GITNUX MARKETDATA REPORT 2024

Youtube Tv Streaming Statistics

Youtube TV streaming statistics show a steady rise in the number of subscribers and hours watched, indicating a growing trend towards online video streaming.

Last Updated: June 22, 2024

Written & Summarized by: Jannik Lindner

How we write

In this post, we highlight key statistics about YouTube TV, a popular choice for live TV streaming in the United States. These statistics cover various aspects of YouTube TV’s reach, performance, market growth, and advertising impact, providing an insightful overview of its standing in the competitive streaming landscape. From subscriber numbers to resolution quality and market penetration, the data sheds light on YouTube TV’s significant presence and potential for future profitability.

Statistic 1

"As of 2020, 25% of cord-cutters cite YouTube TV as their choice for live TV streaming."

Statistic 2

"YouTube TV covers more than 98% of American households."

Statistic 3

"YouTube TV gained approximately 400,000 subscribers in Q3 2019."

Statistic 4

"YouTube TV streams in more than 1080p resolution on most channels."

Statistic 5

"YouTube TV's advertising revenue contributed significantly to Alphabet Inc's advertising return in 2020."

Statistic 6

"YouTube TV provides local network coverage in over 99.5% of markets in the US."

Statistic 7

"YouTube TV saw a 75% increase in watch time during 2020."

Statistic 8

"The mobile app for YouTube TV has been downloaded more than 5 million times on Google Play."

Statistic 9

"The majority of YouTube TV ad impressions in 2019 were through connected TV devices, with a share of 60%."

Statistic 10

"YouTube TV expects to become profitable by 2023."

Statistic 11

"YouTube TV added PBS to its line-up, becoming the first live TV streaming service to do so."

Statistic 12

"Google's advertising revenue from YouTube (including YouTube TV) was $15.15 billion in 2019."

Statistic 13

"As of early 2021, YouTube TV has around 10 million households as its potential market."

In conclusion, YouTube TV has emerged as a significant player in the live TV streaming industry, with a strong market presence and promising growth trajectory. The platform’s wide coverage, high-resolution streaming capabilities, strategic partnerships, and increasing viewership indicate its appeal to consumers and advertisers alike. With notable milestones such as the addition of PBS to its line-up and a projected path to profitability by 2023, YouTube TV remains a key player to watch in the evolving media landscape.

Jannik Lindner

Jannik is the Co-Founder of Gitnux and has been working in the digital space since 2016. He is specialized in content and tech.

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