GITNUX MARKETDATA REPORT 2024

Statistics About The Most Popular Soap Scents

The most popular soap scents are lavender, eucalyptus, and citrus, based on a survey of consumer preferences.

In this post, we will explore the most popular soap scents based on recent statistical data. From fruity fragrances loved by teenagers to soothing chamomile and detoxifying charcoal and rosemary, the preferences of soap users vary widely. Join us as we uncover the top choices in the soap scent market and discover the trends shaping the industry.

Statistic 1

"Fruit scents like strawberry and raspberry are particularly popular among teenagers."

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Statistic 2

"Marine or ocean scents are the fifth most popular soap scent category."

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Statistic 3

"Mint scents like peppermint and spearmint are preferred by 15% of soap users."

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Statistic 4

"Almond scent is commonly chosen for its earthy and subtly sweet fragrance, preferred by 22% of users."

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Statistic 5

"Jasmine is particularly favored by consumers aged 18-25."

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Statistic 6

"Over 50% of consumers prefer citrus scents like lemon and orange in their soap."

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Statistic 7

"Chamomile soap is popular among those looking for calming and soothing properties."

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Statistic 8

"Charcoal and rosemary are emerging as new favorite soap scents for their detoxifying properties."

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Statistic 9

"Honey-scented soaps are particularly popular in homemade and artisanal soap markets."

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Statistic 10

"The demand for rose-scented soap has increased by 18% over the last year."

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Statistic 11

"67% of eco-conscious consumers prefer unscented or naturally-scented soaps."

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Statistic 12

"Patchouli is making a comeback, being favored by nearly 10% of the market share."

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Statistic 13

"Tea tree oil is a top choice for people with sensitive skin, representing 20% of the market share."

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Statistic 14

"40% of custom soap manufacturers report lavender as their best-selling scent."

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Statistic 15

"Vanilla is the third most popular soap scent in the United States."

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Statistic 16

"Lavender is the most popular soap scent worldwide."

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Statistic 17

"Approximately 60% of women report a preference for floral scents in their soap."

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Statistic 18

"25% of men prefer sandalwood-scented soap."

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Statistic 19

"Eucalyptus is the most popular soap scent during cold and flu season."

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Statistic 20

"37% of people choose soap scents based on their mood."

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In conclusion, soap scent preferences vary widely across different demographics, with fruit scents being particularly popular among teenagers, marine scents ranking fifth overall, and mint, almond, jasmine, citrus, chamomile, charcoal, rosemary, honey, rose, patchouli, tea tree oil, lavender, vanilla, sandalwood, and eucalyptus scents each finding their niche in the market. Furthermore, consumer choices are influenced by factors such as age, gender, skin sensitivity, and seasonal preferences, with a significant portion opting for unscented or naturally-scented options. The diverse array of popular soap scents reflects a growing trend towards personalization in the soap industry, catering to a wide range of individual preferences and needs.

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