GITNUX MARKETDATA REPORT 2024

Adult Entertainment Industry Statistics

The adult entertainment industry generates billions of dollars in revenue annually through various mediums such as online streaming, videos, magazines, and live shows.

Highlights: Adult Entertainment Industry Statistics

  • The global adult entertainment industry is worth roughly $97 billion, with over $12 billion generated each year in the United States alone.
  • Every second, approximately $3,075.64 is spent on pornography.
  • There are around 4.2 million pornographic websites, which is about 12% of all websites.
  • About 28,000 Internet users are watching porn every second.
  • The adult movie industry releases about 11,000 films per year, comparison to Hollywood's 400.
  • More than 35% of all Internet downloads are related to pornography.
  • The term "sex" is among the top five of the most searched keywords on the Internet.
  • Utah consumes more online adult content per capita than any other state.
  • More than 30% of all data transferred across the Internet is adult content.
  • 70% of men aged 18-24 visit adult sites at least once per month.
  • Asia has the highest consumption of adult content, accounting for 60% of global consumption.
  • Approximately 20% of mobile searches are for pornographic content.
  • Sunday is the most popular day for watching porn.
  • Around 88% of scenes in top-rented and selling adult films contain physical aggression.
  • 46% of the world's population views some form of adult entertainment.
  • The average length of a visit to a porn site is around 6 minutes 29 seconds.
  • About 72% of porn movie scenes show at least one actor performing without a condom.
  • As of 2019, women constituted 37% of the audience for pornography websites.
  • There are approximately 420 million web pages that feature pornographic content.
  • Globally, adult video sales and rentals generate approximately $20 billion per year.

AI Transparency Disclaimer 🔴🔵

Find all AI Apps we have used to create this article.

Hint: If you are a student, academic or journalist we can wholeheartedly recommend them :)

✍ We save hours writing with Jenni’s AI-powered text editor* and also use Rytr* for creating articles.

📄 We find information more quickly in our research process by chatting with PDFs, Reports & Books with the help of ChatPDF*, PDF.ai* & Askyourpdf*.

🔎 We search for citations and check if a publication has been cited by others with Scite.ai*.

🤖 We use QuillBot to paraphrase or summarize our research.

✅ We check and edit our research with ProWritingAid and Trinka.

🎉 We use Originality’s AI detector & plagiarism checker* to verify our research.

Table of Contents

The Latest Adult Entertainment Industry Statistics Explained

The global adult entertainment industry is worth roughly $97 billion, with over $12 billion generated each year in the United States alone.

The statistic indicates that the global adult entertainment industry has a substantial market value of approximately $97 billion, with a significant portion of that revenue coming from the United States where over $12 billion is generated annually. These figures underscore the significant economic impact of the adult entertainment industry on a global scale, highlighting its widespread popularity and profitability. The industry’s ability to generate such substantial revenue suggests a high level of demand for adult entertainment products and services, likely driven by a combination of factors such as technological advancements, changing societal attitudes, and accessibility through various platforms. The statistic serves as a reminder of the industry’s size and influence in the broader economy, and its continued growth trajectory.

Every second, approximately $3,075.64 is spent on pornography.

The statistic indicating that approximately $3,075.64 is spent on pornography every second reflects the substantial and continuous financial investment in this industry. This figure highlights the widespread consumption and demand for adult content globally. Such a considerable expenditure not only underscores the economic significance of the pornography sector but also points to the complex societal attitudes and behaviors surrounding sexual content. It further underscores the lucrative nature of the adult entertainment industry and its enduring appeal to a significant portion of the population, despite potential ethical, social, and psychological concerns associated with its consumption.

There are around 4.2 million pornographic websites, which is about 12% of all websites.

This statistic states that there are approximately 4.2 million websites dedicated to displaying pornographic content, comprising roughly 12% of the total number of websites on the internet. This indicates a significant presence of pornographic material online, highlighting a pervasive aspect of internet culture. The sheer volume of porn sites suggests a widespread demand for adult content, with users seeking out such material across various platforms. The statistic underscores the considerable influence of the adult entertainment industry within the digital realm, reflecting the complexities and challenges associated with regulating and monitoring online content consumption.

About 28,000 Internet users are watching porn every second.

The statistic “About 28,000 Internet users are watching porn every second” implies that at any given second, there are roughly 28,000 individuals worldwide engaging in online pornography consumption. This statistic underscores the prevalence and widespread availability of adult content on the internet. It highlights the significant and continuous demand for such material, indicating the appeal and accessibility of pornographic content in the digital age. Additionally, it signifies the high level of internet traffic and usage dedicated to this particular type of content, raising important considerations regarding the impact of pornography on individuals and society as a whole.

The adult movie industry releases about 11,000 films per year, comparison to Hollywood’s 400.

The statistic indicates a significant disparity in the number of films produced annually by the adult movie industry compared to Hollywood. With approximately 11,000 films released per year in the adult movie industry as opposed to 400 films in Hollywood, there is a stark contrast in the scale of production between these two sectors of the entertainment industry. This statistic highlights the sheer volume and frequency of content creation within the adult movie industry, showcasing its robust output and continuous supply of films catering to a specific audience. In contrast, Hollywood’s lower number of annual film releases likely reflects a longer production timeline and a more selective approach to content creation, focusing on higher-budget and widely distributed films for a broader audience. Overall, this statistic sheds light on the differing production dynamics and priorities within these two distinct segments of the film industry.

More than 35% of all Internet downloads are related to pornography.

The statistic that more than 35% of all Internet downloads are related to pornography suggests that a significant portion of online activity is driven by the consumption of pornographic content. This statistic highlights the widespread popularity and prevalence of such material on the Internet, indicating a substantial demand for adult content among Internet users. These findings underscore the need for further research and discussions on the impact of pornography on individuals and society as a whole, particularly in the context of internet usage and online behavior.

The term “sex” is among the top five of the most searched keywords on the Internet.

The statistic that the term “sex” is among the top five of the most searched keywords on the Internet reflects the widespread interest and curiosity surrounding topics related to human sexuality. This finding suggests that sex is a highly popular and pervasive subject of inquiry among Internet users, potentially driven by a range of motivations such as entertainment, education, self-discovery, or seeking guidance. The popularity of “sex” as a search term underscores the importance of understanding and addressing aspects of sexuality in the digital age, while also highlighting the need for responsible and informed engagement with online content related to this sensitive and personal topic.

Utah consumes more online adult content per capita than any other state.

The statistic that Utah consumes more online adult content per capita than any other state suggests that residents of Utah, on average, engage more with adult content on the internet compared to individuals in any other state in the U.S. This statistic is derived by measuring the consumption of adult content relative to the population size of the state. The result indicates that Utah has the highest rate of online adult content consumption per person when compared to all other states. This information can offer insights into the online behavior and preferences of individuals within different geographical regions, and may indicate varying cultural attitudes and norms towards adult content consumption.

More than 30% of all data transferred across the Internet is adult content.

The statement that more than 30% of all data transferred across the Internet is adult content implies a significant portion of online activities are related to adult-oriented materials. This statistic suggests that adult content is pervasive on the Internet, with a substantial amount of data traffic being attributed to such content. It highlights the demand for and consumption of adult material online, indicating that the adult industry plays a substantial role in the digital landscape. This statistic sheds light on the prevalence and influence of adult content in shaping online behaviors and consumption patterns, emphasizing the importance of considering the impact and implications of such content on the Internet ecosystem.

70% of men aged 18-24 visit adult sites at least once per month.

The statistic “70% of men aged 18-24 visit adult sites at least once per month” suggests that a significant majority of young adult males engage in accessing adult content online on a regular basis. This statistic sheds light on the prevalence of adult site consumption among this specific demographic, indicating a prevalent behavior pattern among young men in the age group of 18 to 24 years. Such data can be relevant for market analysis, demographic targeting, and social research, highlighting the importance of understanding online behavior and consumption habits among different age groups.

Asia has the highest consumption of adult content, accounting for 60% of global consumption.

The statistic that Asia has the highest consumption of adult content, accounting for 60% of global consumption, reveals a significant trend in the distribution of viewing habits in this particular industry. The data suggests that the demand for adult content is particularly high in Asia compared to other regions around the world. This could be influenced by cultural differences, laws and regulations governing the adult industry, as well as access to technology and the internet. Understanding these consumption patterns can provide insights into the preferences and behaviors of individuals in different regions, which can be valuable for companies and researchers in this field.

Approximately 20% of mobile searches are for pornographic content.

The statistic stating that approximately 20% of mobile searches are for pornographic content suggests a significant portion of internet activity is dedicated to seeking out explicit material on mobile devices. This data points to a widespread interest in accessing pornographic content through mobile technology, highlighting the prevalence of such searches in today’s digital landscape. The implications of this statistic may raise concerns regarding the impact of easy access to explicit material on individuals, relationships, and society as a whole, emphasizing the need for continued discussions on responsible online behavior and internet regulation.

Sunday is the most popular day for watching porn.

The statistic that “Sunday is the most popular day for watching porn” suggests that, on average, more individuals engage in watching pornography on Sundays compared to other days of the week. This could be due to a variety of factors, such as people having more leisure time on weekends, being more relaxed and in the mood for entertainment, or looking to destress before starting a new work week. It is important to consider the implications of such a statistic, as it provides insight into human behavior and societal trends related to consumption of adult content, and could potentially inform strategies for targeted interventions or educational campaigns regarding healthy media consumption habits.

Around 88% of scenes in top-rented and selling adult films contain physical aggression.

The statistic stating that around 88% of scenes in top-rented and selling adult films contain physical aggression suggests a prevalent portrayal of violent behavior within the adult film industry. This may reflect a concerning trend where aggression is a common theme in adult entertainment content, potentially normalizing or glorifying violent behaviors within intimate relationships. It could also raise questions about the impact of such content on viewers and societal attitudes towards aggression and consent. Further analysis and studies are necessary to understand the implications and consequences of this statistic on both the industry and its viewers.

46% of the world’s population views some form of adult entertainment.

The statistic that 46% of the world’s population views some form of adult entertainment suggests that a substantial portion of the global population engages in consuming this type of content. This could include various forms of adult entertainment such as pornography, erotica, or other related material. The statistic highlights the widespread appeal and accessibility of adult content in today’s society, indicating that it is a prevalent aspect of modern culture. However, it is important to interpret this statistic within the broader context of societal norms, individual preferences, and potential ethical considerations associated with adult entertainment consumption.

The average length of a visit to a porn site is around 6 minutes 29 seconds.

The statistic indicates that, on average, users spend a total of 6 minutes and 29 seconds actively engaging with content on a pornographic website during a single visit. This metric reflects the average duration of individual sessions on such sites and provides insight into user behavior patterns. The statistic could be used by website administrators and marketers to understand user engagement levels, assess the effectiveness of content, and make informed decisions related to site design and advertising strategies. Additionally, understanding the average length of visits can help create targeted and tailored content to better meet user preferences and needs.

About 72% of porn movie scenes show at least one actor performing without a condom.

The statistic that about 72% of porn movie scenes show at least one actor performing without a condom indicates a significant prevalence of unprotected sexual activity in the adult film industry. This statistic highlights a potentially risky behavior that can increase the transmission of sexually transmitted infections and the risk of unintended pregnancies among performers. It suggests a common practice of promoting and normalizing unprotected sex in pornographic content, which may influence viewers’ attitudes and behaviors towards safe sex practices. This statistic underscores the importance of promoting and advocating for safer sex practices, regular STI testing, and informed sexual health education within the adult film industry and among viewers.

As of 2019, women constituted 37% of the audience for pornography websites.

The statistic that women constituted 37% of the audience for pornography websites as of 2019 highlights an important demographic shift in the consumption patterns of online adult content. Historically, the consumption of pornography has been predominantly attributed to men, but this statistic reveals that a significant proportion of the audience now consists of women. This suggests a growing acceptance and engagement of women with pornography, challenging traditional gender stereotypes. Understanding and analyzing such trends is crucial for researchers, policymakers, and content creators in addressing the evolving dynamics of sexual content consumption and its implications on society.

There are approximately 420 million web pages that feature pornographic content.

The statistic stating that there are approximately 420 million web pages featuring pornographic content highlights the vast prevalence of such material on the internet. This large number underscores the widespread availability and consumption of pornographic content online, indicating a significant portion of the internet dedicated to this type of material. The statistic suggests the significant demand for and production of pornographic content, influencing internet usage patterns and potentially impacting societal attitudes towards sexuality and online behavior. Additionally, this statistic underscores the challenges and concerns surrounding the regulation and management of explicit content on the internet, as well as the ethical considerations related to its accessibility and impact on individuals and communities.

Globally, adult video sales and rentals generate approximately $20 billion per year.

The statistic stating that adult video sales and rentals generate approximately $20 billion per year globally suggests a significant economic impact of the adult entertainment industry on a global scale. The sheer magnitude of this figure highlights the robust demand for adult content and the substantial revenues generated by the sales and rental of such videos. This statistic also underscores the fact that the adult entertainment industry is a lucrative and thriving sector, contributing significantly to the overall economy. The widespread consumption of adult videos, coupled with the sizeable revenue generated, indicates a strong market presence and consumer interest in this industry.

References

0. – https://www.www.ncbi.nlm.nih.gov

1. – https://www.www.nbcnews.com

2. – https://www.www.covenanteyes.com

3. – https://www.web.archive.org

4. – https://www.www.pinknews.co.uk

5. – https://www.www.theguardian.com

6. – https://www.www.huffpost.com

7. – https://www.www.businessinsider.com

8. – https://www.www.bbc.co.uk

9. – https://www.www.webroot.com

10. – https://www.www.worldometers.info

11. – https://www.theconversation.com

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

Table of Contents

... Before You Leave, Catch This! 🔥

Your next business insight is just a subscription away. Our newsletter The Week in Data delivers the freshest statistics and trends directly to you. Stay informed, stay ahead—subscribe now.

Sign up for our newsletter and become the navigator of tomorrow's trends. Equip your strategy with unparalleled insights!