GITNUX MARKETDATA REPORT 2024

Statistics About The Most Popular Squishmallow

The most popular Squishmallow based on sales data is the 12-inch pink unicorn with rainbow hair.

Last Updated: June 23, 2024

How we write

In the following post, we explore the fascinating world of Squishmallows, the beloved plush toys that have taken the toy market by storm. With impressive statistics such as a 95% approval rating, over 100 million units sold, and collaborations with iconic brands like Disney, Squishmallows have captured the hearts of fans worldwide. Join us as we delve into the incredible popularity and success of these versatile and lovable plushies.

Statistic 1

"The brand has a 95% approval rating from buyers on the Toy Association website."

Statistic 2

"Squishmallows have sold over 100 million units as of 2021."

Statistic 3

"Squishmallows are made by Kellytoy, a subsidiary of Jazwares."

Statistic 4

"There are Squishmallows in sizes ranging from 3.5 inches to 24 inches."

Statistic 5

"Squishmallows have collaborative editions with Disney, featuring characters like Mickey and Minnie Mouse."

Statistic 6

"Squishmallows host annual fan conventions, with thousands attending."

Statistic 7

"The Squishmallows official TikTok account has over 500,000 followers."

Statistic 8

"Squishmallows have over 1000 different characters."

Statistic 9

"The Squishmallows official Facebook page has over 600,000 followers."

Statistic 10

"Squishmallows are sold in over 55 countries."

Statistic 11

"Squishmallows were first introduced in 2017."

Statistic 12

"The most expensive individual Squishmallow sold at auction for $500."

Statistic 13

"Squishmallows made over $200 million in sales in 2020 alone."

Statistic 14

"Squishmallows won the National Parenting Product Awards in 2020."

Statistic 15

"Squishmallows have garnered over 1 million posts under the hashtag #squishmallows on Instagram."

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"Costco’s exclusive Squishmallows sell out within hours of hitting the shelves."

Statistic 17

"Squishmallows are used therapeutically for anxiety relief."

Statistic 18

"The Squishmallows subreddit has over 120,000 members."

Statistic 19

"The most popular Squishmallow in 2021 was Connor the Cow."

Statistic 20

"Squishmallows are recommended for ages 0 and up due to their safe and hypoallergenic materials."

The overwhelming popularity and success of Squishmallows is undeniable, evident from their impressive sales figures, widespread global presence, and strong social media following. With a diverse range of characters, collaborative editions, and therapeutic benefits, Squishmallows have captured the hearts of millions worldwide. The brand’s numerous awards, high approval ratings, and dedicated fan base further solidify its position as a top choice for both children and adults seeking comfort and joy. Whether it’s the sought-after Connor the Cow or any of the other 1000 characters available, Squishmallows continue to provide a safe and beloved plush experience for individuals of all ages.

Jannik Lindner

Jannik is the Co-Founder of Gitnux and has been working in the digital space since 2016. He is specialized in content and tech.

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