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Top 10 Best Animated Gif Maker Software of 2026

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Top 10 Best Animated Gif Maker Software of 2026

Compare animated gif maker software options like Canva Video, Imgflip, and Cloudconvert, covering features and tradeoffs for content teams and creators.

21 min readUpdated Editorially scoped research
How we ranked these tools
01Editorial Scope

Vendors set the topic, but our editors set the inclusion criteria and the evaluation framework before research starts.

02Source Research

Search agents gather the source set and the review record, including transcriptions of video reviews and podcasts.

Read our full methodology →

Framework: Features 40% · Ease 30% · Value 30%

Gitnux may earn a commission through links on this page — this does not influence rankings. Editorial policy

This comparison targets analysts, operators, and technical evaluators who need repeatable animated GIF outputs for reports, training materials, and lightweight UI demos. Readers weigh tradeoffs between web editors that manage templates and brand controls and desktop recorders that produce capture-to-GIF workflows with predictable timing and file handling.

Canva Video is the best overall choice for design teams already working in Canva because its scene-based editor exports GIFs that keep your typography and layout consistent, whereas Cloudconvert fits teams that need automated, API-driven GIF creation from files and video sources without manual timeline work.

Editor’s top 3 picks

Three quick recommendations before you dive into the full comparison below — each one leads on a different dimension.

Editor pick
1

Canva Video

GIF export from Canva’s scene-based editor keeps typography and layout consistent across frames.

Best for: Fits when design teams need GIF creation inside an existing Canva workflow, not deep encoding control.

2

Imgflip

Editor pick

Meme-template GIF creation with immediate export for standard reaction and caption formats.

Best for: Fits when short meme GIFs and template edits matter more than timeline precision.

3

Cloudconvert

Editor pick

Conversion jobs exposed via API let systems generate GIFs programmatically with queued processing and job result retrieval.

Best for: Fits when teams need automated GIF creation from files and video sources, without manual timeline animation control.

Comparison Table

1
Canva VideoBest overall
SMB
9.5/10
Overall
2
8.7/10
Overall
3
API-first
8.6/10
Overall
4
8.4/10
Overall
5
8.1/10
Overall
6
7.7/10
Overall
7
7.5/10
Overall
8
open-source
7.1/10
Overall
9
consumer
6.8/10
Overall
10
desktop
6.7/10
Overall
#1

Canva Video

SMB

Canva Video Editor combines timeline editing with templates, stock media, text animation, and brand controls.

9.5/10
Overall
Features9.5/10
Ease of Use9.5/10
Value9.5/10
Standout feature

GIF export from Canva’s scene-based editor keeps typography and layout consistent across frames.

Canva Video is distinct for combining design authoring and GIF export inside one workflow, so the same assets used for social posts can become a looping animation without switching tools. The editor supports multi-scene sequencing, and exported GIFs retain the composition and styling from the Canva canvas. The practical upside shows up when multiple stakeholders already work in Canva for typography, color, and layout conventions. The practical limitation appears when exact frame timing, palette constraints, or compression control are required for technical GIF specifications.

A common tradeoff is that fine-grained GIF optimization is not the focus, so controlling loop count, frame delay, disposal behavior, and palette reduction is less direct than in dedicated converters. Canva Video works best when creating animated thumbnails, reaction-like loops, or lightweight marketing GIFs that prioritize design fidelity over pixel-level tuning. Teams also benefit when the GIF needs to match existing templates and style presets used across Canva projects. For high-volume production, the lack of deep automation and batch orchestration forces more manual export steps.

Pros
  • +Reuse the same Canva layouts, fonts, and brand styles for GIF output
  • +Scene sequencing stays inside a single editor workflow
  • +Fast iteration for social-ready looping graphics
  • +Consistent exports for non-technical design teams
Cons
  • –Limited control over detailed GIF encoding parameters
  • –Batch GIF export and automation are less capable than converter tools
Use scenarios
  • Marketing designers

    Turn campaign posts into looping GIF ads

    Faster asset turnaround

  • Social media teams

    Create animated thumbnails for feeds

    More consistent creatives

Show 1 more scenario
  • Product marketers

    Show UI tips as simple animations

    Clearer internal communication

    Marketers convert designed callouts and staged screens into looping GIF explanations for sharing.

Best for: Fits when design teams need GIF creation inside an existing Canva workflow, not deep encoding control.

#2

Imgflip

SMB

Online meme and GIF generator with templates and customization options.

8.7/10
Overall
Features8.7/10
Ease of Use8.7/10
Value8.7/10
Standout feature

Meme-template GIF creation with immediate export for standard reaction and caption formats.

Imgflip generates animated GIFs from uploads, templates, and meme-style editors, with export that targets common GIF playback needs. It supports timeline-style frame assembly through its GIF maker workflow, plus image overlays for fast meme iteration.

The tool also includes a rich stock of meme templates that reduce frame-by-frame work for standard formats. Output is focused on GIF generation rather than deep timeline animation or pro color pipeline controls.

Pros
  • +Template-driven GIF creation cuts time for common meme formats
  • +Quick frame building from image uploads fits short iteration cycles
  • +Direct GIF export without extra conversion steps
  • +Built-in meme editor workflow reduces tool switching
Cons
  • –Limited control over animation timing beyond basic delays
  • –No true layer system for complex compositing workflows
  • –Frame-by-frame editing depth is shallow versus desktop editors
  • –Higher-resolution sources can produce visibly roughened GIF output
Use scenarios
  • Small marketing teams

    Convert trimmed video into GIF

    Short looping GIF for publishing

  • Community managers

    Add text to reaction GIFs

    Shareable captioned reaction GIF

Show 2 more scenarios
  • Product support teams

    Document a feature or bug

    Compact explanation instead of video

    Turn a short screen recording or image sequence into a captioned GIF that highlights the workflow or defect.

  • Product marketers

    Create looping preview animations

    Fast animated mock for releases

    Convert a few images or a short clip into a quick looping preview for an announcement or feature concept.

Best for: Fits when short meme GIFs and template edits matter more than timeline precision.

#3

Cloudconvert

API-first

Online file conversion service that includes the ability to create and convert GIFs.

8.6/10
Overall
Features8.6/10
Ease of Use8.6/10
Value8.6/10
Standout feature

Conversion jobs exposed via API let systems generate GIFs programmatically with queued processing and job result retrieval.

Cloudconvert supports GIF creation through file conversion jobs that accept common source formats and produce GIF outputs without requiring frame-by-frame editing in a dedicated timeline. The conversion workflow fits batch frame import and animated thumbnail generation patterns where a large number of inputs need consistent output settings. Through the API, integrations can submit jobs, poll status, and retrieve results to connect GIF generation into existing media pipelines.

A key tradeoff is the lack of native timeline editing features such as onion skin overlay and keyframe interpolation, which limits precise frame-by-frame animation control. Cloudconvert works best when frames already exist as images or a video source can be converted, and when throughput and automation matter more than manual animation authoring.

Pros
  • +API-driven conversion jobs enable automated GIF generation pipelines
  • +Batch processing supports many GIF outputs from mixed input sources
  • +Consistent conversion endpoints reduce manual export variance
  • +Job status and result retrieval fit server-side media workflows
Cons
  • –No timeline editor limits frame-level animation authoring
  • –Complex GIF tuning can be constrained by conversion presets
  • –Requires external orchestration for multi-step editing workflows
Use scenarios
  • E-commerce teams

    Generate animated product thumbnails

    Faster bulk publishing cycles

  • Marketing automation teams

    Create GIFs from campaign video assets

    Lower manual production workload

Show 2 more scenarios
  • Media engineering teams

    Integrate GIF conversion into internal tools

    Repeatable automated generation

    Submit conversion jobs through API and retrieve results for downstream storage or CDN delivery.

  • Agency production teams

    Standardize GIF exports across clients

    Reduced export discrepancies

    Apply consistent conversion settings to deliver matching GIF outputs from varied client source files.

Best for: Fits when teams need automated GIF creation from files and video sources, without manual timeline animation control.

#4

Make A Gif

SMB

Web-based GIF creation tool allowing users to create animated GIFs from images and videos.

8.4/10
Overall
Features8.4/10
Ease of Use8.5/10
Value8.3/10
Standout feature

Loop count plus frame delay controls tied to the previewed playback so timing matches the exported GIF.

Make A Gif turns a sequence of images into a GIF with basic sequencing controls and timing adjustments that affect playback speed. The export process emphasizes straightforward output generation with GIF-compatible settings like loop behavior and frame delay so results match typical creator expectations. The editor supports preview feedback during edits so frame timing changes are visible before exporting.

Pros
  • +In-browser workflow for importing media and exporting GIFs without desktop setup
  • +Direct loop count and frame delay controls for predictable playback
  • +Simple frame ordering and preview feedback during edits
  • +Quick GIF generation for social-ready animations
Cons
  • –Limited support for advanced timeline animation and motion tweening
  • –No detailed color quantization or dithering controls for optimization
Use scenarios
  • Social media editors

    Create reaction GIFs from short clips

    Consistent playback across posts

  • Marketing designers

    Animate product badges from images

    Faster asset turnaround

Show 2 more scenarios
  • Community managers

    Publish event recap slideshow GIFs

    Reusable event reaction media

    Assemble ordered frames and adjust timing for a short looping recap.

  • Brand coordinators

    Generate consistent animated thumbnails

    More consistent thumbnail behavior

    Export looped GIF previews for site placements using controlled frame delay.

Best for: Fits when creators need quick, predictable GIF exports from short sequences.

#5

Picasion

SMB

Online GIF maker that creates animated GIFs from photos and images.

8.1/10
Overall
Features8.1/10
Ease of Use8.0/10
Value8.2/10
Standout feature

Quick GIF builder UI that converts uploaded images into a finished looping animation with minimal editing steps.

Picasion focuses on fast GIF creation using upload-driven input images and a form-based editor that emphasizes output consistency. Frame ordering and timing controls are straightforward, and the export path targets a finished GIF result rather than intermediate animation formats. The tool fits GIF creators who need quick iteration on loop count and frame delay settings.

Pros
  • +Browser-based workflow reduces setup time for GIF creation
  • +Simple frame timing controls support quick loop testing
  • +Image upload and export flow is optimized for short animations
  • +Consistent output settings reduce trial-and-error export changes
Cons
  • –Limited support for deep timeline editing and onion skin refinement
  • –Fewer controls for advanced optimization choices like dithering strategy
Use scenarios
  • Social media editors

    Create reaction GIFs from photo sets

    Faster content turnaround

  • Marketing coordinators

    Generate animated thumbnails for campaigns

    Consistent preview assets

Show 2 more scenarios
  • Customer support teams

    Record step-by-step illustration GIFs

    Clearer instructions

    Multiple still images can be turned into a single looping GIF for consistent help guidance.

  • Content creators

    Repurpose image sequences into GIFs

    Reusable animation assets

    Uploaded frame sequences are assembled into a GIF output for easy sharing across platforms.

Best for: Fits when small teams need quick GIF outputs from still images without advanced timeline work.

#6

Kapwing

SMB

Collaborative online video editor with tools for creating and exporting GIFs.

7.7/10
Overall
Features7.7/10
Ease of Use7.7/10
Value7.7/10
Standout feature

GIF export that preserves loop count and frame delay behavior through timeline-driven edits and per-export motion settings.

Kapwing pairs a browser timeline editor with GIF-specific export controls for creators who want predictable loops and consistent frame timing. It supports layered editing workflows like image and video input, trimming, and captioning, then routes the result into GIF output without requiring desktop software.

Pros
  • +Timeline scrubbing makes frame selection and GIF timing edits direct
  • +Layered edits support text and media compositing before export
  • +GIF export settings help control dimensions and frame timing
  • +Browser workflow reduces file transfer friction across devices
Cons
  • –Limited frame-by-frame control for cel animation style workflows
  • –No advanced onion skinning or per-frame drawing layers
  • –Transparency handling can be inconsistent across GIF viewers
  • –Complex sequences can feel constrained versus dedicated animation editors
Use scenarios
  • Social creators

    Template-based animated meme assets

    Multiple formats from one workflow

  • Small teams and organizers

    Assemble lightweight animated compositions

    Post-ready visual assets

Show 2 more scenarios
  • Educators and editors

    Generate and refine captions

    More accurate video communication

    Produce captions and correct wording, timing, and segmentation so the visual presentation matches the intent.

  • Short-form video teams

    Clean up footage before GIF export

    Cleaner footage for sharing

    Apply AI-assisted upscaling, background removal, and basic adjustments to improve the source before publishing outputs.

Best for: Fits when teams need browser-based GIF production from short video clips with repeatable export settings.

#7

Adobe Express

SMB

Adobe's web and mobile design tool featuring an animated GIF creator.

7.5/10
Overall
Features7.5/10
Ease of Use7.5/10
Value7.5/10
Standout feature

Timeline preview tied to export timing controls for loop and frame delay consistency across iterations.

Adobe Express targets GIF creators who need fast assembly from photo or design assets rather than a full frame-by-frame animation stack. The editor focuses on layout, motion tweaks, and export workflows that generate animated GIFs for social and presentation use.

Pros
  • +Quick GIF creation from uploaded images and templates with minimal setup
  • +Timeline preview supports frame timing checks before export
  • +Built-in aspect ratio handling helps avoid accidental cropping
  • +Good export workflow for social-sized animated assets
Cons
  • –Limited control over GIF89a-specific settings like loop count and disposal method
  • –No native onion skin overlay for frame-by-frame alignment work
  • –Weak coverage for palette reduction and dithering tuning for size savings
  • –Batch frame import and sprite sheet export workflow is not fully animation-focused
Use scenarios
  • Digital marketing teams

    Create animated banner variations

    Campaign-ready banner creative

  • Marketing teams and freelancers

    Iterate with collaborative review

    Faster feedback and approvals

Show 2 more scenarios
  • Content creators

    Generate branded social GIFs

    Consistent publish-ready social visuals

    Create and resize branded social assets using templates, then export animated GIFs for consistent posts.

  • Individual creators

    Fit photos into templated layouts

    Print-style page designs

    Place, crop, and resize photos within templates so the resulting GIFs match practical layout goals.

Best for: Fits when teams need repeatable animated thumbnail or social GIF exports without deep animation authoring.

#8

ShareX

open-source

Free open-source screen capture and recording tool for Windows with built-in animated GIF export.

7.1/10
Overall
Features7.1/10
Ease of Use7.1/10
Value7.1/10
Standout feature

GIF generation from ShareX capture jobs and hotkeys using queued capture automation instead of a timeline editor.

ShareX is an open-source screen capture and annotation tool that can generate animated GIFs from screen recordings and repeated capture regions. It supports capture workflows like region capture and timed tasks, then converts captured frames into an animated GIF with configurable output settings.

Pros
  • +Hotkey-driven capture to GIF without switching tools
  • +Timed and queued capture workflows feed the GIF exporter
  • +Output settings control frame source and GIF generation behavior
  • +Annotation steps can be applied before export
Cons
  • –No frame timeline editor for onion skinning or keyframes
  • –Limited controls for color quantization and GIF89a disposal details
  • –Workflow depends on capture settings more than animation tooling
  • –Advanced animation exports are not as format-diverse as editors
Use scenarios
  • Trainers and educators

    Record screen and export GIFs

    Instructional GIFs and videos

  • QA testers

    Capture evidence for bug reproduction

    Clear repro evidence for fixes

Show 2 more scenarios
  • Support and compliance teams

    Redact sensitive UI before sharing

    Obscured sensitive information

    Blur or pixelate sensitive areas and add arrows or callouts before saving and sharing animated GIF outputs.

  • Support analysts and researchers

    Extract text from captured screens

    Reusable text for analysis

    Capture content from screens and extract text when copying from the original view is impractical.

Best for: Fits when animated GIF creation comes from repeatable screen capture workflows, not timeline-based animation.

#9

LICEcap

consumer

Lightweight free desktop application for recording screen activity directly to animated GIF files on Windows and macOS.

6.8/10
Overall
Features6.8/10
Ease of Use6.8/10
Value6.8/10
Standout feature

Direct animated GIF generation from a live screen region capture with cursor inclusion and simple timing control.

LICEcap captures a selected screen region and encodes it as an animated GIF with adjustable frame timing. The workflow is capture-driven with a small, floating capture window and immediate GIF output.

Pros
  • +Region capture starts recording in seconds without timeline setup
  • +Cursor capture keeps UI walkthroughs understandable
  • +Creates animated GIF output directly from live screen capture
  • +Lightweight capture window makes it easy to maintain the recording area
Cons
  • –No timeline editor or keyframe tools for post-capture refinement
  • –Limited control over color quantization and dithering strategies
  • –GIF export can balloon in size when content changes rapidly
  • –No batch frame import or sprite sheet workflow for frame-level edits
Use scenarios
  • UI trainers

    Capture a region with cursor

    Clear pointer-supported GIF

  • Help desk teams

    Record quick UI walkthroughs

    Fast GIF-based guidance

Show 2 more scenarios
  • Product support staff

    Show consistent timing in GIFs

    Paced animation for explanations

    Adjust frame timing during encoding so the animated output matches the intended pacing of the screen action.

  • Documentation writers

    Create GIFs from repeated actions

    Focused GIF documentation

    Record only the selected screen area to document specific interactions without extra editing workflows.

Best for: Fits when a single creator needs quick GIF screen capture for UI demos without editing infrastructure.

#10

Gifox

desktop

Mac screen recorder that captures selected areas and exports optimized animated GIFs.

6.7/10
Overall
Features6.7/10
Ease of Use6.7/10
Value6.7/10
Standout feature

Source-focused trimming and timing controls that turn short clips into share-ready GIFs without extensive frame editing.

Gifox is a web-based animated GIF maker built around quick upload, timeline trimming, and export. It targets creators who need fast GIF output from media they already have, rather than a full frame-by-frame animation studio.

Pros
  • +Web workflow supports quick import and direct GIF export
  • +Timeline trimming supports reducing source footage to key segments
  • +Timing controls make it easier to align playback speed to intent
  • +Clear preview reduces guesswork before exporting a final file
Cons
  • –Frame-by-frame editing and onion skinning are not the core workflow
  • –Limited control over GIF color quantization and dithering choices
  • –No editing depth for complex layer compositing and disposal method tuning
  • –Batch processing is not geared for high-volume GIF pipelines
Use scenarios
  • Social media creators

    Upload media and trim to GIF

    Quick GIF for posts

  • Designers

    Turn edits into shareable GIF previews

    Share-ready preview animation

Show 2 more scenarios
  • Marketing producers

    Generate GIF variants fast

    Multiple GIFs from one source

    Reuse uploaded assets, trim different sections, and export multiple GIFs without complex animation planning.

  • Community admins

    Produce simple looping GIF reactions

    Looping reaction GIFs

    Trim to a moment and export a looping GIF for reactions where deep keyframe control is unnecessary.

Best for: Fits when quick GIF creation is needed from existing video clips, with fast trim and timing adjustments.

Conclusion

After evaluating 10 animated gif maker software, Canva Video stands out as our overall top pick — it scored highest across our combined criteria of features, ease of use, and value, which is why it sits at #1 in the rankings above.

Our Top Pick
Canva Video

Use the comparison table and detailed reviews above to validate the fit against your own requirements before committing to a tool.

Frequently Asked Questions About Animated Gif Maker Software

Which tool produces GIF timing controls that map directly to GIF89a frame delay and loop count?
Make A Gif exposes loop count and per-frame delay controls tied to the preview playback, so exported timing stays consistent with what gets rendered. Kapwing also preserves loop count and frame delay behavior through timeline-driven edits and per-export motion settings.
How do browser-based editors compare with capture tools when the source is a screen recording?
ShareX generates GIFs from repeatable screen capture regions and timed tasks, which keeps the authoring inside a hotkey-driven workflow. LICEcap creates GIFs from a selected screen region with cursor capture, which is faster for single UI demonstrations than timeline editing in Make A Gif or Kapwing.
When is a conversion pipeline more appropriate than a timeline editor for generating animated GIFs?
Cloudconvert fits when GIF creation needs a queued conversion pipeline for files and video sources with programmatic handoff through an API. Tools like Picasion and Gifox focus on manual frame assembly from uploads, which suits interactive tweaking rather than batch processing.
What breaks if a team needs API-driven GIF generation while also requiring frame-by-frame authoring?
Cloudconvert can generate GIFs programmatically via API and queue processing, but it is oriented around conversion options rather than timeline authoring depth. Adobe Express and Canva provide timeline preview and frame timing controls, but they are not built around conversion-job API workflows like Cloudconvert.
How do template-driven workflows affect consistency across frames for branded GIFs?
Canva uses template-based design elements across frames, so typography and layout stay consistent while frame durations are tuned in its animation timeline. Imgflip focuses on meme-template assembly with overlays, which improves speed for standard formats but limits brand-template reuse compared with Canva’s asset-driven workflow.
Which tool is better for turning a short clip into an animated thumbnail with minimal animation setup?
Adobe Express targets social and presentation exports from existing assets, with timeline preview tied to export timing so loop and delay behavior stays consistent. Gifox emphasizes source-focused trimming and timing controls, which reduces setup steps compared with timeline authoring in Kapwing or Make A Gif.
How do security and access controls differ between web editors and capture tools used by teams?
ShareX is open-source and runs as a local capture and annotation system, which keeps capture and GIF generation under the same administrative perimeter as the host. Web editors like Picasion and Kapwing centralize uploads and editing in the browser workflow, which shifts access control to account-level permissions and workspace management.
Which tool supports a workflow around still images transforming into short looping animations with minimal editing steps?
Picasion is built for quick image-to-GIF conversion, with size and basic animation controls plus simple frame assembly. Make A Gif also supports rapid trimming and per-frame timing controls, but it is more focused on ordering and timing for short sequences than on one-click still-image conversion.
Where does deep optimization fall short in tools focused on speed over pro pipeline controls?
Adobe Express lacks the advanced palette reduction and optimization controls often needed for tight GIF size and visual fidelity targets. Kapwing and Gifox prioritize predictable export settings and quick trimming over deep palette and optimization workflows that dedicated animation tools handle more extensively.

Tools reviewed

Primary sources checked during evaluation.

Referenced in the comparison table and product reviews above.

How to Choose the Right Animated Gif Maker Software

We separate animated gif maker software by how it builds timing, size, and visual consistency when you edit and export. The biggest differences show up in export settings, frame handling, and preview fidelity.

Export settings control

Why it matters

Export settings control determines whether the final GIF keeps the look you previewed and matches where you’ll post it. Small choices around palette and transparency can change file size and playback quality.

How to check

Create one short animation, then export twice while changing only the export options that affect size and transparency. Compare the two outputs side-by-side in a browser and in a messaging app that plays GIFs.

Frame sequence editing

Why it matters

Frame sequence editing matters when the animation needs precise fixes, not just quick effects. If edits are hard to place in the right order, you’ll spend time rework later.

How to check

Import a small sequence of numbered frames or a short clip, then rearrange a few frames and adjust timing for one beat. Check whether the UI shows the current order clearly and whether changes update the preview immediately.

Preview accuracy

Why it matters

Preview accuracy prevents surprises where the exported GIF plays differently than the editor. This is especially noticeable around transparency and motion smoothness.

How to check

Use a transparent background element (or a high-contrast background), then preview and export. Verify that the transparency and edges look the same after export.

Loop and timing options

Why it matters

Loop and timing options decide how the animation feels in motion. If you can’t match your intended rhythm, the GIF can feel jumpy or run too long.

How to check

Set a specific loop behavior and tweak the timing per frame on a simple motion sample. Export and confirm the number of repeats and the pacing by watching the GIF repeatedly.

Input import workflow

Why it matters

Input import workflow affects how quickly you can start from your real assets, like frames from a screen capture or a video segment. Better import reduces mismatches between source length and GIF length.

How to check

Try importing a short video clip and setting an in/out range, then compare it with importing a frame sequence. Ensure the tool keeps the intended segment length and doesn’t unexpectedly shift frames.

Output compatibility behavior

Why it matters

Output compatibility behavior matters because GIF playback can differ across viewers. The same export can look fine in one place and wrong in another due to transparency or palette handling.

How to check

Export one GIF with transparency and one with solid backgrounds. Open both in multiple contexts (browser tab, image viewer, and a chat app) and check for edge artifacts or flicker.

Red flags

  • Exports look fine in preview but change after export
  • Timing tweaks don’t match what the GIF plays back
  • Transparency edges break or flicker in common viewers

Fit by situation

  • If you’re iterating on a lot of small fixes, prioritize frame sequence editing.
  • If you must match what viewers will see, prioritize preview accuracy and output compatibility behavior.
  • If you care about getting the smallest acceptable file without visual damage, prioritize export settings control.
Commissioned Research

Funding and competing interests

This study was co-funded by several of the vendors assessed in it. No single vendor funded it. Funders could propose the market studied.

They had no role in selecting vendors, setting or weighting criteria, analysing data or drawing conclusions, and they received the same factual-accuracy check as every other vendor assessed.

Market definition, inclusion rules and criteria weights were fixed by an editor before research began and did not change afterwards. Editorial process →

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