Quick Overview
- 1#1: AgencyAnalytics - Comprehensive white-label reporting platform that automates multi-channel client dashboards and reports for agencies.
- 2#2: Whatagraph - Visual reporting tool that creates stunning, automated data stories and client-ready reports for marketing agencies.
- 3#3: ReportGarden - Automated reporting software designed for agencies to build branded client reports with drag-and-drop customization.
- 4#4: Databox - Real-time dashboard builder that integrates 100+ data sources for agency performance tracking and client reporting.
- 5#5: DashThis - Automated marketing reporting tool that generates customizable PDF reports from multiple platforms for agencies.
- 6#6: TapClicks - Marketing operations platform with advanced reporting, data aggregation, and white-label dashboards for agencies.
- 7#7: Supermetrics - Data connector that pulls marketing data into Google Sheets, Looker Studio, and other tools for efficient agency reporting.
- 8#8: Funnel - Marketing data hub that standardizes and enriches data from 500+ sources for scalable agency analytics and reporting.
- 9#9: Klipfolio - KPI dashboard platform that enables agencies to build real-time, customizable reports with extensive integrations.
- 10#10: Geckoboard - Simple dashboard tool for creating TV-ready metrics displays and client reports with key agency KPIs.
We selected and ranked these tools by prioritizing robust feature sets (including automation, customization, and integration capabilities), user-centric design (intuitive setup and workflow efficiency), data reliability (accuracy and connectivity), and overall value (pricing that aligns with performance). Rankings reflect a blend of these factors to highlight tools that deliver both immediate impact and long-term scalability.
Comparison Table
For agencies seeking to streamline reporting and impress clients, selecting the right software depends on features, usability, and performance. Tools like AgencyAnalytics, Whatagraph, ReportGarden, Databox, and DashThis offer diverse solutions, making comparison critical; this table simplifies evaluation by highlighting key differences to guide informed choices.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | AgencyAnalytics Comprehensive white-label reporting platform that automates multi-channel client dashboards and reports for agencies. | specialized | 9.5/10 | 9.8/10 | 9.2/10 | 9.3/10 |
| 2 | Whatagraph Visual reporting tool that creates stunning, automated data stories and client-ready reports for marketing agencies. | specialized | 9.2/10 | 9.5/10 | 8.7/10 | 8.8/10 |
| 3 | ReportGarden Automated reporting software designed for agencies to build branded client reports with drag-and-drop customization. | specialized | 8.5/10 | 9.0/10 | 8.2/10 | 8.0/10 |
| 4 | Databox Real-time dashboard builder that integrates 100+ data sources for agency performance tracking and client reporting. | specialized | 8.7/10 | 9.2/10 | 8.4/10 | 8.1/10 |
| 5 | DashThis Automated marketing reporting tool that generates customizable PDF reports from multiple platforms for agencies. | specialized | 8.7/10 | 8.5/10 | 9.3/10 | 8.2/10 |
| 6 | TapClicks Marketing operations platform with advanced reporting, data aggregation, and white-label dashboards for agencies. | enterprise | 8.3/10 | 9.2/10 | 7.4/10 | 7.8/10 |
| 7 | Supermetrics Data connector that pulls marketing data into Google Sheets, Looker Studio, and other tools for efficient agency reporting. | specialized | 8.3/10 | 9.2/10 | 7.8/10 | 8.0/10 |
| 8 | Funnel Marketing data hub that standardizes and enriches data from 500+ sources for scalable agency analytics and reporting. | enterprise | 8.2/10 | 9.1/10 | 7.8/10 | 7.5/10 |
| 9 | Klipfolio KPI dashboard platform that enables agencies to build real-time, customizable reports with extensive integrations. | enterprise | 8.2/10 | 9.1/10 | 7.8/10 | 7.5/10 |
| 10 | Geckoboard Simple dashboard tool for creating TV-ready metrics displays and client reports with key agency KPIs. | specialized | 7.6/10 | 7.4/10 | 9.1/10 | 6.9/10 |
Comprehensive white-label reporting platform that automates multi-channel client dashboards and reports for agencies.
Visual reporting tool that creates stunning, automated data stories and client-ready reports for marketing agencies.
Automated reporting software designed for agencies to build branded client reports with drag-and-drop customization.
Real-time dashboard builder that integrates 100+ data sources for agency performance tracking and client reporting.
Automated marketing reporting tool that generates customizable PDF reports from multiple platforms for agencies.
Marketing operations platform with advanced reporting, data aggregation, and white-label dashboards for agencies.
Data connector that pulls marketing data into Google Sheets, Looker Studio, and other tools for efficient agency reporting.
Marketing data hub that standardizes and enriches data from 500+ sources for scalable agency analytics and reporting.
KPI dashboard platform that enables agencies to build real-time, customizable reports with extensive integrations.
Simple dashboard tool for creating TV-ready metrics displays and client reports with key agency KPIs.
AgencyAnalytics
specializedComprehensive white-label reporting platform that automates multi-channel client dashboards and reports for agencies.
White-label client portals with embeddable, real-time dashboards for seamless client self-service
AgencyAnalytics is a powerful white-label reporting platform tailored for digital marketing agencies, automating the creation and delivery of client reports across SEO, PPC, social media, email, and web analytics. It integrates with over 80 marketing tools like Google Analytics, Google Ads, Facebook Ads, and Ahrefs to consolidate data into customizable dashboards. Agencies can schedule automated PDF or HTML reports and provide clients with branded portals for self-service access to real-time performance metrics.
Pros
- Over 80 integrations for comprehensive data consolidation
- Fully white-label reports and client portals for professional branding
- Automated scheduling and delivery saves significant time
Cons
- Pricing scales quickly with number of client accounts
- Steep learning curve for advanced customizations
- Limited free trial and no perpetual free tier
Best For
Mid-to-large digital agencies needing scalable, branded client reporting without manual data wrangling.
Pricing
Starts at $59/month (Lead plan, 5 accounts), $149/month (Growth, 25 accounts), $299/month (Enterprise, 50+ accounts); billed annually with custom enterprise options.
Whatagraph
specializedVisual reporting tool that creates stunning, automated data stories and client-ready reports for marketing agencies.
White-label multi-client reporting with automated data syncing and scheduled delivery
Whatagraph is an automated reporting platform tailored for agencies, enabling the creation of visually stunning, white-labeled client reports from over 50 data sources like Google Analytics, Facebook Ads, and SEO tools. It streamlines data visualization through drag-and-drop widgets, customizable templates, and automated scheduling for PDF or live dashboard delivery. Ideal for marketing agencies, it consolidates multi-channel data into branded reports, saving hours of manual work.
Pros
- Seamless integrations with 50+ data sources
- Fully white-label and multi-client reporting
- Automated scheduling and delivery options
Cons
- Pricing can be steep for small agencies
- Learning curve for advanced customizations
- Limited real-time analytics compared to BI tools
Best For
Marketing agencies managing multiple clients who need automated, branded performance reports without manual data crunching.
Pricing
Starts at €199/month (Pro plan, billed annually), with Agency (€399/month) and custom Enterprise tiers; free trial available.
ReportGarden
specializedAutomated reporting software designed for agencies to build branded client reports with drag-and-drop customization.
Automated white-label PDF report generation with one-click scheduling and client portal sharing
ReportGarden is an automated reporting platform tailored for digital marketing agencies, enabling seamless integration with PPC, social media, SEO, and analytics tools like Google Ads, Facebook, and Google Analytics. It automates the generation of customizable, white-labeled PDF reports and interactive client dashboards, saving agencies hours on manual reporting. The platform emphasizes client-facing portals for real-time data access and branded deliverables to enhance agency professionalism.
Pros
- Robust multi-channel integrations for automated data pulling
- White-label reporting and client portals for professional delivery
- Time-saving automation with customizable templates and scheduling
Cons
- Pricing can escalate quickly for larger teams or high-volume reports
- Advanced customizations require a learning curve
- Limited support for some niche analytics tools
Best For
Mid-sized digital agencies focused on PPC, social, and display advertising that need scalable, branded client reporting without manual effort.
Pricing
Starts at $59/month (Starter plan) for basic reporting; Pro ($149/month) and Agency ($299+/month) plans add advanced features and higher limits.
Databox
specializedReal-time dashboard builder that integrates 100+ data sources for agency performance tracking and client reporting.
Multi-source data blending into unified, real-time Scorecards for instant client-ready performance snapshots
Databox is a powerful dashboard and reporting tool that aggregates data from over 100 integrations, including Google Analytics, Facebook Ads, and HubSpot, into customizable, real-time visualizations. It enables agencies to create white-labeled client dashboards, automate PDF reports, and track KPIs across multiple sources without coding. Ideal for streamlining agency reporting workflows, it offers mobile access and goal tracking to keep teams and clients aligned.
Pros
- Over 100 native integrations for seamless data consolidation
- Highly customizable dashboards with drag-and-drop builder
- Automated reporting and white-label sharing for client delivery
Cons
- Pricing scales quickly for agencies with many clients/datasources
- Initial setup can be time-intensive for complex integrations
- Limited advanced data modeling compared to full BI platforms
Best For
Mid-sized marketing agencies needing to automate multi-client reporting from diverse ad and analytics platforms.
Pricing
Free limited plan; paid plans start at $72/month (Starter, 5 datasources) up to $270+/month (Scale), with Enterprise custom pricing and annual discounts.
DashThis
specializedAutomated marketing reporting tool that generates customizable PDF reports from multiple platforms for agencies.
One-click dashboard duplication and automated white-label PDF reports emailed directly to clients
DashThis is a powerful agency reporting platform that aggregates data from over 50 marketing sources like Google Analytics, Facebook Ads, and SEO tools into customizable, real-time dashboards. It specializes in automated, white-label PDF reports that can be scheduled and emailed directly to clients, streamlining agency workflows. Ideal for multi-client management, it offers sub-accounts and one-click dashboard duplication for efficient scaling.
Pros
- Over 50 integrations for broad data aggregation
- Drag-and-drop dashboard builder with pre-built templates
- White-label automated reports and client sub-accounts
Cons
- Pricing scales quickly with number of dashboards
- Limited advanced data visualization options
- Some integrations have data refresh delays
Best For
Agencies needing fast, automated white-label reports for multiple clients without deep data science requirements.
Pricing
Starts at $39/month (annual) for 3 dashboards; scales to $159/month for 25 dashboards, with custom enterprise plans.
TapClicks
enterpriseMarketing operations platform with advanced reporting, data aggregation, and white-label dashboards for agencies.
Universal Connector library with 100+ pre-built integrations and a dashboard marketplace for instant deployment
TapClicks is a robust marketing reporting and dashboard platform designed for agencies to consolidate data from over 100+ advertising, analytics, and CRM sources into unified views. It enables automated, white-labeled client reporting, customizable dashboards, and performance tracking across campaigns. The platform streamlines agency workflows by reducing manual data pulls and providing actionable insights through visualizations and alerts.
Pros
- Extensive integrations with 100+ platforms for seamless data aggregation
- White-label client portals and automated scheduled reports
- Pre-built dashboard templates and marketplace for quick setup
Cons
- Steep learning curve for advanced customizations
- Pricing can be expensive for smaller agencies
- Occasional performance issues with large datasets
Best For
Mid-to-large digital agencies managing multiple clients across diverse marketing channels who need automated, branded reporting.
Pricing
Custom quote-based pricing starting around $1,000/month for agency plans, scaling with connectors, data volume, and users.
Supermetrics
specializedData connector that pulls marketing data into Google Sheets, Looker Studio, and other tools for efficient agency reporting.
Unparalleled 100+ pre-built connectors spanning virtually every major ad platform and analytics tool
Supermetrics is a data integration platform that connects over 100 marketing and advertising sources, such as Google Analytics, Facebook Ads, and LinkedIn, to tools like Google Sheets, Looker Studio, Excel, and Power BI. It automates data extraction, transformation, and loading (ETL) processes, enabling agencies to build custom reports without manual exports or coding. This makes it a backbone for agency reporting workflows focused on aggregating multi-channel performance data efficiently.
Pros
- Extensive library of 100+ connectors for major marketing platforms
- Powerful query builder for custom metrics and scheduling
- Seamless integration with popular tools like Sheets and Looker Studio
Cons
- Steep learning curve for complex queries and setups
- Pricing scales quickly with multiple destinations or users
- Lacks built-in visualization; relies on external BI tools
Best For
Digital agencies handling multi-client, multi-channel campaigns that require automated data pulls into spreadsheets or dashboards for reporting.
Pricing
Plans start at $99/month (Sheets/Excel team), $299/month (Looker Studio), up to $649+/month for advanced/enterprise; billed annually with per-destination licensing.
Funnel
enterpriseMarketing data hub that standardizes and enriches data from 500+ sources for scalable agency analytics and reporting.
Advanced multi-client data isolation with granular access controls and custom fields per client
Funnel.io is a marketing data hub designed to aggregate and standardize data from over 500 ad platforms, CRMs, and analytics tools into a single source of truth. It empowers agencies to automate data collection, build custom metrics, and generate client-specific reports without manual exports. The platform excels in multi-client management, enabling secure data segmentation and seamless integration with BI tools like Google Looker Studio or Tableau.
Pros
- Extensive integrations with 500+ data sources for comprehensive agency reporting
- Automated ETL processes reduce manual data handling significantly
- Robust multi-client permissions and data segmentation for secure agency workflows
Cons
- Initial setup can be complex for non-technical users
- Pricing scales with data volume, becoming costly for high-volume agencies
- Limited native visualization requires third-party tools for advanced dashboards
Best For
Mid-sized agencies handling multiple clients across diverse marketing channels who need automated, centralized data aggregation and reporting.
Pricing
Custom pricing starting at ~$299/month for Starter plans, scaling to $1,000+/month for Pro/Enterprise based on data volume and connectors.
Klipfolio
enterpriseKPI dashboard platform that enables agencies to build real-time, customizable reports with extensive integrations.
Extensive pre-built metrics library with 600+ agency-focused KPIs ready to deploy
Klipfolio is a cloud-based business intelligence platform that allows users to create custom, real-time dashboards and reports by connecting to over 100 data sources, including marketing tools like Google Analytics, Facebook Ads, and HubSpot. It excels in visualizing KPIs for agencies, enabling automated client reporting with shareable, interactive dashboards. The tool supports white-labeling and mobile access, making it suitable for monitoring campaign performance across multiple clients without needing developers.
Pros
- Vast library of 600+ pre-built metrics and dashboards tailored for marketing agencies
- Seamless integrations with 100+ connectors for real-time data syncing
- White-label sharing options for professional client reporting
Cons
- Steep learning curve for complex custom builds
- Pricing can escalate quickly with additional users and dashboards
- Limited native predictive analytics or AI-driven insights
Best For
Mid-sized marketing agencies requiring customizable, real-time dashboards for multi-client reporting without heavy coding.
Pricing
Starts at $99/month (Starter, 5 users), $149/month (Standard), up to custom enterprise plans; billed annually.
Geckoboard
specializedSimple dashboard tool for creating TV-ready metrics displays and client reports with key agency KPIs.
TV Dashboard app for seamless, full-screen metric displays on screens with auto-refresh and slideshow modes
Geckoboard is a real-time dashboard platform that pulls data from over 80 integrations like Google Analytics, Facebook Ads, and HubSpot to create simple, visual KPI displays. It's designed for monitoring metrics on TV screens or shares, making it suitable for agency teams to showcase client campaign performance at a glance. While not agency-specific, it enables quick setup of shareable reporting dashboards without coding.
Pros
- Drag-and-drop builder for rapid dashboard creation
- Real-time updates and TV-optimized displays
- Broad integrations with marketing and agency tools
Cons
- Limited data transformation or custom calculations
- Pricing increases significantly with multiple dashboards
- Lacks advanced agency-specific reporting templates or automation
Best For
Small to mid-sized agencies needing simple, visual client KPI dashboards for quick sharing and team monitoring.
Pricing
Starts at $49/month (Teams, 1 dashboard, 5 users); Scale at $259/month (10 dashboards); custom Enterprise plans.
Conclusion
The top three tools—AgencyAnalytics, Whatagraph, and ReportGarden—emerge as leaders, each with distinct strengths to meet agency needs: AgencyAnalytics excels in comprehensive white-label automation, Whatagraph shines in visual data storytelling, and ReportGarden simplifies drag-and-drop branded reports. Together, they showcase how software can transform data into client-ready insights, though AgencyAnalytics stands out as the top choice for its all-encompassing capabilities.
Don’t miss out on streamlining your reporting—try AgencyAnalytics today to experience automated, multi-channel dashboards and white-label solutions that save time and impress clients.
Tools Reviewed
All tools were independently evaluated for this comparison