GITNUX MARKETDATA REPORT 2024

Social Media Engagement Statistics [Fresh Research]

Statistic 1

"50% of Gen Z and 42% of millennials say social media is the most relevant advertising channel."

Sources Icon

Statistic 2

"81% of marketers use Facebook for both organic and paid social media engagements."

Sources Icon

Statistic 3

"71% of consumers who have had a positive experience with a brand on social media are likely to recommend it to others."

Sources Icon

Statistic 4

"Instagram engagement rates are 15 times higher than those on Facebook."

Sources Icon

Statistic 5

"Tweets with images receive 150% more retweets than tweets without images."

Sources Icon

Statistic 6

"Video content is 50 times more likely to drive organic search results than plain text."

Sources Icon

Statistic 7

"78% of people watch online videos every week, and 55% view online videos every day."

Sources Icon

Statistic 8

"Brands that respond to customer service requests on social media increase customer spending by 20-40%."

Sources Icon

Statistic 9

"Instagram Stories have over 500 million daily active users."

Sources Icon

Statistic 10

"Social media content accounts for 45% of total time spent online."

Sources Icon

Statistic 11

"LinkedIn posts with images receive 200% more engagement than text-only posts."

Sources Icon

Statistic 12

"80% of users on Pinterest are women aged 25-54."

Sources Icon

Statistic 13

"49% of consumers depend on influencer recommendations on social media."

Sources Icon

Statistic 14

"YouTube reaches more 18-49-year-olds in the US than cable TV."

Sources Icon

Statistic 15

"54% of social browsers use social media to research products."

Sources Icon

Statistic 16

"Facebook Messenger and WhatsApp alone process 60 billion messages per day."

Sources Icon

... Before You Leave, Catch This! 🔥

Your next business insight is just a subscription away. Our newsletter The Week in Data delivers the freshest statistics and trends directly to you. Stay informed, stay ahead—subscribe now.

Sign up for our newsletter and become the navigator of tomorrow's trends. Equip your strategy with unparalleled insights!