GITNUX MARKETDATA REPORT 2024

Must-Know Tablet Sales Statistics [Latest Report]

Highlights: The Most Important Tablet Sales Statistics

  • Apple had 36.5% of the global tablet market share in 2020.
  • Samsung accounted for 18.8% of tablet sales in the worldwide market in 2020.
  • In 2020, 160.6 million tablets were sold worldwide.
  • Tablet sales in the United States reached 34.2 million in 2019.
  • The global tablet market is projected to reach $31.92 billion by 2027.
  • Worldwide tablet shipments amounted to about 45.1 million units in Q1 2021.
  • Amazon’s tablet market share was 11.5% worldwide in 2020.
  • The average tablet selling price is projected to reach $420 by 2024.
  • The Chinese market accounted for around 24.7% of global tablet sales in 2020.
  • Lenovo’s share of the global tablet market was 9.4% in 2020.
  • Worldwide shipments of Windows-based tablets are projected to reach 19.7 million by 2023.
  • Android-Based tablets accounted for 60.9% of tablet shipments in 2020.
  • iPad sales made up 65.7% of Apple’s total tablet revenue in Q1 2021.
  • Tablets accounted for 5.6% of total digital device usage in 2020.
  • Global tablet sales revenue is projected to decline by about 1.3% between 2021 and 2026.
  • The average lifespan of a tablet is estimated to be 4.9 years.
  • Tablet usage has a 76% penetration rate among people aged 18 to 24 in the United States.
  • Tablet sales to businesses are predicted to reach 11 million units by 2023.

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Tablets have become an increasingly popular device for both personal and business use. In 2020, the global tablet market was worth $29.2 billion, with Apple leading the way in terms of market share at 36.5%. Samsung followed closely behind with 18.8%, while Amazon held 11.5% of the worldwide tablet sales that year as well. Worldwide shipments amounted to 160 million tablets in 2020, a number which is projected to reach 31 billion by 2027, according to research estimates from the 2021-2026 period alone, which are expected to decline slightly by 1.3%.

In addition, US adults owned 47% of all tablets in 2021, and Android-based devices accounted for 60 percent of total shipments during this same time frame. iPad sales made up 65 percent of Apple’s total revenue from their tablet line in Q1 2021 too. Lenovo also had a 9 percent share globally, while Windows-based tablets were estimated to ship 19 million units by 2023, indicating a growing demand for these types of devices among businesses around the world who may be looking into replacing traditional laptops or desktops with more portable options like tablets instead.

Finally, India experienced 14% growth year over year in its own domestic market, largely thanks to increasing remote work/school needs during pandemic times, showing just how versatile these gadgets can really be when it comes down to usage scenarios across different countries alike.

The Most Important Statistics
Apple had 36.5% of the global tablet market share in 2020. This statistic is a testament to Apple’s success in the tablet market, highlighting their impressive market share of 36.5%. It serves as a reminder of the company’s dominance in the industry, and provides a benchmark for other tablet manufacturers to strive for. Samsung accounted for 18.8% of tablet sales in the worldwide market in 2020. This statistic is a testament to Samsung’s success in the tablet market, showing that the company has managed to capture a significant portion of the global market share. It is a clear indication that Samsung is a major player in the tablet industry, and its products are highly sought after by consumers. This statistic is an important piece of information for anyone looking to gain insight into the tablet market and the current trends in tablet sales.

Tablet Sales Statistics Overview

In 2020, 160.6 million tablets were sold worldwide.

This statistic is a testament to the immense popularity of tablets worldwide. It shows that despite the pandemic, people are still investing in tablets, indicating that they are a valuable and sought-after device. This statistic is an important piece of evidence for anyone looking to understand the current state of the tablet market.

Tablet sales in the United States reached 34.2 million in 2019.

This statistic is a testament to the growing popularity of tablets in the United States. It shows that more and more people are turning to tablets as their preferred device for work, entertainment, and communication. This statistic is an important indicator of the current state of the tablet market and provides valuable insight into the future of the industry.

The global tablet market is projected to reach $31.92 billion by 2027.

This statistic is a powerful indicator of the potential of the tablet market in the coming years. It shows that the tablet market is expected to experience significant growth, which could be a great opportunity for businesses to capitalize on. This could be especially beneficial for those looking to invest in the tablet market, as the projected growth could lead to a lucrative return on investment.

Worldwide tablet shipments amounted to about 45.1 million units in Q1 2021.

This statistic is a testament to the immense popularity of tablets, as it shows that in the first quarter of 2021, a staggering 45.1 million units were shipped worldwide. This is a clear indication that tablets are in high demand, and that the market for them is thriving. This is great news for anyone interested in the tablet industry, as it shows that there is a large and growing customer base for these devices.

Amazon’s tablet market share was 11.5% worldwide in 2020.

This statistic is a testament to Amazon’s success in the tablet market, indicating that the company has managed to capture a significant portion of the global market share. It is an important piece of information for anyone interested in tablet sales statistics, as it provides insight into the current state of the industry and the competitive landscape.

The average tablet selling price is projected to reach $420 by 2024.

This statistic is a telling indication of the future of tablet sales. It suggests that the market is expected to grow significantly over the next few years, with the average selling price increasing by a considerable amount. This could be a sign of increased demand for tablets, as well as a potential increase in the quality of tablets available. It is an important statistic to consider when discussing the current and future state of tablet sales.

The Chinese market accounted for around 24.7% of global tablet sales in 2020.

This statistic is a testament to the immense influence of the Chinese market on the global tablet sales landscape. It highlights the importance of the Chinese market in driving the growth of the tablet industry, and serves as a reminder of the potential opportunities that exist for businesses looking to capitalize on the Chinese market.

Lenovo’s share of the global tablet market was 9.4% in 2020.

The fact that Lenovo held 9.4% of the global tablet market in 2020 is a testament to their success in the industry. It shows that they have been able to carve out a significant portion of the market and establish themselves as a major player in the tablet market. This statistic is an important indicator of the success of Lenovo’s tablet sales strategy and provides valuable insight into the current state of the tablet market.

Worldwide shipments of Windows-based tablets are projected to reach 19.7 million by 2023.

This statistic is a telling indication of the future of the tablet market, as it suggests that Windows-based tablets are expected to experience a significant surge in demand over the next few years. It is a valuable insight for anyone interested in the tablet market, as it provides a glimpse into the potential growth of the industry.

47% of US adults owned a tablet in 2021.

This statistic is a telling indication of the growing popularity of tablets in the US. It shows that nearly half of all adults in the US have embraced the convenience and portability of tablets, making them a must-have device for many. This statistic is an important piece of information for anyone looking to understand the current state of tablet sales in the US.

Android-Based tablets accounted for 60.9% of tablet shipments in 2020.

This statistic is a telling indication of the current state of the tablet market. It shows that Android-based tablets are dominating the market, with a majority of tablet shipments in 2020 being Android-based. This is significant for anyone interested in the tablet market, as it provides insight into the current trends and preferences of consumers.

iPad sales made up 65.7% of Apple’s total tablet revenue in Q1 2021.

This statistic is a testament to the success of Apple’s iPad line, demonstrating that it is the clear leader in the tablet market. It highlights the impressive performance of the iPad in Q1 2021, and serves as a reminder of Apple’s dominance in the tablet market.

Tablets accounted for 5.6% of total digital device usage in 2020.

This statistic is a telling indication of the growing popularity of tablets in the digital device market. It shows that tablets are becoming increasingly sought after, and that their usage is on the rise. This is an important factor to consider when discussing tablet sales statistics, as it provides insight into the current demand for tablets and the potential for future growth.

Global tablet sales revenue is projected to decline by about 1.3% between 2021 and 2026.

This statistic is a crucial indicator of the future of the tablet market, as it provides insight into the potential trajectory of tablet sales revenue. It is essential for anyone interested in the tablet market to be aware of this statistic, as it can help them make informed decisions about their investments and strategies. Knowing this statistic can help them plan for the future and make sure they are prepared for any potential changes in the market.

The average lifespan of a tablet is estimated to be 4.9 years.

This statistic is a key indicator of the longevity of tablets, providing insight into the value of investing in a tablet. Knowing the average lifespan of a tablet can help potential buyers make an informed decision when considering purchasing a tablet, as it gives them an idea of how long they can expect their device to last.

Tablet usage has a 76% penetration rate among people aged 18 to 24 in the United States.

This statistic is a powerful indicator of the potential success of tablet sales in the United States. It shows that a large portion of the population aged 18 to 24 are already using tablets, suggesting that there is a large market for tablet sales in this age group. This statistic is especially important for businesses looking to target this demographic, as it provides valuable insight into the potential success of their tablet sales.

Tablet sales to businesses are predicted to reach 11 million units by 2023.

This statistic is a powerful indicator of the growing demand for tablets in the business world. It shows that businesses are increasingly recognizing the value of tablets and investing in them to improve their operations. This trend is likely to continue, making tablets an essential part of any business’s technology arsenal. As such, this statistic is an important piece of information for anyone interested in the tablet market and its potential.

Conclusion

The tablet market is a highly competitive and dynamic space, with Apple leading the way in 2020 with 36.5% of global market share. Samsung followed closely behind at 18.8%, while Amazon’s Kindle Fire accounted for 11.5%. In total, 160.6 million tablets were sold worldwide that year, generating $31 billion in revenue globally by 2027, according to projections from Research and Markets.

Tablet sales have been on an upward trend since 2019 when 34 million units were sold in the US alone. However, this growth has slowed due to increasing competition from other digital devices such as smartphones and laptops, which account for 5.6% of all device usage worldwide today. Among people aged 18-24 years old within the United States specifically, who are more likely than any other age group to own a tablet, the ownership rate is 47%.

The average lifespan of these devices is estimated at 4-9 years before needing replacement or upgrade, depending on their use case, be it personal or business-related. Shipments are expected to reach 11 million units by 2023, according to Statista estimates. Tablets remain one of the most popular consumer electronics products available today, despite projected declining sales revenues between 2021-2026 (-1%). This decline is primarily driven by saturation levels across developed markets like North America and Europe, combined with rising production costs associated with newer models being released each year into what remains an ever-evolving industry landscape.

The tablet market is largely dominated by Apple but also features strong contenders like Samsung and Lenovo, whose respective shares stood at 9% and 10% during 2020. Android-based systems accounted for 60+ percent overall, thanks mainly to its open-source nature, allowing manufacturers greater flexibility when designing new hardware solutions tailored towards specific user needs.

This trend is expected to continue well into the future, given current observed trends over the past few quarters, especially those seen throughout Q1 2021. Particularly in India, where tablet sales experienced a growth rate of 14%, indicating potential opportunities still exist, even if only limited ones going forward, regardless of whether they’re aimed at consumers or businesses.

Ultimately, this proves that there is no shortage of demand in either segment, as long as the right product is offered at the right price point. Otherwise, there is a risk of losing out to competitors who have already established their positions in the marketplace. Moving ahead, it is crucial to stay aware of the ever-changing landscape and adapt accordingly.

References

0. – https://www.www.pewresearch.org

1. – https://www.www.researchandmarkets.com

2. – https://www.www.macrumors.com

3. – https://www.www.statista.com

4. – https://www.gs.statcounter.com

5. – https://www.www.idc.com

 

FAQs

What was the total global tablet sales in the past year?

Total global tablet sales in the past year were approximately 160 million units. (Note This number may vary based on the specific year you are inquiring about.)

Which brand dominated the tablet market in terms of sales?

Apple dominated the tablet market, with its iPad series holding the largest market share.

What was the growth rate of tablet sales compared to the previous year?

Tablet sales experienced a growth rate of 6% compared to the previous year. (Note This number may vary based on the specific year.)

Which region accounted for the highest tablet sales?

North America accounted for the highest tablet sales, followed by Europe and Asia-Pacific.

What were the top 3 screen sizes for tablets that were sold last year?

The top 3 screen sizes for tablets sold last year were 10.2 inches, 8 inches, and 12.9 inches.

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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