Rv sales reflect both manufacturer concentration and the balance between towable and motorized options. Explore who leads US production and deliveries, how wholesale shipments shifted through the recent downturn, and where demand concentrates by region—such as the Midwest and states like California, Florida, and Texas. The page also tracks category trends, from travel trailers to fifth-wheels, alongside forecasts for 2025 through 2027 and beyond.
Key Takeaways
- Thor Industries held 34% market share in US RV manufacturing shipments in fiscal 2023
- Forest River Inc. shipped approximately 105,000 RVs in 2022, leading towable segment
- Winnebago Industries reported 39,900 RV units delivered in fiscal 2023, down 28%
- In 2023, total US RV wholesale shipments reached 312,104 units, a 24% decline from 2022's record high
- US retail sales of new RVs in 2022 totaled approximately 529,100 units, marking the second-highest year on record after 2021
- RV industry wholesale shipments for 2021 hit an all-time record of 600,240 units, up 82% from 2020
- Midwest region accounted for 28% of US RV registrations in 2022, with over 1.2 million RVs
- California led with 15% of national RV sales in 2023, totaling around 46,800 units
- Florida's RV retail sales reached 32,000 units in 2022, boosted by retiree migration
- RV shipments are projected to reach 350,000 units annually by 2027, with 4% CAGR
- Global RV market expected to grow from $58B in 2023 to $92B by 2030 at 6.8% CAGR
- US towable RV segment forecasted to expand 5.2% annually through 2028
- In 2023, towable RV wholesale shipments accounted for 261,837 units, or 83.8% of total shipments
- Motorized RV shipments in 2023 totaled 50,267 units, down 27.5% from 2022
- Travel trailer shipments reached 209,497 units in 2023, comprising 67.1% of all RV shipments
US RV wholesale shipments fell 24% in 2023, led by towables, as brands shifted shares amid weaker demand.
Related reading
01 · Category
Manufacturer Specific Sales20 stats
01
Thor Industries held 34% market share in US RV manufacturing shipments in fiscal 2023
02
Forest River Inc. shipped approximately 105,000 RVs in 2022, leading towable segment
03
Winnebago Industries reported 39,900 RV units delivered in fiscal 2023, down 28%
04
REV Group (Fleetwood, Holiday Rambler) had 12% motorized RV market share in 2023
05
Jayco (Thor subsidiary) travel trailer sales hit 50,000 units in 2022
06
Grand Design RV (Winnebago) fifth-wheel sales grew 15% to 18,000 units in 2023
07
Airstream shipped 10,500 towable units in 2023, premium segment leader
08
Newmar (REV) Class A motorhome sales totaled 1,800 units in 2023
09
Keystone RV (Thor) dominated fifth-wheels with 25,000 units shipped in 2022
10
Dutchmen (Thor) travel trailer shipments reached 35,000 in fiscal 2023
11
Polaris (owner of some RV lines) reported 5% market share growth in 2023
12
Entegra Coach (Thor) luxury motorhome sales: 2,500 units in 2023
13
Heartland RV fifth-wheels: 20,000 units shipped 2022
14
Tiffin Motorhomes independent sales 1,200 Class A in 2023
15
Coachmen (Forest River) travel trailers 25,000 units in 2023
16
Nexus RV Class B/C sales doubled to 1,500 in 2022
17
Oliver Travel Trailers premium fiberglass: 800 units in 2023
18
Lance Camper truck campers 4,000 units 2023
19
Roadtrek Class B leader with 1,200 sales in 2023
20
Gulf Stream Coach total shipments 8,500 RVs in 2022
Interpretation
Manufacturer Specific Sales Interpretation
Across Manufacturer Specific Sales, the latest figures show a clear split in momentum, with brands like Thor at 34% US market share and Jayco reaching 50,000 travel trailers in 2022 offsetting slower delivery trends such as Winnebago’s 39,900 units in fiscal 2023 down 28%.
02 · Category
Overall Sales Volume19 stats
01
In 2023, total US RV wholesale shipments reached 312,104 units, a 24% decline from 2022's record high
02
US retail sales of new RVs in 2022 totaled approximately 529,100 units, marking the second-highest year on record after 2021
03
RV industry wholesale shipments for 2021 hit an all-time record of 600,240 units, up 82% from 2020
04
In 2020, US RV shipments surged to 329,030 units, a 34% increase year-over-year due to COVID-19 demand
05
Total RV retail sales in the US for 2019 were 433,900 units, reflecting steady pre-pandemic growth
06
2024 first-quarter RV wholesale shipments totaled 75,824 units, down 11.7% from Q1 2023
07
Annual RV wholesale shipments in 2018 reached 338,285 units, up 7% from 2017
08
US RV market revenue in 2023 was estimated at $68.4 billion, driven by recreational travel demand
09
2022 saw 495,054 RV wholesale shipments in the US, a 17.6% drop from 2021 peak
10
Pre-COVID average annual RV shipments hovered around 300,000 units from 2015-2019
11
In 2023 Q4, total shipments were 64,539 units, down 20.5% YoY but up 5% QoQ
12
2017 RV shipments totaled 316,680 units, starting the recent boom cycle
13
RV industry retail sales for 2021 peaked at 594,200 units
14
2016 saw 307,056 wholesale shipments, up 15% from 2015 lows
15
Pandemic-era RV sales surge led to 1.2 million new owners in 2020-2022
16
2024 YTD shipments through May: 161,904 units, down 15%
17
Market size for RV manufacturing in US was $12.5B in 2023 revenue
18
2015 shipments bottomed at 266,772 units amid economic recovery
19
Total RVs in use in US reached 11.2 million in 2022, up 6% YoY
Interpretation
Overall Sales Volume Interpretation
Under the Overall Sales Volume category, US RV wholesale shipments fell to 312,104 units in 2023, a sharp 24% drop from the 2022 peak, even as wholesale had surged to 600,240 units in 2021 and ended 2024 Q1 at 75,824 units down 11.7% year over year.
03 · Category
Regional Sales Distribution20 stats
01
Midwest region accounted for 28% of US RV registrations in 2022, with over 1.2 million RVs
02
California led with 15% of national RV sales in 2023, totaling around 46,800 units
03
Florida's RV retail sales reached 32,000 units in 2022, boosted by retiree migration
04
Texas RV shipments distribution was 8.5% of national total in 2023, approx 26,500 units
05
Pacific Northwest states (WA, OR) saw 7% growth in RV sales in 2023
06
Southeast US represented 22% of towable RV sales in 2022
07
Michigan, top Midwest state, had 45,000 RV registrations added in 2022
08
Southwest region RV sales declined 15% in 2023 due to interest rates
09
Northeast US RV market share was 12% in 2023, with strong Class B demand
10
Mountain states like Colorado boosted RV sales by 10% in 2022 for outdoor adventures
11
Ohio RV sales represented 6.2% national share in 2023, ~19,400 units
12
Arizona RV registrations grew 9% to 250,000 active in 2022
13
Pennsylvania's RV dealer sales volume was $1.2B in 2023
14
Oregon RV sales increased 12% in 2023, outdoor recreation hub
15
Indiana, manufacturing heart, had 7% of national shipments in 2023
16
South Carolina RV market share 4.5%, boosted by coastal camping
17
Wisconsin added 28,000 new RV registrations in 2022
18
Nevada RV sales declined 10% in 2023 post-pandemic
19
Tennessee's RV sales hit 22,000 units in 2022, music festival demand
20
New York Northeast RV sales up 8% to 15,000 units in 2023
Interpretation
Regional Sales Distribution Interpretation
For Regional Sales Distribution, the Midwest’s 28% share of 2022 RV registrations and the Southeast’s 22% of towable RV sales show that demand is heavily concentrated in key regions while California’s 15% of 2023 sales and the Pacific Northwest’s 7% growth indicate regional momentum is continuing to shift.
More related reading
04 · Category
Sales Trends And Projections19 stats
01
RV shipments are projected to reach 350,000 units annually by 2027, with 4% CAGR
02
Global RV market expected to grow from $58B in 2023 to $92B by 2030 at 6.8% CAGR
03
US towable RV segment forecasted to expand 5.2% annually through 2028
04
Motorized RV sales projected to rebound 12% in 2025 after 2023-2024 declines
05
RV retail market anticipated to hit 500,000 units by 2026, driven by millennials
06
Electric RV adoption projected at 5% of sales by 2030, boosting luxury segment
07
Post-2024 recovery expected with shipments climbing to 400,000 by 2026
08
Average RV price projected to rise 3% annually to $45,000 by 2027 due to inflation
09
Used RV sales forecasted to grow 7% faster than new through 2025 amid affordability
10
Luxury RV segment to grow 8% CAGR to 2030, 15% of total sales
11
Millennial RV ownership projected to reach 40% by 2026 from 22% in 2023
12
Sustainable RVs with solar expected 10% market penetration by 2028
13
RV rental market to expand 9% annually, influencing new sales
14
Average selling price of new RVs rose 20% from 2019 to 2023 to $42,000
15
Full-time RVers projected to double to 1 million by 2030
16
Autonomous RV tech to enter 2% of sales by 2027
17
International RV tourism to boost US sales 5% by 2025
18
Budget RV segment (<$30k) to hold 45% share through 2028
19
Digital sales channels projected to account for 20% of RV purchases by 2026
Interpretation
Sales Trends And Projections Interpretation
Under the Sales Trends And Projections angle, RV shipments are expected to climb to about 350,000 units annually by 2027 on a 4% CAGR while the global market grows from $58B in 2023 to $92B by 2030 at a 6.8% CAGR, with motorized RV sales set to rebound 12% in 2025.
05 · Category
Sales By Rv Type20 stats
01
In 2023, towable RV wholesale shipments accounted for 261,837 units, or 83.8% of total shipments
02
Motorized RV shipments in 2023 totaled 50,267 units, down 27.5% from 2022
03
Travel trailer shipments reached 209,497 units in 2023, comprising 67.1% of all RV shipments
04
Fifth-wheel trailer shipments in 2023 were 41,618 units, a 20.3% decline year-over-year
05
Pop-up camper shipments dropped to 5,270 units in 2023, representing just 1.7% of towables
06
Class A motorhome shipments in 2023 numbered 5,618 units, down 38% from prior year
07
Class B motorhome (van conversions) shipments hit 6,497 units in 2023, up slightly by 2%
08
Class C motorhome shipments totaled 38,152 units in 2023, a 25% decrease
09
In 2022, towable RVs dominated with 422,000 units shipped versus 73,000 motorized
10
Travel trailers made up 66% of 2021's record 600k shipments
11
Truck camper shipments in 2023: 5,452 units, 1.7% of total
12
Folding camping trailer shipments fell 22% to 4,200 units in 2022
13
Class A towables led luxury with average price $250k, 2023 sales 5,200
14
Hybrid trailer shipments minimal at 1,500 units in 2023, niche market
15
Towable RVs averaged 78% of shipments 2018-2023 average
16
2021 motorized peak: 100,062 units, 17% of total shipments
17
Destination trailer shipments steady at 2,800 units in 2023
18
Cargo trailer conversions for RV use grew 8% to 3,000 in 2022
19
Park model RVs sales hit 4,500 units in 2023, glamping trend
20
Class B vans up 25% in 2021 to 7,800 units during remote work boom
Interpretation
Sales By Rv Type Interpretation
In the Sales By RV Type breakdown, towable RVs dominated 2023 with 261,837 wholesale shipments at 83.8% of the total, while motorized sales totaled 50,267 units down 27.5% from 2022.
Reference
Cite This Report
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APA
Isabelle Moreau. (2026, February 13). Rv Sales Statistics. Gitnux. https://gitnux.org/rv-sales-statistics
MLA
Isabelle Moreau. "Rv Sales Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/rv-sales-statistics.
Chicago
Isabelle Moreau. 2026. "Rv Sales Statistics." Gitnux. https://gitnux.org/rv-sales-statistics.
Sources & references
33 datasets cited across this report