GITNUX MARKETDATA REPORT 2024

Self-Improvement Industry Statistics

The self-improvement industry is a multi-billion dollar sector that includes personal development books, seminars, coaching, and apps aimed at helping individuals enhance their skills and achieve their goals.

In this post, we explore the vast landscape of the self-improvement industry, diving into its staggering financial worth and growth projections. With a focus on key demographics, motivations, and emerging trends, we uncover the integral role this industry plays in promoting personal development and well-being. Join us as we dissect the statistics shaping this dynamic sector and shed light on the factors driving its continuous evolution.

Statistic 1

"The self-improvement industry is worth $11 billion in the US alone."

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Statistic 2

"It's estimated the industry will grow at a CAGR of 5.1% between 2017 and 2022."

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Statistic 3

"Over 40% of customers in the self-improvement industry are millennials."

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Statistic 4

"Around 55% of people in the industry are primarily motivated for self-improvement due to health and wellbeing."

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Statistic 5

"Personal training is expected to make up the largest portion of growth within this sector."

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Statistic 6

"The wellness industry, a subset of self-help, is worth $4.2 trillion globally."

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Statistic 7

"The self-help audiobook industry is valued at $769 million."

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Statistic 8

"In 2025, the global self-improvement market could be worth $13.2 billion."

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Statistic 9

"The mindfulness and meditation space, a considerable part of the self-improvement industry, was worth $1.22 billion in 2017."

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Statistic 10

"The self-help industry saw a compound annual growth rate of 5.6% from 2015 to 2020."

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Statistic 11

"Approximately 35% of self-improvement consumers are new to the industry per year."

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Statistic 12

"Physical and mental beautiful has the largest share of consumers in the self-help market at 58%."

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Statistic 13

"28% of self-improvement consumers are seeking a better future."

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Statistic 14

"There is a near even distribution between male and female consumers in the self-improvement market."

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Statistic 15

"The mobile health topic, a big part of the self-improvement sector, was worth $28 billion in 2018."

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Statistic 16

"80% of consumers in the self-help industry are under the age of 45."

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Statistic 17

"eLearning, also a part of the self-improvement industry, was worth $46 billion in 2016."

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Statistic 18

"More than 70% of users inside the self-help industry reported that focus and concentration were their top problems."

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The self-improvement industry in the US is a robust and thriving market, valued at $11 billion with a projected growth rate of 5.1% between 2017 and 2022. Millennials form a significant portion of consumers in this industry, with over 40% falling into this demographic. Health and wellbeing serve as the primary motivators for over half of individuals seeking self-improvement, with personal training anticipated to drive a substantial portion of sector growth. The larger wellness industry, a subset of self-help, commands a massive global worth of $4.2 trillion. As the industry continues to expand, particularly in areas like mindfulness, meditation, and eLearning, it is evident that consumers, predominantly under the age of 45, are increasingly focused on enhancing their overall well-being and personal development, positioning the self-improvement market for continued growth and evolution.

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