GITNUX MARKETDATA REPORT 2024

Statistics About The Most Popular Car Color In America

The most popular car color in America is white, followed by black, silver, and gray.

Highlights: Most Popular Car Color In America

  • In 2020, white was the most popular car color in North America, making up 38% of the market share.
  • Following white, black was the second most popular car color with a 19% market share.
  • In 2019, 23% of used cars sold in America were white.
  • Blue held 9% of market share in colors of new cars sold in North America in 2020.
  • Brown/beige cars only held about 3% of the car color market in 2020.
  • Cars with green color make up less than 1% of the market.
  • Silver and Natural (gold, beige, tan, brown) have seen significant decreases in popularity since 1994.
  • In 2018, for compact and/or sport vehicles, black was the most popular color in America.
  • In 2017, the top four car colors (white, black, silver, and gray) combined made up 77% of car production.
  • Between 1990 and 2020, the popularity of white cars increased by about 20%.
  • In 2015, blue was the most popular color for electric cars.
  • In North America, 13% of luxury cars are black.
  • White pearl specifically made up 13% the car color market in 2013.

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The Latest Most Popular Car Color In America Explained

In 2020, white was the most popular car color in North America, making up 38% of the market share.

The statistic indicates that in 2020, the color white was the most commonly chosen car color in North America, with a market share of 38%. This means that nearly two out of every five cars sold in the region were white in color during that year. The popularity of white cars can be influenced by various factors such as aesthetic preferences, trends in the automotive industry, and perceptions of cleanliness and value retention. Understanding color preferences in car purchases can provide valuable insights for automakers, marketers, and researchers in the automotive sector.

Following white, black was the second most popular car color with a 19% market share.

The statistic indicates that among all the car colors available in the market, white is the most popular color with the highest market share. Following white, black comes in as the second most popular car color with a market share of 19%. This means that 19% of all cars sold or on the road are black in color, making it a significant choice among consumers. The statistic provides insight into the preferences of car buyers and highlights the popularity of black cars as a stylish and classic option in the automotive industry.

In 2019, 23% of used cars sold in America were white.

The statistic stating that in 2019, 23% of used cars sold in America were white indicates that nearly a quarter of the total used cars sold that year had a white exterior color. This information provides insight into the color preferences of car buyers in the American market, suggesting that white cars were particularly popular choices. Understanding the distribution of car colors can be valuable for various stakeholders in the automotive industry, such as manufacturers, dealers, and marketers, as it can influence production decisions, inventory management, and marketing strategies to cater to consumer preferences.

Blue held 9% of market share in colors of new cars sold in North America in 2020.

The statistic “Blue held 9% of market share in colors of new cars sold in North America in 2020” indicates that out of all the new cars sold in North America in 2020, 9% were painted in the color blue. This suggests that blue was a relatively popular color choice among car buyers in the region during that year compared to other colors. Understanding market share in this context provides insights into consumer preferences and trends within the automotive industry, which can be valuable for car manufacturers, marketers, and other stakeholders looking to make informed decisions about product offerings and strategies.

Brown/beige cars only held about 3% of the car color market in 2020.

The statistic provided indicates that brown and beige cars accounted for only approximately 3% of the total car color market share in 2020. This suggests that these colors were relatively unpopular choices among car buyers compared to other color options. The low market share could be due to various factors such as shifting preferences towards other popular colors, trends in the automotive industry, or potential perceptions of brown and beige cars as less appealing or attractive. As a result, car manufacturers and dealers may need to consider these market trends in their color offerings and marketing strategies to align with consumer preferences and increase sales in this segment.

Cars with green color make up less than 1% of the market.

The statistic “Cars with green color make up less than 1% of the market” indicates that green-colored cars represent a very small proportion of the total number of cars available in the market. Specifically, it suggests that the percentage of cars painted in green is below 1%, highlighting that this particular color is not commonly chosen by consumers when purchasing vehicles. This information can be valuable for car manufacturers, dealerships, and marketers to understand consumer preferences and trends, as well as to make decisions regarding the production and promotion of green-colored cars within the industry.

Silver and Natural (gold, beige, tan, brown) have seen significant decreases in popularity since 1994.

The statistic suggests that the colors silver and natural (including gold, beige, tan, and brown shades) have experienced notable declines in popularity since 1994. This means that fewer people have been choosing items or products in these color options compared to the past. This trend could be influenced by various factors such as changing fashion preferences, shifts in design trends, evolving consumer tastes, or marketing strategies. The decrease in popularity of these colors indicates a potential shift in consumer behavior and preferences towards other color choices in various industries such as fashion, interior design, automotive, or consumer goods. By understanding these trends, businesses and designers can adapt their offerings to better meet the changing demands of consumers.

In 2018, for compact and/or sport vehicles, black was the most popular color in America.

The statistic “In 2018, for compact and/or sport vehicles, black was the most popular color in America” indicates that among compact and sport vehicles sold in America during the year 2018, black was the most preferred color choice by consumers. This means that a higher proportion of buyers of compact and sport vehicles opted to purchase vehicles in black compared to other available color options. The popularity of black color for these types of vehicles suggests a preference for a sleek, stylish, and possibly sophisticated look among consumers in the market for compact and sport vehicles during that particular year. This information can be valuable for automakers and marketers in understanding consumer preferences and making strategic decisions related to vehicle color offerings.

In 2017, the top four car colors (white, black, silver, and gray) combined made up 77% of car production.

The statistic states that in 2017, the top four car colors – white, black, silver, and gray – collectively accounted for 77% of all car production. This indicates that these four colors were the most popular choices among consumers when purchasing cars in that year. It also suggests that the majority of car manufacturers focused on producing cars in these particular colors to meet the demand of the market. This statistic provides valuable insight into consumer preferences in the automotive industry and highlights the dominance of these four colors in car production during that period.

Between 1990 and 2020, the popularity of white cars increased by about 20%.

The statistic “Between 1990 and 2020, the popularity of white cars increased by about 20%” indicates that over the 30-year period from 1990 to 2020, there was a significant rise in the preference for white cars. The increase in popularity of white cars by approximately 20% suggests that a larger proportion of cars sold or registered during this time frame were white compared to other colors. This trend may be driven by various factors such as changing consumer preferences, fashion trends, technological advancements in car paint, or marketing strategies by car manufacturers. The statistic underscores a notable shift in the choice of car color over the past three decades towards white, highlighting the importance of understanding and analyzing trends in consumer behavior in the automotive industry.

In 2015, blue was the most popular color for electric cars.

The statistic suggests that in 2015, blue was the color most commonly chosen for electric cars compared to other available color options. This information indicates a trend or preference among consumers for blue as the color of choice when purchasing electric vehicles during that year. The popularity of blue for electric cars could be influenced by various factors such as personal preference, societal trends, marketing strategies, or perceptions of the color blue being environmentally friendly or futuristic. This statistic provides insight into consumer behavior and preferences within the electric car market in 2015.

In North America, 13% of luxury cars are black.

The statistic that 13% of luxury cars in North America are black indicates the proportion of luxury cars that are painted black within the region. This percentage suggests that black is a popular color choice for luxury car buyers in North America, with nearly one in every seven luxury cars being black in color. Understanding this statistic can provide insights into consumer preferences and trends within the luxury car market in the region, as well as potentially influence marketing strategies and inventory management for luxury car dealerships.

White pearl specifically made up 13% the car color market in 2013.

The statistic indicates that white pearl was responsible for 13% of car color choices within the market in the year 2013. This means that white pearl was a popular color option for consumers, accounting for a significant portion of the overall car color preferences during that time. The statistic provides insights into consumer preferences and trends in the automotive industry, suggesting that white pearl was a favored choice among buyers in 2013.

References

0. – https://www.www.ppg.com

1. – https://www.www.iseecars.com

2. – https://www.www.axalta.com

3. – https://www.www.carwow.co.uk

4. – https://www.www.digitaljournal.com

5. – https://www.insideevs.com

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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