Key Takeaways
- In 2023, 27% of global consumers reported using digital health and wellness services, up from 20% in 2022
- In PwC’s 2024 health research, 72% of respondents said they would be comfortable using generative AI tools for certain healthcare tasks
- In a 2022 consumer survey by Gallup, 60% of US adults reported using at least one health app or digital health tool
- The global digital health market was valued at USD 206.3 billion in 2020 and is projected to reach USD 1,254.2 billion by 2030 (CAGR 20.0%)
- According to Grand View Research, the global wellness market size was valued at USD 4.9 trillion in 2022 and is expected to grow
- According to Precedence Research, the global AI in healthcare market was valued at USD 24.1 billion in 2021 and projected to reach USD 241.9 billion by 2030
- Deloitte reports that 55% of healthcare executives believe AI will be essential within the next two to three years
- IBM reports that 45% of hospitals have already implemented AI in at least one department
- McKinsey estimates AI could add $200–300 billion annually to healthcare in the US, with substantial value from administrative workflow and care delivery optimization
- According to the National Center for Biotechnology Information, 2022 saw 13,000+ AI medical device submissions to the FDA since the start of AI/ML regulation
- The FDA’s total number of AI/ML-enabled medical device authorizations reached 600+ by 2023
- The FDA’s framework for AI/ML-enabled medical devices describes requirements for “model updates” to ensure safe performance over time
- A study in Nature Medicine (2020) reported an AI system achieved 94% accuracy in detecting diabetic retinopathy in validation
- A 2019 Nature study reported that AI-based insulin titration reduced time in range for T2D management; (outcome: improvement in HbA1c)
- A 2022 JAMA Network Open study found that a digital health program improved weight loss by 2.6% compared to control (difference in percent weight)
AI in wellness grows fast, personalized, evidenceful, yet needs privacy and governance.
Consumer Adoption & Demand
Consumer Adoption & Demand Interpretation
Market Size & Growth
Market Size & Growth Interpretation
Industry Readiness & Investment
Industry Readiness & Investment Interpretation
Regulation & Compliance
Regulation & Compliance Interpretation
Clinical Effectiveness & Outcomes
Clinical Effectiveness & Outcomes Interpretation
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