
| 4 | SAP CPQ Enables intelligent product configuration, pricing optimization, and quote management for B2B enterprises. | enterprise | 8.4/10 | 9.3/10 | 7.6/10 | 8.0/10 |
| 5 | DealHub AI-powered revenue orchestration platform with advanced CPQ for faster B2B deal closure. | specialized | 8.7/10 | 9.2/10 | 8.0/10 | 8.5/10 |
| 6 | PandaDoc Streamlines B2B quote creation, e-signing, and payment collection with document automation. | specialized | 8.6/10 | 9.0/10 | 8.5/10 | 8.0/10 |
| 7 | Proposify Automates professional quotes and proposals with tracking, signatures, and payments for sales teams. | specialized | 8.3/10 | 8.6/10 | 8.8/10 | 7.9/10 |
| 8 | QuoteWerks Desktop-based quoting software for distributors and resellers with deep catalog integrations. | other | 8.1/10 | 9.2/10 | 7.3/10 | 7.8/10 |
| 9 | Pricefx Cloud pricing platform with CPQ tools for dynamic pricing and quote optimization in B2B. | specialized | 8.4/10 | 8.7/10 | 7.9/10 | 8.2/10 |
| 10 | Logik.io No-code CPQ app for Salesforce that handles complex configurations and quoting workflows. | specialized | 8.2/10 | 8.7/10 | 8.5/10 | 7.8/10 |
Automates complex product configuration, pricing, and quoting for enterprise B2B sales teams.
Provides guided selling, dynamic pricing, and seamless quote generation integrated with Salesforce.
Cloud-based solution for accurate configuration, pricing, and quoting in complex B2B sales cycles.
Enables intelligent product configuration, pricing optimization, and quote management for B2B enterprises.
AI-powered revenue orchestration platform with advanced CPQ for faster B2B deal closure.
Streamlines B2B quote creation, e-signing, and payment collection with document automation.
Automates professional quotes and proposals with tracking, signatures, and payments for sales teams.
Desktop-based quoting software for distributors and resellers with deep catalog integrations.
Cloud pricing platform with CPQ tools for dynamic pricing and quote optimization in B2B.
No-code CPQ app for Salesforce that handles complex configurations and quoting workflows.
Salesforce CPQ
enterpriseAutomates complex product configuration, pricing, and quoting for enterprise B2B sales teams.
Native Salesforce integration with real-time pricing engine and Einstein AI for guided, error-free configurations and quotes
Salesforce CPQ (Configure, Price, Quote) is a comprehensive B2B sales quoting solution integrated natively within the Salesforce Sales Cloud ecosystem. It enables sales teams to configure complex products, apply dynamic pricing rules, discounts, and approvals, and generate accurate quotes in real-time. The platform supports guided selling, contract lifecycle management, and seamless handoff to order fulfillment, making it ideal for enterprises with intricate product catalogs and sales processes.
Pros
- Seamless native integration with Salesforce CRM for unified sales data and workflows
- Advanced configuration engine handles complex bundles, subscriptions, and multi-currency pricing
- AI-driven insights via Einstein for recommendations, deal optimization, and faster quoting
Cons
- Steep learning curve and complex setup requiring skilled admins or consultants
- High implementation and ongoing costs, especially for non-Salesforce users
- Overkill for simple quoting needs or smaller businesses with basic requirements
Best For
Large enterprises with complex B2B sales cycles and existing Salesforce infrastructure needing end-to-end quoting automation.
Pricing
Custom enterprise pricing starting at ~$75/user/month (billed annually), plus setup fees often $50K+; scales with users and features.
Conga CPQ
enterpriseProvides guided selling, dynamic pricing, and seamless quote generation integrated with Salesforce.
AI-driven guided selling and dynamic document generation that pulls live data from Salesforce into pixel-perfect quotes and contracts
Conga CPQ is a powerful Salesforce-native Configure, Price, Quote (CPQ) platform tailored for B2B sales teams handling complex products and pricing. It automates product configuration, dynamic pricing calculations, and generates professional quotes, proposals, and contracts directly within Salesforce. With integrated Contract Lifecycle Management (CLM), it streamlines the entire sales-to-signature process, reducing errors and accelerating deal closures.
Pros
- Seamless native integration with Salesforce CRM for real-time data sync
- Advanced configuration logic and multi-dimensional pricing rules for complex products
- Comprehensive document automation and e-signatures via Conga Composer and Sign
Cons
- Steep learning curve and complex setup requiring expert implementation
- High cost, especially for smaller teams or additional modules
- Customization can be time-intensive and dependent on Salesforce ecosystem
Best For
Large B2B enterprises with Salesforce using complex product catalogs and needing integrated CPQ and CLM.
Pricing
Quote-based enterprise pricing, typically starting at $75/user/month for core CPQ, with add-ons for CLM and advanced features.
Oracle CPQ
enterpriseCloud-based solution for accurate configuration, pricing, and quoting in complex B2B sales cycles.
Advanced AI-powered Intelligent Selling with real-time recommendations and deal insights
Oracle CPQ is a robust Configure, Price, Quote (CPQ) solution tailored for B2B enterprises with complex product catalogs and sales processes. It empowers sales teams to configure customizable products accurately, apply dynamic pricing rules, and generate error-free quotes in real-time. Deeply integrated with Oracle's CX, ERP, and CRM ecosystems, it accelerates deal closure while ensuring compliance and revenue integrity across global operations.
Pros
- Powerful configuration engine handles highly complex products and bundles
- Seamless integrations with Oracle ERP, Salesforce, and other enterprise systems
- AI-driven pricing optimization and deal analysis for better margins
Cons
- Steep learning curve and complex initial setup requiring expert implementation
- High cost suitable only for large enterprises
- Customization can be time-intensive and resource-heavy
Best For
Large B2B enterprises with intricate product configurations, high-volume quoting, and existing Oracle infrastructure.
Pricing
Quote-based enterprise licensing, typically $100-$300 per user/month plus implementation fees, scaled by users, transactions, or revenue.
SAP CPQ
enterpriseEnables intelligent product configuration, pricing optimization, and quote management for B2B enterprises.
Deep native integration with the SAP ecosystem for automated quote-to-cash processes without middleware
SAP CPQ is a robust cloud-based Configure, Price, Quote (CPQ) solution designed for B2B sales teams handling complex, customizable products. It streamlines product configuration, dynamic pricing with rules and approvals, and rapid quote generation while integrating deeply with SAP's ERP, CRM, and e-commerce systems. This enables accurate quotes, reduced sales cycles, and seamless order fulfillment for enterprises.
Pros
- Powerful configuration engine handles highly complex products with rules and dependencies
- Advanced pricing optimization and approval workflows reduce errors
- Seamless native integrations with SAP S/4HANA, CRM, and Commerce Cloud
Cons
- Steep learning curve and lengthy implementation for non-SAP users
- High cost with significant customization and consulting fees
- User interface feels dated compared to modern SaaS CPQ tools
Best For
Large enterprises with complex product catalogs and existing SAP infrastructure seeking end-to-end sales automation.
Pricing
Custom quote-based pricing for enterprises, typically starting at $50,000+ annually plus implementation costs.
DealHub
specializedAI-powered revenue orchestration platform with advanced CPQ for faster B2B deal closure.
DealRoom: A collaborative real-time workspace for deal negotiation involving sales, finance, and legal teams.
DealHub is a robust CPQ (Configure, Price, Quote) platform tailored for B2B sales teams, enabling the creation of accurate quotes, proposals, and contracts within a unified revenue workflow. It supports complex product configurations, guided selling, and seamless transitions from quote to e-signature and payment. With strong integrations to CRMs like Salesforce and HubSpot, DealHub accelerates deal cycles and provides real-time visibility into revenue operations.
Pros
- Unified CPQ, contracting, and negotiation in one platform
- AI-driven guided selling and real-time deal insights
- Seamless CRM integrations and e-signature capabilities
Cons
- Steeper learning curve for complex setups
- Pricing can be high for smaller teams
- Occasional reports of customization limitations
Best For
Mid-market to enterprise B2B companies with complex product catalogs and multi-departmental sales processes.
Pricing
Quote-based pricing; typically starts at $100/user/month for core plans, scaling with features and users.
PandaDoc
specializedStreamlines B2B quote creation, e-signing, and payment collection with document automation.
Real-time engagement analytics that show exactly what prospects view and interact with in quotes
PandaDoc is a comprehensive document automation platform designed for B2B sales teams to create, send, and manage professional quotes, proposals, and contracts. It features dynamic pricing tables, customizable templates, electronic signatures, and real-time tracking to streamline the quoting process and accelerate deal closures. With strong CRM integrations like Salesforce and HubSpot, it automates workflows and provides insights into buyer engagement.
Pros
- Powerful drag-and-drop editor with reusable templates
- Advanced analytics for tracking document views and engagement
- Seamless integrations with CRMs and payment gateways
Cons
- Higher pricing for advanced features and teams
- Steep learning curve for complex customizations
- Limited free plan functionality
Best For
Mid-sized B2B sales teams needing polished, trackable quotes with e-signing and CRM automation.
Pricing
Essentials: $19/user/mo; Business: $49/user/mo; Enterprise: Custom (billed annually).
Proposify
specializedAutomates professional quotes and proposals with tracking, signatures, and payments for sales teams.
Interactive proposal viewer with dynamic content like embedded videos, fee tables, and real-time personalization based on viewer actions
Proposify is a proposal automation platform tailored for B2B sales teams, enabling the creation of professional, interactive proposals with dynamic pricing, e-signatures, and payment integration. It streamlines the quoting process by offering customizable templates, real-time tracking of viewer engagement, and seamless CRM integrations like Salesforce and HubSpot. Designed to shorten sales cycles, it helps teams present quotes that stand out and convert faster.
Pros
- Highly customizable templates for visually stunning proposals
- Built-in e-signatures, payments, and real-time analytics
- Strong integrations with popular CRMs and tools
Cons
- Pricing can be steep for smaller teams
- Advanced customization requires a learning curve
- Limited advanced CPQ capabilities compared to enterprise tools
Best For
B2B sales teams in agencies, consulting, or service-based businesses needing polished, interactive proposals to impress clients.
Pricing
Starts at $49/user/month (Essentials, annual billing), $79/user/month (Business), $99/user/month (Premium), with custom Enterprise plans.
QuoteWerks
otherDesktop-based quoting software for distributors and resellers with deep catalog integrations.
Real-time access to vendor pricing, inventory, and availability from 200+ suppliers directly in quotes
QuoteWerks is a robust CPQ (Configure, Price, Quote) software tailored for B2B sales teams in distribution, manufacturing, and IT reselling. It enables quick creation of accurate, professional quotes by integrating with ERPs, CRMs, and over 200 vendor catalogs for real-time pricing, inventory, and availability data. The platform supports complex product configurations, dynamic pricing rules, and customizable templates to streamline sales processes.
Pros
- Extensive integrations with ERPs, CRMs, and 200+ live vendor catalogs
- Advanced configuration tools and dynamic pricing for complex products
- Professional quote/proposal generation with customizable templates
Cons
- Steep learning curve requiring significant training
- Dated user interface that feels clunky
- High upfront and ongoing costs for smaller teams
Best For
Established B2B distributors and resellers managing complex, multi-vendor quotes.
Pricing
Perpetual licenses start at ~$995 per user plus 20% annual maintenance; quote-based for custom setups.
Pricefx
specializedCloud pricing platform with CPQ tools for dynamic pricing and quote optimization in B2B.
AI-powered price optimization with interactive waterfall analysis for real-time deal profitability insights
Pricefx is a cloud-native pricing and CPQ platform designed for B2B organizations to streamline quoting, pricing optimization, and revenue management. It enables sales teams to create accurate, dynamic quotes with configurable product bundles, discount rules, and real-time profitability analysis. The software also offers advanced tools like price waterfalls, rebate management, and AI-powered insights to support enterprise-scale pricing strategies.
Pros
- Highly flexible CPQ with dynamic pricing rules and guided selling
- Robust analytics including price waterfalls and optimization AI
- Seamless integrations with CRM/ERP systems like Salesforce and SAP
Cons
- Steep learning curve for complex configurations
- Custom pricing can be expensive for smaller teams
- Some advanced reporting requires custom development
Best For
Mid-to-large B2B enterprises with complex pricing models and high-volume quoting needs.
Pricing
Quote-based pricing, typically starting at $50,000 annually for mid-sized deployments, scaling with users, modules, and revenue volume.
Logik.io
specializedNo-code CPQ app for Salesforce that handles complex configurations and quoting workflows.
Visual no-code logic designer for constraint-based product configuration
Logik.io is a no-code CPQ (Configure, Price, Quote) platform tailored for B2B sales teams handling complex products and pricing. It enables visual modeling of product rules, guided selling, and accurate quote generation with deep Salesforce integration. The software accelerates sales cycles by reducing configuration errors and empowering reps to create customized proposals quickly.
Pros
- Intuitive no-code visual builder for product configurations
- Seamless native integration with Salesforce
- Strong guided selling and deal desk automation
Cons
- Limited integrations beyond Salesforce ecosystem
- Enterprise-level pricing may not suit SMBs
- Steeper learning curve for highly complex rules
Best For
Mid-to-large B2B enterprises using Salesforce with complex configurable products.
Pricing
Custom quote-based pricing; typically $75+ per user/month, with annual contracts and setup fees.
Conclusion
The reviewed tools highlight the pinnacle of B2B sales quoting solutions, with Salesforce CPQ leading as the top choice, excelling in automating complex product configuration, pricing, and quoting for enterprise teams. Conga CPQ stands as a strong alternative, offering guided selling and seamless integration with Salesforce, while Oracle CPQ impresses with its cloud-based strength in managing involved sales cycles. Together, they redefine efficiency in quote processes.
Boost your sales workflow by exploring Salesforce CPQ—its powerful features are tailored to accelerate deals and simplify complex configurations for your team.
Tools Reviewed
All tools were independently evaluated for this comparison