GITNUX MARKETDATA REPORT 2024

Black Friday Vs Cyber Monday Statistics [Fresh Research]

Statistic 1

"21.2% of online searches for Black Friday come from the US, and 12.9% come from Germany."

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Statistic 2

"Almost 90 million people shopped online on Black Friday in 2021, compared to 77 million on Cyber Monday."

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Statistic 3

"Online retail sales in Italy for Black Friday and Cyber Monday increased from 1 billion euros in 2018 to 1.8 billion euros in 2021."

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Statistic 4

"80% of men and 64% of women planned to buy electronics and clothing/accessories respectively on Cyber Monday 2022."

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Statistic 5

"40% of German consumers plan their Black Friday and Cyber Monday shopping list 1–2 weeks in advance, a trend that has remained consistent since 2019."

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Statistic 6

"Almost 90 million people shopped online on Black Friday, compared to 77 million on Cyber Monday in 2021."

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Statistic 7

"58% of online Black Friday sales were made on desktop devices."

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Statistic 8

"One-quarter of holiday shoppers think deals are better on Prime Day than on Black Friday."

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Statistic 9

"21.2% of online searches for Black Friday come from the US, and 12.9% come from Germany."

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Statistic 10

"80% of retailers run cart abandonment campaigns during Black Friday and Cyber Monday."

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Statistic 11

"Smaller retailers experience a 501% increase in sales on Cyber Monday."

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Statistic 12

"47% of consumers choose to shop in physical stores on Black Friday to take advantage of special deals."

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