GITNUX MARKETDATA REPORT 2024

Shopping Online Vs In Store Statistics [Fresh Research]

Statistic 1

"An estimated 1.92 billion people purchased goods online in 2019."

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Statistic 2

"E-commerce sales account for 14.1% of all retail sales worldwide."

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Statistic 3

"In 2019, 64% of U.S. consumers preferred making purchases in-store, compared to 36% who preferred shopping online."

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Statistic 4

"The average online shopper spends $492 per year."

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Statistic 5

"In 2020, the average U.S. consumer only made 19% of all their purchases in physical stores."

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Statistic 6

"Shoppers who engage with retailers on multiple fronts purchase 30% more items."

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Statistic 7

"Women (65%) are more likely than men (56%) to prefer in-store shopping."

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Statistic 8

"53% of global internet users have made an online purchase in 2016- approx 1billion."

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Statistic 9

"59% of Millennials and 30% of boomers would rather order food online than dine in a restaurant."

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Statistic 10

"42% of U.S. consumers shop online for a greater variety of products and brands."

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Statistic 11

"Almost half of American consumers (49%) say that shipping costs deter them from shopping online."

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Statistic 12

"A reported 71% of shoppers believe they will get a better deal online than in stores."

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