GITNUX MARKETDATA REPORT 2024

Statistics About The Most Profitable Etsy Shops

The most profitable Etsy shops earn an average revenue of $70,000 per year.

Statistic 1

"Digital products, such as printables, are highly profitable with low overhead costs."

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Statistic 2

"Print-on-demand services, such as t-shirts, are gaining traction as profitable products."

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Statistic 3

"Handmade items generate 83% of Etsy’s total gross merchandise sales."

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Statistic 4

"Successful Etsy shops often focus on niche markets to maximize profitability."

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Statistic 5

"90% of Etsy shops are run by women, many of whom report substantial earnings."

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Statistic 6

"In 2020, Etsy generated $1.72 billion in revenue."

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Statistic 7

"Home & living items are another highly profitable category on Etsy."

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Statistic 8

"The top 1% of Etsy sellers generate over $46,000 annually."

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Statistic 9

"Custom and personalized items are the fastest-growing category on Etsy."

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Statistic 10

"Etsy has more than 4.1 million active sellers."

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Statistic 11

"The average order value on Etsy is approximately $23.50."

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Statistic 12

"Vintage items account for 13% of Etsy's gross merchandise sales."

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Statistic 13

"Etsy's top 100 sellers generate more than $25,000 in monthly revenue, on average."

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Statistic 14

"Craft supplies and tools are consistently among the top-selling items on Etsy."

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Statistic 15

"Etsy sellers using social media marketing often see a 20-40% increase in sales."

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Statistic 16

"The average Etsy seller makes $2,700 in annual revenue."

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Statistic 17

"Jewelry and accessories are among the most profitable categories on Etsy."

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Statistic 18

"Sellers specializing in wedding-related items often rank among the most profitable on Etsy."

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Statistic 19

"Over 60% of Etsy sellers started their shops as a side business."

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Statistic 20

"Etsy had more than 81 million active buyers in 2020."

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