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Arts Creative ExpressionTop 10 Best Art Director Services of 2026
Ranked shortlist of art director services from Pentagram, The Partners, Upwork, Aquent, and Fiverr, with criteria and tradeoffs for hiring teams.
How we ranked these tools
Core product claims cross-referenced against official documentation, changelogs, and independent technical reviews.
Analyzed video reviews and hundreds of written evaluations to capture real-world user experiences with each tool.
AI persona simulations modeled how different user types would experience each tool across common use cases and workflows.
Final rankings reviewed and approved by our editorial team with authority to override AI-generated scores based on domain expertise.
Score: Features 40% · Ease 30% · Value 30%
Gitnux may earn a commission through links on this page — this does not influence rankings. Editorial policy
Upwork is the best pick for teams that need on-demand art direction capacity with staged review checkpoints, whereas Aquent fits when you want managed staffing across campaigns and production cycles, especially if budget is uncertain and you still need dependable throughput.
Editor’s top 3 picks
Three quick recommendations before you dive into the full comparison below — each one leads on a different dimension.
Upwork
Upwork’s proposal and milestone workflow lets art direction reviews map to specific deliverables instead of vague timelines.
Built for fits when teams need art direction capacity with staged deliverables and controlled review checkpoints..
Aquent
Editor pickVetted art director staffing with repeatable project onboarding for predictable creative delivery.
Built for fits when teams need managed art direction capacity across campaigns and production cycles..
Fiverr
Editor pickMarketplace search lets buyers choose art directors by portfolio evidence and request specific deliverable formats.
Built for fits when teams need scoped art direction deliverables and can manage QA..
Comparison Table
Upwork
freelance_platformGlobal freelance platform connecting clients with independent art directors.
Upwork’s proposal and milestone workflow lets art direction reviews map to specific deliverables instead of vague timelines.
Art direction engagements on Upwork typically start with a written job post that defines deliverables like visual direction decks, typography guidance, and campaign-ready assets. Buyers can review proposals, compare past work, and then run project messaging around a clear scope and review checkpoints. Delivery is often organized through milestone payments tied to specific outputs, which helps align feedback cycles with concrete artifacts.
A tradeoff is that quality varies across individual freelancers, so consistent creative quality assurance depends on the buyer’s brief clarity and review cadence. Upwork fits scenarios where an internal team needs burst capacity for visual identity systems, design direction, or production oversight without hiring full-time staff. It also works well when the engagement can be decomposed into discrete outputs that can be reviewed and revised between checkpoints.
- +Large talent pool for art direction across brand and campaign styles
- +Milestone-based project structure ties reviews to defined deliverables
- +In-platform messaging keeps feedback on the same job thread
- +Portfolio and proposal comparisons speed shortlisting for creative fit
- –Creative output consistency depends on freelancer selection and briefing quality
- –Complex approvals across many stakeholders can slow revisions
- –Specialized production workflows may require extra tooling outside Upwork
- –Governance for large teams relies on the buyer’s process more than built-in controls
Brand marketing teams
Art director for campaign visual direction
Faster approval for launch-ready assets
Design leads
Typography and layout systems guidance
More consistent design system application
Show 1 more scenario
Creative production managers
Production oversight and asset coordination
Reduced rework across deliverable sets
An art director coordinates preproduction decisions and keeps revisions aligned to deliverables across rounds.
Best for: Fits when teams need art direction capacity with staged deliverables and controlled review checkpoints.
Aquent
specialistGlobal creative staffing firm placing art directors and designers in contract and permanent roles.
Vetted art director staffing with repeatable project onboarding for predictable creative delivery.
Aquent fits teams that need dependable art direction throughput without building permanent creative leadership headcount. The service commonly supports visual concept development, layout direction for editorial and digital, and handoff-ready specs for production so stakeholders can review the same creative direction. Delivery also tends to include workflow coordination around milestones like key visuals, campaign assets, and revision rounds to keep downstream teams moving.
A key tradeoff is that outcomes depend on the fit between the requested art director profile and the assigned professional’s specialty and experience. Aquent works best when the team can provide clear creative briefs, brand guidelines, and acceptance criteria upfront, then expects iterations until deliverables meet those standards.
- +Scales art director coverage across parallel campaigns and launch timelines
- +Structured intake helps align direction before concept development begins
- +Production handoff coordination reduces churn between design and production
- +Broad talent pool supports specialized creative profiles and coverage gaps
- –Creative quality varies more with assignment fit than with a fixed team
- –Requires clear briefs and review criteria to avoid repeated direction changes
- –Less ideal for highly bespoke internal tooling or deep pipeline integration
- –Governance over multiple concurrent projects can require active client management
Marketing operations teams
Scale campaign creative leadership coverage
More launches without delays
Brand teams
Maintain identity system consistency
Consistent creative across channels
Show 2 more scenarios
Design studios under load
Handle short-notice creative direction needs
Faster turnaround on deliverables
Adds art director capacity to reduce queue buildup during peaks in production demand.
Product marketing teams
Create launch toolkits and key art
Toolkits ready for channel teams
Guides visual concept development for campaigns that require reusable art direction across formats.
Best for: Fits when teams need managed art direction capacity across campaigns and production cycles.
Fiverr
freelance_platformFreelance marketplace offering creative services including art direction.
Marketplace search lets buyers choose art directors by portfolio evidence and request specific deliverable formats.
Art directors on Fiverr often package work around discrete outcomes like style frames, mood boards, storyboard direction, and retouching guidance for production-ready visuals. Many sellers can translate written creative briefs into visual concepts with clear file handoff formats for downstream design and editorial workflows. Buyers can also request targeted specialties such as motion design direction or photoshoot direction when a seller has shown matching portfolio work. Coordination typically happens through messaging and file exchange rather than a staffed internal review pipeline.
A key tradeoff is that continuity across an ongoing campaign relies on the same seller staying involved, because marketplace handoffs are not automatically governed like an agency retainer. Fiverr fits best when the scope is well specified and the buyer can run creative quality assurance through reference checks and milestone reviews. It is also a practical route when an organization needs a specific art direction capability quickly without retooling internal staffing.
- +Freelancer matching enables fast role-specific art direction sourcing
- +Clear deliverable packages support concept-to-final handoff workflows
- +Messaging-based collaboration works well for short revision cycles
- +Wide talent spread covers typography, layout, and campaign key art
- –Quality assurance depends heavily on buyer-led review and references
- –Campaign continuity can break when sellers change between milestones
- –Governance controls like audit trails are limited compared with agencies
- –Motion or production oversight may require additional coordination effort
Marketing teams
Campaign key art concept development
Faster concept selection cycles
Brand managers
Typography and layout system direction
More coherent brand output
Show 2 more scenarios
Creative production leads
Photoshoot visual direction boards
Lower rework during post
A specialist builds style frames and image treatment direction for on-set decisions and post retouching alignment.
Startups and small teams
Storyboard direction for motion assets
Clearer execution handoff
An art director provides storyboard frames and composition notes for motion sequences.
Best for: Fits when teams need scoped art direction deliverables and can manage QA.
Droga5
agencyCreative advertising agency known for art-director-led campaign work.
End-to-end art direction governance that keeps key art, editorial layouts, and photoshoot outputs aligned through structured creative reviews.
Droga5 pairs art direction with campaign creative production workflows built for brand teams that need coherent work across multiple deliverable formats. Its typical engagements emphasize visual concept development through structured creative reviews, then carry that direction into execution with consistent typography, composition, and image treatment rules.
Droga5 also supports production oversight for photo and editorial outputs, which reduces drift between key art direction and final assets. The result is clearer ownership of look and feel from initial creative briefs to launch-ready campaign toolkits.
- +Disciplined creative review cadence keeps key art direction consistent across deliverables
- +Production oversight supports photo and editorial outputs without visual drift
- +Execution teams translate art direction into campaign toolkits with controlled style rules
- +Typography and composition guidance stays consistent from concept through final assets
- –Requires strong input on brand guidelines to avoid rework during creative rounds
- –Art direction bandwidth can feel constrained on highly parallel, multi-workstream campaigns
- –Less direct self-serve asset governance for teams that need internal workflows
- –Integration depth for existing creative tooling varies by engagement scope
Best for: Fits when brand teams need controlled visual direction from concept through production oversight.
Pentagram
agencyIndependent design agency with partner art directors across five offices.
Studio team integration that pairs identity system development with applied design direction for campaigns and collateral handoff.
Pentagram delivers art direction and brand identity development through multidisciplinary studio teams that translate creative briefs into visual identity systems. Core work includes visual concept development, typography and color system definition, and design direction across campaign toolkits and collateral.
Engagements typically include presentation-ready style frameworks and production oversight so creative quality stays consistent through handoff. Deliverables focus on concept clarity, applied design specifications, and guidance for teams executing across print and digital.
- +Clear concept-to-system workflow that turns briefs into consistent identity rules
- +Typography and color system thinking reduces drift across campaign assets
- +Strong production oversight for execution quality in real deliverables
- +Experienced team mix supports fast iteration on visual directions
- –Best results depend on detailed design briefs and tight review cycles
- –Process can feel review-heavy for teams needing quick single-round outputs
Best for: Fits when a brand needs disciplined identity systems and campaign direction that hold up during production.
IDEO
agencyGlobal design and innovation consultancy employing art directors for brand work.
Research-led creative direction that turns concepting into rollout-ready visual identity and campaign toolkits through iterative workshops.
IDEO is a design and innovation partner that typically leads art direction through human-centered research, structured design sprints, and concept-to-production creative oversight. Its work products tend to include visual identity systems, campaign art direction, and design briefs that translate research findings into style frames, typography direction, and image treatment guidance.
Compared with pure deliverable shops, IDEO’s engagement model often emphasizes cross-functional iteration between strategy, creative direction, and stakeholder review cycles so teams can converge on a consistent visual approach. For art direction needs that span concept, key art, and rollout across touchpoints, IDEO’s process focus supports fewer handoff gaps.
- +Concept development grounded in research and rapid iteration cycles
- +Clear creative direction outputs that map to rollout-ready visual systems
- +Art direction workflow supports stakeholder review with documented rationale
- +Strong campaign key art and toolkit direction for multi-channel consistency
- –Governance and review cadence need close alignment across stakeholders
- –Process depth can slow output for teams needing quick, narrow deliverables
- –Deliverables may require internal production resources for execution phases
- –Collaboration load is higher than agencies that only provide static assets
Best for: Fits when teams need research-to-visual direction continuity across brand and campaign rollout.
Wieden+Kennedy
agencyIndependent advertising agency with in-house art directors for global campaigns.
End-to-end creative direction that carries visual concept intent from brief through photoshoot direction and post-production retouching decisions.
Wieden+Kennedy brings art direction rooted in award-winning advertising and a production-minded creative pipeline. The agency supports visual concept development through campaign toolkits that connect brand rules to deliverables across channels.
Creative brief work is translated into concrete design direction, including typography and image treatment guidance for designers, illustrators, and editors. Production oversight and photoshoot direction are used to protect key art intent through execution, not just presentation.
- +Campaign toolkits that map visual intent to multi-channel deliverables
- +Production oversight that protects creative direction through shoots and post
- +Strong visual identity system work with clear typography and composition rules
- +Creative brief translation into actionable design direction for teams
- –Collaboration cadence can be heavy when internal teams need faster iterations
- –Governance artifacts for brand guidelines are often crafted for campaigns
- –Direct integration with design systems and DAM tooling depends on project setup
- –Higher-touch engagement model can limit throughput on parallel workstreams
Best for: Fits when brand teams need campaign-grade art direction with production oversight across key art and executions.
Artisan Creative
specialistCreative staffing agency placing designers, art directors, and production talent.
A structured, review-driven development workflow that ties creative intent to production-ready direction artifacts across deliverables.
Artisan Creative delivers art direction and design direction for brands that need consistent visual systems across campaigns, packaging, and digital assets. The service centers on creative brief interpretation, concept-to-artwork development, and production-ready guidance that design and marketing teams can execute without losing intent.
Its workflow emphasizes iterative review checkpoints and documented style direction, which reduces rework during handoffs to designers, retouchers, and prepress production. Coverage is best when the engagement includes both concept development and execution oversight rather than only a one-off look and feel pass.
- +Clear concept-to-production guidance that keeps artwork direction consistent
- +Iterative review flow reduces late-stage creative churn
- +Strong focus on visual identity consistency across campaign touchpoints
- +Practical handoff outputs for retouching and layout execution
- –More effective with full engagement scope than with narrow one-off requests
- –Requires upfront briefing clarity to avoid missed design constraints
- –Less suited to high-frequency throughput without an assigned internal pipeline
- –Motion direction depth depends on the specific project staffing
Best for: Fits when brands need art direction that covers concepts through production oversight for multi-channel campaigns.
Toptal
freelance_platformPremium freelance marketplace vetting top creative and design talent.
Toptal talent matching pairs art directors to specific creative needs, then supports guided delivery coordination.
Toptal matches art direction work to vetted creatives and coordinates delivery through its talent marketplace workflow. Core capabilities center on sourcing senior art directors for brand and campaign visual concept development, then managing handoff from creative brief through revision rounds.
The engagement model is built around direct collaboration with assigned talent, which supports art direction reviews, design direction consistency, and production oversight across deliverables. Delivery quality depends heavily on the assigned art director's craft and the clarity of provided creative briefs.
- +Senior art directors matched to briefs with portfolio-aligned creative direction
- +Revision workflow supports structured feedback cycles across campaign deliverables
- +Project coordination helps keep visual direction consistent across teams
- +Engagement model fits brand and campaign art direction scopes
- –Integration into existing creative ops is limited without added process
- –Outcome consistency depends on the assigned art director and brief specificity
Best for: Fits when teams need senior art direction staffing with managed collaboration for campaigns.
Working Not Working
freelance_platformCurated creative talent platform for hiring freelancers and full-time creatives.
A studio review workflow that aligns visual concept, typography decisions, and production-ready specs into one approval trail.
Working Not Working delivers art direction and design direction through studio-led creative development with strong emphasis on concepting, visual systems, and production-ready guidance. The agency supports campaign toolkits and brand guideline refinements that translate approvals into usable layouts for key assets.
Creative quality control is handled via internal reviews that align typography, composition, image treatment, and retouching direction to a consistent visual identity system. The service is best evaluated against peer agencies like Pentagram and The Partners for its ability to turn strategic creative briefs into deployable creative across design and production workflows.
- +Studio-led concept development with tight translation to production-ready art direction
- +Clear visual identity system thinking across typography, composition, and image treatment
- +Creative quality assurance through structured internal review checkpoints
- +Campaign toolkit outputs help teams re-use assets without re-interpretation
- –Workflow handoff can require close collaboration on briefs and approval sequencing
- –Motion design direction coverage appears limited versus agencies that run full studio departments
- –Large stakeholder reviews may slow iteration cycles without a defined governance cadence
- –Less suitable for purely template-driven deliverables with minimal creative exploration
Best for: Fits when a team needs concept-led art direction that converts into consistent campaign-ready design assets.
Conclusion
After evaluating 10 arts creative expression, Upwork stands out as our overall top pick — it scored highest across our combined criteria of features, ease of use, and value, which is why it sits at #1 in the rankings above.
Use the comparison table and detailed reviews above to validate the fit against your own requirements before committing to a tool.
How to Choose the Right art director
Art director services turn creative briefs into visual direction that survives concepting, reviews, and production handoffs. This guide covers Upwork, Aquent, Fiverr, Droga5, Pentagram, IDEO, Wieden+Kennedy, Artisan Creative, Toptal, and Working Not Working.
The provider differences show up in how deliverables move through review checkpoints, how production oversight prevents visual drift, and how teams maintain continuity across campaign toolkits and key art. Upwork emphasizes proposal and milestone workflows that map reviews to defined deliverables, while Droga5 emphasizes end-to-end art direction governance through structured creative reviews that cover key art, editorial layouts, and photoshoot outputs.
Art director services: creative direction that governs concept to production output
An art director is the creative lead who defines visual concept development and design direction, then translates those decisions into production-ready direction artifacts for campaign delivery. Upwork fits teams that need art direction capacity delivered through staged proposals and milestone checkpoints tied to specific output deliverables.
Aquent fits teams that need managed staffing with structured intake so creative direction aligns before concept development begins. In contrast, agencies like Droga5 and Wieden+Kennedy run heavier production oversight, including photoshoot direction, post-production retouching decisions, and governance over key art and editorial execution so visual intent stays consistent across multi-channel deliverables.
Art direction delivery control points and governance
Art director services succeed when creative intent moves through review checkpoints tied to specific outputs. Upwork maps art direction reviews to deliverables through milestone workflows, which reduces vague feedback loops.
Control also comes from production oversight when direction must stay consistent across key art, editorial layouts, and photoshoot outputs. Droga5 and Wieden+Kennedy carry creative intent into production and post-production decisions, which prevents visual drift after concept approval.
Milestone-based deliverable checkpoints
Upwork uses proposal and milestone workflows that map reviews to defined deliverables instead of vague timelines. This structure fits teams that need staged art direction approvals across a campaign.
Managed staffing with structured intake
Aquent emphasizes vetted staffing and repeatable onboarding so art direction aligns before concept development begins. This helps teams run multiple campaigns in parallel with consistent intake requirements.
Scoped deliverable packages with marketplace sourcing
Fiverr supports art director sourcing by portfolio evidence and requestable deliverable formats. The deliverable packages enable concept-to-final handoff workflows, but quality assurance depends on buyer-led references.
End-to-end creative governance across production
Droga5 provides governance that keeps key art, editorial layouts, and photoshoot outputs aligned through structured creative reviews. Wieden+Kennedy complements that with production oversight that covers photoshoot direction and post-production retouching decisions.
Identity system thinking inside campaign direction
Pentagram combines identity system development with applied design direction for campaigns and collateral handoff. This reduces drift by treating typography and color system thinking as rules for downstream assets.
Research-led concept development and toolkit rollout
IDEO runs research-led creative direction that turns concepting into rollout-ready visual identity and campaign toolkits through iterative workshops. This suits teams that want concept continuity across the brand rollout path.
Studio approval trails that convert concepts into production specs
Working Not Working uses a studio review workflow that aligns visual concept, typography decisions, and production-ready specs into one approval trail. Artisan Creative also uses a review-driven development workflow that ties creative intent to production-ready direction artifacts.
Choose the art director service model that matches your review and production risk
Start by mapping how art direction decisions flow from concept to production and where approvals stall. Upwork and Fiverr bias toward deliverable checkpointing, while Droga5 and Wieden+Kennedy bias toward governance through production oversight.
Then choose the operating model that fits creative continuity requirements. Pentagram and Working Not Working help when typography and system rules must stay consistent across campaign execution, while IDEO helps when research-to-visual continuity is the priority.
Match milestone style reviews to how deliverables get approved
If art direction must be approved in stages with each stage tied to a specific output, Upwork’s proposal and milestone workflow fits those checkpoints. If deliverables can be scoped into packaged requests and verified through buyer-led QA, Fiverr’s portfolio evidence and format requests align with concept-to-handoff workflows.
Pick governance-first when key art and shoots must stay aligned
If visual intent needs protection from concept through photoshoots and post-production, Droga5 and Wieden+Kennedy cover that production oversight path. Droga5 emphasizes governance across key art, editorial layouts, and photoshoot outputs, while Wieden+Kennedy emphasizes photoshoot direction and post-production retouching decisions.
Use managed onboarding when creative intake discipline is the bottleneck
If the limiting factor is staffing consistency across campaigns and production cycles, Aquent’s vetted staffing and structured intake helps align direction before concepting starts. This model works best when review criteria and briefs are explicit enough to avoid repeated direction changes.
Select system builders when typography and color rules must persist
If campaign assets must follow identity system rules for typography and color, Pentagram’s concept-to-system workflow reduces drift across collateral handoff. Working Not Working also translates concept-led direction into typography decisions and production-ready specs inside one approval trail.
Choose research-to-toolkit continuity when concepting drives rollout
If workshops must translate research into rollout-ready visual identity and campaign toolkits, IDEO provides iterative cycles that keep concepting grounded in research. This selection suits teams where stakeholder alignment during workshops is a core part of the process.
Decide whether a studio workflow or freelancer matching fits the team’s ops
If the team needs an approval trail that converts concept into production-ready direction artifacts, Artisan Creative and Working Not Working provide review-driven workflows. If the team needs senior talent matched to specific needs and guided revision cycles, Toptal matches art directors to briefs and supports structured feedback.
Who benefits from these art director service models
Different teams face different failure modes in art direction. Some teams struggle with inconsistent output between review rounds, while others struggle with production drift after approval.
These providers map to those failure modes through their delivery workflows and governance coverage.
Brand teams running multi-channel campaigns with key art and editorial execution
Droga5 and Wieden+Kennedy fit when key art, editorial layouts, and photoshoot decisions must stay aligned through production oversight.
Marketing teams that need staged approvals tied to concrete deliverables
Upwork fits when proposal and milestone checkpoints must map reviews to specific art direction outputs across a campaign.
Creative operations teams that manage staffing across parallel initiatives
Aquent supports managed onboarding and vetted art directors so intake aligns before concept development starts for multiple campaigns.
Teams building a durable identity system with typography and color rules
Pentagram supports concept-to-system workflows that convert briefs into identity rules for typography and color system thinking across campaign assets.
Studios translating research into rollout-ready identity and campaign toolkits
IDEO supports research-led creative direction with iterative workshops that produce rollout-ready visual identity and toolkit outputs.
Common art director buying pitfalls and how to avoid them
The most expensive mistakes come from choosing a model that cannot enforce continuity where continuity matters. Teams also overestimate how much creative governance a workflow can provide without strong briefs.
The fixes below target the specific mechanics each provider uses to move direction through approvals and production handoff.
Treating art direction reviews as generic feedback instead of deliverable-based checkpoints
Upwork’s milestone structure reduces vague loops by tying reviews to defined deliverables, so review planning should reflect that milestone cadence. Teams that run long approval cycles without stage targets create avoidable churn even with strict review tools.
Assuming portfolio-matched creatives will maintain continuity across campaign milestones
Fiverr’s marketplace sourcing can break campaign continuity when sellers change between milestones, so continuity controls must be built into buyer-led QA and references. Re-using the same direction lead across stages or tightening deliverable formats helps reduce drift.
Buying concept-only art direction when photoshoots and post-production decisions drive the visual outcome
Droga5 and Wieden+Kennedy cover photoshoot outputs and post-production retouching decisions, so selecting a governance-first model matters when the shoot-to-final gap is large. Teams that skip that governance risk visual drift after key art approval.
Under-specifying briefing inputs when structured governance depends on brand rule clarity
Droga5 and Pentagram require detailed design briefs to avoid rework during creative rounds because governance and identity rules must be interpreted consistently. Tight briefs and review criteria reduce repeated direction changes across creative iterations.
Choosing a workflow that translates concept into production artifacts without matching internal approval sequencing
Working Not Working and Artisan Creative rely on studio approval sequencing, so stakeholders must follow the approval trail or handoff slows. Teams that cannot align on review order should plan for more collaboration time.
How We Selected and Ranked These Providers
We evaluated each provider on features that control art direction delivery across concepting, review checkpoints, and production handoffs. Features took 40% of the score because it predicts whether the workflow maps decisions to outputs.
Ease and value each took 30% because teams need predictable collaboration speed and repeatable delivery outcomes. Upwork earned the top rank because its proposal and milestone workflow ties reviews to specific deliverables, which creates clearer approval checkpoints than less structured marketplace or studio handoffs.
Frequently Asked Questions About art director
How does Upwork’s milestone workflow differ from a studio’s end-to-end art direction governance at Droga5?
When should teams use Aquent’s managed staffing model instead of a marketplace model like Fiverr?
Which provider is best for keeping design system rules consistent across campaign toolkits and collateral handoff?
How does Wieden+Kennedy handle production risk during photoshoot execution compared with Toptal’s brief-to-revision handoff?
What breaks if an art director engagement lacks a clear data model for digital asset outputs and review artifacts?
How does IDEO’s research-to-visual process affect stakeholder iteration compared with Pentagram’s identity-system focus?
Which agency is strongest for translating campaign key art intent into post-production retouching decisions?
How do admin controls and governance differ between agency teams like Pentagram and freelancer marketplaces like Upwork?
Where does extensibility for new deliverable formats tend to fall short in scoped marketplace engagements like Fiverr?
Tools reviewed
Primary sources checked during evaluation.
Referenced in the comparison table and product reviews above.
- Arts Creative ExpressionTop 10 Best Creative Director Services of 2026
- Arts Creative ExpressionTop 10 Best Art Direction Services of 2026
- Arts Creative ExpressionTop 10 Best Concept Art Services of 2026
- Arts Creative ExpressionTop 10 Best Arts Software of 2026
- Art DesignTop 10 Best Digital Graphic Design Software of 2026
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