GITNUX MARKETDATA REPORT 2024

Wedding Dress Popularity Statistics

Wedding dresses typically remain a popular choice among brides, with traditional white or ivory gowns being the most preferred option.

Statistic 1

"In 2022, strapless wedding dresses accounted for 35% of the market."

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Statistic 2

"The average lead time for custom wedding dresses in 2022 was 6 months."

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Statistic 3

"Online wedding dress sales increased by 50% between 2020 and 2022."

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Statistic 4

"70% of brides had their wedding dress altered or customized in 2022."

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Statistic 5

"The average price of a wedding dress in 2023 is $1,800."

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Statistic 6

"The global market for wedding dresses is projected to reach $43.5 billion by 2030."

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Statistic 7

"Simple minimalist wedding dresses have seen a 40% rise in demand in 2022."

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Statistic 8

"60% of wedding dress sales occur during bridal trunk shows."

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Statistic 9

"30% of brides chose to buy their wedding dress online in 2022."

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Statistic 10

"Destination weddings contributed to a 20% increase in lightweight, packable wedding dresses."

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Statistic 11

"25% of bridal shops now offer virtual consultations and fittings."

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Statistic 12

"20% of wedding dress purchases in 2022 were for dresses featuring long sleeves."

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Statistic 13

"50% of wedding dresses purchased in 2022 were made from sustainable materials."

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Statistic 14

"25% of 2022 brides participated in a "trash the dress" photo shoot after their wedding."

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Statistic 15

"15% of brides in 2022 wore second-hand or vintage wedding dresses."

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Statistic 16

"Bohemian-style wedding dresses saw a 45% increase in popularity in 2022."

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Statistic 17

"In 2022, 75% of brides in the U.S. opted for white wedding dresses."

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Statistic 18

"Mermaid-style wedding dresses ranked as the second most popular style in 2022."

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Statistic 19

"Lace wedding dresses saw a 35% increase in searches on Pinterest in 2021."

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Statistic 20

"10% of brides opted for colored wedding dresses instead of traditional white in 2022."

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