Gitnux/Report 2026

Time Spent On Social Media Statistics

Global social networking time hits 169.8 minutes per day in 2023, but the 2024 country snapshots swing from just 1 hour 11 minutes in the UK to 1 hour 58 minutes in Mexico and 2.5 hours for the average US adult in 2023. See how quickly habits diverge across countries and what that drop from earlier levels suggests about where attention is headed next.
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5 days agoUpdated
Time Spent On Social Media Statistics
Julian RichterWritten by Julian Richter·Edited by Karl Becker·Fact-checked by Jonathan Hale
Last verified Jun 28, 2026
Verified via a 4-step process
01Source

Data aggregated from peer-reviewed journals, government agencies, and professional bodies with disclosed methodology and sample sizes.

02Verify

Each statistic is independently verified via reproduction analysis and cross-referencing against independent databases.

03Grade

Figures are graded by cross-model consensus. Statistics failing independent corroboration are excluded regardless of how widely cited.

04Cite

Every figure carries a primary source. We maintain stable URLs and versioned verification dates so the report can be cited.

Read our full methodology →

Statistics that fail independent corroboration are excluded.

Next review Dec 2026
People spend 169.8 minutes per day on social networks worldwide. That total has fallen from earlier peaks. Country averages now range from 1 hour 11 minutes in the United Kingdom to 1 hour 58 minutes in Mexico, while U.S. adults reach 2.5 hours.

Key Takeaways

  • 169.8 minutes per day spent on social networks in 2023 globally, down from 2021 levels
  • 1 hour 33 minutes per day spent on social media in the Philippines in 2024
  • 1 hour 40 minutes per day spent on social media in Indonesia in 2024
  • The average U.S. adult spent 2.5 hours per day on social media in 2023

In 2023, people worldwide spent about 169.8 minutes daily on social media, with many countries exceeding an hour in 2024.

Related reading

01 · Category

Time Spent19 stats

01
169.8 minutes per day spent on social networks in 2023 globally, down from 2021 levels
02
1 hour 33 minutes per day spent on social media in the Philippines in 2024
03
1 hour 40 minutes per day spent on social media in Indonesia in 2024
04
1 hour 25 minutes per day spent on social media in India in 2024
05
1 hour 31 minutes per day spent on social media in Brazil in 2024
06
1 hour 58 minutes per day spent on social media in Mexico in 2024
07
1 hour 11 minutes per day spent on social media in the United Kingdom in 2024
08
1 hour 14 minutes per day spent on social media in Germany in 2024
09
1 hour 20 minutes per day spent on social media in France in 2024
10
1 hour 12 minutes per day spent on social media in Canada in 2024
11
1 hour 16 minutes per day spent on social media in Spain in 2024
12
1 hour 15 minutes per day spent on social media in Australia in 2024
13
1 hour 35 minutes per day spent on social media in Japan in 2024
14
1 hour 30 minutes per day spent on social media in South Africa in 2024
15
1 hour 44 minutes per day spent on social media in Nigeria in 2024
16
1 hour 27 minutes per day spent on social media in Kenya in 2024
17
1 hour 22 minutes per day spent on social media in Turkey in 2024
18
1 hour 36 minutes per day spent on social media in Saudi Arabia in 2024
19
1 hour 40 minutes per day spent on social media in UAE in 2024
Interpretation

Time Spent Interpretation

In the Time Spent category, people are still logging between about 1 hour 25 minutes and 1 hour 58 minutes daily on social media across major countries in 2024, while the global figure was 169.8 minutes per day in 2023 and had been higher in 2021.

More related reading

02 · Category

User Behavior1 stats

01
The average U.S. adult spent 2.5 hours per day on social media in 2023
Interpretation

User Behavior Interpretation

From a user behavior perspective, the average U.S. adult spent 2.5 hours per day on social media in 2023, showing how central these platforms are to everyday online habits.
report visual · Key figures

Time spent on social media: global vs. selected countries

People spend over an hour per day on social media in multiple countries, with global totals reaching into the hundreds of minutes per day.

169.8
169.8 minutes per day spent on social networks in 2023 globally, down from 2021 levels
1
1 hour 33 minutes per day spent on social media in the Philippines in 2024
1
1 hour 25 minutes per day spent on social media in India in 2024
1
1 hour 58 minutes per day spent on social media in Mexico in 2024
1
1 hour 11 minutes per day spent on social media in the United Kingdom in 2024
2.5
The average U.S. adult spent 2.5 hours per day on social media in 2023
source-verifieddatareportal.com · statista.com2024
Reference

Cite This Report

This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.

APA
Julian Richter. (2026, February 13). Time Spent On Social Media Statistics. Gitnux. https://gitnux.org/time-spent-on-social-media-statistics
MLA
Julian Richter. "Time Spent On Social Media Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/time-spent-on-social-media-statistics.
Chicago
Julian Richter. 2026. "Time Spent On Social Media Statistics." Gitnux. https://gitnux.org/time-spent-on-social-media-statistics.

Sources & references

20 datasets cited across this report · attribution is report-level

datareportal.comstatista.com

+18 additional datasets cited (not shown individually)