Quick Overview
- 1#1: Wild Apricot - All-in-one cloud-based platform for managing memberships, events, websites, and communications for associations and non-profits.
- 2#2: NeonCRM - Comprehensive CRM tailored for non-profits and associations, handling fundraising, memberships, events, and donor management.
- 3#3: MemberClicks - Full-featured association management software with CRM, event registration, websites, and member engagement tools.
- 4#4: GrowthZone - Integrated AMS and CRM solution for chambers of commerce and associations, including marketing automation and event management.
- 5#5: ClubExpress - Affordable web-based membership management software for clubs and associations with built-in websites, events, and forums.
- 6#6: iMIS - Enterprise-grade association management system with robust CRM, e-commerce, and analytics for large organizations.
- 7#7: Fonteva - Salesforce-powered association management platform for membership, events, learning, and community engagement.
- 8#8: Salesforce Nonprofit Cloud - Highly customizable CRM for non-profits and associations, supporting memberships, programs, fundraising, and impact reporting.
- 9#9: Aptify - Flexible association management software with CRM capabilities for membership lifecycle, events, and business intelligence.
- 10#10: YourMembership - Membership management and career services platform for associations, including CRM, job boards, and learning management.
These tools were chosen and ranked based on feature depth, usability, performance reliability, and overall value, ensuring they cater effectively to the complex requirements of modern associations and non-profits.
Comparison Table
Association CRM software streamlines member engagement and operational efficiency, and this comparison table breaks down key features, pricing models, and customization options across top tools like Wild Apricot, NeonCRM, MemberClicks, GrowthZone, ClubExpress, and more. Readers will gain clarity to identify the best fit for their organization's unique goals and requirements.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Wild Apricot All-in-one cloud-based platform for managing memberships, events, websites, and communications for associations and non-profits. | specialized | 9.2/10 | 9.5/10 | 9.0/10 | 8.8/10 |
| 2 | NeonCRM Comprehensive CRM tailored for non-profits and associations, handling fundraising, memberships, events, and donor management. | specialized | 9.1/10 | 9.3/10 | 8.7/10 | 9.4/10 |
| 3 | MemberClicks Full-featured association management software with CRM, event registration, websites, and member engagement tools. | specialized | 8.7/10 | 8.9/10 | 9.1/10 | 8.3/10 |
| 4 | GrowthZone Integrated AMS and CRM solution for chambers of commerce and associations, including marketing automation and event management. | specialized | 8.4/10 | 8.7/10 | 8.0/10 | 8.2/10 |
| 5 | ClubExpress Affordable web-based membership management software for clubs and associations with built-in websites, events, and forums. | specialized | 8.1/10 | 8.4/10 | 8.0/10 | 8.5/10 |
| 6 | iMIS Enterprise-grade association management system with robust CRM, e-commerce, and analytics for large organizations. | enterprise | 7.8/10 | 8.5/10 | 6.5/10 | 7.2/10 |
| 7 | Fonteva Salesforce-powered association management platform for membership, events, learning, and community engagement. | enterprise | 8.7/10 | 9.2/10 | 7.5/10 | 8.1/10 |
| 8 | Salesforce Nonprofit Cloud Highly customizable CRM for non-profits and associations, supporting memberships, programs, fundraising, and impact reporting. | enterprise | 8.3/10 | 9.1/10 | 7.0/10 | 7.8/10 |
| 9 | Aptify Flexible association management software with CRM capabilities for membership lifecycle, events, and business intelligence. | enterprise | 8.1/10 | 9.0/10 | 7.0/10 | 7.8/10 |
| 10 | YourMembership Membership management and career services platform for associations, including CRM, job boards, and learning management. | specialized | 7.8/10 | 8.2/10 | 7.0/10 | 7.5/10 |
All-in-one cloud-based platform for managing memberships, events, websites, and communications for associations and non-profits.
Comprehensive CRM tailored for non-profits and associations, handling fundraising, memberships, events, and donor management.
Full-featured association management software with CRM, event registration, websites, and member engagement tools.
Integrated AMS and CRM solution for chambers of commerce and associations, including marketing automation and event management.
Affordable web-based membership management software for clubs and associations with built-in websites, events, and forums.
Enterprise-grade association management system with robust CRM, e-commerce, and analytics for large organizations.
Salesforce-powered association management platform for membership, events, learning, and community engagement.
Highly customizable CRM for non-profits and associations, supporting memberships, programs, fundraising, and impact reporting.
Flexible association management software with CRM capabilities for membership lifecycle, events, and business intelligence.
Membership management and career services platform for associations, including CRM, job boards, and learning management.
Wild Apricot
specializedAll-in-one cloud-based platform for managing memberships, events, websites, and communications for associations and non-profits.
Integrated website builder with automatic member portals and login functionality tied directly to the CRM
Wild Apricot is a comprehensive cloud-based CRM platform tailored for associations, non-profits, clubs, and membership organizations, offering an all-in-one solution for managing members, events, websites, and finances. It features a robust membership database with automated renewals, online event registration, payment processing, and email marketing tools. The platform also includes a drag-and-drop website builder and customizable member portals, streamlining operations without needing multiple tools.
Pros
- All-in-one functionality covering CRM, websites, events, and payments
- Intuitive drag-and-drop interface with minimal setup required
- Excellent customer support and extensive template library
Cons
- Pricing scales quickly with contact volume for larger organizations
- Advanced customization requires developer assistance
- Reporting capabilities lack depth compared to enterprise CRMs
Best For
Small to mid-sized associations and non-profits seeking an affordable, user-friendly all-in-one membership management solution.
Pricing
Tiered plans starting at $60/month (billed annually) for up to 100 contacts, scaling to $1,100+/month for 50,000+ contacts; 60-day free trial available.
NeonCRM
specializedComprehensive CRM tailored for non-profits and associations, handling fundraising, memberships, events, and donor management.
Highly customizable online forms engine that seamlessly handles membership sign-ups, event registrations, and donations with built-in payment processing
NeonCRM is a cloud-based CRM platform tailored for nonprofits and associations, providing robust tools for membership management, donor tracking, event registration, and fundraising. It streamlines operations through customizable online forms, automated workflows, email marketing, and comprehensive reporting. The software excels in fostering member engagement and retention with features like dues collection, chapter management, and personalized communications.
Pros
- Comprehensive membership and dues management with automated renewals
- Powerful online forms builder for events, donations, and registrations
- Strong integration of fundraising and CRM tools in one platform
Cons
- Reporting lacks some advanced customization options
- Customer support response times can be inconsistent
- Limited native integrations with certain third-party tools
Best For
Mid-sized associations and nonprofits needing an affordable all-in-one CRM for membership, events, and fundraising.
Pricing
Tiered pricing starts at $99/month for up to 500 contacts, scaling with volume (e.g., $199/month for 1,000-2,500); enterprise plans custom quoted.
MemberClicks
specializedFull-featured association management software with CRM, event registration, websites, and member engagement tools.
Seamlessly integrated website builder that automatically populates content from the CRM, like member directories and event calendars.
MemberClicks is an all-in-one association management software tailored for chambers of commerce, professional associations, and nonprofits. It offers comprehensive CRM functionality including membership database management, automated renewals, event registration, and engagement tools. The platform also includes a drag-and-drop website builder, email marketing, accounting, and reporting, all integrated into a single dashboard to streamline operations.
Pros
- Fully integrated all-in-one platform reduces need for multiple tools
- User-friendly drag-and-drop website builder with member data sync
- Strong focus on association-specific features like event management and renewals
Cons
- Pricing can be steep for very small organizations
- Limited advanced customization without developer help
- Reporting and analytics lack depth compared to enterprise CRMs
Best For
Small to mid-sized associations and chambers of commerce needing an intuitive, turnkey solution for membership, events, and websites.
Pricing
Custom quote-based pricing starting around $2,500-$5,000 annually depending on membership size and features; monthly plans available from $300+.
GrowthZone
specializedIntegrated AMS and CRM solution for chambers of commerce and associations, including marketing automation and event management.
Built-in website builder that automatically syncs membership data, events, and directories for real-time updates without coding
GrowthZone is an all-in-one association management system (AMS) and CRM designed specifically for associations, chambers of commerce, and nonprofit organizations. It streamlines membership management, event registration, billing, email marketing, and reporting within a single platform. Additionally, it offers integrated website building, mobile apps, and continuing education tracking to support operational efficiency.
Pros
- Comprehensive membership and event management tools tailored for associations
- Integrated website builder and mobile app for seamless member access
- Strong reporting and automation features that save time on admin tasks
Cons
- Pricing can be steep for very small organizations with limited budgets
- Customization options may require assistance from support team
- User interface feels somewhat dated compared to more modern competitors
Best For
Mid-sized associations and chambers of commerce seeking an integrated AMS-CRM solution without needing extensive third-party integrations.
Pricing
Starts at approximately $3,500/year for basic plans (Essentials), scaling to $10,000+ annually for Enterprise based on membership size and features; custom quotes available.
ClubExpress
specializedAffordable web-based membership management software for clubs and associations with built-in websites, events, and forums.
Integrated website builder and hosting with member portals, allowing seamless online presence management
ClubExpress is an all-in-one web-based management platform tailored for clubs, associations, and non-profits, offering membership database management, event registration, dues collection, and built-in website hosting. It streamlines operations with features like email newsletters, committee tools, forums, and basic accounting integration. The software emphasizes ease of use for volunteer-run organizations, reducing the need for multiple tools.
Pros
- Comprehensive all-in-one solution covering membership, events, and communications
- Affordable pricing with a free tier for small groups
- Strong focus on association-specific needs like family memberships and rosters
Cons
- Interface feels somewhat dated compared to modern CRMs
- Limited advanced customization and API integrations
- Scalability challenges for very large organizations (over 5,000 members)
Best For
Small to mid-sized clubs and associations seeking an integrated, budget-friendly platform without technical expertise.
Pricing
Free for up to 100 members; paid plans start at $25/month for 101-250 members, scaling to $300+/month for larger groups, billed annually.
iMIS
enterpriseEnterprise-grade association management system with robust CRM, e-commerce, and analytics for large organizations.
All-in-one AMS-CRM integration that unifies member engagement, transactions, and operations in a single database
iMIS is a comprehensive CRM and association management software (AMS) designed specifically for non-profits, associations, and membership-based organizations. It centralizes member data, event management, fundraising, eCommerce, learning management, and communication tools into a single platform. Built on Microsoft technologies, it offers high customizability and scalability for complex organizational workflows.
Pros
- Deep association-specific features like membership lifecycle management and event registration
- Highly customizable with strong integration capabilities via APIs and Microsoft ecosystem
- Robust reporting and analytics for data-driven decisions
Cons
- Steep learning curve and complex implementation process
- Outdated user interface compared to modern SaaS competitors
- High costs for setup, customization, and ongoing support
Best For
Mid-to-large associations with complex membership and event needs requiring extensive customization.
Pricing
Custom quote-based pricing, typically starting at $5,000–$15,000/month for mid-sized organizations depending on modules and user count.
Fonteva
enterpriseSalesforce-powered association management platform for membership, events, learning, and community engagement.
100% native Salesforce build, allowing seamless access to the full AppExchange ecosystem and unlimited customization without code conflicts
Fonteva is a Salesforce-native CRM platform tailored for associations, non-profits, and membership organizations, providing comprehensive tools for membership management, event registration, certifications, e-learning, and e-commerce. Built on the Salesforce ecosystem, it offers scalability, robust security, and seamless integrations while streamlining association-specific workflows like dues collection and volunteer tracking. This solution empowers organizations to deliver personalized member experiences and drive engagement through data-driven insights.
Pros
- Native Salesforce architecture enables unlimited customization and scalability
- Comprehensive association tools including membership lifecycle, events, and LMS in one platform
- Advanced analytics and reporting for data-driven decision-making
Cons
- Steep learning curve due to Salesforce complexity, requiring technical expertise
- Higher pricing that may not suit small associations
- Implementation can be time-intensive with potential need for consultants
Best For
Mid-to-large associations and non-profits needing a highly customizable, enterprise-grade CRM with deep Salesforce integration.
Pricing
Quote-based pricing starting around $100/user/month plus Salesforce licenses; annual costs often $10,000+ depending on modules and users.
Salesforce Nonprofit Cloud
enterpriseHighly customizable CRM for non-profits and associations, supporting memberships, programs, fundraising, and impact reporting.
Nonprofit Success Pack (NPSP) with specialized models for householding, opportunity management, and constituent relationships tailored to associations.
Salesforce Nonprofit Cloud is a robust CRM platform built on the Salesforce core, tailored for nonprofits and associations with tools for member management, fundraising, event coordination, program delivery, and volunteer engagement. It leverages the Nonprofit Success Pack (NPSP) for specialized features like household accounts, recurring donations, and relationship mapping. Highly scalable and customizable via low-code tools and AppExchange integrations, it supports complex workflows but often requires professional setup.
Pros
- Extremely customizable with low-code tools and thousands of AppExchange integrations
- Scalable for large associations handling high-volume member data and events
- Advanced AI-driven insights via Einstein for personalized engagement
Cons
- Steep learning curve and complex initial configuration
- High implementation costs often requiring consultants
- Premium pricing may strain budgets for smaller associations
Best For
Mid-to-large associations with IT resources needing a highly scalable, customizable CRM for complex member and fundraising operations.
Pricing
Starts at ~$36/user/month for Enterprise edition (nonprofit discounts available, e.g., 10 free licenses); implementation often $50K+.
Aptify
enterpriseFlexible association management software with CRM capabilities for membership lifecycle, events, and business intelligence.
Unified single-schema database that powers all modules without silos, enabling effortless data flow and configurability.
Aptify is a flexible, enterprise-grade CRM platform designed specifically for associations, membership organizations, and non-profits, featuring a unified single-schema database that integrates modules for membership management, event planning, certifications, e-commerce, and learning management. Its no-code configuration tools allow users to customize workflows, forms, and processes to fit complex organizational needs without heavy development. Aptify excels in handling large-scale data and multi-entity structures, providing robust reporting and analytics for data-driven decisions.
Pros
- Highly customizable with no-code tools for tailored association workflows
- Unified database architecture ensures seamless data integration across modules
- Comprehensive features for membership, events, certifications, and analytics
Cons
- Steep learning curve and complex initial setup requiring expertise
- Custom pricing can be expensive for smaller organizations
- Implementation timelines often extend several months
Best For
Mid-to-large associations and non-profits needing a scalable, deeply customizable CRM for complex membership and operational needs.
Pricing
Custom enterprise pricing, typically starting at $50,000+ annually depending on modules, users, and customization; subscription-based with implementation fees.
YourMembership
specializedMembership management and career services platform for associations, including CRM, job boards, and learning management.
Seamlessly integrated LMS with membership data for personalized learning paths and certification tracking
YourMembership is a comprehensive association management software (AMS) platform designed specifically for nonprofits and associations, offering CRM, membership management, event registration, learning management, and website building tools in one integrated solution. It streamlines member engagement, automates renewals and communications, and provides robust reporting to help organizations grow and retain members. Ideal for handling everything from day-to-day operations to large-scale events and online learning.
Pros
- All-in-one platform reduces need for multiple tools
- Strong membership and event management capabilities
- Excellent integration with accounting and email systems
Cons
- Steep learning curve for advanced features
- Pricing can be high for smaller associations
- User interface feels somewhat dated
Best For
Mid-sized associations and nonprofits seeking a scalable, integrated AMS for membership, events, and e-learning.
Pricing
Custom quotes based on membership size and modules selected; typically starts at $2,000-$5,000/month for mid-tier plans.
Conclusion
The reviewed association CRM tools provide powerful options for managing memberships, events, and engagement, with Wild Apricot leading as the top choice for its comprehensive all-in-one cloud-based platform. NeonCRM and MemberClicks stand out as strong alternatives, offering distinct strengths in fundraising and member engagement. Each tool caters to unique needs, ensuring a tailored solution for any association or non-profit.
Elevate your association's operations by exploring Wild Apricot, the top-ranked tool, and experience its seamless integration of essential features firsthand.
Tools Reviewed
All tools were independently evaluated for this comparison