Quick Overview
- 1#1: AdSpy - Reveals millions of Facebook and Instagram ads with filters for targeting, engagement, and creative analysis.
- 2#2: BigSpy - Multi-platform ad intelligence tool spying on ads from Facebook, TikTok, Instagram, YouTube, and more.
- 3#3: PiPiADS - TikTok ad spy platform with shop analytics, product research, and competitor ad performance tracking.
- 4#4: AdPlexity - Real-time intelligence for native, push, mobile, and pop ads across global networks.
- 5#5: PowerAdSpy - Advanced ad spying tool for Facebook, Instagram, Native, and Mobile ads with domain finding.
- 6#6: Minea - All-in-one ad spy and product finder for Facebook, TikTok, and Pinterest dropshipping ads.
- 7#7: Anstrex - Ad intelligence platform focused on native and push ads with landing page previews and stats.
- 8#8: SocialPeta - Global mobile marketing intelligence for app install ads across social and video platforms.
- 9#9: AdClarity - Display ad intelligence tool tracking publisher sites, ad networks, and creative trends worldwide.
- 10#10: SpyFu - PPC ad spy and keyword research tool uncovering competitors' Google Ads history and strategies.
We evaluated tools on depth of platform coverage, quality of actionable insights, ease of use, and value, prioritizing those that deliver robust solutions across key marketing channels and align with varied business goals.
Comparison Table
This comparison table examines top ad intelligence tools like AdSpy, BigSpy, PiPiADS, AdPlexity, and PowerAdSpy, providing clear insights into key features, performance, and unique strengths to help users select the right solution for their advertising needs.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | AdSpy Reveals millions of Facebook and Instagram ads with filters for targeting, engagement, and creative analysis. | specialized | 9.4/10 | 9.8/10 | 8.2/10 | 8.7/10 |
| 2 | BigSpy Multi-platform ad intelligence tool spying on ads from Facebook, TikTok, Instagram, YouTube, and more. | specialized | 8.7/10 | 9.2/10 | 8.0/10 | 8.3/10 |
| 3 | PiPiADS TikTok ad spy platform with shop analytics, product research, and competitor ad performance tracking. | specialized | 8.7/10 | 9.2/10 | 8.0/10 | 8.0/10 |
| 4 | AdPlexity Real-time intelligence for native, push, mobile, and pop ads across global networks. | specialized | 8.6/10 | 9.3/10 | 7.7/10 | 8.1/10 |
| 5 | PowerAdSpy Advanced ad spying tool for Facebook, Instagram, Native, and Mobile ads with domain finding. | specialized | 8.1/10 | 8.4/10 | 7.7/10 | 7.8/10 |
| 6 | Minea All-in-one ad spy and product finder for Facebook, TikTok, and Pinterest dropshipping ads. | specialized | 8.4/10 | 8.6/10 | 8.8/10 | 8.0/10 |
| 7 | Anstrex Ad intelligence platform focused on native and push ads with landing page previews and stats. | specialized | 8.2/10 | 8.7/10 | 7.5/10 | 7.8/10 |
| 8 | SocialPeta Global mobile marketing intelligence for app install ads across social and video platforms. | specialized | 8.2/10 | 8.7/10 | 7.6/10 | 7.9/10 |
| 9 | AdClarity Display ad intelligence tool tracking publisher sites, ad networks, and creative trends worldwide. | enterprise | 8.1/10 | 8.7/10 | 7.5/10 | 7.8/10 |
| 10 | SpyFu PPC ad spy and keyword research tool uncovering competitors' Google Ads history and strategies. | specialized | 8.1/10 | 8.5/10 | 7.8/10 | 8.3/10 |
Reveals millions of Facebook and Instagram ads with filters for targeting, engagement, and creative analysis.
Multi-platform ad intelligence tool spying on ads from Facebook, TikTok, Instagram, YouTube, and more.
TikTok ad spy platform with shop analytics, product research, and competitor ad performance tracking.
Real-time intelligence for native, push, mobile, and pop ads across global networks.
Advanced ad spying tool for Facebook, Instagram, Native, and Mobile ads with domain finding.
All-in-one ad spy and product finder for Facebook, TikTok, and Pinterest dropshipping ads.
Ad intelligence platform focused on native and push ads with landing page previews and stats.
Global mobile marketing intelligence for app install ads across social and video platforms.
Display ad intelligence tool tracking publisher sites, ad networks, and creative trends worldwide.
PPC ad spy and keyword research tool uncovering competitors' Google Ads history and strategies.
AdSpy
specializedReveals millions of Facebook and Instagram ads with filters for targeting, engagement, and creative analysis.
Unparalleled database size and depth, scanning billions of ads for the most comprehensive intelligence available
AdSpy is a premier ad intelligence tool that enables users to access and analyze billions of active and historical advertisements across platforms like Facebook, Instagram, TikTok, and more. It offers advanced search capabilities, detailed ad breakdowns including creatives, landing pages, engagement metrics, and targeting insights to help marketers identify winning strategies. With real-time updates and powerful filters, AdSpy empowers users to spy on competitors and optimize their own campaigns effectively.
Pros
- Massive database of over 5 billion ads with real-time updates
- Advanced filtering by keywords, engagement, duration, and geo-targeting
- Multi-platform support including Facebook, Instagram, TikTok, and native ads
Cons
- High pricing that may not suit small budgets
- Steep learning curve for beginners due to extensive features
- Occasional data inaccuracies or delays in updates
Best For
Agencies, e-commerce marketers, and growth hackers seeking comprehensive competitor ad intelligence to scale campaigns.
Pricing
Starts at $149/month (Basic: 10M ad views) up to $499/month (Platinum: unlimited views); annual discounts available.
BigSpy
specializedMulti-platform ad intelligence tool spying on ads from Facebook, TikTok, Instagram, YouTube, and more.
Cross-platform ad library spanning Facebook, TikTok, Google, and more with detailed creative breakdowns
BigSpy is a leading ad intelligence platform that provides access to over 500 million ads across major networks like Facebook, Instagram, TikTok, Google, Pinterest, and more. Users can search, filter, and analyze competitors' ad creatives, copy, targeting, and landing pages to uncover winning strategies. It offers real-time monitoring, trend insights, and tools for replicating high-performing campaigns, making it invaluable for marketers optimizing ad spend.
Pros
- Massive database of 500M+ ads from 10+ platforms
- Advanced filters for creatives, targeting, and performance
- Landing page previews and trend analytics
Cons
- Interface can feel cluttered for beginners
- Full features locked behind higher-tier plans
- Data not always fully real-time or verified
Best For
Digital marketers, ad agencies, and e-commerce brands analyzing global competitors' campaigns.
Pricing
Free plan (5 ads/day); Starter $9/mo (50 ads/day); Pro $99/mo (unlimited ads, advanced tools).
PiPiADS
specializedTikTok ad spy platform with shop analytics, product research, and competitor ad performance tracking.
Superior TikTok ad spying with pixel-level video breakdown and viral trend detection
PiPiADS is a robust ad intelligence platform specializing in spying on competitor ads across TikTok, Facebook, Google, Native, and other networks. It offers a massive database of over 100 million ads, enabling users to analyze creatives, targeting strategies, landing pages, and performance metrics like spend and engagement. The tool excels in uncovering trending ads and providing downloadable assets to inspire and optimize campaigns.
Pros
- Vast ad database with real-time updates across multiple platforms
- Advanced filtering by geo, device, language, and performance metrics
- Creative analysis tools including video frame extraction and ASO insights
Cons
- Interface feels cluttered for beginners with heavy customization
- Higher-tier plans required for full platform access and exports
- Customer support can be slow outside business hours
Best For
E-commerce brands and agencies focused on TikTok and Facebook ads seeking deep competitive intelligence.
Pricing
Starts at $77/month (Basic), $147/month (Pro), $377/month (Enterprise) with annual discounts available.
AdPlexity
specializedReal-time intelligence for native, push, mobile, and pop ads across global networks.
Unrestricted landing page viewer with integrated traffic source intel and mobile previews
AdPlexity is a comprehensive ad intelligence platform that enables users to spy on competitors' ads across networks like Facebook, Google, Native, Push, and Mobile apps. It offers detailed data on ad creatives, targeting parameters, landing pages, and estimated performance metrics. With advanced filters for geo, device, language, and duration, it helps marketers replicate winning strategies and uncover new opportunities.
Pros
- Vast database with millions of ads and real-time updates
- Direct access to landing pages and full ad funnels
- Powerful filters and export options for in-depth analysis
Cons
- High subscription costs limit accessibility for small teams
- Steep learning curve due to feature-rich interface
- Occasional data gaps in less popular networks
Best For
Affiliate marketers, ad agencies, and e-commerce brands seeking multi-network competitor insights to optimize campaigns.
Pricing
Starts at $199/month for single tools (e.g., Native Spy), $299-$399/month for bundles, and $499/month for Platinum all-access; annual plans offer 20% discounts.
PowerAdSpy
specializedAdvanced ad spying tool for Facebook, Instagram, Native, and Mobile ads with domain finding.
Multi-network real-time ad spying with engagement and spend estimates across social, search, and native ads
PowerAdSpy is a robust ad intelligence platform that enables users to monitor and analyze competitors' ads in real-time across major networks like Facebook, Instagram, Google Ads, TikTok, YouTube, and native ad platforms. It offers detailed views of ad creatives, copy, landing pages, engagement metrics, and estimated spend, with powerful filters for keywords, geo-targeting, and performance. Ideal for marketers seeking inspiration and strategies from proven campaigns, it helps uncover trending ads and optimize their own advertising efforts.
Pros
- Vast database covering 15+ ad networks with real-time updates
- Advanced filters and sorting for precise ad discovery
- Downloadable creatives and performance analytics
Cons
- Limited granular targeting data due to platform restrictions
- Interface feels dated and occasionally overwhelming
- Higher-tier plans required for full multi-platform access
Best For
Affiliate marketers, e-commerce agencies, and ad agencies needing cross-platform competitor insights.
Pricing
Starter at $49/month (Facebook/Instagram focus), Pro at $99/month (adds TikTok/Google), Enterprise at $249/month (full access + API).
Minea
specializedAll-in-one ad spy and product finder for Facebook, TikTok, and Pinterest dropshipping ads.
Product Finder that merges ad intelligence with profitability calculators and direct AliExpress supplier links
Minea is a comprehensive ad intelligence tool tailored for e-commerce and dropshipping professionals, enabling users to spy on ads across Facebook, TikTok, and Pinterest to uncover winning products and creative strategies. It offers advanced filtering by engagement, demographics, and trends, alongside product research features that estimate sales volume, profitability, and supplier sourcing. The platform also includes store spying and influencer discovery to provide a full competitive analysis suite.
Pros
- Extensive ad library with real-time updates across multiple platforms
- Powerful product finder with sales estimates and supplier integration
- User-friendly interface with intuitive filters and visualizations
Cons
- Limited to Facebook, TikTok, and Pinterest (no Google or native Instagram)
- Data accuracy can vary, especially for sales estimates
- Higher-tier plans required for full access, making it pricey for beginners
Best For
Dropshippers and e-commerce sellers focused on social media ad trends for product discovery.
Pricing
Starter at $49/month, Popular at $69/month, Professional at $99/month; annual plans offer up to 20% discounts.
Anstrex
specializedAd intelligence platform focused on native and push ads with landing page previews and stats.
In-depth Native ad network coverage including Revcontent and PropellerAds, often underrepresented in other tools
Anstrex is a comprehensive ad intelligence tool that spies on competitor ads across major platforms including Facebook, Google, Native networks (like Taboola, Outbrain, Revcontent), and mobile/push notifications. It offers detailed insights into ad creatives, landing pages, engagement metrics, targeting data, and trends to help marketers replicate successful campaigns. Users can filter by geo, device, ad age, and performance to uncover winning strategies efficiently.
Pros
- Extensive coverage of Native, Facebook, Google, and mobile ad networks
- Advanced filters for geo, device, engagement, and trends
- Real-time data with landing page previews and spy tools
Cons
- Steep learning curve for beginners due to data overload
- Higher pricing compared to some competitors
- Limited customer support and integrations
Best For
Affiliate marketers and agencies focused on Native and display ads who need deep competitive intelligence.
Pricing
Plans start at $89/month (Native Lite), $149/month (Pro), up to $249/month (Agency) with annual discounts available.
SocialPeta
specializedGlobal mobile marketing intelligence for app install ads across social and video platforms.
Billions-strong ad creative library with granular filtering by platform, geography, and performance
SocialPeta is a robust ad intelligence platform specializing in competitor ad analysis across social media giants like Facebook, Instagram, TikTok, Snapchat, and Pinterest. It offers a massive library of ad creatives, performance metrics, targeting insights, and landing page data to help marketers benchmark and optimize campaigns. Users can search, filter, and track ads in real-time, uncovering trends and strategies from top-performing advertisers worldwide.
Pros
- Extensive multi-platform ad database covering billions of creatives
- In-depth analytics on ad performance, targeting, and engagement
- Real-time tracking and trend discovery tools
Cons
- Interface can feel cluttered and overwhelming for beginners
- Pricing escalates quickly for advanced features and higher data limits
- Data freshness and accuracy vary by platform
Best For
Mid-to-large marketing teams and agencies needing deep cross-platform ad spying capabilities.
Pricing
Free limited access; paid plans start at $99/month for basic, up to $999+/month for enterprise with custom options.
AdClarity
enterpriseDisplay ad intelligence tool tracking publisher sites, ad networks, and creative trends worldwide.
Real-time cross-platform ad discovery with granular spend and performance estimates
AdClarity is a comprehensive ad intelligence platform that enables users to spy on competitors' ads across major networks like Facebook, Instagram, Google, TikTok, and more, providing access to millions of creatives, landing pages, and performance data. It offers real-time tracking, estimated ad spend, engagement metrics, and customizable alerts to monitor emerging trends. Ideal for marketers aiming to reverse-engineer successful campaigns and optimize their own strategies.
Pros
- Vast database covering 10+ platforms with millions of ads
- Real-time alerts and trend monitoring
- Detailed estimates for ad spend and performance metrics
Cons
- Steep pricing for smaller teams
- Cluttered interface with a learning curve
- Occasional data inaccuracies or delays
Best For
Mid-sized agencies and e-commerce brands needing cross-platform ad spying and competitive analysis.
Pricing
Starts at $149/month (Starter, billed annually), Pro at $349/month, Business at $699/month, with custom enterprise options.
SpyFu
specializedPPC ad spy and keyword research tool uncovering competitors' Google Ads history and strategies.
15+ years of historical ad copy, keyword, and spend data for any domain
SpyFu is a competitive intelligence tool focused on SEO and PPC, offering detailed insights into competitors' Google Ads keywords, ad copy variations, landing pages, and historical ad spend estimates. It enables users to uncover profitable keywords, track campaign changes over 15+ years, and analyze organic rankings alongside paid strategies. Primarily geared toward US markets, it's valued for its vast database and unlimited searches in paid plans.
Pros
- Extensive 15+ years of historical PPC data and ad spend estimates
- Unlimited keyword and domain searches
- Easy export of ad histories and keyword lists
Cons
- Dated, cluttered user interface
- Limited coverage outside US Google Ads
- Lacks real-time monitoring and social/display ad intelligence
Best For
PPC agencies and marketers optimizing Google Ads campaigns in competitive US markets.
Pricing
Starts at $39/month (Basic: unlimited searches, limited exports); Professional $79/month; up to $299/month (Unlimited: full exports and API).
Conclusion
The top 10 ad intelligence tools deliver diverse capabilities, with AdSpy leading as the top choice, excelling in deep Facebook and Instagram ad insights. BigSpy impresses as a multi-platform alternative, covering social and video networks, while PiPiADS stands out for TikTok-specific analytics like shop tracking. Each tool, including these top three, equips advertisers to gain a competitive edge, with the right fit depending on platform focus.
Take the first step to enhance your ad strategy—try AdSpy to unlock its powerful insights, or explore BigSpy or PiPiADS based on your primary platform needs to find your optimal solution.
Tools Reviewed
All tools were independently evaluated for this comparison