GITNUX MARKETDATA REPORT 2024

AI In The B2B Industry Statistics

AI adoption in the B2B industry is expected to continue to grow rapidly, with a projected increase in efficiency and innovation across various functions.

Statistic 1

"45% of large B2B companies use AI for their pricing strategies."

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Statistic 2

"69% of B2B companies use AI for customer segmentation and targeting."

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Statistic 3

"80% of B2B marketers believe AI will revolutionize their field by 2025."

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Statistic 4

"Companies using AI in B2B marketing see a threefold increase in contact rates."

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Statistic 5

"67% of B2B buyers prefer ordering through a digital platform."

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Statistic 6

"64% of companies report that AI has helped them reduce costs."

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Statistic 7

"AI can help reduce churn by up to 23% in the B2B sector."

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Statistic 8

"AI-powered lead scoring can increase conversion rates by up to 50%."

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Statistic 9

"73% of B2B companies see improved customer satisfaction with the implementation of AI."

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Statistic 10

"58% of B2B companies using AI say it has improved customer insights."

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Statistic 11

"61% of marketers say AI is the most important aspect of their data strategy."

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Statistic 12

"73% of business executives said that AI and automation are integral to their business strategies."

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Statistic 13

"AI-driven personalization can increase B2B sales by up to 15%."

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Statistic 14

"54% of B2B companies see a significant improvement in lead quality through AI."

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Statistic 15

"75% of B2B companies that use AI report an increase in sales of over 10%."

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Statistic 16

"The adoption rate of AI in B2B marketing rose by 37% year-over-year in 2021."

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Statistic 17

"The global AI market in B2B reached $29.7 billion in 2020."

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Statistic 18

"59% of companies use AI for predictive analytics in sales."

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Statistic 19

"AI in B2B supply chain management can cut forecasting errors by 50%."

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Statistic 20

"By 2025, 80% of B2B sales interactions between suppliers and buyers will occur in digital channels."

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