GITNUX MARKETDATA REPORT 2024

Must-Know Apple Watch Sales Statistics [Current Data]

Highlights: The Most Important Apple Watch Sales Statistics

  • Apple Watch’s estimated revenue in 2020 was $12.6 billion.
  • In Q3 2021, Apple Watches had an estimated 28.8% global market share.
  • Apple Watch sales increased by 25% year-over-year in 2021.
  • North America accounted for approximately 40% of the global Apple Watch sales during Q3 2019.
  • Apple Watch captured 47.9% of the global Smartwatch shipment in Q4 2018.
  • Apple Watch Series 6 and Apple Watch SE accounted for 71% of Apple’s watch sales in September 2020.
  • Apple Watch had a 37.5% market share in the Americas during the first half of 2021.
  • Apple Watch’s sales in the first quarter of 2021 were up 50% year-over-year.
  • The worldwide Apple Watch user base reached 100 million in early 2021.
  • In Q3 2020, the Apple Watch SE was the best-selling Apple Watch model, followed by the Series 6.
  • In 2020, Apple Watch sales accounted for 61.6% of the total smartwatch market revenue.
  • Apple Watch controls approximately 60% of the Smartwatches market in the United States.
  • Roughly 42% of Apple Watch owners regularly use the watch for fitness tracking.
  • Apple shipped more than 7 million Apple Watches in 2015.
  • Apple saw a 36% increase in Apple Watch series 5 sales in Q4 2019.
  • In 2020, Apple Watch devices with built-in cellular connectivity made up 28.5% of Apple Watch sales.
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The Apple Watch, a leader in the smartwatch market, has seen consistently rising sales. In 2020, Apple sold around 33.9 million watches, generating $12.6 billion in revenue. It held a 28.8% global market share in Q3 2021, with North America contributing 40% of global sales in Q3 2019. Demand increased by 25% in 2021, attracting 75% new customers. In 2018’s Q4, Apple captured 47.9% of global smartwatch shipments. The Series 6 and SE models dominated September 2020 sales, with 37.5% of sales in the Americas in the first half of 2021.

As of February, Apple Watch reached 100 million users globally, accounting for 61.6% of total industry spend in 2020. In the U.S., 60% of smartwatches are Apple Watches, with 42% used for fitness tracking. 35% of American iPhone owners also have an Apple Watch. Finally, 7 million units were shipped in 2015, with a 36% jump in Series 5 sales in the last three months of 2019.

Apple Watch Sales Statistics Overview

Apple Watch sales increased by 25% year-over-year in 2021.

This statistic is a testament to the success of the Apple Watch, showing that the product has seen a significant increase in sales over the past year. It is a clear indication that the Apple Watch is a popular and successful product, and that its popularity is growing. This statistic is an important piece of information for anyone interested in the Apple Watch and its sales performance.

North America accounted for approximately 40% of the global Apple Watch sales during Q3 2019.

This statistic is a testament to the success of the Apple Watch in North America, highlighting the fact that the region is a major contributor to the global sales of the device. It is a clear indication that the Apple Watch is a popular product in the region, and that it is likely to remain so in the future. This is an important point to consider when discussing Apple Watch sales statistics, as it provides insight into the success of the product in a key market.

Apple Watch captured 47.9% of the global Smartwatch shipment in Q4 2018.

This statistic is a testament to the success of the Apple Watch, demonstrating its dominance in the global Smartwatch market. It highlights the impressive performance of the Apple Watch in Q4 2018, and serves as a reminder of the product’s immense popularity.

Apple Watch Series 6 and Apple Watch SE accounted for 71% of Apple’s watch sales in September 2020.

This statistic is a testament to the success of Apple Watch Series 6 and Apple Watch SE in September 2020, highlighting the immense popularity of these two models. It is a clear indication that Apple’s watch sales have been strong, and that the company is continuing to dominate the smartwatch market. This statistic is an important piece of information for anyone interested in Apple Watch sales statistics, as it provides a snapshot of the current state of the market.

Apple Watch had a 37.5% market share in the Americas during the first half of 2021.

The fact that Apple Watch had a 37.5% market share in the Americas during the first half of 2021 is a testament to its success in the region. It shows that the Apple Watch is a popular choice among consumers in the Americas, and that its sales are continuing to grow. This statistic is an important indicator of the Apple Watch’s success and provides valuable insight into its performance in the region.

Apple Watch’s sales in the first quarter of 2021 were up 50% year-over-year.

This statistic is a testament to the success of the Apple Watch, showing that its sales have increased significantly in the first quarter of 2021 compared to the same period last year. This is a clear indication that the Apple Watch is a popular product and that its popularity is growing. This is an important statistic to consider when discussing Apple Watch sales statistics, as it shows that the product is in high demand and is likely to continue to be a successful product in the future.

The worldwide Apple Watch user base reached 100 million in early 2021.

This statistic is a testament to the success of the Apple Watch, demonstrating its immense popularity and widespread adoption. It is a milestone that speaks to the success of the product and its ability to capture the attention of consumers around the world. This statistic is an important indicator of the success of the Apple Watch and its sales performance, and is a key piece of information for any blog post about Apple Watch sales statistics.

In Q3 2020, the Apple Watch SE was the best-selling Apple Watch model, followed by the Series 6.

This statistic is a testament to the success of the Apple Watch SE, demonstrating that it has become the most popular model of the Apple Watch. It also shows that the Series 6 is a close second, indicating that Apple’s latest model is still highly sought after. This data provides valuable insight into the current state of Apple Watch sales and can be used to inform future decisions about the product.

In 2020, Apple Watch sales accounted for 61.6% of the total smartwatch market revenue.

This statistic is a testament to the success of Apple Watch sales in 2020, highlighting the fact that the Apple Watch has become the most popular smartwatch on the market. It demonstrates the impact that Apple has had on the smartwatch industry, and serves as a reminder of the company’s ability to remain at the forefront of the industry. This statistic is an important part of any blog post about Apple Watch sales statistics, as it provides a clear indication of the success of the product.

Apple Watch controls approximately 60% of the Smartwatches market in the United States.

This statistic is a testament to the success of the Apple Watch in the United States, demonstrating its dominance in the smartwatch market. It is a key indicator of the popularity of the Apple Watch and provides insight into the success of the product. This statistic is essential to understanding the success of the Apple Watch and is an important piece of information to include in a blog post about Apple Watch sales statistics.

Roughly 42% of Apple Watch owners regularly use the watch for fitness tracking.

This statistic is a testament to the Apple Watch’s success as a fitness tracking device. It shows that a significant portion of Apple Watch owners are taking advantage of the watch’s fitness tracking capabilities, which is a major selling point for the product. This statistic is important to consider when discussing Apple Watch sales statistics, as it demonstrates the product’s popularity and usefulness.

Apple shipped more than 7 million Apple Watches in 2015.

This statistic is a testament to the success of the Apple Watch, demonstrating that the product has been embraced by consumers around the world. It is a clear indication that the Apple Watch has become a popular and successful product, and is a key piece of evidence when discussing Apple Watch sales statistics.

Apple saw a 36% increase in Apple Watch series 5 sales in Q4 2019.

This statistic is a testament to the success of the Apple Watch series 5, demonstrating that the product has seen a significant surge in sales in the fourth quarter of 2019. This is an important indicator of the product’s success and provides valuable insight into the current state of the Apple Watch market.

In 2020, Apple Watch devices with built-in cellular connectivity made up 28.5% of Apple Watch sales.

This statistic is a telling indication of the success of Apple Watch devices with built-in cellular connectivity. It shows that a significant portion of Apple Watch sales are driven by the convenience of having a cellular connection, which allows users to stay connected without having to carry a separate device. This statistic is an important piece of information for anyone looking to understand the current state of Apple Watch sales.

Conclusion

The Apple Watch has seen tremendous success since its launch in 2015. In 2020, Apple sold approximately 33.9 million watches and generated an estimated revenue of $12.6 billion from the product line alone. The global market share for the watch was 28.8% in Q3 2021, with North America accounting for 40%. Sales have increased by 25% year-over-year in 2021 and 75% of buyers were new to the product that same year. Additionally, 47.9% of smartwatch shipments worldwide belonged to Apple Watches during Q4 2018 while 37.5%, 61

References

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4. – https://www.sixcolors.com

5. – https://www.appleworld.today

6. – https://www.finance.yahoo.com

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8. – https://www.counterpointresearch.com

9. – https://www.consumerreports.org

10. – https://www.macrumors.com

ZipDo, cited June 2023: Apple Watch Sales Statistics

FAQs

What was the total number of Apple Watch units sold by the end of 2020?

Apple does not officially report Apple Watch sales figures. However, based on estimates from analysts, it is believed that about 115 million units had been sold by the end of 2020.

What was the Apple Watch's market share in the smartwatch industry in 2020?

In 2020, Apple Watch's market share in the smartwatch industry was estimated to be around 28%, making it the market leader in the smartwatch industry.

Which Apple Watch model was the most popular among customers in 2020?

Apple Watch Series 6 was the most popular model among customers in 2020, thanks to its new features such as blood oxygen monitoring and improved performance.

What were the primary factors driving Apple Watch sales in 2020?

The primary factors driving Apple Watch sales in 2020 were increased interest in health and fitness features, the release of updated models, and the addition of the more affordable Apple Watch SE to the line-up.

What was the revenue generated by Apple Watch sales in 2020?

Apple does not release specific revenue figures for the Apple Watch. However, estimates suggest that the revenue generated by Apple Watch sales was approximately $12.4 billion in 2020.

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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