Key Highlights
- The global grocery market was valued at approximately $11.27 trillion in 2021
- In the United States, 85% of households bought groceries weekly in 2022
- The average American spends about $8,000 annually on groceries
- Approximately 60% of grocery sales in the U.S. occur via supermarkets
- About 50% of consumers use grocery store apps to plan or enhance their shopping trips
- Online grocery sales accounted for 11.3% of total grocery sales in the US in 2023
- The average basket size in grocery stores is around 20 items
- Millennials are the largest demographic group shopping for groceries in the US, accounting for 30% of purchases
- Organic food sales in the US grew by 4.9% in 2022, reaching $63 billion
- In the UK, 72% of grocery shopping is done in supermarkets
- The average grocery shopping trip length is approximately 45 minutes
- About 35% of grocery purchases are influenced by in-store promotions
- The use of contactless payments for grocery shopping increased by 20% during the pandemic
From a $11.27 trillion global industry to the rise of online shopping and eco-friendly choices, grocery shopping is evolving faster than ever—reshaping how we buy, prepare, and think about the food on our shelves.
Consumer Purchasing Behavior and Preferences
- In the United States, 85% of households bought groceries weekly in 2022
- The average American spends about $8,000 annually on groceries
- Approximately 60% of grocery sales in the U.S. occur via supermarkets
- About 50% of consumers use grocery store apps to plan or enhance their shopping trips
- The average basket size in grocery stores is around 20 items
- Millennials are the largest demographic group shopping for groceries in the US, accounting for 30% of purchases
- In the UK, 72% of grocery shopping is done in supermarkets
- The average grocery shopping trip length is approximately 45 minutes
- About 35% of grocery purchases are influenced by in-store promotions
- The use of contactless payments for grocery shopping increased by 20% during the pandemic
- 65% of consumers prefer shopping at stores that offer loyalty programs
- The average grocery shopper visits 2.2 stores per week
- 40% of grocery shoppers look for discounts and coupons before shopping
- The percentage of consumers shopping exclusively online for groceries increased from 3% to 10% from 2019 to 2023
- In 2023, 58% of consumers prioritize organic or natural products over conventional options
- The average weekly grocery bill in Canada is around CAD 125
- 70% of grocery shopping decisions are made at the store rather than online
- The average unit price for organic produce is 20% higher than conventional produce
- In Australia, 65% of grocery shopping is done at large supermarkets
- The demographic segment most likely to shop at farmers markets are women aged 25-44, with 35% participation
- 55% of grocery shoppers prefer shopping in-store for perishable items, citing freshness as the top reason
- The percentage of shoppers using grocery delivery services during the pandemic increased from 10% to 30%
- On average, Americans spend 37 minutes grocery shopping per trip
- The most common payment method for grocery shopping in the US is credit/debit cards, used by 75% of shoppers
- Nearly 50% of grocery sales in the UK are made during special promotional periods like Black Friday or festive seasons
- The top three factors influencing grocery shopping: price (65%), quality (45%), and convenience (40%)
- The proportion of grocery shopping done via subscription services increased by 20% from 2020 to 2022
- Men tend to spend on average 15% less per grocery trip than women
- 78% of grocery shoppers would switch to a store offering eco-friendly policies and practices
- The average grocery delivery fee in the US is around $5.50 per order
- 48% of consumers prefer shopping for groceries early in the week, such as Monday or Tuesday, to avoid crowds
- Retailers utilizing augmented reality in grocery stores see a 25% increase in customer engagement
- A survey found that 65% of consumers prioritize sustainability when choosing grocery brands
- The average weekly spend on organic products in North America is approximately $40 per household
- 72% of grocery shoppers read product labels before purchasing, particularly for health and allergen information
- The use of grocery pickup services grew by 35% in 2022, especially among urban consumers
- 45% of grocery shoppers say they are willing to pay more for sustainable or ethically sourced products
- About 25% of consumers purchase locally sourced groceries regularly
- The average number of trips per household for grocery shopping is about 1.3 trips per week
- Digital coupons are used by 35% of grocery shoppers to save money
- 80% of grocery shoppers prefer store brands for frequently purchased items
- 55% of grocery store visits are made by shoppers aged 35-54, representing the largest age demographic
- 30% of consumers purchase dietary supplements and health-related products at grocery stores
- 72% of grocery shoppers are influenced by store layout and product placement, making store design a key factor
- 60% of grocery shopping decisions are made within the store while browsing, rather than through planned visits
- The percentage of grocery shoppers who prioritize convenience has increased to 65% in 2023, up from 50% five years prior
Consumer Purchasing Behavior and Preferences Interpretation
Market Size and Valuation
- The global grocery market was valued at approximately $11.27 trillion in 2021
- Online grocery sales accounted for 11.3% of total grocery sales in the US in 2023
- Organic food sales in the US grew by 4.9% in 2022, reaching $63 billion
- Fresh produce accounts for roughly 15% of total grocery store sales
- Private label (store brand) products account for approximately 25% of total grocery sales globally
- The average item price in grocery stores rose by 4% in 2023, driven primarily by inflation
- Food waste in grocery stores accounts for about 10% of their total inventory, leading to estimated losses of $15 billion annually in the US
- The population of grocery stores in India exceeds 810,000, making it one of the largest markets globally
- The global organic food and beverages market is projected to reach $321.8 billion by 2027, growing at a CAGR of 9.2%
- In the US, the grocery retail market is highly concentrated, with the top five chains holding more than 50% of market share
- The health and wellness segment accounts for approximately 18% of grocery sales, with growth driven by increased health awareness
- In developing countries, grocery store density per capita is significantly higher, with India having approximately 1.5 stores per 1,000 people
- The number of grocery stores offering virtual reality shopping experiences has doubled from 2021 to 2023, totaling over 200 stores globally
Market Size and Valuation Interpretation
Product Trends and Market Growth
- The rise of meal kit and grocery box subscriptions increased by 25% in 2022
- The use of self-checkout lanes in grocery stores increased by 15% in 2022
- The commitment to eco-friendly packaging has increased by 15% among grocery brands in the last three years
- The amount of shelf space dedicated to plant-based products increased by 30% in major grocery stores between 2021 and 2023
- Eco-friendly packaging adoption in grocery products has increased by 15% over the last three years
- Sales of plant-based dairy alternatives increased by over 20% in 2022, indicating rising vegan and flexitarian consumer trends
Product Trends and Market Growth Interpretation
Technological Integration and Innovation
- AI and data analytics in grocery retail is expected to grow at a CAGR of 20% from 2023 to 2028
- About 80% of grocery stores have incorporated mobile payment options into their checkout process
- The average checkout time in grocery stores has decreased by 10% since 2020 due to technology improvements
- The use of AI-powered inventory management in grocery stores reduces overstocking by 15%, leading to less waste
Technological Integration and Innovation Interpretation
Sources & References
- Reference 1STATISTAResearch Publication(2024)Visit source
- Reference 2NIELSENResearch Publication(2024)Visit source
- Reference 3BLSResearch Publication(2024)Visit source
- Reference 4PSFKResearch Publication(2024)Visit source
- Reference 5OTAResearch Publication(2024)Visit source
- Reference 6THETIMESResearch Publication(2024)Visit source
- Reference 7SHOPPERCENTResearch Publication(2024)Visit source
- Reference 8PYMNTSResearch Publication(2024)Visit source
- Reference 9CPGSTRATEGYResearch Publication(2024)Visit source
- Reference 10FORRESTERResearch Publication(2024)Visit source
- Reference 11MORDORINTELLIGENCEResearch Publication(2024)Visit source
- Reference 12RETAILDIVEResearch Publication(2024)Visit source
- Reference 13GRANDVIEWRESEARCHResearch Publication(2024)Visit source
- Reference 14ABSResearch Publication(2024)Visit source
- Reference 15USDAResearch Publication(2024)Visit source
- Reference 16VISIONGAINResearch Publication(2024)Visit source
- Reference 17PRNEWSWIREResearch Publication(2024)Visit source
- Reference 18GREENBIZResearch Publication(2024)Visit source
- Reference 19KANTARResearch Publication(2024)Visit source
- Reference 20MOBILEPAYMENTWORLDResearch Publication(2024)Visit source
- Reference 21RETAILFEEDBACKResearch Publication(2024)Visit source
- Reference 22IBEFResearch Publication(2024)Visit source
- Reference 23GREENPEACEResearch Publication(2024)Visit source
- Reference 24IPSOSResearch Publication(2024)Visit source
- Reference 25FORBESResearch Publication(2024)Visit source
- Reference 26SUSTAINABILITY-INSIGHTSResearch Publication(2024)Visit source
- Reference 27FOODBUSINESSNEWSResearch Publication(2024)Visit source
- Reference 28BLOOMBERGResearch Publication(2024)Visit source
- Reference 29ETHICALCONSUMERResearch Publication(2024)Visit source
- Reference 30PLANTBASEDNEWSResearch Publication(2024)Visit source
- Reference 31LOCALLYGROWNResearch Publication(2024)Visit source
- Reference 32NATIONALGROCERSResearch Publication(2024)Visit source
- Reference 33RETAILTECHNEWSResearch Publication(2024)Visit source
- Reference 34ASIAINVESTORResearch Publication(2024)Visit source
- Reference 35SPGLOBALResearch Publication(2024)Visit source
- Reference 36THELIFECOResearch Publication(2024)Visit source
- Reference 37AIINRETAILResearch Publication(2024)Visit source