GITNUX MARKETDATA REPORT 2024

Statistics About The Most Popular Car Colors

Highlights: Most Popular Car Colors Statistics

  • Black is the most common car color globally, used almost 20% of the time.
  • White is the most popular car color in North America with almost 30% market share.
  • Silver cars are considered safer as they're less likely to be involved in an accident.
  • In Europe, the popularity of black cars has fallen to 15% in 2020.
  • 10% of consumers prefer blue cars.
  • In Japan, white vehicles make up almost 45% of the total car market.
  • Less than 5% of consumers prefer green cars.
  • Red vehicles account for just over 10% of the US market.
  • Gray cars make up around 10-15% of the cars on the road worldwide.
  • Metallic colors like silver and gold have dipped in popularity, currently at around 5%.
  • Brown and beige cars are chosen by less than 5% of consumers.
  • Orange and yellow are the least popular color choices, each accounting for less than 1% of total cars.
  • Black is the most popular luxury car color, chosen by almost 60% of luxury car owners.
  • White cars depreciate at a slower rate than other colors.
  • Nearly 80% of all cars sold in Russia in 2020 were black or white.
  • In China, white and silver cars make up almost 50% of the market.
  • Over the past decade, there's been a 20% drop in the popularity of multi-colored cars.
  • Nearly 25% of compact and subcompact cars are white.
  • Less than 1% of sports cars sold are pink.
  • Over 40% of electric and hybrid cars sold are black or white.

Our Newsletter

The Business Week In Data

Sign up for our newsletter and become the navigator of tomorrow's trends. Equip your strategy with unparalleled insights!

Table of Contents

Car colors play a significant role in the automotive industry, not only for aesthetic purposes but also for personal preferences and market trends. Have you ever wondered which car colors are the most popular among car owners? In this blog post, we will dive into the world of car color statistics, exploring the top hues that dominate the roads. Whether you are curious about the influence of car color popularity on resale value or simply interested in understanding the preferences of car buyers, our exploration into the most popular car colors will provide you with fascinating insights and surprising trends. Join us on this colorful journey through the world of car aesthetics and discover the shades that reign supreme on the streets.

The Latest Most Popular Car Colors Statistics Explained

Black is the most common car color globally, used almost 20% of the time.

The statistic “Black is the most common car color globally, used almost 20% of the time” indicates that among all car colors, black is the most widespread globally, accounting for nearly 20% of cars worldwide. This suggests that a significant proportion of the global population prefers black as their choice of car color, making it the dominant color across various regions and markets.

White is the most popular car color in North America with almost 30% market share.

The statistic, “White is the most popular car color in North America with almost 30% market share,” indicates that among car colors available in the North American market, white is the most preferred or commonly chosen color, comprising nearly 30% of all car sales. This suggests that a significant portion of car buyers in North America opt for white vehicles, indicating a prevailing preference for this color over other options like black, silver, red, blue, and so on.

Silver cars are considered safer as they’re less likely to be involved in an accident.

The statistic suggests that silver cars are believed to be safer because they have a lower likelihood of being involved in accidents. This may be based on observations or studies that have found a lower accident rate among silver-colored vehicles compared to cars of other colors. The implication is that choosing a silver car might provide a safer option for individuals concerned about accident risk. However, it is important to note that correlation does not imply causation, and there could be various factors contributing to this observed pattern, such as visibility or driver behavior, which would require more detailed analysis to draw definitive conclusions.

In Europe, the popularity of black cars has fallen to 15% in 2020.

In Europe, the statistic refers to the decline in the preference for black cars among consumers. Specifically, in the year 2020, only 15% of car buyers chose black-colored vehicles. This decline indicates a decreasing popularity trend for black cars in the European car market during that year.

10% of consumers prefer blue cars.

This statistic states that out of all consumers, 10% of them have a preference for blue cars. This means that if we were to survey a random sample of consumers, approximately 10% of them would indicate a stronger inclination towards purchasing or owning a car with a blue exterior color. It is important to note that this statistic does not imply that blue cars are the most popular choice among consumers, as the remaining 90% may have preferences for other car colors.

In Japan, white vehicles make up almost 45% of the total car market.

The statistic states that in Japan, white vehicles account for approximately 45% of all cars in the market. This means that out of all the cars available for sale in Japan, almost half of them are white in color. This data gives an insight into the preferences of car buyers in Japan, suggesting that white is a popular choice among consumers in the country.

Less than 5% of consumers prefer green cars.

The statistic ‘Less than 5% of consumers prefer green cars’ indicates that a very small proportion of the customer base has a preference for environmentally friendly vehicles. Specifically, out of all individuals surveyed or analyzed, less than 5% demonstrated a bias towards choosing green cars as their desired mode of transportation. This data suggests that the majority of consumers have alternative preferences and priorities when it comes to purchasing automobiles, potentially opting for factors other than environmental consciousness in their decision-making process.

Red vehicles account for just over 10% of the US market.

The statistic “Red vehicles account for just over 10% of the US market” means that out of all the vehicles in the United States, those that are red make up a little more than 10% of the total. This indicates that red vehicles are a relatively smaller portion of the overall market, as the remaining majority is made up of vehicles in other colors.

Gray cars make up around 10-15% of the cars on the road worldwide.

The statistic states that gray cars constitute approximately 10-15% of the total number of cars present on the road globally. This percentage indicates the proportion of gray-colored cars in relation to the overall population of cars currently in use. It suggests that gray is a relatively popular color choice among car owners, as a notable portion of the car population worldwide is painted in this color.

Metallic colors like silver and gold have dipped in popularity, currently at around 5%.

The statistic indicates that metallic colors, specifically silver and gold, are currently less favored by people. The popularity of these colors has decreased and they are now chosen by only about 5% of individuals. This suggests that other color options, particularly non-metallic ones, have become more popular or preferred by the majority of people.

Brown and beige cars are chosen by less than 5% of consumers.

The given statistic states that brown and beige cars are selected by less than 5% of consumers. This implies that the demand for cars in these colors is relatively low, with the majority of consumers opting for other color options. This information can be relevant for car manufacturers and dealerships in terms of understanding consumer preferences and making decisions regarding the production and stocking of vehicles in these specific colors. Additionally, it suggests that if someone is looking to buy a car in brown or beige, they may have more limited options available to them compared to other popular colors.

Orange and yellow are the least popular color choices, each accounting for less than 1% of total cars.

This statistic tells us that orange and yellow are not widely chosen as colors for cars. Specifically, orange and yellow cars make up a very small percentage of the total number of cars, with each color accounting for less than 1%. This implies that the majority of car buyers prefer other colors over orange and yellow when selecting their vehicles.

Black is the most popular luxury car color, chosen by almost 60% of luxury car owners.

This statistic suggests that black is the color preferred by a majority of luxury car owners, accounting for nearly 60% of the total. This means that among all the available color options, including traditional and unique shades, black is the most commonly chosen color for luxury cars. It implies that black holds a significant appeal and desirability among individuals who select high-end vehicles, potentially due to its association with elegance, sophistication, and prestige.

White cars depreciate at a slower rate than other colors.

The statement “White cars depreciate at a slower rate than other colors” suggests that compared to cars of different colors, white-colored cars tend to retain their value better over time. This statement implies that when reselling or valuing a car, white cars tend to experience a more gradual decline in their market value compared to cars of different colors. This statistical observation may be based on an analysis of historical car depreciation rates for different colors, indicating that white cars have shown a comparatively slower decline in value.

Nearly 80% of all cars sold in Russia in 2020 were black or white.

The statistic ‘Nearly 80% of all cars sold in Russia in 2020 were black or white’ indicates that a large majority of car buyers in Russia preferred these two colors when making their purchase decisions. Specifically, out of all the cars sold in the country throughout the year 2020, approximately 80% of them were either black or white in color. This suggests that these two colors were the most popular choices among car buyers in Russia, potentially due to factors such as fashion trends, personal preferences, or perceived traditional elegance associated with black and white cars.

In China, white and silver cars make up almost 50% of the market.

This statistic indicates that white and silver cars account for nearly half of the total market share in China. In other words, out of all the cars being sold in China, approximately 50% of them are either white or silver in color. This finding suggests that white and silver are popular color choices for car buyers in China, reflecting the preference and demand for these specific hues in the country’s automotive market.

Over the past decade, there’s been a 20% drop in the popularity of multi-colored cars.

The statistic states that within the last ten years, there has been a decrease in the popularity of multi-colored cars by 20%. This implies that the number of multi-colored cars on the road or the demand for such vehicles has reduced by a fifth compared to the previous decade. The decline in popularity suggests a shift in consumer preferences towards cars of other color options.

Nearly 25% of compact and subcompact cars are white.

The statistic “Nearly 25% of compact and subcompact cars are white” indicates that out of all the small-sized cars in the market, approximately one-fourth of them are painted in white color. This statistic suggests that white is a popular choice among consumers when selecting compact and subcompact cars. It is important to note that this figure represents a percentage and not an exact count, so it provides a generalized overview rather than specific numbers of white cars in this vehicle category.

Less than 1% of sports cars sold are pink.

The given statistic “Less than 1% of sports cars sold are pink” implies that the proportion of pink sports cars sold is very small compared to the overall sales of sports cars. Specifically, it suggests that out of every 100 sports cars sold, fewer than one of them are pink. This statistic highlights that pink is a less popular color choice among buyers of sports cars, with the majority of customers opting for other colors instead.

Over 40% of electric and hybrid cars sold are black or white.

This statistic states that more than 40% of electric and hybrid cars that are sold are either black or white in color. This implies that a significant proportion of consumers opting for these eco-friendly vehicles prefer these two colors. The statistic doesn’t provide information on other color choices, making it difficult to determine the exact distribution of car colors among electric and hybrid vehicles. However, it highlights the popularity of black and white cars in this particular market segment.

Conclusion

In conclusion, the statistics on the most popular car colors provide us with fascinating insights into consumer preferences in the automotive industry. It is evident that white continues to dominate as the most chosen color, followed closely by black and gray. These neutral tones seem to resonate with a wide range of individuals, perhaps due to their timeless appeal and ability to complement various car models and designs.

Interestingly, the popularity of car colors also varies across different regions and countries. While white remains popular globally, we see regional preferences emerge, such as silver’s popularity in North America and black’s dominance in Europe. These variations may be influenced by cultural, aesthetic, or environmental factors, reflecting the unique preferences and trends in different parts of the world.

Furthermore, it is worth noting that car colors can have implications beyond personal preferences. For instance, certain colors may have better resale value or be more visible on the road, enhancing safety. Manufacturers and dealerships can leverage these statistics to better understand consumer behavior and tailor their offerings accordingly.

As the automotive industry continues to evolve and innovate, it will be interesting to see how car color trends shift and whether any new colors emerge as frontrunners. Ultimately, the statistics on popular car colors provide valuable insights for both consumers and the industry, informing choices and influencing the aesthetic landscape of our roads.

References

0. – https://www.www.thecartest.com.au

1. – https://www.www.businessinsider.com

2. – https://www.tass.com

3. – https://www.www.autolist.com

4. – https://www.priceonomics.com

5. – https://www.www.bloomberg.com

6. – https://www.www.prnewswire.com

7. – https://www.paintref.com

8. – https://www.www.monash.edu

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

Table of Contents

... Before You Leave, Catch This! 🔥

Your next business insight is just a subscription away. Our newsletter The Week in Data delivers the freshest statistics and trends directly to you. Stay informed, stay ahead—subscribe now.

Sign up for our newsletter and become the navigator of tomorrow's trends. Equip your strategy with unparalleled insights!