GITNUX MARKETDATA REPORT 2024

Latina Entrepreneurs Statistics: Market Report & Data

Highlights: The Most Important Latina Entrepreneurs Statistics

  • About 17.9% of Latinas run their own businesses.
  • Latina entrepreneurs are starting companies 50 times the national average.
  • There are nearly 2.3 million Latina-owned companies in the United States.
  • Latina-owned companies in the U.S. generated $386.6 billion in revenue in 2017.
  • Latina entrepreneurs control 44% of all Latino businesses in the U.S.
  • In 2017 alone, the growth rate of Latina-owned businesses jumped by 87%.
  • Latina entrepreneurs own 36% of all companies owned by minority women in America.
  • Latina-owned businesses have an average of $50,000 in annual revenue.
  • 83% of Latina entrepreneurs have a bachelor's degree or higher.
  • California, Texas, and Florida are the three states with the highest number of Latina entrepreneurs.
  • 68% of Latina business owners say they are “highly satisfied” with their businesses.
  • 47% of startup capital for Latina-owned businesses comes from personal and/or family savings.
  • 58% of Hispanic entrepreneurs who are seeking capital turn to family and friends for investment.
  • From 2007 to 2016, the number of Latina-owned businesses increased by 137%.
  • 56% of Latina business owners start a business out of necessity, compared to 48% of all female owners.
  • 70% of Latinas start their businesses with their own funds.
  • Latina entrepreneurs own about 1 in every 10 women-owned businesses.
  • Latina entrepreneurs receive less than 1% of all venture capitalist funding.

Table of Contents

The entrepreneurial spirit within the Latina community is unquestionably vibrant and growing exponentially. Yet, understanding the figures behind this groundswell is crucial. This blog post will delve into the compelling statistics about Latina entrepreneurs, shedding light on their successes, challenges, and contributions to the business world. We will explore the economic impact, industry preferences, geographical distribution, growth trends, and much more, giving you an in-depth understanding of the entrepreneurial landscape for Latinas across the United States.

The Latest Latina Entrepreneurs Statistics Unveiled

About 17.9% of Latinas run their own businesses.

Highlighting the figure that 17.9% of Latinas operate their own ventures underscores their growing footprint in the entrepreneurship ecosystem. Within a blog post on Latina Entrepreneurs Statistics, this number not only creates a powerful narrative of their increasing representation but also fosters an understanding of the scope and influence of Latina-run businesses. In a broader sense, this statistic serves as a beacon of inspiration for budding Latina entrepreneurs, demonstrating that entrepreneurship is not only feasible but rapidly expanding within their demographic.

Latina entrepreneurs are starting companies 50 times the national average.

Highlighting the statistic that Latina entrepreneurs are launching enterprises at 50 times the national average is pivotal in a blog post about Latina Entrepreneur Statistics. The sheer magnitude of this statistic points to a major contributory role of Latinas in the growth of the nation’s economy. More than just a representation of impressive numbers, it symbolically exemplifies the determination, resilience, and ambition of Latinas in the business world, overcoming potential obstacles and stigmas associated with both gender and ethnicity. This statistic may serve as an inspirational signal for potential Latina entrepreneurs, indicating that boundaries and barriers can be smashed, cultivation of vibrant business realms is possible and that their entrepreneurial spirit can indeed make a significant difference.

There are nearly 2.3 million Latina-owned companies in the United States.

Illuminating the entrepreneurial spirit of Latinas, the impressive figure of nearly 2.3 million Latina-owned companies in the United States shines a spotlight on their remarkable contribution to the U.S economy. This statistic presents a vivid testament to the increasing representation and significant growth of Latinas in the entrepreneurial landscape, underscoring a fundamental paradigm shift. It pertinently underpins the discussion in a blog post dedicated to Latina Entrepreneurs Statistics, celebrating their success stories, unravelling their challenges, and exploring the tremendous potential lying ahead.

Latina-owned companies in the U.S. generated $386.6 billion in revenue in 2017.

Highlighting the $386.6 billion revenue generated by Latina-owned companies in the U.S. in 2017 exemplifies the increasingly influential role of Latina entrepreneurs in shaping the American economy. In a blog post about Latina Entrepreneurs Statistics, this particular statistical data underscores the powerful economic contribution and entrepreneurial prowess asserted by Latina businesswomen. Not only does this bring attention to their capacity to navigate the world of business, it also decisively challenges preconceived ideas about gender and cultural norms in business sectors. The statistic manifests a promising trend, an empowering narrative, and inherent potential for growth in a niche market, thereby broadening the discourse for Latina entrepreneurs’ success stories.

Latina entrepreneurs control 44% of all Latino businesses in the U.S.

Highlighting the fact that a staggering 44% of all Latino businesses in the U.S. are commanded by Latina entrepreneurs provides a profound perspective on the significant strides made by Latina women in the business landscape. In a blog post centered on Latina Entrepreneurs Statistics, this figure underlines the inertia with which these trailblazers are taking charge, breaking down barriers and prevailing in a historically male-dominated realm. It not only reflects their growing economic imprint but also suggests an encouraging trend regarding gender roles and entrepreneurship within the broader Latino community – a narrative that could be both inspiring and informative for the readers.

In 2017 alone, the growth rate of Latina-owned businesses jumped by 87%.

Undoubtedly, the 87% surge in the growth rate of Latina-owned businesses in 2017 showcases an extraordinary entrepreneurial spirit and drive among Latina women. This trend suggests a significant shift in the dynamics of the business world, reflecting not only increased economic opportunities, but also burgeoning empowerment and influence for women in a demographic often underpresented in business leadership. This rise hints at the immense potential and power of Latina entrepreneurs, making it an influential data point for understanding their impact and providing valuable insight for strategies to further cultivate and amplify their success in the entrepreneurship sphere.

Latina entrepreneurs own 36% of all companies owned by minority women in America.

Highlighting that Latina entrepreneurs own 36% of all companies owned by minority women in America serves as a testament to their growing economic influence and progressive strides in business ownership. This notable figure underscores their remarkable entrepreneurial spirit, painting a promising picture of persistent growth in a dynamic market landscape. In dispelling stereotypes and overcoming barriers, Latina businesswomen are redefining their roles in corporate America, and this quantifiable insight into their contribution emphasizes their vital role in energizing and diversifying the American economy.

Latina-owned businesses have an average of $50,000 in annual revenue.

Highlighting the average annual revenue of $50,000 of Latina-owned businesses underscores the tremendous economic impact and potential generated by Latina entrepreneurs. This critical data encapsulates the growing influence of Latina business owners in the overall economy, reflecting their entrepreneurial spirit and determination despite potential obstacles. Not only does it accentuate the monetary value they bring, but it gives testament to the unquantifiable resilience, creativity, and ambition of Latinas, contributing significantly to a more diverse and inclusive entrepreneurial landscape.

83% of Latina entrepreneurs have a bachelor’s degree or higher.

As we delve into the realm of Latina Entrepreneurs, a potent element that demands our attention is the fact that 83% of these industrious trailblazers possess a bachelor’s degree or higher. It’s not just a numerical figure, but an enlightening insight signifying the potent amalgamation of academia and entrepreneurship within the Latina business world. It underscores a growing trend of educational attainment and its integral role in fostering successful entrepreneurial endeavors, simultaneously dismantling stereotypes about the education level of Latinas. This crucial facet of our discussion amplifies the narrative of how potent the force of educated Latina entrepreneurs could be in transforming socio-economic landscapes.

California, Texas, and Florida are the three states with the highest number of Latina entrepreneurs.

Highlighting California, Texas, and Florida as the states with the highest number of Latina entrepreneurs adds a crucial geographic dimension to our examination of Latina Entrepreneurs Statistics. This knowledge underscores the fundamental role these areas play as hubs for ambitious Latina businesswomen, potentially indicating favorable regulatory environments, access to diverse markets, or dense Latina populations in these areas fostering entrepreneurship. Understanding these hotspots would be essential for aspiring Latina entrepreneurs to fully grasp their entrepreneurial landscape and for policymakers to identify successful jurisdictional examples to emulate.

68% of Latina business owners say they are “highly satisfied” with their businesses.

In delving into the realm of Latina entrepreneurs, it’s heartening to discover that a decisive majority, precisely 68%, proudly declare their high satisfaction level with their business ventures. This captivating snapshot of entrepreneurial satisfaction not only manifests the determination and success of Latinas in the world of business but also underscores their invaluable potential to transform local economies, innovate across sectors, and inspire future generations of Latina entrepreneurs. Thus, amid the myriad statistics on Latina entrepreneurs, this particular figure significantly brightens the landscape, exuding resilience, gratification, and boundless ambition.

47% of startup capital for Latina-owned businesses comes from personal and/or family savings.

Highlighting the statistic that 47% of startup capital for Latina-owned businesses is sourced from personal and/or family savings paints a compelling narrative about the challenges and self-reliance prevalent within the Latina entrepreneur community. This illuminates the fact that understanding their financial landscape is integral for exploring their entrepreneurship journey. Such a high reliance on personal and family savings emphasizes their limited access to traditional funding sources, potentially highlighting societal and institutional barriers they face. Hence, this presents a crucial mindset for stakeholders aiming to support such resilient entrepreneurs, by addressing these systemic hurdles and fostering a more inclusive entrepreneurial ecosystem.

58% of Hispanic entrepreneurs who are seeking capital turn to family and friends for investment.

Diving into the realm of Hispanic entrepreneurship, a striking fact uncovers itself- that a majority, 58%, of Hispanic entrepreneurs who are on the quest for capital, resort to their familial ties and friendly affiliates for investment. This serves as a noteworthy reflection of the trust and collective support within their communities, underscoring the crucial role these relationships play in driving the economic ambitions of Latina entrepreneurs. In a blog post about Latina Entrepreneurs Statistics, this nugget of information adds depth, humanizing the success stories and entrepreneurial spirit, while also spotlighting potential obstacles they could be facing in gaining access to traditional funding avenues.

From 2007 to 2016, the number of Latina-owned businesses increased by 137%.

Highlighting the staggering 137% surge in Latina-owned businesses from 2007 to 2016 reveals a vital shift towards entrepreneurship within this community. This dramatic increase not only underlines the role of Latinas as influential economic agents, but it also signals their fundamental contribution towards the diversity and innovation of the business sector. Seen in the context of Latina Entrepreneurs Statistics, this powerful data point serves as both a testament to existing progress and a beacon motivating future growth, underlining the entrepreneurial spirit and potential within the Latina community.

56% of Latina business owners start a business out of necessity, compared to 48% of all female owners.

In crafting a narrative about Latina Entrepreneurs Statistics, the figure, ‘56% of Latina business owners start a business out of necessity, compared to 48% of all female owners,’ showcases an illuminating facet of the entrepreneurial journey undertaken by Latinas. The higher percentage underlines how they’re often compelled to cultivate their own opportunities, possibly due to systemic hurdles or resource scarcity. This innate resilience and survival instinct may set them apart, transforming obstacles into inspirations, and spurring a potent entrepreneurial culture within the Latina community. This statistic, therefore, ignites a necessary dialogue about societal circumstances and their impact on driving entrepreneurial initiatives, spotlighting the grit and determination inherent in Latina-owned businesses.

70% of Latinas start their businesses with their own funds.

Peering into the heart of Latina entrepreneurship, the figure “70% of Latinas start their businesses with their own funds” paints a compelling narrative of resilience and self-reliance. Highlighting this statistic in a blog post about Latina Entrepreneurs Statistics not only augments the understanding of the financial dynamics that underpin the Latina business landscape, but also underscores the sheer determination and resourcefulness of Latina entrepreneurs. This acts as a powerful testament of their will to overcome financial obstacles and champion their dreams, even when external funding options might be scarce or less favorable. Furthermore, this statistic helps underline the potential market gaps and opportunities for financial institutions willing to provide more tailored funding solutions for this growing entrepreneurial demographic.

Latina entrepreneurs own about 1 in every 10 women-owned businesses.

Highlighting that Latina entrepreneurs own roughly 1 in every 10 women-owned businesses underscores their significant role in the business landscape. This information paves the way for a deeper perception of the growing economic power and influence of Latina women within entrepreneurship. In the broader context, this statistic emphasizes the resilience, determination, and ambition of these individuals in asserting themselves within a highly competitive realm, hence, blowing new wind in the sails of a dynamic, diverse, and multicultural business environment.

Latina entrepreneurs receive less than 1% of all venture capitalist funding.

Unveiling a barrier to progression that is as stark as the statistic that Latina entrepreneurs receive less than 1% of all venture capitalist funding, presents a striking incongruity in the entrepreneurial landscape. In the framework of Latina Entrepreneurs Statistics, this indicator plays a critical role in underscoring the existing economic disparities and the need for policy reforms to boost diversity and equality in business funding. In a community that’s pulsating with innovative ideas and ambition, this gap in supportive funding hampers the potential growth of Latina-led businesses, thereby denying the economy of potential dynamos of growth and job creation.

Conclusion

Latina entrepreneurs are making significant headway in the business landscape, reflecting their resilience, creativity, and unparalleled drive. Statistics show the rapid growth of Latina-owned businesses, substantially outpacing national averages. Despite challenges, including limited access to capital and resources, these figures affirm the economic potential and robust contributions of Latina entrepreneurs to the U.S. economy. Continuing to support these businesses through favorable policies and investments can present opportunities for even greater growth and positive societal impact.

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FAQs

What is the growth rate of Latina Entrepreneurs in the United States?

According to a 2019 report by American Express, the number of Latina-owned companies grew 87% in the last 5 years, a rate faster than any other group of women in the United States.

What proportion of all female-owned businesses do Latina entrepreneurs represent?

In the United States, Latinas own about 18% of all women-owned businesses.

What challenges do Latina entrepreneurs often face?

Latina entrepreneurs often confront challenges associated with access to capital, networks, and coaching. Many also face language barriers and cultural differences.

Which industries do Latina entrepreneurs typically venture into?

Latina entrepreneurs operate across a broad range of industries. However, they are particularly strong in the health care at home services, social services, retail, and construction industries.

What is the average revenue of Latina-owned businesses?

According to the National Women's Business Council, in 2018 the average revenue for Latina-owned businesses was around $50,000, which was significantly lower than the average for non-minority women-owned businesses at $143,100. It's important to note that these figures may vary significantly depending on multiple factors including industry, business age, and location.

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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