Australia Tourism Statistics: Market Report & Data

Statistic 1

"There were 8.6 million international arrivals in Australia in 2019."

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Statistic 2

"In 2019, Chinese tourists were the largest group of international visitors to Australia, contributing to around 15.4% of total arrivals."

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Statistic 3

"Tourism represents 3.1% of Australia's total GDP, contributing to over $60.8 billion to the economy in 2018-2019."

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Statistic 4

"The tourism industry in Australia provided about 5.2% of total employment in 2018-2019, providing over 666,000 jobs."

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Statistic 5

"In 2019, 25% of all visitors in Australia travelled for a holiday, 23% visited friends or relatives, and 21% travelled for business purposes."

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Statistic 6

"Domestic tourism is a major sector, with Australians taking 113 million overnight trips within the country in 2019."

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Statistic 7

"Sydney remains as the most visited city in Australia, with over 4 million international tourists arriving in 2019."

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Statistic 8

"In 2019, tourists visiting Australia stayed on average 32 days."

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Statistic 9

"In 2019, Australia's most popular natural tourist attraction was the Great Barrier Reef, with over 2.6 million visitors."

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Statistic 10

"International tourists spent $31.4 billion on Accommodation, tours, and entertainment in Australia in 2019."

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