GITNUX REPORT 2024

Global Potato Chip Industry Statistics: Market to Reach $39.3B

Potato chip industry booming: global market to reach $39.3B by 2026, big players dominate.

Author: Jannik Lindner

First published: 7/17/2024

Statistic 1

The average American consumes about six pounds of potato chips per year.

Statistic 2

In the United States, approximately 1.65 billion pounds of potato chips were consumed in 2019.

Statistic 3

The global potato chips market size is projected to reach US$39.3 billion by 2026.

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The North American potato chips market is expected to grow at a CAGR of 4.1% from 2020 to 2027.

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The global potato chips market is expected to grow at a CAGR of 3.8% from 2021 to 2028.

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In 2020, the global potato chips market was valued at $31.3 billion.

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The European potato chips market is projected to reach $8.8 billion by 2027.

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The Australian potato chips market is forecasted to grow at a CAGR of 3.7% from 2020 to 2027.

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The global potato chips market is driven by the increasing demand for convenience food and snack products.

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The global gluten-free potato chips market is expected to grow at a CAGR of 9.0% from 2020 to 2027.

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The organic potato chips market is projected to expand at a CAGR of 8.7% from 2020 to 2027.

Statistic 12

The global sweet potato chips market size is estimated to surpass $5 billion by 2027.

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The global non-GMO potato chips market is anticipated to witness a CAGR of 6.9% from 2020 to 2027.

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The high fiber potato chips market is expected to grow at a CAGR of 7.8% from 2020 to 2027.

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The global low-sodium potato chips market is forecasted to expand at a CAGR of 5.3% from 2020 to 2027.

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The market for kettle-cooked potato chips is projected to grow at a CAGR of 6.3% from 2020 to 2027.

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The global spicy potato chips market is expected to witness a CAGR of 5.6% from 2020 to 2027.

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The global baked potato chips market size is projected to exceed $12 billion by 2027.

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The market for reduced fat potato chips is anticipated to grow at a CAGR of 4.9% from 2020 to 2027.

Statistic 20

The global jalapeno-flavored potato chips market is forecasted to witness a CAGR of 4.5% from 2020 to 2027.

Statistic 21

In 2020, Lay's was the leading potato chips brand in the United States, with sales exceeding $1.62 billion.

Statistic 22

Kettle Brand is the second leading potato chip brand in the United States, with sales over $0.65 billion in 2020.

Statistic 23

Pringles is a leading brand in the potato chips market, with an estimated value of $2.27 billion in 2020.

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The global potato chips market is dominated by key players such as PepsiCo, Inc., The Kraft Heinz Company, and Kellogg Company.

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Pringles accounted for over 10% of the global potato chips market share in 2019.

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Lay's has a leading market share in the potato chips segment in India, with sales exceeding $0.45 billion in 2019.

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Potato chip sales in the United States reached $4.5 billion in 2019.

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The Asia Pacific potato chips market is estimated to grow at a CAGR of 5.2% from 2020 to 2027.

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The UK potato chips market is forecasted to grow at a CAGR of 4.5% from 2020 to 2027.

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In 2019, the potato chip category in the U.S. generated over $7.3 billion in sales.

Statistic 31

The Latin America potato chips market is expected to grow at a CAGR of 4.2% from 2020 to 2027.

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In 2020, the revenue generated by the salty snacks category in the U.S. reached approximately $29.51 billion.

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The Middle East and Africa potato chips market is anticipated to grow at a CAGR of 4.9% from 2020 to 2027.

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In 2020, the revenue from potato chip sales in Canada amounted to over $1.57 billion.

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In the UK, the sales value of potato chips in supermarkets and convenience stores exceeded £1.5 billion in 2019.

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In 2020, the revenue from imported potato chips in China reached approximately $1.27 billion.

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In Mexico, the potato chips retail market size was valued at over $0.63 billion in 2019.

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In 2020, the revenue generated from potato chip vending machines in the United States reached over $1.5 billion.

Statistic 39

In 2020, the revenue from potato chip exports in the Netherlands amounted to over €683 million.

Statistic 40

In 2020, the revenue from potato chip imports in Japan was valued at over $0.42 billion.

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Summary

  • The global potato chips market size is projected to reach US$39.3 billion by 2026.
  • The North American potato chips market is expected to grow at a CAGR of 4.1% from 2020 to 2027.
  • The average American consumes about six pounds of potato chips per year.
  • Potato chip sales in the United States reached $4.5 billion in 2019.
  • The global potato chips market is expected to grow at a CAGR of 3.8% from 2021 to 2028.
  • In 2020, Lay's was the leading potato chips brand in the United States, with sales exceeding $1.62 billion.
  • The Asia Pacific potato chips market is estimated to grow at a CAGR of 5.2% from 2020 to 2027.
  • In 2020, the global potato chips market was valued at $31.3 billion.
  • The UK potato chips market is forecasted to grow at a CAGR of 4.5% from 2020 to 2027.
  • In 2019, the potato chip category in the U.S. generated over $7.3 billion in sales.
  • The European potato chips market is projected to reach $8.8 billion by 2027.
  • Kettle Brand is the second leading potato chip brand in the United States, with sales over $0.65 billion in 2020.
  • The Latin America potato chips market is expected to grow at a CAGR of 4.2% from 2020 to 2027.
  • In 2020, the revenue generated by the salty snacks category in the U.S. reached approximately $29.51 billion.
  • The Middle East and Africa potato chips market is anticipated to grow at a CAGR of 4.9% from 2020 to 2027.

Get ready to crunch on some fascinating statistics! Did you know that the global potato chips market is set to pop at a whopping $39.3 billion by 2026? And its not just about snacking—Americans are chomping through an average of six pounds of potato chips every year. With potato chip sales in the U.S. soaring to $4.5 billion in 2019, it seems like our love for this crispy indulgence is spreading globally. So, grab a bag of your favorite chips and lets delve into the crispy world of the potato chip industry!

Consumer Consumption Habits

  • The average American consumes about six pounds of potato chips per year.
  • In the United States, approximately 1.65 billion pounds of potato chips were consumed in 2019.

Interpretation

In a nation where crunch is king and snacking is a sport, it's no surprise that Americans devour an impressive six pounds of potato chips each year. With a staggering 1.65 billion pounds of crispy goodness disappearing into hungry mouths in 2019 alone, it's clear that our love affair with the humble potato chip shows no signs of slowing down. So, remember to savor each bite of that salty, crispy delight - because, hey, you're certainly not alone in your chip-loving ways.

Global Market Projections

  • The global potato chips market size is projected to reach US$39.3 billion by 2026.
  • The North American potato chips market is expected to grow at a CAGR of 4.1% from 2020 to 2027.
  • The global potato chips market is expected to grow at a CAGR of 3.8% from 2021 to 2028.
  • In 2020, the global potato chips market was valued at $31.3 billion.
  • The European potato chips market is projected to reach $8.8 billion by 2027.
  • The Australian potato chips market is forecasted to grow at a CAGR of 3.7% from 2020 to 2027.
  • The global potato chips market is driven by the increasing demand for convenience food and snack products.
  • The global gluten-free potato chips market is expected to grow at a CAGR of 9.0% from 2020 to 2027.
  • The organic potato chips market is projected to expand at a CAGR of 8.7% from 2020 to 2027.
  • The global sweet potato chips market size is estimated to surpass $5 billion by 2027.
  • The global non-GMO potato chips market is anticipated to witness a CAGR of 6.9% from 2020 to 2027.
  • The high fiber potato chips market is expected to grow at a CAGR of 7.8% from 2020 to 2027.
  • The global low-sodium potato chips market is forecasted to expand at a CAGR of 5.3% from 2020 to 2027.
  • The market for kettle-cooked potato chips is projected to grow at a CAGR of 6.3% from 2020 to 2027.
  • The global spicy potato chips market is expected to witness a CAGR of 5.6% from 2020 to 2027.
  • The global baked potato chips market size is projected to exceed $12 billion by 2027.
  • The market for reduced fat potato chips is anticipated to grow at a CAGR of 4.9% from 2020 to 2027.
  • The global jalapeno-flavored potato chips market is forecasted to witness a CAGR of 4.5% from 2020 to 2027.

Interpretation

In a world where the potato chip market is soaring to new heights, it seems like crispy slices of spuds have truly become the golden snack of our era. With projections reaching billions, it's clear that the humble potato has been transformed into a lucrative global commodity. From gluten-free to non-GMO, spicy to low-sodium, the potato chip universe is expanding faster than one can crunch their way through a bag. So, next time you reach for that iconic snack, remember you're not just grabbing a handful of chips – you're diving into a multi-billion-dollar industry full of flavor innovations and market growth.

Leading Brands in the Industry

  • In 2020, Lay's was the leading potato chips brand in the United States, with sales exceeding $1.62 billion.
  • Kettle Brand is the second leading potato chip brand in the United States, with sales over $0.65 billion in 2020.
  • Pringles is a leading brand in the potato chips market, with an estimated value of $2.27 billion in 2020.
  • The global potato chips market is dominated by key players such as PepsiCo, Inc., The Kraft Heinz Company, and Kellogg Company.
  • Pringles accounted for over 10% of the global potato chips market share in 2019.
  • Lay's has a leading market share in the potato chips segment in India, with sales exceeding $0.45 billion in 2019.

Interpretation

In the cutthroat world of potato chips, the battle for snacking supremacy is no small fry. With Lay's dangling the golden chip of success at over $1.62 billion in sales in the US, Kettle Brand trailing close behind with $0.65 billion, and Pringles flaunting a lofty value of $2.27 billion, it's clear that this is a crisp competition. These global titans, alongside powerhouses like PepsiCo, Inc., The Kraft Heinz Company, and Kellogg Company, are crunching their way to the top, with Pringles already proudly claiming over 10% of the market share. So, whether it's Lay's reigning in India or Pringles standing tall on the global stage, one thing is certain - potato chips are not just a snack, they're a serious business.

Regional Market Trends

  • Potato chip sales in the United States reached $4.5 billion in 2019.
  • The Asia Pacific potato chips market is estimated to grow at a CAGR of 5.2% from 2020 to 2027.
  • The UK potato chips market is forecasted to grow at a CAGR of 4.5% from 2020 to 2027.
  • In 2019, the potato chip category in the U.S. generated over $7.3 billion in sales.
  • The Latin America potato chips market is expected to grow at a CAGR of 4.2% from 2020 to 2027.
  • In 2020, the revenue generated by the salty snacks category in the U.S. reached approximately $29.51 billion.
  • The Middle East and Africa potato chips market is anticipated to grow at a CAGR of 4.9% from 2020 to 2027.
  • In 2020, the revenue from potato chip sales in Canada amounted to over $1.57 billion.
  • In the UK, the sales value of potato chips in supermarkets and convenience stores exceeded £1.5 billion in 2019.
  • In 2020, the revenue from imported potato chips in China reached approximately $1.27 billion.
  • In Mexico, the potato chips retail market size was valued at over $0.63 billion in 2019.
  • In 2020, the revenue generated from potato chip vending machines in the United States reached over $1.5 billion.
  • In 2020, the revenue from potato chip exports in the Netherlands amounted to over €683 million.
  • In 2020, the revenue from potato chip imports in Japan was valued at over $0.42 billion.

Interpretation

As the global potato chip industry keeps expanding faster than you can crunch through a bag of your favorite flavor, it's clear that our collective love for this crispy snack knows no bounds. From the booming sales figures in the U.S. that could practically pave a road of potato chips to the impressive growth projections in regions like Asia Pacific and Latin America, it seems like the world is united in its love for this salty indulgence. So whether you're munching on a classic bag of chips in the UK or exploring innovative flavors in the Middle East and Africa, it's safe to say that potato chips are proving to be a truly international phenomenon. Just remember to snack responsibly, because with revenues soaring higher than a chip tossed into the air, it's clear that the potato chip industry is here to stay and crunching away at our hearts and wallets.

References