Must-Know Mothers Day Statistics [Recent Analysis]

In this post, we will explore a plethora of fascinating statistics surrounding Mother’s Day in the United States. From the staggering number of phone calls made to the preferred gifts and average spending, these statistics provide valuable insights into the trends and traditions associated with this special day dedicated to honoring mothers.

Statistic 1

"Approximately 122 million phone calls are made on Mother’s Day in the United States."

Sources Icon

Statistic 2

"Around 69% of Mother’s Day gifts in the U.S. are flowers."

Sources Icon

Statistic 3

"The average American spends about $205 on gifts and celebrations for Mother’s Day."

Sources Icon

Statistic 4

"29% of Mother’s Day shoppers buy a gift card for their mother."

Sources Icon

Statistic 5

"More than 86% of Americans celebrate Mother’s Day and almost all send a greeting card."

Sources Icon

Statistic 6

"There are approximately 2 billion mothers in the world."

Sources Icon

Statistic 7

"Jewelry sales for Mother’s Day reached an estimated $5.2 billion in 2021."

Sources Icon

Statistic 8

"Approximately 36% of consumers planning to buy jewelry as a Mother’s Day gift in 2021."

Sources Icon

Statistic 9

"Restaurants experienced a significant sales boost on Mother’s Day, with peak sales reaching 29.04 million USD in 2019."

Sources Icon

Statistic 10

"In 2021, American consumers spent a total of 28.1 billion USD on Mother’s Day."

Sources Icon

Statistic 11

"47% of consumers spend money on “Mother’s Day special outing” such as dinner or brunch."

Sources Icon

Statistic 12

"In 2021, it was estimated that nearly 75% of all U.S. adults celebrated Mother’s Day."

Sources Icon

Statistic 13

"The average consumer planned to spend $220.48 on Mother’s Day in 2021, up $16 from 2020."

Sources Icon

Statistic 14

"Mother’s Day is the busiest day of the year for the U.S. restaurant industry."

Sources Icon

Statistic 15

"In 2021, 29% of consumers planned to buy Mother’s Day gifts at department stores."

Sources Icon

Statistic 16

"Personal care and beauty products make up 19% of Mother’s Day gifts in the U.S."

Sources Icon
Overall, these statistics reveal the substantial impact of Mother’s Day on consumer behavior in the United States. From the significant number of phone calls made and the prevalence of flower gifting to the substantial amount spent on gifts and celebrations, Mother’s Day is a significant event for Americans. The diverse range of gift choices, including jewelry, gift cards, and special outings, highlights the importance of showing appreciation for mothers on this day. With billions spent collectively and a high percentage of Americans partaking in the celebration, it is clear that Mother’s Day is a key occasion for both consumers and businesses, particularly in industries like retail, restaurants, and beauty products.

... Before You Leave, Catch This! 🔥

Your next business insight is just a subscription away. Our newsletter The Week in Data delivers the freshest statistics and trends directly to you. Stay informed, stay ahead—subscribe now.

Sign up for our newsletter and become the navigator of tomorrow's trends. Equip your strategy with unparalleled insights!