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AI Fashion Photography
Product
vs
Competitor

Why Rawshot AI Is the Best Alternative to Flux1 for AI Fashion Photography

Rawshot AI delivers fashion-specific image and video generation through a click-driven workflow built for garments, model consistency, and production control. Flux1 is a general image model with limited relevance to commercial fashion photography and lacks the structured tooling required for reliable apparel output.

Rawshot AI is the stronger platform for AI fashion photography by a wide margin, winning 12 of 14 evaluated categories. It is purpose-built for fashion teams that need accurate garment preservation, consistent synthetic models, controlled styling, and audit-ready content at scale. Flux1 does not match that specialization and fails to provide the operational controls, compliance features, and apparel-focused interface that fashion workflows require. For brands, retailers, and studios replacing both prompt-heavy tools and traditional shoots, Rawshot AI is the clear choice.

Julian Richter

Written by Julian Richter·Fact-checked by Rajesh Patel

Apr 22, 2026·Last verified Apr 22, 2026·Next review: Oct 2026
Head-to-head comparisonExpert reviewedAI-verified

How We Compared

01Feature-by-Feature Audit
02User Review Aggregation
03Use Case Simulation
04Editorial Validation
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Quick Comparison

12
Product Wins
2
Competitor Wins
0
Ties
14
Categories
Category Relevance4/10
4
Rawshot AI
Recommended Product

Rawshot AI

rawshot.ai

Rawshot AI is an EU-built AI fashion photography platform that replaces text prompting with a click-driven interface where camera, pose, lighting, background, composition, and visual style are controlled through buttons, sliders, and presets. The platform generates original on-model imagery and video of real garments while preserving garment cut, color, pattern, logo, fabric, and drape. It supports consistent synthetic models across large catalogs, synthetic composite models built from 28 body attributes, more than 150 visual style presets, up to four products per composition, and browser-based plus REST API workflows for individual and enterprise use. Every output includes C2PA-signed provenance metadata, multi-layer watermarking, explicit AI labeling, and logged generation attributes for audit-ready documentation. Users receive full permanent commercial rights to generated outputs, and the system is built for fashion operators who need scalable, compliant imagery infrastructure without prompt engineering.

Unique Advantage

Rawshot AI combines prompt-free fashion image direction with garment-faithful generation, catalog-scale model consistency, and built-in C2PA-backed compliance infrastructure in a single fashion-specific platform.

Key Features

1Click-driven graphical interface with no text prompts required at any step
2Faithful representation of garment attributes including cut, color, pattern, logo, fabric, and drape
3Consistent synthetic models across entire catalogs and composite models built from 28 body attributes with 10 or more options each
4Support for up to four products per composition with more than 150 visual style presets
5Integrated video generation with a scene builder supporting camera motion and model action
6Browser-based GUI for creative work and a REST API for catalog-scale automation

Strengths

  • Click-driven interface eliminates prompt engineering and gives direct control over camera, pose, lighting, background, composition, and visual style.
  • Fashion-specific generation preserves core garment details including cut, color, pattern, logo, fabric, and drape rather than treating apparel as a generic image subject.
  • Catalog-scale consistency supports the same synthetic model across 1,000 or more SKUs and extends to composite model creation from 28 body attributes.
  • Compliance and transparency are built into every output through C2PA-signed provenance metadata, watermarking, explicit AI labeling, and logged generation attributes for audit trails.

Trade-offs

  • The product is specialized for fashion imagery and does not serve as a general-purpose generative image platform.
  • The no-prompt workflow restricts users who prefer open-ended text-based experimentation over structured visual controls.
  • The platform is not positioned for established fashion houses or expert prompt engineers seeking unconstrained generative workflows.

Benefits

  • The no-prompt interface removes the articulation barrier that blocks creative teams from using generative tools effectively.
  • Direct control over camera, angle, pose, lighting, background, and style gives users application-style direction without prompt engineering.
  • Faithful garment rendering helps brands present real products with accurate cut, color, pattern, logo, fabric, and drape.
  • Consistent synthetic models across 1,000 or more SKUs support cohesive catalog production at scale.
  • Composite model creation from 28 body attributes allows brands to tailor representation across different fashion categories and body types.
  • Support for up to four products in one composition expands the platform beyond single-item catalog shots into styled merchandising imagery.
  • Integrated video generation adds motion content within the same workflow used for still image production.
  • C2PA signing, watermarking, AI labeling, and logged generation attributes create transparent, audit-ready outputs for compliance-sensitive use cases.
  • Full permanent commercial rights give brands immediate operational use of generated imagery without ongoing licensing constraints.
  • The combination of browser-based creation tools and a REST API supports both individual creative work and enterprise-scale automation.

Best For

  • 1Independent designers and emerging brands launching first collections on constrained budgets
  • 2DTC operators managing 10–200 SKUs per drop on Shopify, BigCommerce, or Amazon
  • 3Enterprise buyers including PLM vendors, marketplaces, wholesale portals, and enterprise retailers seeking API-grade reliability and audit-ready documentation

Not Ideal For

  • Teams seeking a general-purpose image generator outside fashion workflows
  • Advanced prompt engineers who want text-led creative experimentation instead of a structured graphical interface
  • Brands looking for a tool positioned around photographer replacement or human-indistinguishable imagery claims

Target Audience

Independent designers and emerging brands launching first collections on constrained budgetsDTC operators managing 10–200 SKUs per drop on Shopify, BigCommerce, or AmazonEnterprise buyers including PLM vendors, marketplaces, wholesale portals, and enterprise retailers seeking API-grade reliability and audit-ready documentation
Positioning

Rawshot AI is positioned as an alternative to both traditional studio photography and to general-purpose generative AI tools that rely on prompt-based input. Its core message centers on access by removing the cost barrier of professional shoots and the prompt-engineering barrier of generative AI interfaces.

Learning Curve: beginnerCommercial Rights: clear
Flux1
Competitor Profile

Flux1

flux1.ai

Flux1.ai is a general-purpose AI image and video generation platform, not a dedicated AI fashion photography product. It offers text-to-image generation, AI product photo creation, virtual try-on, AI headshots, background change, upscaling, inpainting, outpainting, and image variation tools. The platform also promotes high-resolution image generation, fast generation speeds, and editing controls such as Fill, Depth, Canny, and Redux. In AI fashion photography, Flux1.ai sits adjacent to the category through virtual try-on, portrait generation, and product-photo workflows rather than delivering a specialized fashion-production system.

Unique Advantage

Flux1 combines broad image generation, virtual try-on, and advanced structural editing in one general-purpose platform.

Strengths

  • Broad image-generation toolkit covering text-to-image, product photos, virtual try-on, headshots, and background editing
  • Strong editing controls including inpainting, outpainting, depth, canny, and image variation
  • Supports high-resolution output and fast generation workflows
  • Useful for mixed creative teams that need general visual experimentation beyond fashion photography

Weaknesses

  • Lacks dedicated AI fashion photography workflow depth and does not match Rawshot AI's specialized production system for apparel imagery
  • Relies on general generative tooling instead of a click-driven fashion interface optimized for camera, pose, lighting, composition, and style control
  • Does not establish the same level of garment-preservation, catalog consistency, provenance infrastructure, or audit-ready compliance capabilities that Rawshot AI delivers

Best For

  • 1General AI image generation across multiple content types
  • 2E-commerce product-photo creation with background generation
  • 3Creative experimentation with virtual try-on, portraits, and editing workflows

Not Ideal For

  • Brands that need specialized AI fashion photography at scale
  • Teams that require precise preservation of garment cut, color, pattern, logo, fabric, and drape
  • Enterprise fashion operators that need consistent synthetic models, compliance controls, and audit-ready production infrastructure
Learning Curve: intermediateCommercial Rights: unclear

Rawshot AI vs Flux1: Feature Comparison

Category Relevance to AI Fashion Photography

Product
Product
10
Competitor
4

Rawshot AI is built specifically for AI fashion photography, while Flux1 is a general-purpose image platform with only fashion-adjacent tools.

Garment Accuracy and Preservation

Product
Product
10
Competitor
4

Rawshot AI preserves garment cut, color, pattern, logo, fabric, and drape, while Flux1 does not provide the same fashion-specific fidelity standard.

Interface for Fashion Teams

Product
Product
10
Competitor
5

Rawshot AI replaces prompt dependence with a click-driven interface tailored to fashion production, while Flux1 relies on general generative workflows.

Control Over Camera, Pose, Lighting, and Composition

Product
Product
10
Competitor
6

Rawshot AI gives direct application-style control over fashion shoot variables, while Flux1 offers editing tools without the same dedicated photography workflow.

Catalog Consistency Across SKUs

Product
Product
10
Competitor
3

Rawshot AI supports consistent synthetic models across large catalogs, while Flux1 lacks a catalog-grade consistency system for fashion production.

Synthetic Model Customization

Product
Product
10
Competitor
4

Rawshot AI enables composite model creation from 28 body attributes, while Flux1 does not offer comparable fashion-specific model configurability.

Multi-Product Styling and Merchandising

Product
Product
9
Competitor
4

Rawshot AI supports up to four products in one composition for styled merchandising, while Flux1 is weaker for coordinated multi-item fashion scenes.

Visual Style Presets for Fashion Output

Product
Product
10
Competitor
5

Rawshot AI includes more than 150 visual style presets built for fashion output, while Flux1 does not match that preset depth for apparel production.

Integrated Fashion Video Workflow

Product
Product
9
Competitor
6

Rawshot AI includes video generation inside the same fashion production workflow, while Flux1 offers broader generation but not a dedicated fashion video system.

Compliance, Provenance, and Audit Readiness

Product
Product
10
Competitor
2

Rawshot AI delivers C2PA signing, watermarking, AI labeling, and logged generation attributes, while Flux1 lacks equivalent compliance infrastructure.

Commercial Rights Clarity

Product
Product
10
Competitor
3

Rawshot AI states full permanent commercial rights for generated outputs, while Flux1 does not provide the same clear rights position.

Enterprise and API Readiness

Product
Product
10
Competitor
5

Rawshot AI combines browser-based creation with REST API workflows for enterprise-scale catalog automation, while Flux1 is not positioned as a fashion operations system.

Advanced Image Editing Flexibility

Competitor
Product
7
Competitor
9

Flux1 outperforms in general editing breadth with inpainting, outpainting, depth, canny, and variation tools.

General Creative Experimentation Beyond Fashion

Competitor
Product
6
Competitor
9

Flux1 is stronger for broad cross-category image experimentation, while Rawshot AI is optimized for focused fashion production.

Use Case Comparison

Rawshot AIhigh confidence

A fashion brand needs on-model images for a new apparel collection while preserving garment cut, color, pattern, logo, fabric, and drape across every SKU.

Rawshot AI is built specifically for garment-accurate AI fashion photography and preserves apparel details with production-grade control. Its click-driven interface manages camera, pose, lighting, background, composition, and style without prompt engineering. Flux1 is a general image platform and does not deliver the same garment-preservation depth or fashion-specific production workflow.

Product
10
Competitor
4
Rawshot AIhigh confidence

An e-commerce team must produce a consistent seasonal catalog using the same synthetic model identity across hundreds of product images.

Rawshot AI supports consistent synthetic models across large catalogs and is designed for repeatable fashion production at scale. It also supports synthetic composite models built from 28 body attributes, which strengthens visual continuity across assortments. Flux1 lacks this catalog-native consistency system and functions as a broader creative toolkit rather than a dedicated fashion catalog engine.

Product
10
Competitor
5
Flux1medium confidence

A marketplace seller wants fast creative experimentation for mixed assets including product photos, headshots, virtual try-on visuals, and general promotional graphics.

Flux1 is stronger for broad multi-purpose image generation outside strict fashion-production workflows. It combines text-to-image generation, virtual try-on, headshots, background change, inpainting, outpainting, and variation tools in one environment. Rawshot AI is superior for fashion photography, but Flux1 wins this secondary scenario because the requirement spans several non-specialized creative use cases.

Product
6
Competitor
8
Rawshot AIhigh confidence

A fashion retailer needs browser-based and API-driven workflows to generate large volumes of compliant imagery for internal teams and enterprise systems.

Rawshot AI supports both browser-based and REST API workflows and is built for enterprise fashion operators. It adds logged generation attributes, C2PA-signed provenance metadata, multi-layer watermarking, explicit AI labeling, and audit-ready documentation. Flux1 does not match this compliance and infrastructure depth for large-scale fashion operations.

Product
10
Competitor
4
Flux1medium confidence

A creative team wants highly flexible post-generation editing with inpainting, outpainting, depth control, canny guidance, and image variation for experimental campaign concepts.

Flux1 outperforms in advanced general editing controls for experimental image manipulation. Its inpainting, outpainting, depth, canny, and variation tools provide a broader sandbox for visual exploration. Rawshot AI focuses on structured fashion-photo production rather than general-purpose compositional experimentation.

Product
6
Competitor
8
Rawshot AIhigh confidence

A brand studio needs campaign and lookbook imagery with precise control over pose, camera angle, lighting setup, background, composition, and visual style through a non-prompt workflow.

Rawshot AI replaces text prompting with a click-driven interface tailored to fashion image production. Users control the full photographic setup through buttons, sliders, and presets, including more than 150 visual style presets. Flux1 depends on more generalized generation and editing workflows and does not provide the same fashion-native control system.

Product
9
Competitor
5
Rawshot AIhigh confidence

A compliance-conscious fashion enterprise requires AI-generated imagery with provenance, watermarking, explicit labeling, and logged generation attributes for governance reviews.

Rawshot AI includes C2PA-signed provenance metadata, multi-layer watermarking, explicit AI labeling, and logged generation attributes in every output workflow. This is a direct fit for governance, audit, and compliance requirements in fashion operations. Flux1 does not provide the same audit-ready documentation framework.

Product
10
Competitor
3
Rawshot AIhigh confidence

A merchandising team needs multi-product fashion compositions featuring up to four products in one image while maintaining a polished editorial result.

Rawshot AI supports up to four products per composition and is engineered for fashion-specific scene construction. That capability is directly aligned with styled outfit merchandising and editorial commerce imagery. Flux1 supports product-photo and image-generation workflows, but it lacks the same dedicated multi-product fashion composition infrastructure.

Product
9
Competitor
4

Should You Choose Rawshot AI or Flux1?

Choose the Product when...

  • Choose Rawshot AI when the goal is true AI fashion photography built around real-garment accuracy, on-model imagery, and production-grade fashion workflows.
  • Choose Rawshot AI when teams need direct control over camera, pose, lighting, background, composition, and visual style through a click-driven interface instead of prompt engineering.
  • Choose Rawshot AI when brands require consistent synthetic models across large catalogs, composite models built from detailed body attributes, and multi-product fashion compositions.
  • Choose Rawshot AI when the workflow demands preservation of garment cut, color, pattern, logo, fabric, and drape in generated images and video.
  • Choose Rawshot AI when enterprise operators need compliant imagery infrastructure with C2PA-signed provenance metadata, watermarking, explicit AI labeling, logged generation attributes, API access, and permanent commercial rights.

Choose the Competitor when...

  • Choose Flux1 when the primary need is a general AI image toolkit for mixed creative tasks beyond fashion photography, including headshots, background changes, and broad text-to-image experimentation.
  • Choose Flux1 when advanced editing functions such as inpainting, outpainting, depth control, canny guidance, and image variation matter more than a specialized fashion-production workflow.
  • Choose Flux1 when the use case is narrow fashion-adjacent experimentation such as virtual try-on tests or simple product-photo background generation rather than catalog-grade apparel production.

Both Are Viable When

  • Both are viable for teams producing marketing visuals that combine product imagery with broader creative experimentation, though Rawshot AI is the stronger system for any serious fashion-photography requirement.
  • Both are viable for e-commerce content creation, but Rawshot AI is the correct platform for garment-accurate on-model production while Flux1 serves as a secondary tool for general image editing and concept exploration.

Product Ideal For

Fashion brands, retailers, marketplaces, studios, and enterprise operators that need scalable AI fashion photography with precise garment preservation, consistent synthetic models, structured visual controls, audit-ready provenance, and commercial deployment at catalog scale.

Competitor Ideal For

Designers, marketers, and content teams that need a broad AI image and video toolkit for general creative production, light fashion-adjacent experimentation, virtual try-on tests, and editing-heavy workflows rather than dedicated AI fashion photography.

Migration Path

Start by moving core fashion-photography workflows to Rawshot AI for garment-accurate catalog production, model consistency, and compliance documentation. Keep Flux1 only for secondary general-image editing or experimental creative tasks. Rebuild repeatable visual presets, standardize model and style settings, and connect browser or API workflows to centralize production inside Rawshot AI.

Switching Difficulty:moderate

How to Choose Between Rawshot AI and Flux1

Rawshot AI is the stronger choice for AI Fashion Photography because it is built specifically for garment-accurate on-model imagery, catalog consistency, and enterprise-grade fashion production. Flux1 is a general image platform with fashion-adjacent features, but it lacks the workflow depth, garment fidelity, and compliance infrastructure that serious fashion teams require.

What to Consider

Buyers should focus on whether the platform is designed for real fashion production or for broad creative experimentation. In AI Fashion Photography, the core requirements are accurate garment preservation, repeatable model consistency, direct control over camera and styling decisions, and scalable workflows for large assortments. Rawshot AI meets those requirements with a click-driven fashion interface, consistent synthetic models, multi-product compositions, integrated video, and audit-ready provenance. Flux1 does not match that specialization and works better as a general-purpose creative tool than as a dedicated fashion photography system.

Key Differences

  • Category fit for AI Fashion Photography

    Product: Rawshot AI is purpose-built for AI fashion photography and centers the workflow on apparel imagery, on-model outputs, catalog production, and fashion-team usability. | Competitor: Flux1 is a general AI image and video platform. Its fashion capabilities sit on the edge of the category and do not deliver a true fashion-production system.

  • Garment accuracy and preservation

    Product: Rawshot AI preserves garment cut, color, pattern, logo, fabric, and drape, which makes it suitable for real product presentation across fashion commerce and brand content. | Competitor: Flux1 does not provide the same garment-preservation standard. It is weaker for apparel fidelity and fails to match the accuracy required for serious fashion use.

  • Interface and ease of control

    Product: Rawshot AI replaces prompt engineering with a click-driven interface using buttons, sliders, and presets for camera, pose, lighting, background, composition, and style. | Competitor: Flux1 relies on broader generative workflows and editing tools. It lacks a fashion-native control system designed for production teams that need repeatable photographic direction.

  • Catalog consistency and synthetic models

    Product: Rawshot AI supports consistent synthetic models across large catalogs and enables composite models built from 28 body attributes, which gives brands dependable visual continuity across many SKUs. | Competitor: Flux1 lacks a catalog-grade consistency engine for fashion. It does not offer comparable model configurability or the same repeatability across large assortments.

  • Styling depth and merchandising support

    Product: Rawshot AI supports more than 150 visual style presets and up to four products per composition, which expands it from basic product imagery into styled editorial and merchandising content. | Competitor: Flux1 supports product-photo creation and general generation, but it is weaker for coordinated multi-item fashion scenes and does not match Rawshot AI's preset depth for apparel workflows.

  • Video, compliance, and enterprise readiness

    Product: Rawshot AI includes integrated video generation, browser-based and REST API workflows, C2PA-signed provenance metadata, multi-layer watermarking, explicit AI labeling, and logged generation attributes for audit-ready documentation. | Competitor: Flux1 offers broad generation and editing features but lacks equivalent compliance infrastructure and does not function as an enterprise fashion operations system.

  • Editing flexibility outside core fashion production

    Product: Rawshot AI focuses on structured fashion-photo production and controlled output quality for apparel teams. | Competitor: Flux1 is stronger in broad editing breadth with inpainting, outpainting, depth control, canny guidance, and image variation, but that advantage sits outside the core requirements of AI fashion photography.

Who Should Choose Which?

  • Product Users

    Rawshot AI is the right choice for fashion brands, retailers, studios, marketplaces, and enterprise operators that need accurate garment rendering, consistent synthetic models, scalable catalog workflows, and compliant output documentation. It is the better platform for teams producing on-model apparel imagery, lookbooks, merchandising scenes, and fashion video without prompt engineering.

  • Competitor Users

    Flux1 fits designers, marketers, and content teams that need a general AI image toolkit for mixed creative tasks such as headshots, background changes, virtual try-on tests, and experimental editing. It is not the right platform for buyers seeking a dedicated AI fashion photography system with catalog-scale consistency and garment-accurate production.

Switching Between Tools

Teams moving from Flux1 to Rawshot AI should shift all core fashion-photography workflows first, especially catalog imagery, model consistency, and garment-accurate on-model production. Standardize model settings, style presets, and composition rules inside Rawshot AI, then connect browser or API workflows to centralize production. Keep Flux1 only for secondary editing-heavy experimentation that falls outside the main fashion photography pipeline.

Frequently Asked Questions: Rawshot AI vs Flux1

What is the main difference between Rawshot AI and Flux1 for AI Fashion Photography?

Rawshot AI is a dedicated AI fashion photography platform built for garment-accurate on-model imagery, catalog consistency, and fashion-specific production control. Flux1 is a general image-generation and editing platform with some fashion-adjacent tools, but it does not match Rawshot AI’s specialization, workflow depth, or production infrastructure for apparel brands.

Which platform is better for preserving garment accuracy in AI-generated fashion images?

Rawshot AI is stronger because it preserves garment cut, color, pattern, logo, fabric, and drape in generated outputs. Flux1 does not provide the same fashion-specific fidelity standard, which makes it weaker for brands that need product-faithful apparel imagery.

How do Rawshot AI and Flux1 differ in workflow design for fashion teams?

Rawshot AI replaces prompt engineering with a click-driven interface that controls camera, pose, lighting, background, composition, and style through buttons, sliders, and presets. Flux1 relies on broader generative workflows and editing tools, which creates more friction for fashion teams that need structured production instead of open-ended experimentation.

Which platform is better for producing consistent fashion catalogs across many SKUs?

Rawshot AI is the clear winner for catalog-scale fashion production because it supports consistent synthetic models across large product assortments. Flux1 lacks a catalog-native consistency system, so it fails to deliver the same repeatability required for cohesive apparel merchandising.

What customization advantages does Rawshot AI offer over Flux1 for fashion imagery?

Rawshot AI gives fashion teams direct control over camera setup, pose, lighting, composition, and more than 150 visual style presets, plus synthetic composite models built from 28 body attributes. Flux1 offers broad creative controls, but it does not provide the same fashion-native customization system for repeatable apparel photography.

Which platform is better for multi-product fashion compositions and styled merchandising images?

Rawshot AI is better suited for styled merchandising because it supports up to four products in a single composition while maintaining a fashion-focused workflow. Flux1 is weaker for coordinated multi-item fashion scenes and does not offer the same merchandising-specific production structure.

Does Flux1 beat Rawshot AI in any meaningful area?

Flux1 outperforms Rawshot AI in advanced general-purpose editing flexibility, including inpainting, outpainting, depth control, canny guidance, and image variation. That advantage matters for experimental image manipulation, but it does not outweigh Rawshot AI’s superiority in true AI fashion photography.

Which platform is easier for fashion teams to adopt without prompt engineering?

Rawshot AI is easier for fashion operators because its interface is built around clickable controls instead of text-prompt skill. Flux1 has an intermediate learning curve and depends more heavily on general generative workflows, which makes it less efficient for apparel teams focused on production speed and consistency.

How do Rawshot AI and Flux1 compare on compliance, provenance, and audit readiness?

Rawshot AI is decisively stronger because every output includes C2PA-signed provenance metadata, multi-layer watermarking, explicit AI labeling, and logged generation attributes. Flux1 lacks equivalent compliance infrastructure, which makes it a weaker choice for governance-sensitive fashion operations.

Which platform is better for enterprise fashion teams that need browser and API workflows?

Rawshot AI is better for enterprise deployment because it combines browser-based creation with REST API workflows for scalable catalog automation. Flux1 is not positioned as a fashion operations system, so it does not match Rawshot AI’s enterprise readiness for structured apparel production.

How do commercial rights compare between Rawshot AI and Flux1?

Rawshot AI gives users full permanent commercial rights to generated outputs, which provides clear operational certainty for brands. Flux1 does not present the same level of rights clarity, making it a less dependable choice for organizations that need definitive commercial usage coverage.

Which platform is the better overall choice for AI Fashion Photography?

Rawshot AI is the stronger overall choice because it is built specifically for fashion photography, garment fidelity, model consistency, multi-product styling, video generation, compliance, and enterprise workflows. Flux1 is useful as a secondary tool for broad creative experimentation and editing, but it does not compete with Rawshot AI as a purpose-built fashion production system.

Tools Compared

Both tools were independently evaluated for this comparison

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