GITNUXREPORT 2026

Condom Sales Statistics

The global condom market is large and growing with Asia-Pacific leading sales.

Sarah Mitchell

Sarah Mitchell

Senior Researcher specializing in consumer behavior and market trends.

First published: Feb 27, 2026

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Key Statistics

Statistic 1

Trojan brand held 40% US market share in condom sales 2023

Statistic 2

Durex global sales revenue topped $2.5 billion in 2022

Statistic 3

Okamoto thin condoms sold 300 million units in Japan 2023

Statistic 4

Lifestyles brand captured 25% North American sales in 2023

Statistic 5

Kimono microthin variant led premium segment sales globally 2022

Statistic 6

SKYN brand non-latex sales $800 million global 2023

Statistic 7

Manix by Reckitt Benckiser 15% Europe market share 2022

Statistic 8

Sagami Original 001 sold 150 million in Asia 2023

Statistic 9

ONE Condoms flavored line 20% US sales growth 2023

Statistic 10

Trustex brand niche sales 5 million units US 2022

Statistic 11

Trojan Bareskin 30% US thin condom sales 2023

Statistic 12

Durex Invisible extra thin 1 billion units global 2023

Statistic 13

Jex brand Japan market leader 25% share 2023

Statistic 14

Caution Wear 10% rise in US sales 2023

Statistic 15

Pasante unique 12% UK sales 2022

Statistic 16

Pharaoh brand ancient replica niche 1 million sales 2023

Statistic 17

Unique Karex Malaysia 40% global latex supply sales

Statistic 18

Hanx female condom UK 500k units 2023

Statistic 19

FC2 female condom 100 million global since launch

Statistic 20

Glyde vegan sales AU$10 million 2023

Statistic 21

18-24 age group buys 45% of all condoms sold in US

Statistic 22

Urban consumers account for 65% of condom purchases globally

Statistic 23

Single men purchase 55% more condoms than couples annually

Statistic 24

Women buy 30% of condoms in emerging markets 2023

Statistic 25

College students represent 28% of total US condom sales volume

Statistic 26

LGBTQ+ demographic 22% of premium condom buyers US 2023

Statistic 27

25-34 age bracket 35% global online condom purchases

Statistic 28

Low-income groups rely on free condoms for 60% usage Africa

Statistic 29

Married couples buy bulk packs 40% more than singles

Statistic 30

Gen Z drives 50% sales growth in flavored condoms US 2023

Statistic 31

Hispanics 20% of US condom market buyers 2023

Statistic 32

Rural areas 25% lower condom sales per capita India

Statistic 33

Teens 15-19 buy 15% total but highest per capita US

Statistic 34

High-income buy premium 70% more than average

Statistic 35

Boomers 5% of total condom sales volume 2023

Statistic 36

Global condom market size reached $11.5 billion in 2023

Statistic 37

Annual global condom sales volume exceeded 25 billion units in 2022

Statistic 38

Condom market projected to grow at CAGR of 8.2% from 2024-2030

Statistic 39

Latex condoms accounted for 75% of global sales in 2023

Statistic 40

Global female condom sales hit 500 million units in 2022

Statistic 41

Global market expected to hit $20 billion by 2030 due to awareness campaigns

Statistic 42

Non-latex condoms sales doubled from 2018-2023 globally

Statistic 43

Polyurethane segment grew 12% in global sales 2023

Statistic 44

Internal condoms market size $150 million globally 2023

Statistic 45

Organic condom sales reached $500 million worldwide 2022

Statistic 46

Global lambskin condom sales $50 million niche 2023

Statistic 47

DOT-com condom market CAGR 9.5% 2023-2028 forecast

Statistic 48

Spermicidal condom segment $300 million global 2022

Statistic 49

Delay condoms sales $1.2 billion worldwide 2023

Statistic 50

Global polyurethane condom market $2.8 billion 2030 proj

Statistic 51

Condom market in MEA region $800 million 2023

Statistic 52

Biodegradable condoms emerging sales $20 million 2023

Statistic 53

Extra large size segment 10% global sales growth 2023

Statistic 54

US condom sales revenue was $450 million in 2023

Statistic 55

Europe condom market valued at $2.1 billion in 2022

Statistic 56

Asia-Pacific region dominated with 45% global condom sales share in 2023

Statistic 57

India condom sales grew 15% YoY to 1.2 billion units in 2023

Statistic 58

Brazil annual condom distribution reached 500 million free units in 2022

Statistic 59

China condom sales volume 10 billion units annually 2023

Statistic 60

UK retail condom sales £200 million in 2023

Statistic 61

Africa free condom distributions 2 billion units yearly 2022

Statistic 62

Australia condom market $100 million revenue 2023

Statistic 63

Mexico imported 200 million condoms sales peak 2023

Statistic 64

Canada condom sales CAD 80 million 2023

Statistic 65

South Korea premium condom sales 500 million units 2023

Statistic 66

Russia market decline 5% due to sanctions 2023 sales

Statistic 67

South Africa retail sales R1.5 billion 2022

Statistic 68

Germany annual sales 200 million units 2023

Statistic 69

Indonesia govt distributed 400 million free 2022

Statistic 70

France e-commerce 30% condom sales 2023

Statistic 71

Nigeria private sector sales NGN 50 billion 2023

Statistic 72

Online condom sales surged 35% during COVID-19 peak 2020-2021

Statistic 73

Flavored condom sales increased 22% YoY from 2021-2023

Statistic 74

Vegan condom sales grew 18% globally in 2023

Statistic 75

Subscription model condom sales rose 40% in US 2022-2023

Statistic 76

Holiday season condom sales spike 50% in December annually

Statistic 77

E-commerce condom sales 40% of total US in 2023

Statistic 78

Textured condom sales up 25% post-2020 globally

Statistic 79

Lubricated variants 80% of global condom sales 2023

Statistic 80

Eco-friendly condom packaging boosted sales 15% 2023

Statistic 81

Back-to-school condom sales rise 30% Aug-Sep US

Statistic 82

Pandemic recovery condom sales +28% 2022 global

Statistic 83

Glow-in-dark novelty sales up 18% 2023 online

Statistic 84

Ultra-thin sales 45% market share Europe 2023

Statistic 85

Bulk pack sales 35% growth wholesale 2023 US

Statistic 86

Valentine's Day sales peak 60% above average US

Statistic 87

App-based condom delivery sales +50% 2023 India

Statistic 88

Ribbed condom preference 30% sales increase Asia

Statistic 89

Post-V-Day dip 20% but Q2 rebound 15% annual

Statistic 90

Smart condoms with sensors prototype sales 10k 2023

Statistic 91

Wedding season India boosts sales 40% Apr-Jun

Trusted by 500+ publications
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Beneath all the headlines, there's a multi-billion dollar industry working to keep people safe, and the numbers behind global condom sales—from a staggering 25 billion units sold annually to the Trojan brand's 40% hold on the U.S. market—reveal a fascinating story of public health, market trends, and changing consumer habits.

Key Takeaways

  • Global condom market size reached $11.5 billion in 2023
  • Annual global condom sales volume exceeded 25 billion units in 2022
  • Condom market projected to grow at CAGR of 8.2% from 2024-2030
  • US condom sales revenue was $450 million in 2023
  • Europe condom market valued at $2.1 billion in 2022
  • Asia-Pacific region dominated with 45% global condom sales share in 2023
  • Trojan brand held 40% US market share in condom sales 2023
  • Durex global sales revenue topped $2.5 billion in 2022
  • Okamoto thin condoms sold 300 million units in Japan 2023
  • Online condom sales surged 35% during COVID-19 peak 2020-2021
  • Flavored condom sales increased 22% YoY from 2021-2023
  • Vegan condom sales grew 18% globally in 2023
  • 18-24 age group buys 45% of all condoms sold in US
  • Urban consumers account for 65% of condom purchases globally
  • Single men purchase 55% more condoms than couples annually

The global condom market is large and growing with Asia-Pacific leading sales.

Brand Sales

  • Trojan brand held 40% US market share in condom sales 2023
  • Durex global sales revenue topped $2.5 billion in 2022
  • Okamoto thin condoms sold 300 million units in Japan 2023
  • Lifestyles brand captured 25% North American sales in 2023
  • Kimono microthin variant led premium segment sales globally 2022
  • SKYN brand non-latex sales $800 million global 2023
  • Manix by Reckitt Benckiser 15% Europe market share 2022
  • Sagami Original 001 sold 150 million in Asia 2023
  • ONE Condoms flavored line 20% US sales growth 2023
  • Trustex brand niche sales 5 million units US 2022
  • Trojan Bareskin 30% US thin condom sales 2023
  • Durex Invisible extra thin 1 billion units global 2023
  • Jex brand Japan market leader 25% share 2023
  • Caution Wear 10% rise in US sales 2023
  • Pasante unique 12% UK sales 2022
  • Pharaoh brand ancient replica niche 1 million sales 2023
  • Unique Karex Malaysia 40% global latex supply sales
  • Hanx female condom UK 500k units 2023
  • FC2 female condom 100 million global since launch
  • Glyde vegan sales AU$10 million 2023

Brand Sales Interpretation

The global condom market is a surprisingly layered affair, where Trojan defends its vast empire, Durex operates on a billion-unit scale, and niche players from vegan lines to ancient replicas prove that when it comes to protection, there's truly something for everyone.

Demographics

  • 18-24 age group buys 45% of all condoms sold in US
  • Urban consumers account for 65% of condom purchases globally
  • Single men purchase 55% more condoms than couples annually
  • Women buy 30% of condoms in emerging markets 2023
  • College students represent 28% of total US condom sales volume
  • LGBTQ+ demographic 22% of premium condom buyers US 2023
  • 25-34 age bracket 35% global online condom purchases
  • Low-income groups rely on free condoms for 60% usage Africa
  • Married couples buy bulk packs 40% more than singles
  • Gen Z drives 50% sales growth in flavored condoms US 2023
  • Hispanics 20% of US condom market buyers 2023
  • Rural areas 25% lower condom sales per capita India
  • Teens 15-19 buy 15% total but highest per capita US
  • High-income buy premium 70% more than average
  • Boomers 5% of total condom sales volume 2023

Demographics Interpretation

The condom market tells a familiar story: cautious youth drive nearly half of sales, single men are stocking up, urban and LGBTQ+ buyers shape trends, and while married couples buy in bulk and Gen Z opts for flavor, stark divides in access and income remind us that pleasure and protection are still not universal.

Global Market

  • Global condom market size reached $11.5 billion in 2023
  • Annual global condom sales volume exceeded 25 billion units in 2022
  • Condom market projected to grow at CAGR of 8.2% from 2024-2030
  • Latex condoms accounted for 75% of global sales in 2023
  • Global female condom sales hit 500 million units in 2022
  • Global market expected to hit $20 billion by 2030 due to awareness campaigns
  • Non-latex condoms sales doubled from 2018-2023 globally
  • Polyurethane segment grew 12% in global sales 2023
  • Internal condoms market size $150 million globally 2023
  • Organic condom sales reached $500 million worldwide 2022
  • Global lambskin condom sales $50 million niche 2023
  • DOT-com condom market CAGR 9.5% 2023-2028 forecast
  • Spermicidal condom segment $300 million global 2022
  • Delay condoms sales $1.2 billion worldwide 2023
  • Global polyurethane condom market $2.8 billion 2030 proj
  • Condom market in MEA region $800 million 2023
  • Biodegradable condoms emerging sales $20 million 2023
  • Extra large size segment 10% global sales growth 2023

Global Market Interpretation

The global condom market, now a multi-billion-dollar testament to human pragmatism and pleasure, is expanding with impressive variety and volume, proving that when it comes to safe sex, humanity is both seriously committed and creatively invested.

Regional Sales

  • US condom sales revenue was $450 million in 2023
  • Europe condom market valued at $2.1 billion in 2022
  • Asia-Pacific region dominated with 45% global condom sales share in 2023
  • India condom sales grew 15% YoY to 1.2 billion units in 2023
  • Brazil annual condom distribution reached 500 million free units in 2022
  • China condom sales volume 10 billion units annually 2023
  • UK retail condom sales £200 million in 2023
  • Africa free condom distributions 2 billion units yearly 2022
  • Australia condom market $100 million revenue 2023
  • Mexico imported 200 million condoms sales peak 2023
  • Canada condom sales CAD 80 million 2023
  • South Korea premium condom sales 500 million units 2023
  • Russia market decline 5% due to sanctions 2023 sales
  • South Africa retail sales R1.5 billion 2022
  • Germany annual sales 200 million units 2023
  • Indonesia govt distributed 400 million free 2022
  • France e-commerce 30% condom sales 2023
  • Nigeria private sector sales NGN 50 billion 2023

Regional Sales Interpretation

The global condom market reveals a story of cautious optimism, where booming sales in Asia, massive free distributions in developing nations, and a resilient premium sector in the West collectively suggest that humanity, despite its many disagreements, remains broadly committed to the same basic principle of safer intimacy.

Sales Trends

  • Online condom sales surged 35% during COVID-19 peak 2020-2021
  • Flavored condom sales increased 22% YoY from 2021-2023
  • Vegan condom sales grew 18% globally in 2023
  • Subscription model condom sales rose 40% in US 2022-2023
  • Holiday season condom sales spike 50% in December annually
  • E-commerce condom sales 40% of total US in 2023
  • Textured condom sales up 25% post-2020 globally
  • Lubricated variants 80% of global condom sales 2023
  • Eco-friendly condom packaging boosted sales 15% 2023
  • Back-to-school condom sales rise 30% Aug-Sep US
  • Pandemic recovery condom sales +28% 2022 global
  • Glow-in-dark novelty sales up 18% 2023 online
  • Ultra-thin sales 45% market share Europe 2023
  • Bulk pack sales 35% growth wholesale 2023 US
  • Valentine's Day sales peak 60% above average US
  • App-based condom delivery sales +50% 2023 India
  • Ribbed condom preference 30% sales increase Asia
  • Post-V-Day dip 20% but Q2 rebound 15% annual
  • Smart condoms with sensors prototype sales 10k 2023
  • Wedding season India boosts sales 40% Apr-Jun

Sales Trends Interpretation

The statistics paint a revealing portrait of modern intimacy, showing that from pandemic preparation to eco-conscious pleasures and app-enabled convenience, our approach to protection has become as varied and adaptive as our lives, with sales spikes tracking everything from holidays and school terms to the rise of novel tech and flavors.

Sources & References