GITNUX MARKETDATA REPORT 2024

Generation X Social Media Statistics [Fresh Research]

Statistic 1

"55% of Generation X follows news sources on social media."

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Statistic 2

"Only 28% of Generation X uses Twitter."

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Statistic 3

"65% of Generation X is influenced by user-generated content on social media when making purchasing decisions."

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Statistic 4

"Only 15% of Generation X has a Snapchat account."

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Statistic 5

"Around 54% of Generation X uses LinkedIn for professional networking."

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Statistic 6

"39% of Generation X users participate in Facebook groups."

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Statistic 7

"75% of Generation X follow their favorite artists and celebrities on social media."

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Statistic 8

"Generation Xers are 58% more likely to recall a brand after seeing an ad on social media."

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Statistic 9

"Generation X users represent 24% of all YouTube viewers."

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Statistic 10

"Only 22% of Generation X regularly uses Pinterest."

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Statistic 11

"Generation X is more likely to click on and engage with ads on Facebook (71%) compared to other social media platforms."

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Statistic 12

"60% of Generation X trust product reviews on social media."

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Statistic 13

"About 40% of Generation X are active on Instagram."

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Statistic 14

"43% of Generation X consumes podcasts and other audio content via social media."

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Statistic 15

"80% of Generation X have purchased products discovered on social media."

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Statistic 16

"88% of Generation X uses Facebook to stay connected with family and friends."

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Statistic 17

"Approximately 70% of Generation X follows and interacts with brands on social media."

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Statistic 18

"80% of Generation X uses Facebook regularly."

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Statistic 19

"Generation X spends an average of 39 minutes per day on social media."

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Statistic 20

"85% of Generation X uses YouTube for video content consumption."

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