GITNUX MARKETDATA REPORT 2024

Halloween Celebration Occurrence Statistics

Halloween is celebrated on October 31st each year, with the majority of people participating in activities such as trick-or-treating and attending costume parties.

Last Updated: June 23, 2024

Written & Summarized by: Jannik Lindner

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In this post, we will explore a collection of fascinating statistics surrounding the celebration of Halloween. From the number of people dressing their pets in costumes to the amount of money spent on candy and decorations, these figures offer insights into the widespread and often quirky traditions associated with this popular holiday.

Statistic 1

"In 2020, it was estimated that around 148 million people celebrated Halloween in the United States."

Statistic 2

"29 million people will dress their pets in costumes for Halloween."

Statistic 3

"Approximately 50% of adults celebrate Halloween in the United Kingdom."

Statistic 4

"Around 17% of Americans dress as witches, making it the top costume choice for adults."

Statistic 5

"In 2020, 46% of people in America carved pumpkins for Halloween."

Statistic 6

"32.1% of Americans plan to throw or attend a Halloween party."

Statistic 7

"23% of households display Halloween decorations in Canada."

Statistic 8

"Halloween is the second-most commercial holiday after Christmas in the United States, generating approximately $6 billion in revenue every year."

Statistic 9

"72% of parents admit to stealing candy from their child’s Halloween haul."

Statistic 10

"An estimated 41.1 million kids in the U.S. went trick-or-treating in 2019."

Statistic 11

"12% of millennials claimed they were influenced to purchase based on Halloween themed promotional emails in 2020."

Statistic 12

"More than 35 million pounds of candy corn is produced each year."

Statistic 13

"In 2020, consumers in the U.S. were projected to spend $2.6 billion on Halloween candy."

Statistic 14

"29% of consumers plan to dress in a costume for Halloween, with 88% of children planning to dress up."

Statistic 15

"46% of American consumers shopped at discount stores for Halloween."

Statistic 16

"In 2019, Halloween retail spending was $8.8 billion in U.S."

Statistic 17

"44% percent of people plan to carve a pumpkin for Halloween."

Statistic 18

"49% of people plan to decorate their homes for Halloween."

Statistic 19

"The average person plans to spend approximately $27.43 on costumes for Halloween."

In conclusion, Halloween is a widely celebrated and commercialized holiday in the United States and around the world, with millions of people participating in various traditions such as dressing up in costumes, carving pumpkins, and attending or hosting parties. The statistics highlight the significant impact Halloween has on consumer spending, with billions of dollars being generated through candy purchases, costume sales, and decorations. It is evident that Halloween holds a special place in the hearts of many people, both young and old, as they engage in activities that bring joy and spookiness to the season.