GITNUX MARKETDATA REPORT 2024

App Industry Statistics

The app industry is experiencing rapid growth with billions of downloads and significant revenue generated annually.

Highlights: App Industry Statistics

  • As of 2020, there are 3.14 million apps available in Google Play Store.
  • The Apple App Store has 2.09 million apps available for download as of 2020.
  • In 2023 the mobile app revenue is projected to generate over $935 billion.
  • Users downloaded 218 billion mobile apps in 2020.
  • On average, smartphone users have 40 apps installed on their phones.
  • As of 2020, gaming apps dominate the app market with a 62% share.
  • Mobile apps are expected to generate $693 billion in revenues via app stores and in-app advertising in 2021.
  • 21% of Millennials open an app 50+ times per day.
  • Consumers spent 3.5 trillion hours on Android apps in 2020.
  • Travel apps saw a 30% increase in sessions in 2020.
  • Mobile apps are expected to generate over $935 billion in revenue by year 2023.
  • Mobile app downloads reached 204 billion in 2019.
  • The most popular App Store category is games with 21.49% of available apps.
  • 90% of mobile time is spent on apps.
  • There are over 5 billion mobile users worldwide in the world as of 2021.
  • As of July 2021, TikTok is the most downloaded app worldwide.
  • Users are predicted to spend over 800,000 years in TikTok over 2021.
  • 93% of millennial users compare online deals using a mobile phone.
  • Social networking and communication apps saw an increase in usage of over 20% from 2019 to 2020.

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The Latest App Industry Statistics Explained

As of 2020, there are 3.14 million apps available in Google Play Store.

The statistic stating that as of 2020, there are 3.14 million apps available in the Google Play Store represents the total number of applications that users can access and download from the platform. This figure indicates the extensive range of choices and functionalities available to users seeking mobile applications for various purposes such as entertainment, productivity, communication, or gaming. The large number of apps reflects the dynamic and diverse nature of the digital ecosystem, highlighting the continuous growth and innovation within the mobile app industry.

The Apple App Store has 2.09 million apps available for download as of 2020.

The statistic that “The Apple App Store has 2.09 million apps available for download as of 2020” signifies the vast and diverse range of applications accessible to users on the platform. This number reflects the extensive selection of apps catering to various needs and interests, including productivity, entertainment, education, and more. The abundance of apps highlights the competitiveness and innovation within the app development industry, as developers continually strive to create new and engaging experiences for users. Additionally, this statistic underscores the growing importance and reliance on mobile applications in our daily lives, showcasing the pivotal role that app stores play in the digital ecosystem.

In 2023 the mobile app revenue is projected to generate over $935 billion.

The statistic that in 2023 the mobile app revenue is projected to surpass $935 billion indicates a significant growth in the industry compared to previous years. This projection highlights the increasing popularity and profitability of mobile applications, driven by factors such as the widespread use of smartphones, advancements in technology, and the growing demand for digital services. The substantial revenue estimate suggests the potential for continued expansion and innovation in the mobile app sector, attracting businesses and investors seeking opportunities in this lucrative market.

Users downloaded 218 billion mobile apps in 2020.

The statistic “Users downloaded 218 billion mobile apps in 2020” indicates the total number of mobile applications that were downloaded by users worldwide throughout the year 2020. This figure serves as a metric to assess the popularity and usage of mobile apps, reflecting the increasing reliance on mobile technology for various aspects of daily life. The substantial volume of app downloads underscores the significant role that mobile applications play in modern society, highlighting the continuous growth and evolution of the mobile app industry. This statistic provides valuable insights into consumer behavior and trends in the digital landscape, illustrating the widespread adoption and integration of mobile apps into people’s lives.

On average, smartphone users have 40 apps installed on their phones.

The statistic indicates that, on average, smartphone users have 40 applications (apps) installed on their phones. This information provides insight into the usage patterns of smartphone users and highlights the popularity and widespread adoption of mobile applications. Having 40 apps installed suggests that users are utilizing their smartphones for a variety of purposes, such as communication, entertainment, productivity, and more. The statistic also suggests that smartphone users are actively engaging with app ecosystems and are likely accessing a diverse range of services and content through their devices.

As of 2020, gaming apps dominate the app market with a 62% share.

The statistic “As of 2020, gaming apps dominate the app market with a 62% share” indicates that out of all the different types of mobile applications available, gaming apps hold a significant majority portion. This suggests that gaming apps are the most popular and prevalent category among users, accounting for a substantial portion of app usage and downloads. The high market share of gaming apps reflects the widespread appeal and demand for entertainment and leisure activities on mobile devices. This data underscores the importance of the gaming industry in the app market landscape and highlights the competitive advantage that gaming app developers may have in reaching a large and diverse user base.

Mobile apps are expected to generate $693 billion in revenues via app stores and in-app advertising in 2021.

The statistic “Mobile apps are expected to generate $693 billion in revenues via app stores and in-app advertising in 2021” indicates the significant economic impact of the mobile app industry. This figure represents the total revenue that is projected to be generated through sales of apps on various app stores as well as revenue generated from in-app advertising within these apps. The high revenue forecast suggests that mobile apps continue to be a thriving sector, providing substantial opportunities for app developers, businesses, and advertisers to capitalize on the widespread use of mobile devices and the growing trend of mobile app usage among consumers.

21% of Millennials open an app 50+ times per day.

The statistic that 21% of Millennials open an app 50+ times per day reveals a significant digital behavior pattern among this demographic cohort. This data suggests that a sizeable portion of Millennials are highly engaged with mobile applications, using them frequently throughout the day. The finding highlights the increased reliance on technology and the role that mobile apps play in the daily lives of Millennials. This statistic underscores the importance for businesses and marketers to prioritize mobile app development and optimization to effectively engage with this tech-savvy generation.

Consumers spent 3.5 trillion hours on Android apps in 2020.

The statistic “Consumers spent 3.5 trillion hours on Android apps in 2020” indicates the total amount of time users collectively spent using Android applications throughout the year. This figure reflects the extensive engagement and reliance on mobile apps for various activities such as communication, entertainment, productivity, and more. The significant number of hours underscores the growing significance of mobile technology in everyday life and highlights the substantial impact that Android apps have on users’ behavior and routines. This statistic also signals opportunities for app developers and businesses to tap into this vast market and cater to the evolving needs and preferences of consumers in the digital era.

Travel apps saw a 30% increase in sessions in 2020.

The statistic signifies that the usage of travel apps experienced a substantial surge in activity during the year 2020, with a noteworthy 30% increase in the number of sessions. This indicates a higher level of engagement and interaction with these apps, potentially driven by shifts in consumer behavior such as the increased need for travel guidance, updates on travel restrictions, or planning for future trips amidst the challenges posed by the global pandemic. The growth in sessions suggests that users were actively utilizing travel apps for various purposes, which could include researching destinations, booking accommodations, checking flight statuses, or accessing important travel information. The increase in sessions presents an opportunity for businesses in the travel industry to leverage this heightened interest and engagement to enhance their services and meet the evolving needs of travelers in a changing landscape.

Mobile apps are expected to generate over $935 billion in revenue by year 2023.

This statistic suggests that the revenue from mobile apps is projected to grow significantly in the coming years, with an estimated total of over $935 billion by the year 2023. This indicates a substantial and continued increase in the popularity and profitability of mobile applications across various industries. The rise in revenue is likely driven by the growing number of smartphone users worldwide, as well as the increasing reliance on mobile apps for entertainment, communication, productivity, and commerce. This statistic underscores the lucrative nature of the mobile app market and highlights the opportunities for businesses and developers to capitalize on this trend by focusing on app development and monetization strategies.

Mobile app downloads reached 204 billion in 2019.

The statistic that mobile app downloads reached 204 billion in 2019 indicates the significant growth and popularity of mobile applications among users worldwide. This figure represents the total number of times that apps were downloaded to mobile devices over the course of the year. The substantial increase in app downloads highlights the importance of mobile technology in our daily lives, as well as the ongoing trend towards mobile-centric activities such as communication, entertainment, and productivity. The rising demand for mobile apps underscores the opportunities for developers and businesses to reach a wider audience and leverage the mobile platform for various purposes, from marketing and customer engagement to revenue generation and innovation.

The most popular App Store category is games with 21.49% of available apps.

The statistic indicates that games is the most prevalent category on the App Store, accounting for 21.49% of all available apps. This suggests that a significant portion of the apps available on the App Store fall into the games category, indicating a strong demand and interest from users for gaming apps. The popularity of the games category may be attributed to the widespread appeal of mobile gaming across different age groups and demographics, as well as the continuous development and release of new gaming apps by developers. As a result, developers and marketers may consider the games category as a key area for targeting app development and promotion to reach a large audience within the App Store ecosystem.

90% of mobile time is spent on apps.

The statistic “90% of mobile time is spent on apps” indicates that the overwhelming majority of time spent by mobile users is on applications rather than on other activities such as browsing the internet or making phone calls. This suggests that apps have become a central and integral part of the mobile experience for users, reflecting their preference for utilizing various functionalities and services offered through apps. The statistic highlights the importance of app usage in shaping user behavior and engagement on mobile devices, emphasizing the significance of app developers and businesses to focus on creating user-friendly and engaging apps to capture and retain users’ attention in the highly competitive mobile market.

There are over 5 billion mobile users worldwide in the world as of 2021.

The statistic that there are over 5 billion mobile users worldwide as of 2021 indicates the pervasive and widespread use of mobile technology on a global scale. This figure reflects the increasing reliance on mobile devices for communication, information access, and various other daily activities. The high number of mobile users highlights the significant impact that mobile technology has had on the way people interact, work, and consume information. As mobile devices continue to advance in capabilities and accessibility, it is expected that the number of mobile users will only continue to grow, further shaping the way we live and interact with the world around us.

As of July 2021, TikTok is the most downloaded app worldwide.

The statistic “As of July 2021, TikTok is the most downloaded app worldwide” indicates that TikTok was the app that was downloaded the most number of times globally during that time frame. This suggests that TikTok has a large and growing user base, as evidenced by the high number of downloads. It also implies that TikTok is a popular and widely used platform across different regions and demographics. This statistic highlights TikTok’s success and influence in the digital landscape, positioning it as a dominant player in the market of mobile applications.

Users are predicted to spend over 800,000 years in TikTok over 2021.

The statistic that users are predicted to spend over 800,000 years in TikTok over 2021 highlights the massive amount of time collectively devoted to the popular social media platform. This figure is calculated based on the total number of users and the average time spent by each user on the platform daily. It represents not only the significant global reach of TikTok but also the extent to which users are engaging with the app on a daily basis. The statistic also underscores the growing impact and influence of social media in modern society, shaping behaviors, preferences, and trends in the digital age.

93% of millennial users compare online deals using a mobile phone.

The statistic stating that 93% of millennial users compare online deals using a mobile phone reveals a significant trend in consumer behavior among the millennial demographic. This finding highlights the prevalence of mobile technology in everyday life and the increasing reliance on smartphones for accessing and comparing online deals. The high percentage suggests that a vast majority of millennials prefer the convenience and accessibility of using their mobile phones for shopping-related activities, indicating the importance of optimizing online deal platforms for mobile devices to effectively reach and engage this demographic segment. This statistic underscores the shift towards mobile-driven commerce and the need for businesses to adapt their marketing strategies to cater to the preferences and behaviors of millennial consumers.

Social networking and communication apps saw an increase in usage of over 20% from 2019 to 2020.

The statistic indicates that there was a significant increase in the usage of social networking and communication apps from 2019 to 2020, with the usage rate rising by more than 20%. This suggests a growing reliance on these apps for social interaction and communication purposes during the specified time period. The increase in usage could be attributed to various factors such as the COVID-19 pandemic leading to more people staying at home and connecting virtually, the development of new features and functionalities in these apps, as well as the overall trend towards digital communication and social networking. This statistic highlights the importance and popularity of social networking and communication apps in modern society and signifies a notable shift in how individuals engage and communicate in today’s digital age.

References

0. – https://www.sensortower.com

1. – https://www.www.businessofapps.com

2. – https://www.buildfire.com

3. – https://www.www.goodfirms.co

4. – https://www.datareportal.com

5. – https://www.www.statista.com

6. – https://www.www.appannie.com

7. – https://www.www.buildfire.com

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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