GITNUX MARKETDATA REPORT 2024

Must-Know Social Commerce Statistics [Latest Report]

Statistic 1

"Social commerce sales in the US are predicted to reach $36.62 billion in 2021, with a 35.8% growth from 2020."

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Statistic 2

"By 2025, social commerce is expected to represent 17% of e-commerce sales in the United States."

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Statistic 3

"71% of people are more likely to purchase products based on social media referrals."

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Statistic 4

"30% of online shoppers say they would be likely to make a purchase directly through a social media platform."

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Statistic 5

"49% of consumers depend on recommendations from influencers for their purchase decisions."

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Statistic 6

"56% of the brands are planning to increase their budget for social commerce in the next year."

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Statistic 7

"60% of Instagram users discover new products on the platform."

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Statistic 8

"41% of e-commerce brands plan to utilize shoppable Instagram posts in their marketing strategies."

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Statistic 9

"70% of shopping enthusiasts turn to Pinterest for shopping advice and new products."

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Statistic 10

"Social commerce accounted for 45% of e-commerce growth in the first half of 2020."

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Statistic 11

"Social commerce conversion rates grow at an annual rate of 15%."

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Statistic 12

"85% of orders from social commerce come from Facebook."

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Statistic 13

"Pinterest and Instagram are the most influential platforms for fashion, with 68% of fashion consumers finding inspiration there."

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Statistic 14

"In the US, social commerce is expected to surpass $56.17 billion in sales by 2023."

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Statistic 15

"55% of consumers have made a purchase via a social media channel within the past year."

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Statistic 16

"63% of marketers plan to increase their influencer marketing budget for social commerce in 2021."

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Statistic 17

"Social commerce sales in China reached about $200 billion in 2020, accounting for around 10% of total online retail sales."

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