Cosmetic procedure volume is climbing fast, with US consumer spend reaching $28.5B in 2022, split between $13.5B surgical and $15B minimally invasive, while global interest keeps expanding through medical tourism. Yet the breakdown is anything but uniform as women still dominate procedures at 92.1% in the US and millennials now account for 47% of Botox users, while Gen Z has risen 20% in US procedures since 2019. This post pulls together the latest demographic, procedure, cost, and safety signals so you can see where demand is shifting and what that means for outcomes.
Key Takeaways
- ASPS 2022: Women accounted for 92.1% of all cosmetic procedures in the US.
- Men represented 7.9% of US cosmetic procedures in 2022, up from previous years.
- Age 35-50 group underwent 35% of US cosmetic surgeries in 2022 per ASPS.
- Average cost of breast augmentation in US $4,516 in 2023 per ASPS.
- Liposuction average fee $3,548 US 2023 ASPS.
- Rhinoplasty average $5,409 US 2023.
- In 2022, the American Society of Plastic Surgeons (ASPS) reported a total of 1,637,345 cosmetic surgical procedures performed in the United States, marking a 19% increase from 2021.
- The global plastic surgery market size was valued at USD 58.01 billion in 2022 and is projected to grow at a CAGR of 5.7% from 2023 to 2030.
- The U.S. minimally invasive cosmetic procedures market reached 23.5 million procedures in 2022, up 7% from the previous year according to ASPS.
- Liposuction was the most common surgical procedure with 1,680,821 cases worldwide in 2021 per ISAPS.
- Breast augmentation ranked second with 1,367,859 procedures globally in 2021.
- Rhinoplasty (nose job) totaled 1,130,105 procedures worldwide in 2021.
- ASPS major complications rate 1.6% for cosmetic surgeries.
- Infection rates post-liposuction 0.5-2% per studies.
- Breast implant rupture rate 1-2% per year after 10 years.
In 2022, US cosmetic surgery topped 1.64 million, mostly for women, with growing demand across ages.
Related reading
01 · Category
Demographic Statistics29 stats
01
ASPS 2022: Women accounted for 92.1% of all cosmetic procedures in the US.
02
Men represented 7.9% of US cosmetic procedures in 2022, up from previous years.
03
Age 35-50 group underwent 35% of US cosmetic surgeries in 2022 per ASPS.
04
Patients aged 19-34 accounted for 33% of minimally invasive US procedures 2022.
05
ISAPS 2022: 86.5% of global procedures on females.
06
In US, 51-64 age group did 25% of cosmetic surgeries 2022 ASPS.
07
Millennials (born 1981-1996) now 47% of Botox users in US.
08
18-29 age group: 20% of US dermal fillers 2022.
09
African Americans 9% of US cosmetic patients 2022.
10
Hispanics/Latinos 12% of US plastic surgery patients 2022 ASPS.
11
Asians 5% of US cosmetic procedures 2022.
12
Caucasian patients 75% of US cosmetic surgeries 2022.
13
Gen Z (under 25) up 20% in US procedures since 2019.
14
Urban areas account for 70% of US plastic surgeries.
15
Income >$100k household: 60% of US cosmetic patients 2022.
16
Single patients 45% vs married 55% in US surgeries.
17
California led US states with 18% of national procedures 2022.
18
Florida 12% of US plastic surgeries 2022 ASPS.
19
New York 10% of national total 2022.
20
Women 40-54: highest for facelifts at 60% US 2022.
21
Men under 35: 25% rise in rhinoplasty US.
22
LGBTQ+ patients 15% of US consultations 2023.
23
College-educated 70% of US cosmetic surgery patients.
24
Northeast US 28% of procedures despite 18% population.
25
South US 35% of surgeries 2022.
26
Baby boomers (55+) 15% minimally invasive drop but surgery steady.
27
Texas 8% national procedures 2022.
28
Average age for breast augmentation US: 34 years 2022.
29
Male gynecomastia surgeries up 21% to 25,000 US 2022.
Interpretation
Demographic Statistics Interpretation
The world of cosmetic enhancement, while still dominated by women seeking to turn back the clock, is subtly democratizing as men, younger generations, and more diverse populations increasingly invest in their reflection, yet it remains a story largely written by affluence, geography, and a college degree.
02 · Category
Economic Statistics27 stats
01
Average cost of breast augmentation in US $4,516in 2023 per ASPS.
02
Liposuction average fee $3,548US 2023 ASPS.
03
Rhinoplasty average $5,409US 2023.
04
Tummy tuck average $6,092US 2023 ASPS.
05
Eyelid surgery average $3,354US 2023.
06
Botox per unit average $12-18 US 2023.
07
Facelift average $8,584US 2023 ASPS.
08
Dermal fillers syringe average $684US 2023.
09
Breast lift average $5,012US 2023.
10
Brazilian Butt Lift average $7,500-15,000 US 2023.
11
Insurance covers 70% of reconstructive vs 0% cosmetic US.
12
Total US consumer spend on cosmetic $13.5B surgical + $15B minimally invasive 2022.
13
Average surgeon fee for mommy makeover $12,000-20,000 US.
14
Chemical peel average $319US 2023 ASPS.
15
Laser hair removal session $285average US.
16
Hair transplant average $10,000US 2023.
17
Global medical tourism plastic surgery market $10B annually.
18
Financing options used by 40% US patients 2023.
19
South Korea breast augmentation $3,000-6,000 vs US double.
20
25% procedures abroad for cost savings average 50% less.
21
US surgeon salaries average $450,000annually 2023.
22
Procedure costs up 5% inflation-adjusted 2022-2023 US.
23
Non-surgical average spend per patient $1,200US yearly.
24
Reconstructive average cost per procedure $5,000covered by insurance.
25
Premium fillers like Juvederm $800/syringe US.
26
Revision rhinoplasty 15% cases, costs 20% more $6,500+.
27
BBL revision rate 20%, additional $10,000 average.
Interpretation
Economic Statistics Interpretation
The jarring math of American vanity reveals we spend billions perfecting ourselves out-of-pocket, while surgeons earn half a million a year, yet a staggering 40% of patients need financing for a new nose that costs more than a used car.
03 · Category
Market Statistics30 stats
01
In 2022, the American Society of Plastic Surgeons (ASPS) reported a total of 1,637,345 cosmetic surgical procedures performed in the United States, marking a 19% increase from 2021.
02
The global plastic surgery market size was valued at USD 58.01 billion in 2022 and is projected to grow at a CAGR of 5.7% from 2023 to 2030.
03
The U.S. minimally invasive cosmetic procedures market reached 23.5 million procedures in 2022, up 7% from the previous year according to ASPS.
04
ISAPS Global Survey 2022 indicated that Brazil performed 2.7 million cosmetic procedures, leading worldwide.
05
The aesthetic medicine market, including non-surgical plastic surgery, was valued at $14.5 billion in 2021 globally.
06
In 2023, South Korea's plastic surgery market was estimated at $5.5 billion, driven by facial procedures.
07
ASPS data shows reconstructive procedures totaled 7.6 million in 2022 in the US, up 2%.
08
The global medical aesthetics market is expected to reach $21.51 billion by 2025, growing at 10.3% CAGR.
09
China conducted over 7.3 million cosmetic procedures in 2021 per ISAPS.
10
U.S. plastic surgery market revenue hit $16.4 billion in 2022.
11
Europe's aesthetic procedures market grew 11% in 2022 to 4.5 million surgeries.
12
India’s cosmetic surgery market projected to reach $2.5 billion by 2026.
13
ASPS Quick Facts 2023: Total cosmetic minimally invasive procedures up 5% to 24 million.
14
Mexico ranked 4th globally with 1.39 million procedures in 2022 per ISAPS.
15
Global non-surgical aesthetics market valued at $52.5 billion in 2023.
16
Turkey performed 1.2 million cosmetic surgeries in 2022, boosted by medical tourism.
17
Australia’s plastic surgery industry grew 12% in 2022 to AUD 1.2 billion.
18
Thailand's medical tourism for plastic surgery generated $1.8 billion in 2023.
19
U.S. surgical cosmetic procedures increased 54% since 2000 per ASPS.
20
Japan’s aesthetic market hit ¥1.2 trillion in 2022.
21
Argentina led South America with 1.1 million procedures in 2022.
22
Global plastic surgery devices market expected to grow from $11.4B in 2023 to $17.8B by 2030.
23
Canada reported 450,000 cosmetic procedures in 2022.
24
UAE plastic surgery market projected at $1.2B by 2027.
25
Russia performed 800,000 aesthetic surgeries in 2022 pre-war data.
26
Singapore’s aesthetics market reached SGD 1.5B in 2023.
27
Colombia 5th globally with 1.3M procedures in 2022.
28
U.K. non-surgical procedures up 30% to 750,000 in 2022.
29
Vietnam emerging market with 500,000 procedures annually.
30
Global breast implant market $3.2B in 2022.
Interpretation
Market Statistics Interpretation
The global obsession with cosmetic enhancement is not just skin deep, as these booming markets and millions of procedures prove we're all frantically trying to Photoshop reality itself.
More related reading
04 · Category
Procedure Statistics25 stats
01
Liposuction was the most common surgical procedure with 1,680,821 cases worldwide in 2021 per ISAPS.
02
Breast augmentation ranked second with 1,367,859 procedures globally in 2021.
03
Rhinoplasty (nose job) totaled 1,130,105 procedures worldwide in 2021.
04
ASPS 2022: Liposuction 325,000+ procedures in US, up 22%.
05
Botox injections: 7.4 million procedures in US 2022, most popular minimally invasive.
06
Eyelid surgery (blepharoplasty) 346,000+ in US 2022 per ASPS.
07
Tummy tuck (abdominoplasty) 234,000+ US procedures in 2022.
08
Facelift surgeries reached 230,000+ in US 2022.
09
Dermal fillers: 5.8 million US procedures in 2022.
10
Breast lift (mastopexy) 158,000+ US in 2022.
11
Brazilian Butt Lift (BBL) estimated 42,000+ US in 2022.
12
Laser hair removal 1.1 million US procedures 2022.
13
Chemical peel 1 million+ US minimally invasive 2022.
14
Hair transplant procedures 23,000+ surgical in US 2022.
15
Microdermabrasion 800,000+ US 2022.
16
Fat transfer to breast 38,000+ US 2022.
17
Labiaplasty 18,000+ US procedures in 2022.
18
Buttock augmentation with implant 25,000+ US 2022.
19
Lower body lift 12,000+ US 2022.
20
ISAPS: Hyaluronic acid injections 6.5 million globally 2021.
21
Botox global procedures exceeded 10 million in 2022.
22
Upper arm lift (brachioplasty) 28,000+ US 2022.
23
Thigh lift 10,000+ US 2022.
24
ASPS: Breast reduction 94,000+ US 2022.
25
Laser skin resurfacing 700,000+ US minimally invasive 2022.
Interpretation
Procedure Statistics Interpretation
The human race is clearly sculpting, smoothing, and rearranging itself into a new national park.
05 · Category
Safety and Outcome Statistics23 stats
01
ASPS major complications rate 1.6% for cosmetic surgeries.
02
Infection rates post-liposuction 0.5-2% per studies.
03
Breast implant rupture rate 1-2% per year after 10 years.
04
Rhinoplasty revision rate 10-15% within 1 year.
05
Facelift hematoma rate 1-8%, seroma 1-3%.
06
Botox adverse events 1 in 10,000 injections.
07
BBL fat embolism mortality 1 in 3,000, highest risk procedure.
08
Overall mortality for accredited US surgeries 0.02%.
09
Capsular contracture breast implants 5-10% within 10 years.
10
Nerve injury facelift 1.8% temporary.
11
Dermal filler vascular occlusion 0.05% incidence.
12
Abdominoplasty wound infection 5-10%.
13
97% patient satisfaction liposuction long-term.
14
Blepharoplasty complication rate under 1% major.
15
Silicone implant ALCL risk 1 in 3,000-30,000.
16
Tummy tuck DVT/pulmonary embolism 0.1-0.5%.
17
Accredited facilities 2x safer than non-accredited.
18
Male gynecomastia hematoma 2-5%.
19
Laser resurfacing hyperpigmentation 10-30% temporary.
20
Overall readmission rate 1.7% cosmetic surgeries US.
21
Revision rate breast augmentation 10% at 10 years.
22
Filler migration 5-10% cases.
23
Post-op nausea vomiting 20-30% outpatient plastics.
Interpretation
Safety and Outcome Statistics Interpretation
The numbers tell a clear story: plastic surgery is remarkably safe when performed properly, but it is still a complex series of calculated risks, where the chance of a perfect nose is a coin toss against a revision, while the chance of a deadly reaction to Botox is roughly the same as being struck by lightning.
Reference
Cite This Report
This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.
APA
Lars Eriksen. (2026, February 13). Plastic Surgery Statistics. Gitnux. https://gitnux.org/plastic-surgery-statistics
MLA
Lars Eriksen. "Plastic Surgery Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/plastic-surgery-statistics.
Chicago
Lars Eriksen. 2026. "Plastic Surgery Statistics." Gitnux. https://gitnux.org/plastic-surgery-statistics.
Sources & references
27 datasets cited across this report · attribution is report-level