GITNUXREPORT 2025

AI In The Consumer Industry Statistics

AI transforms consumer industry, increasing personalization, efficiency, and satisfaction together.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Statistic 1

The global AI market in consumer retail is projected to reach $23.5 billion by 2024

Statistic 2

AI-driven pricing optimization can increase profit margins by up to 15%

Statistic 3

AI applications in consumer finance have saved banks over $1 billion annually through fraud detection and process automation

Statistic 4

72% of retail businesses use AI for fraud detection and security purposes

Statistic 5

81% of retailers believe that AI will be critical to their future growth strategies

Statistic 6

48% of online shoppers abandon carts due to slow website response times, which AI can mitigate through optimization

Statistic 7

85% of consumer interactions will be managed without a human by 2025

Statistic 8

63% of consumers prefer messaging chatbots for customer service over human agents

Statistic 9

41% of companies in the consumer industry have implemented AI for customer service

Statistic 10

76% of consumers find AI-powered customer service more satisfying than traditional systems

Statistic 11

AI-enabled chatbots can handle up to 80% of customer inquiries, reducing human agent workload

Statistic 12

67% of retailers that used AI saw improved sales conversion rates

Statistic 13

AI-powered voice assistants are used by 44% of consumers to shop online

Statistic 14

80% of consumers are aware of AI but only 40% trust AI-powered customer support

Statistic 15

77% of consumers say that AI-driven customer service enhances their brand loyalty

Statistic 16

AI-enabled chatbots can reduce customer support costs by up to 30%

Statistic 17

Retailers adopting AI for loyalty programs see a 15% increase in customer retention rates

Statistic 18

Retailers using AI for inventory management have seen a 30% reduction in stockouts

Statistic 19

Retail companies utilizing AI for supply chain forecasting report a 20% improvement in forecast accuracy

Statistic 20

AI-powered drones in retail supply chain management have reduced delivery times by 25%

Statistic 21

AI-driven demand forecasting helps reduce overstock by 20-30%, saving millions annually

Statistic 22

AI-driven video advertisements have higher click-through rates—up to 3x compared to traditional ads

Statistic 23

60% of online shoppers have used AI-based product recommendations

Statistic 24

72% of consumers are willing to share data with AI-enabled brands for personalized experiences

Statistic 25

52% of consumers are willing to try AI-powered virtual try-ons for clothes and accessories

Statistic 26

AI-driven personal shopping assistants increased conversion rates by up to 25%

Statistic 27

62% of e-commerce businesses plan to increase AI investments in the next year

Statistic 28

70% of consumers want brands to use AI for personalized marketing offers

Statistic 29

55% of consumers are more likely to purchase from brands that use AI to provide personalized recommendations

Statistic 30

48% of shoppers abandon online carts due to irrelevant product suggestions, which could be improved with AI

Statistic 31

In the fashion industry, AI-based visual search can increase engagement rates by 30%

Statistic 32

65% of consumers are comfortable using AI for health-related product recommendations

Statistic 33

58% of consumers have encountered AI-generated content on social media, affecting their purchasing decisions

Statistic 34

63% of online reviews influenced by AI sentiment analysis are more positive, leading to increased sales

Statistic 35

AI-driven customer insights improve targeting efficiency by up to 50%

Statistic 36

34% of consumers would switch brands if a competitor offered better AI-driven personalization

Statistic 37

45% of consumers are interested in AI-driven personalized health and wellness recommendations

Statistic 38

66% of consumers believe AI will improve their online shopping experience

Statistic 39

25% increase in click-through rates for personalized email marketing using AI

Statistic 40

AI-powered visual commerce solutions can increase product engagement by 35%

Statistic 41

54% of consumers are willing to share their data if it results in better personalization

Statistic 42

The number of AI startups focused on consumer applications grew by 45% in 2022

Statistic 43

59% of consumers prefer AI-powered voice shopping over traditional methods

Statistic 44

68% of brands believe AI will provide a competitive advantage in consumer industries

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Sources

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Key Highlights

85% of consumer interactions will be managed without a human by 2025
63% of consumers prefer messaging chatbots for customer service over human agents
60% of online shoppers have used AI-based product recommendations
Retailers using AI for inventory management have seen a 30% reduction in stockouts
72% of consumers are willing to share data with AI-enabled brands for personalized experiences
The global AI market in consumer retail is projected to reach $23.5 billion by 2024
52% of consumers are willing to try AI-powered virtual try-ons for clothes and accessories
AI-driven personal shopping assistants increased conversion rates by up to 25%
41% of companies in the consumer industry have implemented AI for customer service
76% of consumers find AI-powered customer service more satisfying than traditional systems
62% of e-commerce businesses plan to increase AI investments in the next year
AI-enabled chatbots can handle up to 80% of customer inquiries, reducing human agent workload
70% of consumers want brands to use AI for personalized marketing offers

Imagine a world where nearly 9 out of 10 consumer interactions are managed seamlessly by artificial intelligence—welcome to the rapidly evolving landscape of AI in the consumer industry.

AI Adoption and Usage in Retail

The global AI market in consumer retail is projected to reach $23.5 billion by 2024
AI-driven pricing optimization can increase profit margins by up to 15%
AI applications in consumer finance have saved banks over $1 billion annually through fraud detection and process automation
72% of retail businesses use AI for fraud detection and security purposes
81% of retailers believe that AI will be critical to their future growth strategies
48% of online shoppers abandon carts due to slow website response times, which AI can mitigate through optimization

AI Adoption and Usage in Retail Interpretation

As AI rapidly becomes an indispensable tool across the consumer industry—from boosting profit margins and slashing fraud costs to enhancing customer experience—businesses ignoring its potential risk being left behind in an increasingly competitive digital marketplace.

Consumer Engagement and Customer Support

85% of consumer interactions will be managed without a human by 2025
63% of consumers prefer messaging chatbots for customer service over human agents
41% of companies in the consumer industry have implemented AI for customer service
76% of consumers find AI-powered customer service more satisfying than traditional systems
AI-enabled chatbots can handle up to 80% of customer inquiries, reducing human agent workload
67% of retailers that used AI saw improved sales conversion rates
AI-powered voice assistants are used by 44% of consumers to shop online
80% of consumers are aware of AI but only 40% trust AI-powered customer support
77% of consumers say that AI-driven customer service enhances their brand loyalty
AI-enabled chatbots can reduce customer support costs by up to 30%
Retailers adopting AI for loyalty programs see a 15% increase in customer retention rates

Consumer Engagement and Customer Support Interpretation

As AI continues to seamlessly step into the consumer industry, with 85% of interactions expected to be managed without human help by 2025, the challenge now is winning consumer trust—since only 40% currently trust AI-powered support—making it clear that automation alone won't suffice; brands must balance efficiency with genuine engagement to turn AI's potential into lasting loyalty.

Inventory Management and Supply Chain

Retailers using AI for inventory management have seen a 30% reduction in stockouts
Retail companies utilizing AI for supply chain forecasting report a 20% improvement in forecast accuracy
AI-powered drones in retail supply chain management have reduced delivery times by 25%
AI-driven demand forecasting helps reduce overstock by 20-30%, saving millions annually

Inventory Management and Supply Chain Interpretation

As AI sharpens retail operations—from slashing stockouts and overstock to turbocharging delivery times—it's clear that artificial intelligence isn't just a smart addition; it's the backbone of tomorrow's consumer industry.

Marketing Strategies and Advertising

AI-driven video advertisements have higher click-through rates—up to 3x compared to traditional ads

Marketing Strategies and Advertising Interpretation

AI's ability to craft more engaging video ads, resulting in up to three times higher click-through rates, signals that in the evolving consumer landscape, artificial intelligence isn't just a tool—it's the new frontier for capturing attention.

Personalization and Consumer Preferences

60% of online shoppers have used AI-based product recommendations
72% of consumers are willing to share data with AI-enabled brands for personalized experiences
52% of consumers are willing to try AI-powered virtual try-ons for clothes and accessories
AI-driven personal shopping assistants increased conversion rates by up to 25%
62% of e-commerce businesses plan to increase AI investments in the next year
70% of consumers want brands to use AI for personalized marketing offers
55% of consumers are more likely to purchase from brands that use AI to provide personalized recommendations
48% of shoppers abandon online carts due to irrelevant product suggestions, which could be improved with AI
In the fashion industry, AI-based visual search can increase engagement rates by 30%
65% of consumers are comfortable using AI for health-related product recommendations
58% of consumers have encountered AI-generated content on social media, affecting their purchasing decisions
63% of online reviews influenced by AI sentiment analysis are more positive, leading to increased sales
AI-driven customer insights improve targeting efficiency by up to 50%
34% of consumers would switch brands if a competitor offered better AI-driven personalization
45% of consumers are interested in AI-driven personalized health and wellness recommendations
66% of consumers believe AI will improve their online shopping experience
25% increase in click-through rates for personalized email marketing using AI
AI-powered visual commerce solutions can increase product engagement by 35%
54% of consumers are willing to share their data if it results in better personalization
The number of AI startups focused on consumer applications grew by 45% in 2022
59% of consumers prefer AI-powered voice shopping over traditional methods
68% of brands believe AI will provide a competitive advantage in consumer industries

Personalization and Consumer Preferences Interpretation

With nearly two-thirds of consumers embracing AI—from virtual try-ons to personalized marketing—and over half willing to share their data, it's clear that AI's rising tide is not only reshaping online shopping efficiency and engagement but also prompting brands to invest heavily, all while risking customer loyalty if they fail to harness this digital revolution effectively.