GITNUX MARKETDATA REPORT 2024

Voice Commerce Industry Statistics

The voice commerce industry is projected to grow rapidly, with estimates suggesting that global voice shopping sales could reach $40 billion by 2022.

Highlights: Voice Commerce Industry Statistics

  • The voice commerce market size was valued at $1.3B in 2018.
  • The global voice commerce market size is expected to reach $5.5B by 2025.
  • The annual growth rate of voice commerce is estimated to be 30.7% from 2019 to 2025.
  • In 2021, over 35% of U.S. adults have made a purchase using voice assistant.
  • The Amazon Echo dominates Voice Commerce with about 63% of the market, with Google Home second with 25%.
  • By 2023, it is estimated that 8 billion digital voice assistants will be in use, significantly driving growth in the Voice Commerce Industry.
  • In 2020, 34% of voice assistant users reported utilizing them to make a purchase.
  • Food and grocery items account for 20% of voice orders.
  • In 2019, 58.2% of people used mobile personal assistant apps for voice commerce.
  • The APAC region is leading voice commerce sales with a 52% share.
  • Nearly one-third of shoppers will be using voice assistants for shopping by 2021.
  • By 2022, voice commerce will account for an estimated $40 billion in U.S. consumer spending.
  • 31% of smartphone users worldwide use voice tech at least once a week.
  • 57% of smart home speaker users have made a purchase using their devices.
  • By 2025, it is predicted that 45% of the total U.S. e-commerce market will be using voice.
  • In 2020, 56% of adults used voice shopping and 26% planned to do so in 2021.
  • 80% of consumers who have shopped using their voice are satisfied with their experiences.
  • 69% of consumers prefer using voice assistants for quick updates on deliveries and services.

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The Latest Voice Commerce Industry Statistics Explained

The voice commerce market size was valued at $1.3B in 2018.

The statistic that the voice commerce market size was valued at $1.3 billion in 2018 indicates the total monetary value of transactions conducted through voice-enabled devices for purchasing goods and services during that specific year. This figure serves as a key indicator of the economic significance and growth potential of voice commerce as a channel for conducting e-commerce transactions. By highlighting the market size in 2018, this statistic provides insight into the adoption and consumer demand for voice-activated technologies for online shopping, potentially influencing business strategies, investment decisions, and technological advancements in the voice commerce sector.

The global voice commerce market size is expected to reach $5.5B by 2025.

The statistic indicates that the total value of the global voice commerce market is projected to grow to $5.5 billion by the year 2025. This suggests a significant increase in the use of voice technology for shopping and purchasing goods and services. Factors contributing to this growth may include the increasing adoption of smart speakers and voice assistants, as well as advancements in artificial intelligence and natural language processing. The rise of voice commerce presents opportunities for businesses to leverage this technology to enhance the shopping experience for consumers and capitalize on the trend towards more convenient and seamless transactions through voice-enabled devices.

The annual growth rate of voice commerce is estimated to be 30.7% from 2019 to 2025.

The statistic indicates that the voice commerce industry is projected to experience significant growth over the period from 2019 to 2025, with an estimated annual growth rate of 30.7%. This suggests that the usage of voice-based technology for conducting commercial transactions, such as shopping through smart speakers or virtual assistants, is expected to increase rapidly year by year. The high growth rate indicates a strong consumer interest and adoption of voice commerce platforms, leading to potential opportunities for businesses to capitalize on this trend and tailor their strategies to cater to this evolving market segment.

In 2021, over 35% of U.S. adults have made a purchase using voice assistant.

The statistic that over 35% of U.S. adults have made a purchase using voice assistants in 2021 indicates a significant adoption of this technology among consumers. Voice assistants, such as Amazon’s Alexa and Apple’s Siri, have become increasingly integrated into everyday life, offering a convenient and hands-free way to shop for products and services. This statistic suggests that more and more adults are embracing voice technology for making purchases, showcasing a shift towards more streamlined and efficient shopping experiences. As this trend continues to grow, companies may need to adapt their strategies to cater to this emerging consumer behavior and leverage voice assistants as a key channel for engaging with customers and driving sales.

The Amazon Echo dominates Voice Commerce with about 63% of the market, with Google Home second with 25%.

The statistic indicates that the Amazon Echo holds a dominant position in the voice commerce market, capturing approximately 63% of the market share. This means that the Amazon Echo is the most popular choice among consumers for voice-activated shopping and other commerce-related activities. Google Home follows in second place with a market share of 25%, indicating that it is also a significant player in the voice commerce space but falls behind the Amazon Echo in terms of market dominance. The statistic highlights the competitive landscape of the voice commerce industry and underscores Amazon’s strong foothold in this emerging market segment.

By 2023, it is estimated that 8 billion digital voice assistants will be in use, significantly driving growth in the Voice Commerce Industry.

The statistic suggests that by the year 2023, the usage of digital voice assistants is projected to reach 8 billion globally, indicating a substantial increase in their adoption. This surge in digital voice assistants is expected to propel significant growth within the Voice Commerce Industry. Voice commerce, also known as v-commerce, involves the use of voice commands to make purchases and transactions online. With the widespread integration and utilization of digital voice assistants, businesses are likely to see more consumers engaging in shopping and conducting transactions through voice commands. This trend underscores the potential transformation of the e-commerce landscape as voice technology continues to advance and become increasingly prevalent in daily life.

In 2020, 34% of voice assistant users reported utilizing them to make a purchase.

In 2020, 34% of voice assistant users reported using these digital tools to make a purchase. This statistic indicates that a significant portion of individuals who use voice assistants, such as Siri, Alexa, or Google Assistant, are comfortable leveraging this technology for shopping purposes. The finding suggests a growing trend towards integrating voice assistants into the e-commerce landscape, demonstrating the convenience and accessibility they offer to consumers. Businesses may consider optimizing their marketing and sales strategies to cater to this segment of users who are utilizing voice assistants for purchasing goods and services.

Food and grocery items account for 20% of voice orders.

This statistic indicates that out of all voice orders, 20% of them are related to food and grocery items. This could suggest that a significant proportion of consumers are using voice-enabled devices to purchase their food and grocery items. This information is valuable for companies in the food and grocery industry as it highlights the growing trend of voice-based purchasing behavior among consumers, which could inform marketing strategies and investment decisions in this sector. Additionally, this statistic showcases the potential impact of voice technology on changing consumer habits and the way people shop for essentials.

In 2019, 58.2% of people used mobile personal assistant apps for voice commerce.

In 2019, 58.2% of individuals made use of mobile personal assistant applications for voice commerce. This statistic implies that a majority of the population embraced and engaged with technology that enabled them to conduct commercial activities or transactions through voice commands on their mobile devices. The widespread adoption of these applications suggests a growing trend towards convenience and efficiency in modern consumer behavior, as more people have demonstrated a willingness to incorporate voice-activated technology into their everyday lives for the purpose of conducting financial transactions.

The APAC region is leading voice commerce sales with a 52% share.

The statistic ‘The APAC region is leading voice commerce sales with a 52% share’ indicates that within the Asia-Pacific (APAC) region, a significant portion of voice commerce sales is being generated. Specifically, 52% of voice commerce sales worldwide are attributed to the APAC region, highlighting the region’s dominance and strong performance in this specific sector. This statistic suggests that businesses in the APAC region have successfully embraced voice commerce technology and have effectively capitalized on the growing trend of voice-activated shopping, outperforming other regions globally in terms of sales through this channel.

Nearly one-third of shoppers will be using voice assistants for shopping by 2021.

The statistic suggests that a significant portion of consumers, approximately one-third, are expected to utilize voice assistants for their shopping by the year 2021. This indicates a growing trend in consumer behavior towards adopting voice technology for shopping purposes. Voice assistants offer convenience and ease of use, allowing shoppers to simply use their voice to search for products, place orders, and receive personalized recommendations. The projected increase in the use of voice assistants for shopping signifies the importance of adapting to changing consumer preferences and the need for businesses to integrate voice technology into their strategies to meet the evolving demands of the market.

By 2022, voice commerce will account for an estimated $40 billion in U.S. consumer spending.

The statistic states that by the year 2022, voice commerce, which involves making purchases through voice-activated devices like smart speakers, is projected to contribute approximately $40 billion to consumer spending in the United States. This indicates a significant growth of voice commerce as a popular method of shopping among consumers. Such growth can be attributed to the increasing adoption of smart devices with voice assistants, such as Amazon’s Alexa and Google Assistant, as well as the convenience and ease of use provided by voice-activated shopping. This statistic underscores the ongoing trend towards digital transformation in retail, emphasizing the importance for businesses to adapt and innovate in order to capitalize on emerging consumer behaviors and preferences.

31% of smartphone users worldwide use voice tech at least once a week.

The statistic that 31% of smartphone users worldwide use voice technology at least once a week indicates the prevalence and adoption of this feature among smartphone users on a global scale. Voice technology refers to the use of voice commands to interact with electronic devices, such as virtual assistants like Siri or Alexa. The fact that nearly a third of smartphone users engage with voice tech weekly suggests a growing comfort and familiarity with this mode of communication. This statistic highlights the importance of voice technology as a key component of modern smartphone usage and underscores the potential for continued growth and integration of voice technology into daily activities and routines for a significant portion of the global smartphone user base.

57% of smart home speaker users have made a purchase using their devices.

The statistic ‘57% of smart home speaker users have made a purchase using their devices’ indicates that a significant portion of individuals who own smart home speakers have utilized this technology for making purchases. This finding highlights the growing trend of utilizing smart speakers not only for voice commands and information retrieval but also for online shopping and transactions. The statistic suggests that smart home speaker users are not just passive consumers of content but are actively engaging in e-commerce through their devices. This information is valuable for businesses and marketers looking to capitalize on this growing consumer behavior and tailor their strategies towards smart speaker users.

By 2025, it is predicted that 45% of the total U.S. e-commerce market will be using voice.

The statistic indicates that by the year 2025, it is projected that 45% of the entire U.S. e-commerce market will be utilizing voice technology in some form. This prediction suggests that a significant portion of online shopping and transactions in the U.S. will involve voice-activated features, such as voice assistants or voice search capabilities. This trend highlights the increasing integration of artificial intelligence and voice recognition technology in the e-commerce sector, providing consumers with more convenient and personalized shopping experiences. Adapting to and investing in voice technology may become essential for businesses to remain competitive in the evolving e-commerce landscape.

In 2020, 56% of adults used voice shopping and 26% planned to do so in 2021.

The statistic indicates that in 2020, 56% of adults engaged in voice shopping, which involves using voice commands to make purchases online. This suggests a significant portion of the adult population found this method convenient and adopted it as part of their shopping behavior. Furthermore, the data shows that there is a planned increase in voice shopping adoption, with 26% of adults intending to use this shopping method in 2021. This shift suggests a continued trend towards the integration of voice technology in shopping habits, potentially driven by factors such as convenience, improved technology, and changing consumer preferences.

80% of consumers who have shopped using their voice are satisfied with their experiences.

The statistic ‘80% of consumers who have shopped using their voice are satisfied with their experiences’ indicates that a significant majority of consumers who have utilized voice technology for shopping purposes have reported positive feedback about their interactions. This high satisfaction rate suggests that voice shopping experiences are generally meeting or exceeding the expectations of consumers. The statistic implies that utilizing voice commands to make purchases can offer a convenient and satisfactory shopping experience for the majority of consumers. This information underscores the potential effectiveness and appeal of voice-enabled shopping platforms for businesses seeking to enhance customer satisfaction and engagement in the digital marketplace.

69% of consumers prefer using voice assistants for quick updates on deliveries and services.

The statistic indicates that a majority of consumers, specifically 69%, favor the use of voice assistants for obtaining timely information about deliveries and services. This finding suggests a growing preference among consumers for voice-activated technology as a convenient and efficient means of accessing up-to-date details on their orders or required services. The high percentage implies a significant trend towards adopting voice assistants as a preferred way to stay informed about the status of deliveries and various services, likely driven by the ease and speed of interaction offered by these devices. This insight could be valuable for businesses looking to enhance customer experience by leveraging voice technology for delivery updates and service inquiries.

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How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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